Incentivising answering call in smartphone lockscreen

ABSTRACT

Conditionally connecting a smart phone to an incoming call based on user interaction with an incentive offer associated with the call that is presented in an incoming call display on a lockscreen of the smart phone. A dialer controlling the incoming call display accesses the incentive offer through a visual portion of a Sender Controlled Media data structure. The dialer can adjust the incentive offer based on user interaction with the incoming call display.

RELATED APPLICATIONS

This application is a bypass continuation of International ApplicationPCT/US2020/045897 filed on Aug. 12, 2020, and published asWO/2021/030419 on Feb. 18, 2021, which claims the benefit of U.S.Provisional Pat. App. No. 62/885,562, filed on Aug. 12, 2019. Thisapplication is also a continuation-in-part of U.S. patent applicationSer. No. 16/659,071 filed on Oct. 21, 2019, which: (i) is a bypasscontinuation of International Application PCT/US2018/064962 filed onDec. 11, 2018, and published as WO/2019/118469 on Jun. 20, 2019, whichclaims the benefit of U.S. Provisional Pat. App. No. 62/597,309, filedon Dec. 11, 2017; and (ii) is continuation-in-part of U.S. patentapplication Ser. No. 16/158,000 filed on Oct. 11, 2018.

U.S. patent application Ser. No. 16/158,000 is a continuation of U.S.patent application Ser. No. 15/725,645 filed on Oct. 5, 2017 (now U.S.Pat. No. 10,104,228), which claims the benefit of U.S. Provisional Pat.App. No. 62/459,742 filed on Feb. 16, 2017, and U.S. Provisional Pat.App. No. 62/486,495 filed on Apr. 18, 2017. U.S. patent application Ser.No. 15/725,645 is also: (i) a bypass continuation-in-part ofInternational Application PCT/US2016/30083 filed on Apr. 29, 2016, andpublished as WO2016/178984, which claims priority to U.S. ProvisionalPat. App. No. 62/155,706 filed on May 1, 2015; and (ii) acontinuation-in-part of U.S. patent application Ser. No. 15/469,772filed on Mar. 27, 2017. U.S. patent application Ser. No. 15/469,772 is acontinuation of U.S. patent application Ser. No. 15/142,200 filed onApr. 29, 2016 (now U.S. Pat. No. 9,609,124), which claims priority toU.S. Provisional Pat. App. No. 62/155,706 filed on May 1, 2015.

Each of the above-identified applications is hereby incorporated byreference in its entirety as if fully set forth herein.

TECHNICAL FIELD

This application relates to the field of mobile devices, and moreparticularly to the management of content, such as ring tones and video,that may be played when one user contacts another via a mobile device.

BACKGROUND

The proliferation of mobile devices has enabled a wide range of highlypersonalized social interactions, such as sharing of photos, videos, andmusic, among other types of content. However, the contact function of atypical mobile device is quite generic, typically providing analphabetized list of names, with phone numbers and other basic contactinformation. Calls and texts between users typically identify the user,and may even play a selected ring tone that is selected by the recipientof the call or text to play when a particular individual calls or texts,but the event of a call or text is otherwise un-customized.

Users might create content that could be played upon contact events, butin current systems another user would need to undertake significantinteractions in order for them to be played, and the content would tendto go stale without significant effort on the part of a receiver of acall or text.

A need exists for improved methods and systems for managing the contactsmodules and functions of mobile devices.

SUMMARY

In embodiments, methods and systems of content matching may include asystem that includes a computer to computer interface configured tofacilitate communication between a messaging platform that is adapted toassociate a hash tag with a message and a content matching platform, thecommunication between the messaging platform and the content matchingplatform comprising at least one of messages and hash tags. The systemmay include a natural language processing facility of the contentmatching platform producing an output comprising at least one of anunderstanding, theme, emotion, and intent of a message communicated fromthe messaging platform. The system may also include a metadata matchingfacility in communication with the content matching platform, themetadata matching facility configured to identify candidate hash tags bydetermining similarity of hash tags in a pool of hash tags with anoutput of the natural language processing, the content matching facilitycommunicating at least one of the candidate hash tags to the messagingplatform over the computer to computer interface. The system may furtherinclude an electronic user interface that facilitates user selection ofone or more of the candidate hash tags that the content matchingfacility communicates to the messaging platform for associating with themessage processed by the natural language processing facility. In thesystem, the computer to computer interface may include an ApplicationProgramming Interface (API). In the system, determining similarity ofhash tags with an output of the natural language processing of themessage may include determining similarity of metadata associated withthe hash tags. In the system, the metadata associated with the hash tagsmay be generated by processing the hash tags with the natural languageprocessing facility. In the system, the at least one of the candidatehash tags may indicate an emotion of the message. In the system, the atleast one of the candidate hash tags may indicate an intent of themessage. In the system, the content matching platform may tag themessage with the at least one candidate hash tags and communicates thetagged message to the messaging platform. The system may further includethe content matching platform communicating the output of naturallanguage processing of the message to the messaging platform.

In embodiments, methods and systems of content matching may include asystem that includes a computer to computer interface configured tofacilitate communication between a messaging platform that is adapted toassociate a hash tag with a message and a content matching platform, thecommunication between the messaging platform and the content matchingplatform comprising at least one of messages and hash tags. The systemmay further include a natural language processing facility of thecontent matching platform producing an output comprising at least one ofan understanding, theme, emotion, and intent of a message communicatedfrom the messaging platform and of a plurality of hash tags in a pool ofhash tags. The system may further include a metadata matching facilityconfigured to determine candidate hash tags by determining similarity ofan output of the natural language processing for the plurality of hashtags with an output of the natural language processing for the messagecommunicated from the messaging platform, the content matching facilitycommunicating at least one candidate hash tag based on the determinedsimilarity to the messaging platform over the computer to computerinterface. In the system, the output of the natural language processingof the at least one candidate hash tag may be more similar to the outputof the natural language processing of the message than the naturallanguage processing of any of the other hash tags in the pool of hashtags. The system may further include an electronic user interface thatfacilitates user selection of one or more of the candidate hash tagsthat the content matching facility communicates to the messagingplatform for associating with the message processed by the naturallanguage processing facility. In the system, the computer to computerinterface may be an Application Programming Interface (API). In thesystem, determining similarity of hash tags with an output of thenatural language processing of the message may include determiningsimilarity of metadata associated with the hash tags. In the system, themetadata associated with the hash tags may be generated by processingthe hash tags with the natural language processing facility.

In embodiments, methods and systems of content matching may includecommunicating a portion of a message from a messaging platform to acontent matching platform. The method may also include processing textin the portion of the message with natural language processing, therebygenerating an NLP output comprising at least one of a theme,understanding, intent, and emotion of the message. The message may alsoinclude determining similarity of the NLP output with a plurality ofhash tags. The method may also include communicating at least onecandidate hash tag for the message to the messaging platform based onthe determined similarity. In the method, determining similarity mayinclude comparing a portion of the NLP output with the hash tags. In themethod, determining similarity may include comparing a portion of theNLP output with metadata descriptive of the hash tags. The method mayfurther include facilitating user selection of the at least onecandidate hash tag by presenting in an electronic user interface aplurality of hash tags based on the determined similarity. In themethod, the communicating a portion of a message and communicating atleast one candidate hash tag may utilize an Application ProgrammingInterface between the content matching platform and the messagingplatform.

Provided herein are methods and systems for a sender-controlled contactmedia content type (referred to herein in some cases as “SCCMC”) thatcan be sent among mobile devices, including addressing the contactssystems and methods of such devices to provide rich interactions amongusers upon the occurrence of contact events. Such methods and systemsmay occur at the level of the contacts functions of a mobile device,such as being initiated directly upon a contact independent of the needfor an application on the recipient's mobile device. In embodiments, theSCCMC can play, for example, on the lock screen of the recipient'smobile device as an incoming call occurs, or the SCCMC can display on acontact screen when the phone is unlocked and active, including, withoutlimitation, on the home screen of the recipient's mobile device, on ascreen that displays when the recipient is on a phone call and/or whenthe recipient is using an application on the recipient's mobile device.The methods and systems described herein may allow a first user (user A)to create custom photos, videos, ring tones and the like that areplayed, under control of user A, on the mobile device of another user(user B), such as when user A calls or texts user B's device. Forexample, user A may create a video, with associated audio content, anddeliver that content to user B's phone, and have the video and audioplay on user B's phone when user A contacts user B, such as by text orcall. The content may, in a single broadcast act, comprise both voicelayer and data layer content and use, in a coordinated fashion, voicelayer and data layer transmission mediums. Such content is referred toherein as a sender-controlled contact media content item (“SCCMC”) or,in some cases as a “Ving” or a “Vyng.”

Provided herein are methods and systems for providing asender-controlled contact media content data structure that is adaptedto be created using a mobile device of a sender and sent to at least onemobile device of at least one recipient; and a host computing systemincluding at least one server for managing the sender-controlled contactmedia content data structure; wherein the sender-controlled contactmedia data structure is adapted to be displayed via the contactsfunction of the mobile device of a recipient under control of the senderof the sender-controlled contact media content data structure.

Methods and systems are provided herein, including methods and systemsthat include a sender-controlled contact media content data structurethat is adapted to be created using a mobile device of a sender and sentto at least one mobile device of at least one recipient; and a hostcomputing system including at least one server for managing thesender-controlled contact media content data structure; wherein thesender-controlled contact media data structure is adapted to bedisplayed on a screen of a recipient's mobile device when therecipient's device is turned on and able to receive at least one of adata signal and a voice signal, wherein the sender-controlled contactmedia data structure displays content that is under the control of thesender of the sender-controlled contact media content data structure.

In embodiments, the sender-controlled contact media content datastructure uses voice layer and data layer transmission mediums in asingle broadcast act by the sender. In embodiments, the screen of therecipient's mobile device is the screen that displays upon theoccurrence of a contact event at the recipient's mobile device. Inembodiments, the screen of the recipient's mobile device is the lockscreen of the recipient's mobile device. In embodiments, the screen ofthe recipient's mobile device is the home screen of the recipient'smobile device. In embodiments, the screen of the recipient's mobiledevice is an active screen of the recipient's mobile device thatdisplays when the mobile device is unlocked. In embodiments, the screenof the recipient's mobile device is a screen that displays while therecipient is on a phone call using the recipient's mobile device.

The methods and systems disclosed herein may include an installableapplication running on the host computing system for establishing a dataconnection between the mobile device of the sender and the at least onemobile device of the at least one recipient. In embodiments, theinstallable application is configured to allow discovery of peer devicesin proximity to allow an exchange of the sender-controlled contact mediacontent data structure between the mobile device of the sender and theat least one mobile device of the at least one recipient. Inembodiments, the installable application enables a user interface thatallows the creation of the sender-controlled contact media content datastructure on the mobile device of the sender.

In embodiments, the host computing system enables downloading of thesender-controlled contact media content data structure on the at leastone mobile device of the at least one recipient.

In embodiments, the mobile device of the sender and the at least onemobile device of the at least one recipient are communicatively coupledto the server, and wherein the server is a content server. Inembodiments, the mobile device of the sender is communicatively coupledto mobile devices of a plurality of recipients, such that each of therecipient devices receives the sender-controlled contact media contentdata structure. In some cases, this is described as a “bomb,” a “Vyngbomb,” or the like.

In embodiments, a plurality of sender-controlled contact media datastructures is organized into a channel, such that at least onerecipient's mobile device plays a series of the sender-controlledcontact media data structures upon a plurality of contact events from atleast one sender. In embodiments, the channel is associated with atleast one of a topic of interest to a sender, a topic of interest to atleast one recipient and a social graph of at least one of a sender andat least one recipient. In embodiments, the sender-controlled contactmedia data structures are selected by the sender from a curated libraryof sender-controlled contact media data structures. In embodiments, thelibrary is curated by an algorithm based on a topic of interestindicated by at least one of the sender and the recipient. Inembodiments, the library is curated by an editor based on the subjectmatter of the channel.

The methods and systems described herein may include methods and systemsfor taking a sender-controlled contact media content data structure thatis created using a mobile device of a sender; providing a host systemthat enables transmission of the sender-controlled contact media contentdata structure from the mobile device of the sender to at least onemobile device of at least one recipient; and causing the display of thesender-controlled contact media content data structure on a screen ofthe at least one mobile device of the at least one recipient when the atleast one recipient's device is turned on and able to receive at leastone of a data signal and a voice signal, wherein the sender-controlledcontact media data structure displays content that is under the controlof the sender of the sender-controlled contact media content datastructure. In embodiments, the sender-controlled contact media contentdata structure uses voice layer and data layer transmission mediums in asingle broadcast act by the sender. In embodiments, the screen of therecipient's mobile device is the screen that displays upon theoccurrence of a contact event at the recipient's mobile device. Inembodiments, the screen of the recipient's mobile device is the lockscreen of the recipient's mobile device. In embodiments, the screen ofthe recipient's mobile device is the home screen of the recipient'smobile device. In embodiments, the screen of the recipient's mobiledevice is an active screen of the recipient's mobile device thatdisplays when the mobile device is unlocked. In embodiments, the screenof the recipient's mobile device is a screen that displays while therecipient is on a phone call using the recipient's mobile device. Inembodiments, the sender-controlled contact media content data structurecomprises one or more of audio, video, contact data, and metadata. Inembodiments, sending the sender-controlled contact media content datastructure comprises sending a text message, wherein the text messageincludes an embedded link to facilitate installation of an applicationby the at least one recipient on the at least one mobile device of theat least one recipient upon tapping of the embedded link by the at leastone recipient, wherein the installable application establishes a dataconnection between the mobile phone of the sender and the mobile phoneof the at least one recipient.

In embodiments, the methods and systems described herein may furtherinclude downloading of the sender-controlled contact media content datastructure on the at least one mobile device of the at least onerecipient using the embedded link, wherein the downloading of thesender-controlled contact media content data structure enablesdisplaying a contact of the sender as being associated with thesender-controlled contact media content data structure on the at leastone mobile device of the at least one recipient.

In embodiments, the methods and systems described herein may furtherinclude initiating a contact by the mobile device of the sender with theat least one mobile device of the at least one recipient such that thesender-controlled contact media content data structure is displayed onthe at least one mobile device of the at least one recipient when thecontact between the mobile device of the sender and the at least onemobile device of the at least one recipient initiates. In embodiments,the contact is initiated between the mobile device of the sender and theat least one mobile device of the at least one recipient when the senderplaces a phone call. In embodiments, the contact is initiated betweenthe mobile device of the sender and the at least one mobile device ofthe at least one recipient when the sender sends a text message to theat least one mobile device of the at least one recipient.

In embodiments, the methods and systems described herein may furtherinclude enabling a user interface on the mobile device of the sender toallow the creation of the sender-controlled contact media content datastructure through the user interface. In embodiments, the user interfacefurther allows editing of the sender-controlled contact media contentdata structure from an external source that stores the sender-controlledcontact media content data structure. In embodiments, the externalsource comprises one of a cloud repository and a library of athird-party content provider. In embodiments, the user interface allowsfor the creating the sender-controlled contact media content datastructure associated with an emotional state of the sender. Inembodiments, the emotional state is indicated through a data field inmetadata associated with the sender-controlled contact media contentdata structure. In embodiments, the emotional state is indicated by oneor more of a facial expression, an image, a sound, and an emoticon.

In embodiments, the methods and systems described herein may furtherinclude setting a privacy control through the installable application tolimit publication of the sender-controlled contact media content datastructure to a select audience.

The methods and systems disclosed herein may include methods and systemsfor segregating the created sender-controlled contact media content datastructure into one or more of audio, video, and metadata components;associating each of the components of the created sender-controlledcontact media content data structure with a particular tone; and storingthe tone for each of the components locally on the mobile device of thesender. In embodiments, the methods and systems described herein mayfurther include uploading the tone for each of the components on anapplication server or a content server. In embodiments, the methods andsystems described herein may further include allowing previewing thesender-controlled contact media content data structure; and addingcustom details to the sender-controlled contact media content datastructure, either before or after sending the sender-controlled contactmedia content data structure to the at least one recipient. Inembodiments, causing the display of the sender-controlled contact mediacontent data structure on the screen of the at least one mobile deviceis triggered by detection of the passing of the recipient's mobiledevice into an area defined by a geofence.

The methods and systems disclosed herein may include establishing apersonal channel having at least one media item by accessing aninstallable application from the mobile device and selecting at leastone pre-configured menu item that permits access to the at least onemedia item as part of the personal channel. The personal channel mayinclude the at least one media item selected from at least one mediacontent source. The at least one media content source may include atleast one of sender-controlled contact media content received from otherdevices, content available locally on the mobile device, content createdor captured by the mobile device, content obtained from social networkservers, and combinations thereof. The methods and systems disclosedherein may further include sharing the personal channel of the senderwith at least one recipient of the sender-controlled contact mediacontent data structure.

The methods and systems may further include initiating a contact withthe mobile device of the at least one recipient for notifying the mobiledevice of the at least one recipient to provide a media content for useas the sender-controlled contact media content data structure associatedwith the at least one recipient. In some examples, the at least onerecipient may be selected from a contact list or phonebook available onthe sender's mobile device. The methods and systems may enable providinga link to a website to the at least one recipient for uploading somemedia content that may be used as the sender-controlled contact mediacontent data structure associated with the at least one recipient.

Methods and systems are provided herein for establishing a personalchannel of media content items to be displayed on the lock-screen of auser's mobile device in response to a triggering contact event. Thesemay include providing a host system that enables handling of contactmedia content data structures for controlled display of the contactmedia content data structures on the lock-screen of at least one mobiledevice; causing a display of the contact media content data structure ona screen of the at least one mobile device of the at least one recipientwhen the at least one recipient's device is turned on and able toreceive at least one of a data signal and a voice signal, where thecontact media data structure displays media content on the lock-screenof the at least one mobile device upon receipt of a triggering contactevent to the at least one mobile device; and enabling a user toestablish a personal channel of contact media content having at leastone media item by accessing an installable application on the at leastone mobile device and selecting at least one pre-configured menu itemthat designates the at least one media item as part of the personalchannel. In embodiments, the personal channel includes the at least onemedia item selected from at least one media content source, where the atleast one media content source includes at least one of asender-controlled contact media content received from another device,content available locally on the at least one mobile device, contentcreated using the mobile device, and content obtained from a server. Themethods and systems may further include enabling the user to share thepersonal channel with at least one other user of a mobile applicationthat is configured to interact with the host system. The methods andsystems may further include initiating a contact with the mobile deviceof the at least one other user of a mobile device that is configured tointeract with the host system to request that the other user designate acontact media content item to be displayed when the other user initiatesa triggering contact to the user of the at least one mobile device. Inembodiments, the at least one other user is selected from a contact listavailable on the mobile device of the sender. In embodiments, notifyingthe mobile device of the at least one other user includes sending a linkfor a website where the other user is invited to upload the mediacontent to be displayed when the other user initiates a triggeringcontact to the user of the at least one mobile device.

In embodiments, methods and systems described herein may include asystems that may include a lock-screen capable application executing ona recipient computing device, the lock-screen capable devicefacilitating user interface access to a communication function of therecipient computing device while the computing device remains in alocked state, wherein the lock-screen capable application intercepts acommunication received by the recipient device, the communicationassociated with at least one communication application or serviceoperable on the recipient computing device. The system may furtherinclude a content association application executing on the recipientcomputing device, wherein the content association applicationfacilitates associating a content item with the communication, based ona relevance of the content item with the communication, the relevancedetermined from processing the intercepted communication to identify anassociation based on metadata descriptive of content items stored in alibrary of content items. The system may further include automaticallyassociating a content item in response to detecting an indication of anintercepted communication. Automatically associating may includeassociating at least one of a GIF and a video with the communication.Automatically associating may further include determining an emotionalstate of the communication and associating content in response to thedetermined emotional state. Automatically associating may furtherinclude determining a context of the communication and associatingcontent in response to the determined context.

Methods and systems described herein may include a system that mayinclude a sender computing device configured with a sender-controlledcontact media content-based application (SCCMC application), the SCCMCapplication executing on the sender device and interfacing with a senderstate detection application executing on the sender device, wherein thesender state detection application detects at least one of a mood of thesender, a physical status of the sender, an emotional state of thesender and a mental state of the sender, and wherein the SCCMCapplication uses the detected state of the sender to determine an SCCMCstructure that corresponds to the detected state and associatesinformation that identifies the determined SCCMC structure with anoutgoing message for a recipient. In the system, the outgoing message isassociated with a phone call from the sender to a recipient. In thesystem, the SCCMC application further determines a content channelassociated with at least one of the sender and the recipient and basesthe determined SCCMC structure on the determined content channel.

Methods and systems described herein may include a method that mayinclude adapting a sender-controlled contact media content structure inresponse to receiving an indication of a current state of a sender ofthe sender-controlled contact media content structure, wherein the stateis one of a mood, a physical status, an emotional status, and a mentalstatus. In the method, the state is determined in response to facialrecognition of the sender contemporaneously with the sender sending amessage from a sender's computing device to a recipient's computingdevice. In the method, adapting occurs while a recipient computingdevice is processing a contact event resulting from receipt of a messagefrom a sender's computing device.

Methods and systems described herein may include a method that mayinclude operating a sender-controlled contact media content structurecreation platform on a computing device that, in response tointercepting a message being communicated between messaging applicationsresident on a sender's mobile device and a recipient's mobile device,offers customized services of the platform to a user of the mobiledevice on which the message is intercepted. In the method, the messageis intercepted on a sender mobile device prior to the message being sentto the recipient. In the system, the message is intercepted on arecipient mobile device prior to the messaging application resident onthe recipient's mobile device receiving the message. In the system,intercepting includes developing an understanding of the message withnatural language processing, the understanding further used tofacilitate making suggestions for video/image/audio of an SCCMC to beassociated with the message.

Methods and systems described herein may include a method that mayinclude operating a sender-controlled contact media content (SCCMC)structure contact event handling platform. The platform may perform thesteps including intercepting a message associated with other messagingapplications resident on the mobile device, wherein the message istargeted to a first messaging application of the other messagingapplications; processing the message with natural language processing todetermine at least one SCCMC structure; forwarding the determined atleast one SCCMC structure to an SCCMC unified messaging user interface;processing the SCCMC structure with the unified messaging interface;presenting at least one of text and imagery determined from theprocessing of the SCCMC structure in the unified messaging interface;and delivering a message that is compatible with the other messagingapplications to the first messaging application. In the method, themessage is intercepted on a recipient mobile device. In the method, theplatform operation may be performed while the recipient's mobile deviceis locked. In the method, the message is intercepted on a sender'smobile device.

Methods and systems described herein may include a method that mayinclude integrating at least one of audio, video, imagery, and textindicated by a sender-controlled contact media content (SCCMC) structureinto an augmented reality environment in response to detecting amobile-to-mobile device contact event, the integrating indicating thecontact event.

Methods and systems described herein include a lock-screen capableapplication executing on a recipient computing device. The lock-screencapable application is configured to facilitate user interface access toa communication function of the recipient computing device while therecipient computing device remains in a locked state. The lock-screencapable application is configured to intercept a communication receivedby the recipient computing device. The intercepted communication isassociated with at least one of a communication application or acommunication service operable on the recipient computing device. Themethods and systems further include a content association applicationexecuting on the recipient computing device. The content associationapplication is configured to facilitate associating a media content itemwith the intercepted communication based on a relevance of the mediacontent item with the intercepted communication. The relevance isdetermined by automatically processing the intercepted communication toidentify an association based on metadata descriptive of media contentitems stored in a library of the media content items.

In embodiments, the associating of the media content item is performedautomatically by the content association application in response todetecting an indication of the intercepted communication.

In embodiments, the content association application is configured toassociate at least one of a GIF and a video with the interceptedcommunication.

In embodiments, the processing automatically of the interceptedcommunication to identify the association includes automaticallydetermining an emotional state of the intercepted communication andautomatically associating at least one of the media content items inresponse to the automatically determined emotional state.

In embodiments, the processing automatically of the interceptedcommunication to identify the association includes determining a contextof the intercepted communication and associating at least one of themedia content items in response to the determined context.

Methods and systems described herein include a sender computing deviceconfigured with a sender-controlled contact media content-basedapplication (SCCMC application). The SCCMC application is configured toexecute on the sender device and interface with a sender state detectionapplication that executes on the sender device. The sender statedetection application is configured to detect a detected state thatincludes at least one of a mood of the sender, a physical status of thesender, an emotional state of the sender and a mental state of thesender. The SCCMC application uses the detected state of the sender todetermine an SCCMC structure that corresponds to the detected state andassociates information that identifies the determined SCCMC structurewith an outgoing message for a recipient.

In embodiments, the outgoing message is associated with a phone callfrom the sender to a recipient.

In embodiments, the SCCMC application is configured to determine acontent channel associated with at least one of the sender and therecipient and to base the determined SCCMC structure on the determinedcontent channel.

Methods and systems described herein include adapting asender-controlled contact media content structure in response toreceiving an indication of a current state of a sender of thesender-controlled contact media content structure. The current state ofthe sender is one of a mood, a physical status, an emotional status, anda mental status.

In embodiments, the current state of the sender is determined inresponse to facial recognition of the sender contemporaneously with thesender sending a message from a sender's computing device to arecipient's computing device.

In embodiments, the adapting of the sender controlled contact mediacontent occurs while a recipient's computing device is processing acontact event resulting from receipt of a message from a sender'scomputing device.

Methods and systems described herein include operating asender-controlled contact media content structure creation platform on acomputing device that, in response to intercepting a message beingcommunicated between messaging applications resident on a sender'smobile device and a recipient's mobile device, offers customizedservices of the platform to a user of the mobile device on which themessage is intercepted.

In embodiments, the message is intercepted on a sender mobile deviceprior to the message being sent to the recipient.

In embodiments, the message is intercepted on a recipient mobile deviceprior to the messaging application resident on the recipient's mobiledevice receiving the message.

In embodiments, the intercepting includes developing an understanding ofthe message with natural language processing, and wherein theunderstanding is further used to facilitate making suggestions forvideo/image/audio of a sender-controlled contact media content to beassociated with the message.

Methods and systems described herein include operating asender-controlled contact media content (SCCMC) structure contact eventhandling platform including intercepting a message associated with othermessaging applications resident on the mobile device, wherein themessage is targeted to a first messaging application of the othermessaging applications. The methods and system also include processingthe message with natural language processing to determine at least oneSCCMC structure and forwarding the determined at least one SCCMCstructure to an SCCMC unified messaging user interface. The methods andsystems further include processing the SCCMC structure with the unifiedmessaging interface, presenting at least one of text and imagerydetermined from the processing of the SCCMC structure in the unifiedmessaging interface, and delivering the message that is compatible withthe other messaging applications to the first messaging application.

In embodiments, the message is intercepted on a recipient's computingdevice.

In embodiments, the message is intercepted on a recipient computingdevice while the recipient's computing device is locked.

In embodiments, the message is intercepted on a sender's computingdevice.

Methods and systems described herein include integrating at least one ofaudio, video, imagery, and text indicated by a sender-controlled contactmedia content (SCCMC) structure into an augmented reality environment inresponse to detecting a mobile-to-mobile device contact event. Theintegrating of the at least one of audio, video, imagery, and text is anindicator of the contact event.

In embodiments, the methods and systems include adapting thesender-controlled contact media content structure in response toreceiving an indication of a current state of a sender of thesender-controlled contact media content structure. The current state ofthe sender is one of a mood, a physical status, an emotional status, anda mental status.

In embodiments, the current state of the sender is determined inresponse to facial recognition of the sender contemporaneously with thesender sending a message from a sender's computing device to arecipient's computing device.

In embodiments, integrating includes developing an understanding of themessage from the sender with natural language processing, and whereinthe understanding is further used to facilitate making suggestions forvideo/image/audio of a sender-controlled contact media content to beassociated with the message.

In embodiments, a smart phone dialer app may be adapted to workcollaboratively with a business app and an SCM app/platform/service toenable a method of operating a smart phone dialer app executing on aprocessor of a smart phone. The method may include exchanging callinformation descriptive of a type of call capable of being made throughthe dialer with a business application via a business applicationcomputer interface. The method may further include sharing a portion ofthe call information with a sender controlled media (SCM) platformthrough a SCM platform computer interface. The method may furtherinclude receiving, responsively to the sharing, information descriptiveof an SCM data structure that may be available to the platform and thatmay be associated with the call. The method may further includeconfiguring a visual portion of the SCM data structure to be rendered ina user interface of the dialer app in connection with a call of thedescribed type. In embodiments, the visual portion may be configured tobe rendered contemporaneously with making the call through the dialer.In embodiments, the visual portion may be configured to be renderedafter the dialer receives an indication of the call being answered. Inembodiments, the visual portion may be configured to be rendered duringdialing. In embodiments, the visual portion includes an offer thatencourages a recipient to answer the call. In embodiments, the visualportion may be configured to be rendered after completion of the call.In embodiments, the visual portion includes an interactive elementthrough which a recipient of the call can provide feedback on the call.In embodiments, rendering the visual portion occurs responsive toreceiving an indication from the SCM platform of an action occurringresponsive to the call being made, wherein the action occurring may beassociated with a second smart phone to which the call was made. Inembodiments, at least a portion of the visual portion of the SCM datastructure may be streamed to the dialer app over a cellular network. Inembodiments, sharing a portion of the call information descriptive ofthe call includes sharing a purpose of the call. In embodiments, sharingthe purpose of the call includes transmitting a code that corresponds toan SCM content channel, the channel being selectable from a set ofbusiness-specific SCM content channels comprising a plurality of SCMdata structures that are related to the purpose of the call. Inembodiments, wherein sharing a portion of the call informationdescriptive of the call includes sharing an identifier of a targetrecipient of the call. In embodiments, sharing the identifier of thetarget recipient of the call includes transmitting a phone number of atarget recipient smart phone through the SCM platform computerinterface. In embodiments, the dialer may make the call to a targetrecipient identified in the information descriptive of the call. Inembodiments, exchanging the call information descriptive of the call mayoccur before the dialer making the call. In embodiments, sharing theportion of the call information descriptive of the call occurs beforethe dialer making the call. In embodiments, the dialer makes the callresponsive to the exchange of information descriptive of the call viathe business application computer interface. In embodiments, the smartphone dialer app may be a native dialer app of the smart phone and thebusiness application computer interface comprises an applicationprogramming interface of the smart phone adapted by a set of visualcaller id business development tools to enable the native dialer app tointeract with the business application.

In embodiments, a smart phone dialer app may be adapted to workcollaboratively with a business app and an SCM app/platform/servicesmart phone dialer app that may be executable on a processor of a smartphone. The dialer app may include a business application computerinterface through which the dialer app exchanges, with the businessapplication, call information descriptive of a type call capable ofbeing made through the dialer app. The dialer app may also include asender-controlled media (SCM) platform computer interface through whichthe dialer app shares a portion of the call information and receives,responsively thereto, information descriptive of SCM content availableto the platform that may be associated with the call. The dialer app mayfurther include a computer user interface through which a visual portionof the SCM content may be rendered by a processor in connection with acall of the described type. In embodiments, the information descriptiveof the call includes an identifier of a target recipient of the call. Inembodiments, the identifier of the target recipient may be a phonenumber of the call being made through the dialer. In embodiments, theinformation descriptive of the call includes a business purpose for thecall. In embodiments, the portion of information shared through the SCMplatform computer interface includes a code that indicates a channel ofSCM content, the channel being selectable from a set ofbusiness-specific SCM content channels. In embodiments, the portion ofinformation shared through the SCM platform computer interface includesa code that indicates a SCM data structure required to be available on acall receiving device of a recipient of the call prior to the call beingconnected to the call receiving device. In embodiments, the callinformation descriptive of the call may be exchanged prior to the dialerinitiating the call. In embodiments, the dialer initiates the callresponsive to receiving the call information from the businessapplication. In embodiments, the dialer app may be a native dialer appof the smart phone and the business application interface comprises anapplication programming interface of the smart phone adapted by a set ofvisual caller id business development tools to enable the native dialerapp to interact with the business application. In embodiments, thevisual portion may be rendered after the dialer receives an indicationof the call being answered. In embodiments, the visual portion may berendered during dialing. In embodiments, the visual portion may beconfigured to be rendered after completion of the call. In embodiments,the visual portion includes an interactive element through which acaller can provide feedback on the call.

In embodiments, a smart phone dialer app may be adapted to workcollaboratively with a business app and an SCM app/platform/service toenable a method of adapting a native smart phone dialer app comprising.The method may include configuring an application programming computerinterface of a business application to be responsive to communicationfrom an application programming computer interface of a smart phonedialer app and to initiate communication with the smart phone dialer appbased on an activity of a workflow of the business application. Themethod may further include configuring an application programmingcomputer interface of the smart phone dialer app to communicate calldescriptive information with a sender-controlled media (SCM) platformapplication programming computer interface, the call descriptiveinformation having been received via the configured applicationprogramming computer interface of the business application, the smartphone application programming computer interface further configured toreceive information descriptive of at least one SCM data structureavailable to the SCM platform based on the call descriptive informationcommunicated to the SCM platform application programming interface.

In embodiments, workflow-specific SCM content presented on a recipient(customer) screen may be determined by a method that includesidentifying call information available from a business applicationexecuting on a processor performing a call-action step of a businessworkflow. The method may further include providing that a smart phoneportion of a sender-controlled media (SCM) data structure identifiableby at least a portion of the call information may be available to adialer app executing on a smart phone of a customer identifiable in thecall information by communicating at least one of an identifier of theSCM data structure and the smart phone portion thereof to the dialer appof the customer smart phone over a computer network. The method may yetfurther include updating the business application with indications ofcustomer interactions with a user interface of the dialer app responsiveto a call placed to the customer smart phone during the call-action stepof the business workflow. In embodiments, the call information includescustomer and call purpose. In embodiments, the identifier of the SCMdata structure includes a link to content of an advertising network,wherein the link may be based on the call information. In embodiments,the method may further include using the call information available fromthe business application and context of the call placed to the customerto determine and incorporate at least one of a link to content of anadvertising network and content of the advertising network into theinformation communicated to the dialer app of the customer. Inembodiments, the smart phone portion may be configured to be renderedafter the dialer receives an indication of the call being answered. Inembodiments, the smart phone portion may be configured to be renderedduring dialing. In embodiments, the smart phone portion includes anoffer that encourages a recipient to answer the call. In embodiments,the smart phone portion may be configured to be rendered aftercompletion of the call. In embodiments, the smart phone portion includesan interactive element through which a recipient of the call can providefeedback on the call.

In embodiments, workflow-specific SCM content presented on a recipient(customer) screen may be determined by a system that includes a businessapplication executing on a processor performing a call-action step of abusiness workflow. The system may further include a source-controlledmedia (SCM) platform executing on a processor managing content renderingon a smart phone of a customer associated with the workflow. The systemmay further include a service constructed to identify customer and callpurpose of the call-action from the business application, communicatethe identified call action information to the SCM platform, and updatethe business application of customer actions that are responsive to theSCM platform managing the content rendering. The SCM platform mayfurther be constructed to provide that a smart phone portion of an SCMdata structure identifiable by a portion of the identified call actioninformation may be available to a dialer app executing on the smartphone of the customer. In embodiments, the dialer app executing on thesmart phone may be capable of rendering visual content referenced in thesmart phone portion of the SCM data structure. In embodiments, thedialer app renders the visual content on a lockscreen of the customersmart phone. In embodiments, the smart phone portion may be configuredto be rendered during dialing. In embodiments, the smart phone portionincludes an offer that encourages a recipient to answer the call. Inembodiments, the smart phone portion may be configured to be renderedafter completion of the call. In embodiments, the smart phone portionincludes an interactive element through which a recipient of the callcan provide feedback on the call. In embodiments, to provide that thesmart phone portion of the SCM data structure may be available to thecustomer smart phone dialer app, the SCM platform may be constructedwith a computer-to-computer interface through which at least one of anidentifier of the SCM data structure and the smart phone portion thereofmay be communicated to the dialer app of the customer smart phone over acomputer network. In embodiments, the dialer app executing on the smartphone of the customer may be constructed to communicate with the SCMplatform via an application programming computer interface that may becustomized with business-specific communication and rendering features.In embodiments, the system may further include a dialer app on a callersmart phone that may be constructed to initiate a call to the customersmart phone responsive to the identified customer information of thecall-action. In embodiments, the dialer app on the caller smart phonemay be further constructed to render call purpose related information ona user interface of the caller smart phone contemporaneously withinitiating the call. In embodiments, the dialer app on the caller smartphone may be further constructed to render call purpose relatedinformation on a user interface of the caller smart phone responsive toreceiving an indication of the call being answered. In embodiments, thedialer app on the caller smart phone may be further constructed torender information related to the business workflow on a user interfaceof the caller smart phone responsive to receiving an indication of acustomer action determined by the customer smart phone dialer app. Inembodiments, caller smart phone dialer app may be a native dialer app ofthe smart phone that may be constructed with an application programminginterface that may be adapted by a set of visual caller id businessdevelopment tools to enable the native dialer app to interact with thebusiness application.

In embodiments, configuring a set of services to enable a businessapplication to control content presented on a dialer screen of acustomer placing a call to a business may be enabled by a system thatincludes a business application constructed to activate an ordered setof business workflow tasks responsive to receiving call relatedinformation of an incoming call to a business. The system may furtherinclude a set of visual content services providing thatbusiness-relevant visual content may be available to a dialerapplication of a device making the call. The system may further includea call handling set of services operating on a networked server. Theservices may have one or more functions including: a call interceptingfunction for intercepting the incoming call, a computer interface to thebusiness application through which call related information may beprovided to the business application contemporaneously with interceptingthe call, a computer interface to the set of visual content servicesthrough which at least one of caller identification information and callcontext may be provided, a call evaluation circuit that determines arelationship of the caller with the business and updates the callrelated information based thereon, and a call connecting circuit thatconnects the intercepted incoming call to a business user based onaspects of the activated ordered set of business workflow tasks. Thebusiness application may be further constructed to present visualcontent on a dialer app screen of the connected business user, thevisual content facilitating at least one of the ordered set of workflowtasks. In embodiments, the call handling set of services furtherindicates a candidate call type to the business application and the setof visual content services based on the determined caller relationship.In embodiments, the set of visual content services identifies abusiness-specific channel of content based on the candidate call type tobe made available to the dialer application making the call. Inembodiments, the business application validates the candidate call typebased on context of the call that is available from the call handlingset of services. In embodiments, the identifier of the data structureincludes a link to content of an advertising network, wherein the linkis based on the call information. In embodiments, the call handling setof services comprises using the call related information and the callcontext to determine and incorporate at least one of a link to contentof an advertising network and content of the advertising network intothe information communicated to the dialer application of the customer.In embodiments, the dialer application of a device making the call maybe a native dialer app that may be constructed with an applicationprogramming interface that may be adapted by a set of visual caller idbusiness development tools to enable the native dialer app to interactwith the set of visual content services. In embodiments, the callevaluation circuit further determines call purpose based on the callcontext and updates the call related information based thereon.

In embodiments, configuring a set of services to enable a businessapplication to control content presented on a dialer screen of acustomer placing a call to a business may enable a method includingintercepting an incoming call to a business. The method may furtherinclude determining a relationship of the caller with the business. Themethod may further include updating a set of call related informationbased thereon. The method may further include transmitting the set ofcall related information about the incoming call contemporaneously withintercepting the call to a business application constructed to activatean ordered set of business workflow tasks responsive to receiving thecall related information. The method may yet further includetransmitting a portion of the set of call related information to a setof visual content services that are constructed to provide thatcaller-specific visual content may be available to a dialer applicationof a device making the call. The method may further include connectingthe intercepted incoming call to a business user based on aspects of theactivated ordered set of business workflow tasks. The caller-specificvisual content may be constructed for rendering in a user interfacescreen of the dialer application on the device making the call. Inembodiments, the method may further include transmitting a candidatecall type to the business application and to the set of visual contentservices based on the determined caller relationship. In embodiments,the method may further include identifying a business-specific channelof content, based on the candidate call type, to be made available tothe dialer application making the call. In embodiments, the visualcontent services identify a business-specific channel of content, basedon the candidate call type, to be made available to the dialerapplication making the call. In embodiments, the business applicationvalidates the candidate call type based on context of the call that isavailable from the call handling set of services. In embodiments,ensuring that caller-specific visual content is available to a dialerapplication of a device making the call includes streaming to the dialerapplication over a cellular network.

In embodiments, configuring a set of services to enable a businessapplication to control content presented on a dialer screen of acustomer placing a call to a business may enable a method of configuringa set of services to enable a business application to control contentpresented on a dialer screen of a customer calling a business. Themethod may include constructing a business application to activate anordered set of business workflow tasks responsive to receiving callrelated information of an incoming call. The method may includeconstructing a set of visual content services that provide thatcaller-specific visual content may be available to a dialer applicationof a device making the call. The method may include constructing a callintercepting function for intercepting the incoming call. The method mayinclude constructing a computer interface to the business applicationthrough which call related information may be provided to the businessapplication contemporaneously with intercepting the call. The method mayinclude constructing a computer interface to the set of visual contentservices through which at least one of caller identification informationand call context may be provided. The method may include constructing acaller identification circuit that determines a relationship of thecaller with the business and updates the call related information basedthereon. The method may include constructing a call connecting circuitthat connects the intercepted incoming call to a business user based onaspects of the activated ordered set of business workflow tasks. Thecaller-specific visual content may be constructed for rendering in auser interface screen of the dialer application on the device making thecall.

In embodiments, configuring a set of services to enable businessapplication control of and receipt of feedback from at least attemptingto present call-specific SCM content to a customer as part of aninteraction, e.g., via a phone call with the customer may enable amethod. The method may include configuring a business application thatperforms a customer interaction workflow to make available, through anapplication programming interface, interaction information descriptiveof a customer and a purpose of an interaction associated with aninstance of execution of the workflow. The method may further includeconfiguring a set of interaction setup services that accesses theavailable interaction information through the application programminginterface and presents it to a smart phone dialer content renderingmanagement platform that provides that content for rendering that may beidentifiable by the interaction information may be available to a smartphone dialer app executing on a smart phone of the customer. The methodmay yet further include configuring a set of interaction responseservices that update the business application with information from thecontent rendering management platform that may be descriptive ofcustomer actions that are responsive to the rendering. In embodiments,the set of interaction response services communicate with the businessapplication through the application programming interface. Inembodiments, the content rendering management platform provides thatcontent for rendering may be available to the dialer application bycommunicating at least one of an identifier of a data structurecomprising the content for rendering and the caller-specific visualcontent portion thereof to the dialer application over a computernetwork. In embodiments, the set of interaction setup services may befurther configured to determine and incorporate at least one of a linkto content of an advertising network and content of the advertisingnetwork into the information communicated to the dialer application ofthe customer. In embodiments, the business application is configured tomake available a phone number of the customer. In embodiments, theidentifier of the data structure includes a link to content of anadvertising network, wherein the link is based on the call information.In embodiments, the business application may be configured with a set ofvisual caller id business development tools. The set of visual caller idbusiness development tools may include a set of software developmentkits (SDKs), a set of application programming interfaces (APIs), and aset of services for data processing and handling. In embodiments, theset of services comprises a set of microservices.

In embodiments, a system may include a dialer app may execute on aprocessor of a smart phone through which a user is enabled tosequentially selects numbers from a dial pad interface of the dialerapp. The system may include a phrase forming circuit that forms phrasesfrom alphabetic characters associated with the selected numbers, whereinthe phrases are formed to match the sequence of dialer pad selections.The system may include a candidate entity search engine that performssearch activity responsive to the forming phrases and returns a rankedset of search results to the dialer app. The dialer app may present atleast one result of the set of search results in a contact portion ofthe dial pad interface and responsive to a user selection thereof, dialsthe selected contact. The phrase forming circuit may form phrases basedon a plurality of sets of contact resources that include a set of usercontacts. The set of contact resources further may include a set ofcandidate contacts determined from user contact activity conductedthrough the smart phone. The set of contact resources further mayinclude results of search engine activity based on Internet searches ofat least one of the set of candidate phrases. The set of contactresources further may include results of a smart phone app querycomprising at least one of the phrases. The smart phone app managescurated lists of business contacts based on business type and location.The set of contact resources further may include a set of SenderControlled Media (SCM) platform participants. The set of contactresources further may include a set of sponsored contacts. The set ofsponsored contacts may be sponsored via the SCM platform. The dialer appmay be adapted to communicate with a Sender Controlled Media (SCM)platform contemporaneously with dialing the selected contact.

In embodiments, a method may include receiving with a server dial padselections in a selection order from a dialer app on a smart phone. Themethod may further include forming with a processor of the server theordered dial pad selections into partial phrases based on alphabeticcharacters associated with the dial pad selections through the dialerapp as the dial pad selections are received. The method may furtherinclude determining with the server a set of candidate phrases from thepartial phrases based on sets of contact resources available to thesmart phone. The method may further include refining with the server theset of candidate phrases based on user context. The method may furtherinclude causing a call to be placed via the dialer app on the smartphone responsive to receiving a user selection of one of the candidatephrases. In embodiments, the sets of contact resources may include a setof user contacts. The sets of contact resources may include a set ofcandidate contacts determined from user contact activity through thesmart phone. The sets of contact resources may include results of searchengine activity based on Internet searches of at least one of the set ofcandidate phrases. The sets of contact resources may include results ofa smart phone app query comprising at least one of the set of candidatephrases. The smart phone app manages curated lists business contactsbased on business type and location. The sets of contact resources mayinclude a set of Sender Controlled Media (SCM) platform participants.The sets of contact resources may include a set of sponsored contacts.The set of sponsored contacts may be sponsored via the SCM platform.

In embodiments, a method may include forming with a processor an orderedstream of numeric values representing dial pad element selections intopartial phrases based on alphabetic characters associated with each dialpad element. The method may include determining with the processor a setof candidate contact entities based on results of search engine activityresponsive to at least one of the partial phrases. The method mayinclude refining with the processor the set of candidate contactentities based on user context. The method may include causing a call tobe placed by a source of the ordered stream responsive to receiving auser selection from the refined set of candidate contact entities,wherein the call is caused to be placed to the user-selected contactentity.

In embodiments, a method may include presenting a set of user selectableelements arranged as a dial pad in an electronic interface of acomputing device capable of placing a phone call, wherein at least oneof the selectable elements is associated with a single digit number anda plurality of alphabetic characters. The method may include with aprocessor of the computing device sequential selection of the dial padelements. The method may include forming with the processor the detectedsequence into alphabetic phrases based on the alphabetic charactersassociated with selected dial pad elements. The method may includeforwarding the alphabetic phrases while they are being formed to acandidate contact entity recommendation facility. The method mayinclude, responsive to receiving a response to the forwarding,presenting in the electronic interface at least one candidate contactentity in a contact portion of the dial pad. The candidate contactrecommendation facility may determine a set of candidate contactentities based on results of search engine activity responsive to atleast one of the alphabetic phrases. Forwarding the alphabetic phrasesmay include forwarding a context of a user associated with a device onwhich the sequence of dial pad elements is detected. The method furthermay include causing the set of candidate contact entities to be refinedbased on the context.

In embodiments, a method may include detecting a request to connect aphone call to a user. The method may include facilitating presentationof an incentive offer in an incoming call display on a lockscreen of asmart phone of the user, wherein the incentive offer requires that theuser accept the incoming call as a condition for activation. The methodmay include responsive to a user interaction with the incoming calldisplay on the lockscreen, performing at least one of connecting thephone call to the user's smart phone plus storing an indication that theuser has accepted the incentive offer, and declining the request toconnect the phone call to the user.

In embodiments, facilitating presentation of the incentive offer mayinclude configuring a sender controlled media (SCM) data structure thatincludes a visual portion with the incentive offer and making theconfigured SCM data structure available to a dialer app controlling theincoming call display screen. In embodiments, facilitating presentationof the incentive offer may include making an SCM data structure thatincludes a visual portion with the incentive offer available to a dialerapp controlling the incoming call display screen. In embodiments, makingthe SCM data structure available may include uploading at least thevisual portion to the smart phone from a server with which the smartphone is networked, prior to presentation of the incentive offer. Makingthe SCM data structure available may include uploading at least thevisual portion to the smart phone from a server with which the smartphone is networked. Making the SCM data structure available may includeuploading a link for the SCM data structure to the smart phone from aserver with which the smart phone is networked. Uploading the link maybe responsive to detecting the request to connect the phone call.

In embodiments, a method may include presenting an incentive offer inassociation with an incoming call in an incoming call display screen ona lockscreen of a user's smart phone, wherein the incentive offerrequires that the user accept the incoming call as a condition foractivation. The method may include, responsive to a user interactionwith the incoming call display on the lockscreen, performing at leastone of connecting the call to the user's smart phone plus storing anindication that the user has accepted the incentive offer, and decliningthe request to connect the phone call to the user. Presenting theincentive offer may include configuring a sender controlled media (SCM)data structure that includes a visual portion with the incentive offerand making the configured SCM data structure available to a dialer appcontrolling the incoming call display screen. Presenting the incentiveoffer may include making an SCM data structure that includes a visualportion with the incentive offer available to a dialer app controllingthe incoming call display screen. Making the SCM data structureavailable may include uploading at least the visual portion to the smartphone from a server with which the smart phone is networked, prior topresentation of the incentive offer. Making the SCM data structureavailable may include uploading at least the visual portion to the smartphone from a server with which the smart phone is networked. Making theSCM data structure available may include uploading a link for the SCMdata structure to the smart phone from a server with which the smartphone is networked. In embodiments, computer implemented methodexecutable on a processor, the method may include accessing a library ofSender Controlled Media (SCM) dialer app functions. The method mayinclude selecting in the library at least one SCM dialer app functionfor inclusion use with a first dialer app. The method may include usinga software development kit. Using a software development kit may includeconfiguring the selected at least one SCM dialer app function foroperation with the first dialer app. Using a software development kitmay include preparing dialer app modification instructions for adaptingthe first dialer app to perform the configured SCM dialer app function.Using a software development kit may include preparing generating asecond dialer app comprising the first dialer app adapted to perform theconfigured SCM dialer app function. The method may include installingthe second dialer app on a smart phone as a primary dialer app forhandling incoming and outgoing calls. The library of SCM dialer appfunctions may include at least one function selected from a list offunctions consisting of (i) rendering content other than generic callerID content in a call answer screen of a dialer app; (ii) access tocontent other than generic caller ID content for rendering in responseto an incoming call; (iii) matching incoming call identification to acontent data structure that includes visual content for rendering; (iv)coordinating rendering with call connection; (v) support for userinteraction with rendered content; (vi) access to phone audio/videocapture capability for capturing content for delivery to a recipient ofa call; (vii) storage of captured content; (viii) replacing standardcaller ID content for an outgoing call with custom content, wherein thecustom content includes a link to content to be rendered; and (ix)secondary channel communication with at least one other SCMfunction-capable dialer app.

A system may include a library of Sender Controlled Media (SCM) dialerapp functions stored in a non-transient computer storage media and beingaccessible to a processor. The system may include a software developmentkit operating on the processor and constructed to enable a user toselect in the library at least one SCM dialer app function for inclusionuse with a first dialer app. The software development kit may enable auser to configure the selected at least one SCM dialer app function foroperation with the first dialer app. The software development kit mayenable a user to prepare dialer app modification instructions foradapting the first dialer app to perform the configured SCM dialer appfunction. The software development kit may enable a user to generate asecond dialer app comprising the first dialer app adapted to perform theconfigured SCM dialer app function. The software development kit mayenable a user to install the second dialer app on a smart phone as aprimary dialer app for handling incoming and outgoing calls. The libraryof SCM dialer app functions may include at least one function selectedfrom a list of functions consisting of (i) rendering content other thangeneric caller ID content in a call answer screen of a dialer app; (ii)access to content other than generic caller ID content for rendering inresponse to an incoming call; (iii) matching incoming callidentification to a content data structure that includes visual contentfor rendering; (iv) coordinating rendering with call connection; (v)support for user interaction with rendered content; (vi) access to phoneaudio/video capture capability for capturing content for delivery to arecipient of a call; (vii) storage of captured content; (viii) replacingstandard caller ID content for an outgoing call with custom content,wherein the custom content includes a link to content to be rendered;and (ix) secondary channel communication with at least one other SCMfunction-capable dialer app.

In embodiments, a method may include receiving with a processor of asmart phone an encoded set of call-specific metadata contemporaneouslywith an incoming call, wherein the call-specific metadata is descriptiveof the incoming call. The method may include decoding with the processorthe set of call-specific metadata prior to connecting the incoming call.The method may include causing a call handling function to be performedby activating a link that is present in the call-specific metadata,wherein the call handling function impacts presentation of visualcontent on an incoming call interface in a lockscreen of a smart phoneto which the incoming call is directed. The call handling function mayinclude a dialer app of the smart phone. The call handling function mayinclude an app on the smart phone other than a dialer app. The callhandling function may include a server-based function. The call handlingfunction validates the call-specific metadata by verifying that callerID information in the metadata matches call-source information in themetadata. In embodiments, the call-source information is immutable. Inembodiments, the call handling function references communityintelligence of a Sender Controlled Media (SCM) platform thatfacilitates determining an integrity of a caller associated with theincoming call. In embodiments, the call handling function is a visualcontent management service of a Sender Controlled Media (SCM) platformthat facilitates access to the visual content to be presented on theincoming call interface of the smart phone. In embodiments, activatingthe link present in the call-specific metadata includes first populatingat least one variable field in the link with data representative of acontext of the call. In embodiments, the at least one variable field ispopulated with a name of a user of the smart phone. In embodiments, thelink that is present in the call-specific metadata may include anindication that a source device for the incoming call is configured witha Sender Controlled Media (SCM) compatible dialer app.

In embodiments, a system may include a call interceptor that receivesincoming calls and associated encoded call-specific metadata that aredestined for a smart phone. The system may include a call-specificmetadata handler that decodes, validates, and makes accessible to thecall interceptor the call-specific metadata. The system may include acall handling function executing on a server, the call handling functionexecuting in response to the call interceptor activating a link that ispresent in the call-specific metadata, wherein the call handlingfunction causes an internet protocol-based communication app on thesmart phone to be activated and connected with a companion internetprotocol-based communication app on a computing device from which theincoming call originated. The call handling function may include adialer app of the smart phone. The call handling function may include anapp on the smart phone other than a dialer app. The call handlingfunction may include a server-based function. The call handling functionvalidates the call-specific metadata by verifying that caller IDinformation in the metadata matches call-source information in themetadata. In embodiments, the call-source information is immutable. Thecall handling function references community intelligence of a SenderControlled Media (SCM) platform that facilitates determining anintegrity of a caller associated with the incoming call. The callhandling function is a visual content management service of a SenderControlled Media (SCM) platform that facilitates access to the visualcontent to be presented on the incoming call interface of the smartphone. In embodiments, activating the link present in the call-specificmetadata includes first populating at least one variable field in thelink with data representative of a context of the call. In embodiments,the at least one variable field is populated with a name of a user ofthe smart phone. In embodiments, decoding may include use of a publickey of a phone service provider that originated the incoming call. Inembodiments, the link that is present in the call-specific metadata mayinclude an indication that a source device for the incoming call isconfigured with a Sender Controlled Media (SCM) compatible dialer app.

In embodiments, a method may include receiving an incoming call with aSender Controlled Media (SCM) configured dialer app. The method mayinclude presenting visual content in an interactive user interface of asmart phone controlled by the dialer app, wherein the user interface ispresented in a lockscreen of the dialer app. The method may includeresponsive to detecting user activity responsive to content presented inthe user interface, activating a secondary channel of communicationbetween an originator of the incoming call and a user of the smart phonevia the lockscreen-based interactive user interface, wherein thesecondary channel facilitates exchange of digital informationcontemporaneously with the incoming call. The secondary channel may beoperative during at least one of a pre-call phase of the incoming call,an in-call phase of the incoming call, and a post-call phase of theincoming call. The secondary channel may be operative independent ofmaintaining the smart phone in a locked state.

In embodiments, a method may include receiving an incoming call with aSender Controlled Media (SCM) configured dialer app. The method mayinclude presenting visual content in an interactive user interface of asmart phone controlled by the dialer app, wherein the user interface ispresented in a lockscreen of the dialer app. The method may includeresponsive to detecting user activity responsive to content presented inthe user interface, retrieving information from a network resource basedon the user activity and presenting at least a portion of the retrievedinformation in the lockscreen-based user interface. In embodiments, theuser interface is operative during at least one of a pre-call phase ofthe incoming call, an in-call phase of the incoming call, and apost-call phase of the incoming call. In embodiments, the user interfaceis operative independent of maintaining the smart phone in a lockedstate. The method may further include activating, responsive to thedetected user activity, a secondary channel of communication between anoriginator of the incoming call and a user of the smart phone via thelockscreen-based interactive user interface, wherein the secondarychannel facilitates exchange of digital information contemporaneouslywith the incoming call.

BRIEF DESCRIPTION OF THE FIGURES

In the accompanying figures, like reference numerals refer to identicalor functionally similar elements throughout the separate views andtogether with the detailed description below are incorporated in andform part of the specification, serve to further illustrate variousembodiments and to explain various principles and advantages all inaccordance with the systems and methods disclosed herein.

FIG. 1 illustrates an architecture for a method and system for an SCCMCin accordance with an embodiment of the systems and methods disclosedherein.

FIGS. 2A and 2B illustrate a process for creating and sharing an SCCMCin accordance with an embodiment of the systems and methods disclosedherein.

FIG. 2C illustrates a process for initiating a phone call in accordancewith an embodiment of the systems and methods disclosed herein.

FIGS. 3A-3G illustrate the creation of an SCCMC in accordance with anembodiment of the systems and methods disclosed herein.

FIGS. 4A-4F illustrate examples of an SCCMC in accordance with anembodiment of the systems and methods disclosed herein.

FIGS. 5A, 5B, and 5C illustrate User A sharing an SCCMC with User B inaccordance with an embodiment of the systems and methods disclosedherein.

FIG. 6 illustrates User A adding custom details to an SCCMC inaccordance with an embodiment of the systems and methods disclosedherein.

FIG. 7 illustrates User B setting an SCCMC received from User A inaccordance with an embodiment of the systems and methods disclosedherein.

FIG. 8 illustrates User B creating an SCCMC and sharing the SCCMC withUser A and others in accordance with an embodiment of the systems andmethods disclosed herein.

FIG. 9 illustrates an SCCMC created by User B for his or her significantother in accordance with an embodiment of the systems and methodsdisclosed herein.

FIG. 10 illustrates a Home-Feed screenshot of an SCCMC in accordancewith an embodiment of the systems and methods disclosed herein.

FIGS. 11A and 11B illustrate Notifications screenshots of an SCCMC inaccordance with an embodiment of the systems and methods disclosedherein.

FIG. 12 illustrates a Menu screenshot of an SCCMC in accordance with anembodiment of the systems and methods disclosed herein.

FIG. 13 illustrates a Settings screenshot of an SCCMC in accordance withan embodiment of the systems and methods disclosed herein.

FIGS. 14A-14I illustrate screenshots of a process to enable contactediting between users in accordance with an embodiment of the systemsand methods disclosed herein.

FIGS. 15A, 15B, and 15C illustrate screenshots of a process to deliver acontact with an SCCMC that automatically, or under user control, updateson the phone contacts of another user in accordance with an embodimentof the systems and methods disclosed herein.

FIG. 16 illustrates a process for transferring an SCCMC from User A toUser B in accordance with an embodiment of the systems and methodsdisclosed herein.

FIGS. 17A-17D illustrate user community growth of an SCCMC through aviral sharing effect in accordance with an embodiment of the systems andmethods disclosed herein.

FIGS. 18A, 18B, and 18C illustrate monetization examples of an SCCMC inaccordance with an embodiment of the systems and methods disclosedherein.

FIGS. 19-21 illustrate trigger examples of an SCCMC in accordance withan embodiment of the systems and methods disclosed herein.

FIG. 22 illustrates a flow in which a second user's reaction to an SCCMCis recorded and shared with another party.

FIG. 23 illustrates a flow in which the playing of an SCCMC may betriggered by a triggering event.

FIG. 24 illustrates a computer system.

FIG. 25 illustrates a mobile device.

FIG. 26 illustrates a screenshot of a user interface for setting apersonal channel for an SCCMC in accordance with an embodiment of thesystems and methods disclosed herein.

FIGS. 27 and 28 illustrate screenshots of a user interface for enablinga media content based on an identity of a user in accordance with anembodiment of the systems and methods disclosed herein.

FIG. 29 illustrates a screenshot of a user interface for creating avideo for an SCCMC in accordance with an embodiment of the systems andmethods disclosed herein.

FIG. 30 illustrates a flowchart of a method for providing a setup of acontextual video message in accordance with an embodiment of the systemsand methods disclosed herein.

FIGS. 31A-31E illustrate screenshots of a user interface for a messaginginteraction in accordance with embodiments of the systems and methodsdisclosed herein.

FIG. 32 illustrates a block diagram of a unified messaging platform inaccordance with an embodiment of the systems and methods disclosedherein.

FIG. 33 illustrates an embodiment of a media content library inaccordance with an embodiment of the systems and methods disclosedherein.

FIG. 34 illustrates an embodiment of composite media content library inaccordance with an embodiment of the systems and methods disclosedherein.

FIG. 35 illustrates an embodiment of separate media and SCCMC structurelibraries in accordance with an embodiment of the systems and methodsdisclosed herein.

FIG. 36 illustrates an embodiment of a sender device configuration inaccordance with an embodiment of the systems and methods disclosedherein.

FIG. 37 illustrates an embodiment of a unified messaging user interfacefor media content selection in accordance with an embodiment of thesystems and methods disclosed herein.

FIG. 38 illustrates an embodiment of a recipient device configuration inaccordance with an embodiment of the systems and methods disclosedherein.

FIG. 39 illustrates an embodiment of a unified messaging interface forresponding to a modified media content message in accordance with anembodiment of the systems and methods disclosed herein.

FIG. 40 illustrates an embodiment of the system of FIG. 32 furtherincluding speech to text for transcribing audio messages for use withNLP.

FIG. 41 illustrates a flow chart of processing an audio message with anembodiment of the platform of FIG. 40.

FIG. 42 illustrates a flowchart of communicating between a messagingplatform via an API and a content matching platform to recommend hashtags rather than image content.

FIG. 43 illustrates exemplary screens of generating and playing backvisual caller ID.

FIG. 44 illustrates exemplary screens for leaving a video voice mail.

FIG. 45 illustrates a flow for handling unknown callers.

FIG. 46 illustrates post call experience user screens.

FIG. 47 illustrates an architecture and a flow for a call communityfirewall.

FIG. 48 illustrates call participant validation user screens.

FIG. 49 illustrates user screens for saving and playing backvisual/video voice mail.

FIG. 50 illustrates embodiments of business application developmenttools for use with the architecture.

FIG. 51 illustrates exemplary embodiments of caller registration.

FIG. 52 illustrates exemplary actions responsive to caller registration.

FIG. 53 illustrates on-device functional flow responsive to callerregistration.

FIG. 54 illustrates an exemplary process associated with an unknowncaller or unexpected call.

FIG. 55 illustrates communicating with a caller via audio messaging.

FIG. 56 illustrates techniques for determining a perspective of anunknown caller or unexpected call.

FIG. 57 illustrates an embodiment of an incoming call presented on ascreen of a target recipient device.

FIG. 58 illustrates an embodiment of an SCM platform operating with abusiness system.

FIG. 59 illustrates an embodiment of an SCM platform operating through aset of services with a business application.

FIG. 60 illustrates an embodiment of an SCM platform operating with acall receiving interceptor and with a business application.

FIG. 61 illustrates an embodiment of an SCM platform operating through aset of interaction setup services and a set of interaction responseservices with a business application.

FIG. 62 illustrates multiple customer call data and control flowscenarios for operating a business application with an SCM platform.

FIG. 63 illustrates searching from a dial pad.

FIG. 64 illustrates data flow for forming words/names with a dial padfor use in an SCM content data structure.

FIG. 65 illustrates use of a dial pad and Internet search capabilitiesto contact a department of a business.

FIG. 66 illustrates an enhanced caller ID configurable link field anduse thereof.

FIG. 67 illustrates pre-call, in-call, and post-call incentivizingexamples.

Skilled artisans will appreciate that elements in the figures areillustrated for simplicity and clarity and have not necessarily beendrawn to scale. For example, the dimensions of some of the elements inthe figures may be exaggerated relative to other elements to help toimprove understanding of embodiments of the systems and methodsdisclosed herein.

DETAILED DESCRIPTION

The present disclosure will now be described in detail by describingvarious illustrative, non-limiting embodiments thereof with reference tothe accompanying drawings and exhibits. The disclosure may, however, beembodied in many different forms and should not be construed as beinglimited to the illustrative embodiments set forth herein. Rather, theembodiments are provided so that this disclosure will be thorough andwill fully convey the concept of the disclosure to those skilled in theart. The claims should be consulted to ascertain the true scope of thedisclosure.

Before describing in detail embodiments that are in accordance with thesystems and methods disclosed herein, it should be observed that theembodiments reside primarily in combinations of method steps and/orsystem components related to enabling a user to associate a service witha product in a way that makes it much more convenient and effective forthe user to take advantage of the benefits of the service in connectionwith the product. Accordingly, the system components and method stepshave been represented where appropriate by conventional symbols in thedrawings, showing only those specific details that are pertinent tounderstanding the embodiments of the systems and methods disclosedherein so as not to obscure the disclosure with details that will bereadily apparent to those skilled in the art.

All documents mentioned herein are hereby incorporated by reference intheir entirety. References to items in the singular should be understoodto include items in the plural, and vice versa, unless explicitly statedotherwise or clear from the context. Grammatical conjunctions areintended to express any and all disjunctive and conjunctive combinationsof conjoined clauses, sentences, words, and the like, unless otherwisestated or clear from the context. Thus, the term “or” should generallybe understood to mean “and/or” and so forth.

Recitation of ranges of values herein are not intended to be limiting,referring instead individually to any and all values falling within therange, unless otherwise indicated herein, and each separate value withinsuch a range is incorporated into the specification as if it wereindividually recited herein. The words “about,” “approximately,” or thelike, when accompanying a numerical value, are to be construed asindicating a deviation as would be appreciated by one skilled in the artto operate satisfactorily for an intended purpose. Ranges of valuesand/or numeric values are provided herein as examples only and do notconstitute a limitation on the scope of the described embodiments. Theuse of any and all examples, or exemplary language (“e.g.,” “such as,”or the like) provided herein, is intended merely to better illuminatethe embodiments and does not pose a limitation on the scope of theembodiments or the claims. No language in the specification should beconstrued as indicating any unclaimed element as essential to thepractice of the embodiments.

In the following description, it is understood that terms such as“first,” “second,” “third,” “above,” “below,” and the like, are words ofconvenience and are not to be construed as implying a chronologicalorder or otherwise limiting any corresponding element unless expresslystate otherwise.

As used herein, the term “tone” may be used to refer to a singleinstance of a sender-controlled contact media content type, which mayinclude one or more of audio, video (which may include video captured byvideo cameras, voice, computer-generated video, animations, or othervideo-type content that can be displayed in any format on a mobiledevice, such as a mobile phone), contact data, and/or metadata. A singletone may be adapted for broadcast, in a single act by a sender, overboth voice layer and data layer transmission mediums in a coordinatedfashion. As noted above, an SCCMC is also referred to herein (includingin the figures) for convenience as a “Vyng,” which is an example of abrand name for the SCCMC that would be understood by users to refer tothis novel type of content item.

FIG. 1 illustrates an embodiment of an architecture 100 for an SCCMC.The architecture 100 includes a user A's mobile phone 102, referred toalternatively herein as a sender mobile phone 102. The architecture 100further includes a user B's mobile phone 104, alternatively referred toas a recipient mobile phone 104. The sender mobile phone 102 andrecipient mobile phone 104 are each communicatively connected with acontent server 112. The architecture 100 may run an application(referred to herein in some cases as the App) that may establish a dataconnection, or tunnel, between the two user's phones and may controlcreation and display of SCCMC-type content between the two devices 102and 104. The architecture 100 and the SCCMC-type content data structuremay be used with any type of mobile device or mobile device operatingsystem or platform, such as the Android™ operating system, the iOS™operating system, or other operating systems. Embodiments providedherein that describe a particular operating system should be understoodto apply to other operating systems, except where the context indicatesotherwise (such as where a particular operating system lacks thefunctions described in connection with a particular embodiment). Inaddition to using and integrating with mobile operating systemplatforms, the architecture 100 and SCCMC-type content items may beintegrated with and layered within other applications, including onesthat host developer platforms, such as Facebook Messenger™ and Viber™Integration with apps that have calling features, including ones thatuse Voice over IP allows for the SCCMC-type content item to leverage theplatforms that support such applications, including to produceSCCMC-type content items to be delivered upon incoming calls. This maybe accomplished, among other things, by use of the developer platformresources that are associated with such applications, such as developeruser interfaces, application programming interfaces, developer tools,and the like, including integration of the content server 112 describedin connection with the architecture 100.

FIG. 2A illustrates a process for creating and sharing an SCCMC tone(referred to in some cases simply as a “tone”). First, the architecture100 may enable a user interface on the sender mobile phone 102 to allowthe sender to create video and/or audio content, or an SCCMC tone, atstep 1. The user may edit the audio and/or video content from externalsources (e.g., stored in the cloud or from a library of a third-partycontent provider), internal sources (e.g., from saved audio/video on thephone), or may create new video/audio. The user may set privacy controlsvia the App to limit publication of the SCCMC tone to a select audience.

The user's composite creation may be separated into audio, video, andmetadata components. These components may be associated with aparticular tone, such as by being assigned as properties of the tone.The tone may then be stored locally on the device 102. The tone may beuploaded to the application server or content server 112 and may bepersisted in storage, such as associated with the server 112 or incloud-based storage.

In an exemplary embodiment, a first user may create the SCCMC such asusing the App at step 1. At a step 2, the first user may then share theSCCMC with friends, such as by text/SMS message (such as in a snippet,link, or the like in a text) such as with a second user. At a step 3,the first user may preview the SCCMC and/or add other custom details,either before or after sharing the SCCMC with one or more other users.At a step 4, the second user may tap the link and install the App, whichmay set the SCCMC of the first user on the second user's phone 104.Either user may send the SCCMC to multiple persons, and a communityaround the App may be used, such as within a group of friends, within aschool district, within a workgroup or enterprise, or the like. When thesecond user first downloads the App, the first user's contact may beshown now associated with the SCCMC tone created by the first user. Thesecond user may further create a tone at a step 5A. At a step 6, thesecond user may share this SCCMC with the first user and/or otherfriends, for example. The second user may, for example, create a customSCCMC for his spouse at a step 5B.

FIG. 2B illustrates a process 200 for creating and sharing an SCCMC tone(referred to in some cases simply as a “tone” or in other cases as a“Ving” or a “Vyng”). First, the architecture 100 may enable a userinterface on the sender mobile phone 102 to allow the sender to createvideo and/or audio content, or an SCCMC tone, at step 202. The user mayedit the audio and/or video content from external sources (e.g., storedin the cloud or from a library of a third-party content provider),internal sources (e.g., from saved audio/video on the phone), or maycreate new video/audio. The user may set privacy controls via the App tolimit publication of the SCCMC tone to a select audience.

The user's composite creation may be separated into audio, video, andmetadata components. These components may be associated with aparticular tone, such as by being assigned as properties of the tone.The tone may then be stored locally on the device 102. The tone may beuploaded to the application server or content server 112 and may bepersisted in storage, such as associated with the server 112 or incloud-based storage.

In an exemplary embodiment illustrated in FIG. 2B, a first user maycreate the SCCMC such as using the App at the first step 202. The SCCMCmay be created using a standard encoding protocol. Standard encodingprotocols may include HTML5, Flash, MP4/H.264, WebM, Ogg, 3GP/MPEG4 andthe like. At a second step 204, the first user may upload the SCCMC to aserver. The server may be a hosted on a cloud hosting service. Cloudhosting services may include Amazon Web Services™ (AWS), Microsoft AzureInfrastructure Services™, Google Cloud Platform™, CenturyLink Cloud™(CLC), VMware vCloud Air™ IBM SoftLayer™, Rackspace™ and the like.

At a third step 208, a dual push notification may be sent from theserver to a second user. The dual push notification may be sent over afirst network 220, a second network 222, or a first network 220 and asecond network 222. First network 220 and second network 222 may be onseparate infrastructures operated by different operators, such as anAmazon™ SMS infrastructure, a Google™ Cloud Messaging infrastructure, aPushy™ MQTT infrastructure, an infrastructure of a mobiletelecommunications operator, and the like. Sending the push notificationover multiple, separate infrastructures may increase the reliability ofthe push notification sent from the first user being received by thesecond user.

At a fourth step 210, the second user may receive the push notificationon the second user's mobile phone 104. The push notification may includeinformation that tells the second user's mobile phone 104 to prepare toplay the SCCMC created by the first user. The second user's mobile phone104 may download the SCCMC. The SCCMC may be installed on the seconduser's mobile phone 104 to be played on a screen of the second user'smobile phone 104, such as at the lock screen, on the home screen, in anapplication, or on a screen that displays while the recipient is on aphone call. At a fifth step 212, the second user may send a pushnotification to the first user. The push notification sent by the seconduser to the first user may inform the first user that the second userreceived the SCCMC sent by the first user. The push notification sent bythe second user to the first user may also inform the first user thatthe SCCMC sent by the first user to the second user is ready to play onthe second user's mobile phone 104.

FIG. 2C illustrates a process and flow 228 for initiating a phone call.A phone call may be initiated when a first user receives a pushnotification from a second user, as illustrated in the first step 238.In a second step 240, the first user may initiate a phone call from thefirst user's mobile phone 102 to the second user's mobile phone 104. Thephone call may be initiated over a voice network 230, a data network232, or both, and may be associated with a message from the sender to arecipient. In embodiments, the call may use both transmission layers(voice and data). A voice network 230 may be a cellular phone network. Aphone call initiated over a data network 232 may be a voice overInternet protocol (VOIP) phone call. A VOIP phone call may be initiatedwith a second push notification sent from the first user to the seconduser. A second push notification may include a session ID. A VOIP callmay be initiated using a third-party service. A third-party service maybe provided by Top Box™ Skype™ Google Hangouts™, WhatsApp™, WeChat™ andthe like.

The second user may receive the phone call on the second user's mobiledevice 104 from the first user's mobile device 102 at a third step 242.The second user's mobile device 104 may play the SCCMC when the phonecall is received from the first user's mobile device 102, as illustratedin subsequent steps 244 and 248.

FIGS. 3A-3G illustrate detailed screenshots of a user interface of theApp by which a first user may create a new SCCMC. The first user maycreate the SCCMC with custom ringtones, text tones, and photo as part ofhis or her contact card that may be controlled by the first user himselfon his or her friend's phone (recipient mobile phone 104) instantly. TheApp may provide interfaces for getting started with the App, brieftutorials, the capability for recording videos, the ability to selectfriends, the ability to push videos to other people's phones, and thelike. Ideas may be provided as prompts to the user. The App may allowcreating and sharing of videos and tunes. The App may allow listening toor viewing other ringtones that have already been created. The App mayallow creating the first SCCMC for a user. The App may also allowvarious video options, such as slow motion, the use of a timer, and thelike, to be included in or with the SCCMC. The App may allow the user toedit a page and/or request additional tools or advanced features. In anexample, the source file may be removed and the App may keep the videoand play something else for audio and/or split the video and audio andchange either one. The App may allow adding filters, captions, messages,or music, customization of the message, and the like. The App may allowsharing a page to a list of friends and the like. The App may allowsharing through a text message, such as via a button that allows theuser to send a preview of the SCCMC with video and/or audio and a linkto download the App. The App may enable a store for downloading the Appif it is not already installed on the phone of the recipient. If thesecond user has an App, a message may trigger delivering the SCCMC toneto a queue.

For purposes of creation, a button in the App may allow the first userto discover and choose audio, videos or SCCMC tones that he may alreadyhave. The videos or other forms of content to be used in the SCCMC maybe stored in a library, and the App may facilitate discovery from thelibrary. The App may also allow browsing other videos that come fromother websites that enable sharing or downloading of video. Inembodiments, the SCCMC may be selected from a curated library ofSCCMC-type content. The library may be automatically curated, undercomputer control, via an algorithm that is based on a topic of interestindicated by a sender or a recipient of an SCCMC. The library may becurated by an editor based on subject matter, such as the subject matterof a channel to which a sender or recipient subscribes.

The App may allow searching for keywords, and it may automaticallyupload a video that is searched for those keywords. The App may alsoallow using stop-motion photos in the SCCMC and may allow video or audiopayload. The App may allow adding audio to videos, and the like. Theaudio files may be either taken from what is already created (user'slibrary), or from the sender mobile phone 102, or from other users,albums (such as music store), and the like.

FIGS. 4A and 4B illustrate a call being received on a second user'smobile device 104. The call may display the SCCMC tone created by thefirst user automatically on the second user's phone. In embodiments, thefirst user may wish to convey a current emotional state. A userinterface on the first user's phone may, for example, allow the firstuser to create multiple tones, each of which is associated with anemotional state. The emotional states may be indicated in metadata ofthe tones. When the user initiates a call, the user may indicate acurrent emotional state, which, when transmitted to the phone of thesecond user, may initiate a process by which the App selects anddisplays the correct SCCMC tone that is associated with that currentemotional state of the first user. The emotional state may be conveyedby a facial expression, an image, a sound, an emoticon, or othercharacteristic associated with a particular tone.

As shown, the recipient mobile phone 104 may display the SCCMC that thefirst user directs the recipient mobile phone 104 to ring/show videothat reflects the current mood of the first user. The App may be able tochoose what the first user sends, or what message is displayed on thesecond user's phone, such as indicated by emojis, by selecting a mood,or the like. In embodiments, the correct SCCMC tone may be associatedwith and therefore shared every time the first user calls or texts thesecond user. In other embodiments one or more tones is stored on thesecond user's mobile device 104 and is triggered by the receipt of acall from the number of the first user's device 102, possibly carryingwith it other information (which may be transmitted over the server 112via the App) that allows selection of particular emotional content. Inembodiments, the App may change an SCCMC during a call. The App may betriggered to change an SCCMC during a call when the mood of the firstuser changes to a different mood, for example. The App may select a newSCCMC for display on the second user's device 104 to reflect thedifferent mood of the first user. A user may be able to respond to theSCCMC.

A user may be able to respond to an SCCMC by tapping on the SCCMC. Forexample, a second user may be able to provide feedback to a first useron an SCCMC sent by the first user to the second user. The feedback sentby the second user may indicate the second user's satisfaction with theSCCMC sent by the first user to the second user. The second user mayprovide feedback to the first user by tapping on an SCCMC received froma first user, for example. The tap may generate a heart or other emojion the SCCMC displayed on the second user's mobile device 104. The tapmay also generate a heart or other emoji on the screen of the firstuser's mobile device 102.

FIGS. 5A-5C illustrate embodiments of user interface features by whichthe first user may share an SCCMC tone with the second user. FIG. 5Aillustrates a message that the second user may receive from the firstuser, prompting the second user to accept delivery of and set the SCCMCtone of the first user on the mobile device of the second user. Themessage may include text, video, audio, links, and the like. FIG. 5Billustrates a detailed screenshot of the interface by which a first usermay select which friends the first user would like to have received theparticular SCCMC tone. FIG. 5C illustrates a confirmation that may bedisplayed to the first user when the SCCMC has been successfully sharedwith the selected friends of the first user.

In various embodiments, content delivery may be achieved either througha client-server architecture (including a cloud architecture), apeer-to-peer architecture, or other content delivery architecture.

In a client-server approach, the App may periodically query theapplication server or content server 112 for newly published or updatedcontent. A content update may also be triggered via a push message fromthe server 112. Content may be filtered based upon privacy settings setby the content creator. The App may automatically download newlypublished or updated content and may synchronize the local data store onthe device 102 with other content, such as cloud-stored content.

In a peer-to-peer approach, users, such as the first user and the seconduser in the examples above, who are in proximity to each other orconnected via any peer-to-peer network connection may discover eachother through the App. For example, the peer application may broadcastits presence to a listening port on the other peer device to establishits presence and seek to exchange credentials. Once discovered, peersmay be displayed in the App to a user. The user may then selectivelysend SCCMC tones to one or more discovered peers.

FIG. 6 illustrates a detailed screenshot of a user interface by which auser may record audio for inclusion in or with an SCCMC tone.

FIG. 7 provides a detailed screenshot of an interface by which a usermay see snapshots of various SCCMC tones, such as ones received fromother users or ones created to be shared with other users. When the Appis installed on the phone of a user, the phone number of the user may beverified. Verification may be done in the background, such as when thephone is running the Android operating system. The App then may use thephone number to automatically set any SCCMC tones that are shared withthe user by any friends of the user who are listed in the contacts onthe phone of the user. The SCCMC tones may be set automatically byseamlessly matching the phone number associated with the SCCMC tone tothe phone number of a contact in the address book on the phone of theuser. Once the App is installed on the phone of a user, any new SCCMCtones sent to the user may be automatically set and a notification maybe displayed in the notification list of the phone. SCCMC toneacceptance by the user may be automatic, may be active and require inputfrom the user, and the like. SCCMC tone acceptance may be controlled bythe user in the settings of the phone or of the App.

In embodiments, upon initiation of the application on a mobile device102, 104, the App may register with the operating system of the mobiledevice, including registering as a listener for incoming voice calls andincoming text messages.

When the App is notified of an incoming call, it may receive theincoming phone number from the operating system. The App may query itsown internal database for an SCCMC tone that is linked to the incomingphone number. If a match is found, the App starts a new activity to playthe SCCMC tone, such as using the default ringer application on thephone.

When the App is notified of an incoming text message (SMS), it mayreceive the incoming phone number from the operating system. The App mayquery its own internal database, such as for audio to play that islinked to the incoming phone number. If a match is found, the App mayplay the audio file, such as in an alternative to playing the defaultsound normally used to indicate an incoming text message.

The App may further allow pushing and synchronizing content to thecontacts portion of a friend's/contact's phone, such as the recipientmobile phone 104, where the first user may control the video/audiopresentation when the recipient mobile phone 104 rings upon the call ofthe first user. In embodiments, a user may find, manipulate and/orcreate video and/or audio and push it to the contacts function onsomeone else's phone, such as the recipient mobile 104.

FIGS. 8 and 9 illustrate examples of an SCCMC tone being displayed onthe mobile phone 104 of the user as the user receives a call fromsomeone who created and sent an SCCMC tone to the user.

FIG. 10 illustrates a “Home-Feed” interface screenshot. The interfaceallows a user to see what he or she has downloaded and what he or shehas shared with another user. The interface may allow a user to “like”or comment on the SCCMC tone. The interface shows what is pending in thenews feeds of the user. The interface may also show updates in the SCCMCtone by other users.

FIGS. 11A and 11B illustrate screenshots for displaying notifications. Auser may receive notifications via one or more push messages sentthrough the mobile operating system of the phone of the user. Asillustrated in embodiments shown in FIGS. 11A-11B, a user may accessnotifications via a notification icon 1102 displayed in the App. The Appmay enable a communication channel between the first user and his or herclose contacts, including the second user, so that the first user andhis or her friends may have an automatic update channel. For example, asshown in FIG. 11A, Joe may have updated his SCCMC tone and shared theupdate with a second user over the communication channel. As an example,the first user may change audio and video associated with the SCCMC tonethat the first user shared with the second user. The App may reflectchanges in the user profile of the first user on the phone of the seconduser and notify the second user of the changes in the notificationsinterface of the phone of the second user. The changes may reflect achanged text (e.g., audio) tone, changed SCCMC tone, and the like.

In the illustrated embodiment shown in FIG. 11A, the first user not onlycreated a video ringtone but also created a text tone. The App changesthe text tone accordingly.

Embodiments may include user linking. For example, the first user andthe second user may link their accounts so that shared content isavailable between the users. The first user may send a text message withan identifying token via the App to the second user. The App on therecipient's phone 104 may listen for the incoming text message andautomatically send the identifying token to the server 112. The twoaccounts are then linked server-side so that content may be sharedbetween the first user and the second user.

User discovery may also be enabled. The App may also display a feed ofpublicly shared tones. The users may discover and link their accounts toother users in the public feed via private request/accept messages.Users may “like” a tone, add a tone to their library (re-Vyng), commenton a tone, report a tone and the like. A record button may be fixed tothe bottom of the feed screen. Video may play without audio as a userscrolls through the feed. Users may maximize the video by tapping on it,and when the video is maximized the accompanying audio may be played.

FIG. 12 illustrates a “Menu” screenshot. The user may access a homescreen, a list of tones (referred to as “Vyngs” in FIG. 12), a list ofthe user's friends, and other settings from the “Menu”.

FIG. 13 illustrates a Settings screenshot. Various settings options maybe provided to allow the second user to set allowances for his or hercontacts e.g., preview tones before they automatically update on therecipient mobile 104.

FIGS. 14A-14I illustrate various screenshots for the process to enablecontact editing between the first user and the second user using anSCCMC tone. A channel is provided to enable contact editing between thefirst user and the second user. The edits made by the first user to thecontact provided to the second user may be done automatically or undercontrol of the first user, the second user or the first and second user.A user may allow an SCCMC to be saved, synchronized, or automaticallyupdated.

The first user may go into a payload that the first user sends to thesecond user. The first user may put content in the form of a profilepicture, name, and email into the payload. If the first user changes anyof this content, then the second user receives an update (e.g., thefirst user changed his or her profile picture, email, etc.) that mayautomatically update the content on the recipient's phone 104, or therecipient may have settings that control updates to the recipient'sphone, such as by allowing the payload to be updated under control orautomatically, based on the settings selected by the recipient.

The SCCMC tone created for the first user may be shared with the seconduser, the world, or other people selected by the first user. The firstuser may decide to not share the SCCMC tone.

The first user may choose to select existing video or audio to add tothe SCCMC tone as shown in FIGS. 14E and 14F, newly captured audio asshown in FIGS. 14G and 14H, and music as shown in FIG. 14I. Newlycaptured audio may be captured and posted automatically.

In an example, an SCCMC tone may live on the recipient's phone 104 atthe level of the contacts function, rather than in an application thatthe second user has to locate, access, and use. The contact card maycreate all the features of the SCCMC tone using content taken from thesocial network of the first user. If the first user calls or texts thesecond user, the SCCMC displays the contact of the first user, wheneverthe second user uses the normal functions of the phone 102 to interactwith the call or text from the first user. Thus, the SCCMC tone isplayed within the contacts function of the recipient's phone, withoutrequiring the recipient to interact with an application.

FIGS. 15A, 15B, and 15C illustrate screenshots providing the process todeliver a contact with an SCCMC tone that then automatically, or underuser control, updates on the phone contacts of another user. FIG. 15Aillustrates a screenshot providing an interface that may allow a firstuser to select with whom the first user wishes to share the SCCMC tone.The first user may choose to share the SCCMC tone publicly, for examplewith the world, with all friends or with selected friends. FIG. 15Billustrates a screenshot providing an interface that may allow a seconduser who receives the SCCMC from the first user to enable or disable theSCCMC. FIG. 15C illustrates a screenshot providing an interface that mayallow the second user to edit the SCCMC received from the first user andcontrol the behavior of the SCCMC on the phone of the second user.

Various content control functions may be enabled. When the App receivesnew or updated SCCMC tone information, the App may update the localstore of metadata in the application database and update the localcontact information of the registered user with fields stored in a datarecord for the SCCMC tone. The App may also convert the ringtone audioportion of the SCCMC tone into an acceptable format for a ringtone ortext tone on the local device, save the ringtone to the shared datastore in the phone's operating system, and register the ringtone withthe operating system. Using application programming interfaces (APIs) ofthe operating system, the App may assign the ringtone to the sender onthe recipient's phone 104.

FIG. 16 depicts steps of a method for enabling delivery of an SCCMC tonefrom the first user (User A) to the second user (User B), according toan embodiment. First, in a step 1602, the first user, referred to hereinas User A, may save audio and video captured during creation of theSCCMC tone, which may include audio and video captured by a video cameraof the user's phone, audio and/or video retrieved from saved files,and/or video and/or audio retrieved from other sources, such as found ina search, retrieved from storage (including in the cloud), or the like.Next, in a step 1604, the audio and video may be separated into twoseparate files, one for audio and one for video.

Next, in a step 1606, the files may be associated with a database recordthat may store information about the SCCMC tone, such as the identifyinginformation for User A, identifying information and property informationfor the audio file and the video file, and metadata, such as furtherinformation about user A and information about how User A wishes toshare the SCCMC tone. At a step 1608, the SCCMC tone may be uploadedfrom User A's mobile phone 102, such as a smartphone, to a contentserver 112, and at a step 1610 the content server 112 may publish theSCCMC tone along with certain privacy controls that are based onpreferences of User A, such as whether the SCCMC tone is just for UserA, is intended to be shared with another party (referred to here as UserB or the second user) or parties, or is intended to be public. Suchprivacy controls for a given SCCMC tone may be captured in theapplication that User A uses on User A's device to create and upload theSCCMC tone.

Next, at a step 1612, User B may open the App on User B's mobile phone104, which queries the content server 112 to assess what is available toUser B's mobile phone 104 in a feed that is associated with User B,which may include User B's own creations, content shared with User B byothers (such as User A), and public content published by various users.The content server 112 and User B's mobile phone 104 may undertake asynchronization process at step 1614, where a difference is determinedbetween the available feed on the content server 112 and the contentalready on User B's phone, after which at a step 1616 User B's mobilephone 104 downloads any content not already present on User B's phonefrom the content server 112. Once the updated SCCMC tone data isdownloaded, the SCCMC App on User B's mobile phone 104 may turn theaudio file portion of the SCCMC tone into a ring tone at step 1618,which is a special class or format that typically has its own registryin mobile operating systems, such as the Android™ or iOS™ mobileoperating systems, deployed on certain smartphones. At step 1620, theSCCMC App may register the audio file associated with the SCCMC tone inthe ringtone registry as a ringtone. Next, at a step 1622, the SCCMCtone may set up a listener, using the feature of the operating systemthat enables listening for incoming phone calls (which in the case ofdevices running the Android™ mobile operating system is enabled by anSDK for the operating system). The SCCMC App may access native APIsexposed by the Android™, iOS™ or other operating systems to listen for acall. At a step 1624, if an incoming call is detected from a number(e.g., the number of User A) that has a tone associated with it on UserB's mobile phone 104, the SCCMC App retrieves the audio and/or videofile portions of the SCCMC tone that was downloaded and the audio fileportion and video file portion may be played individually or together.

In some closed operating system environments, one cannot detect anincoming phone call or set the user's ringtone for the user. In suchcases, the content server 112 may just update contact information onUser B's mobile phone 104, such as allowing User B to save an SCCMC tonefor calls from User A, but in such cases possibly requiring actions forUser B that are not needed in other situations. In embodiments, thecontent server 112 may also push notifications to users, so that User Bmay view User A's content that was shared for User B.

In embodiments, such as involving closed operating systems, an SCCMCcontent tone may be downloaded and stored on User B's mobile phone 104for later access, such as at a time when the operating system makesavailable the ability to listen to a call, or at such time as the userelects to have the phone “jailbroken” or otherwise made open.

In embodiments, other ways to share content may involve the P2P transferof an SCCMC tone, optionally with separated audio and video components,directly from a phone of a first user to a second user, withoutrequiring a content server 112 or client-server arrangement, or with thecontent server 112 supplying a complementary role, but not beingrequired for the transfer of the SCCMC. This may include using theAirdrop™ function in phones that use the iOS™ operating system orsimilar P2P transfer functions in other operating systems, such asAndroid™.

FIGS. 17A-D illustrate a user community growth through viral sharingeffects. FIG. 17A illustrates a first user who has created an SCCMCtone. FIG. 17B illustrates the first user sharing the SCCMC tone with afirst set of recipients. As illustrated in FIG. 17C, upon receipt of theSCCMC tone from the first user, the first recipients create and sharetheir own SCCMC tones with a second set of recipients and the first setof recipients become users of the SCCMC tones in the process. FIG. 17Dillustrates the second set of recipients then sharing their own SCCMCtones with a third set of recipients, as the second set of recipientsbecome users of the SCCMC tones in the process, continuing the growthcycle.

FIGS. 18A, 18B, and 18C illustrate monetization examples. FIG. 18Aillustrates built-in advertising opportunities made available by arecipient of an SCCMC tone asking the sender of the SCCMC how sendercreated/used/shared a sender-controlled SCCMC. FIG. 18B illustrates apremium sender-controlled SCCMC tone as posted on a content feed. Apremium SCCMC tone may support content taken from a marketplace forcontent creators. The marketplace for content creators may include SCCMCtone creation add-ons and brand promotional content. Brand promotionalcontent be directly uploaded to the marketplace by brands and mayinclude brand songs.

A creator of an SCCMC may select content from the marketplace to includein the SCCMC that the user is creating. A creator of an SCCMC may selectcontent from a content library that is made available by the marketplaceto the creator of the SCCMC. The marketplace may make available SCCMCcontent add-ons, which may include voice manipulation functions, photofilters, video filters, and the like. A premium SCCMC may also includepromotional content for brands. An affiliate code may be linked to anSCCMC or a particular content component, such as an audio or video file,included in an SCCMC. Content may be ranked, rated, shared, liked, orsubscribed to by content creators, content senders, or contentrecipients.

FIG. 18C illustrates an example of advertising in a sender-controlledSCCMC, in which an advertisement is displayed to a second user when afirst user calls or sends a text message to a second user. Anadvertisement may include image components, audio components, videocomponents, and the like.

In another example, a sender of an SCCMC tone may associate a song withan SCCMC tone and choose to have that song play on the mobile device ofa recipient when the sender calls or sends a text message to thatrecipient. The song may be a song performed by a favorite artist,another favorite song, and the like. In yet another example, apre-recorded message from a celebrity personality may play on the phoneof a recipient of an SCCMC tone when the sender of the SCCMC tone callsor sends a text message to the recipient. The pre-recorded message maybe selected based on how the recipient chooses to interact with the callor text message by either accepting, rejecting, or replying to the callor message.

FIG. 19 illustrates flow 1900 in which an SCCMC that may be triggered toplay by the sending of an SCCMC from a user to a friend or group offriends. In the example illustrated in FIG. 19, a first user may send anSCCMC to a group of friends, shown in this example as a second user, athird user and a fourth user, as illustrated in first step 1902. In asecond step 1904, the second user, third user and fourth user mayreceive the SCCMC from the first user. In a third step 1906, the SCCMCmay play immediately on the screen of the second user's mobile phonewhen the SCCMC is received on the second user's mobile phone, the screenof the third user's mobile phone when the SCCMC is received on the thirduser's mobile phone and the screen of the fourth user's mobile phonewhen the SCCMC is received on the fourth user's mobile phone. An SCCMCthat may be triggered to play by the sending of an SCCMC from a user toa friend or group of friends may be referred to as a “Vyng Bomb,” insome cases. It may be noted that the SCCMC may be delivered, asdescribed in connection with FIGS. 2B and 2C, over transmission layersof voice and data networks, so that user 2 may receive the SCCMC over adata network and play it upon initiation of a VOIP call, while user 3may receive the SCCMC over a voice network, such that the SCCMC tone isplayed on the screen of user 3's phone when the call is received. Inembodiments, the trigger to play the SCCMC may comprise a pushnotification over a data network without involving a phone call. TheSCCMC may, in such embodiments, play and immediately disappear withoutthere ever existing a phone call or a VoIP call.

FIG. 20 illustrates an SCCMC that may be selected from a set of videocontent. In a first step 2002, a first user may sign up to receivecontent from one or more video channels 2012. Video channels 2002 may beselected from social graph video sources 2014 or other video sources2018, such as libraries curated by editors or curated automatically,such as by one or more algorithms that identify, and aggregate contentbased on, for example, a defined topic of interest. Social graph videosources 2014 may be created in the SCCMC App or found in other apps fromthe social graph of a user, such as videos from Facebook™, Twitter™,LinkedIn™, SnapChat™, Periscope™ and the like. Other video sources 2018may include local sports team video sources, world news video sources,trending videos in categories video sources, top music video sources andthe like. Local sports team video sources may include the latesthighlights from local teams, the favorite teams of the first user andthe like. World news video sources may include the latest world news.Trending videos in categories video sources may include trending videosin a category such as “cats,” for example. Top music video sources mayinclude clips of trending music videos. Once a user has signed up, in asecond step 2004, the first user may receive a call. In a third step2008, a video channel may be selected after the first user receives acall. In a fourth step 2010, a video from the video channel selected inthe step 2008 may play on the screen of the first user's mobile phone.In embodiments, in addition to or as an alternative to the user's socialgraph, there may be one or more private or closed-network channels 2019that users may create and into which they may add their own videos.These private channels 2019 may be made available by invitation (andoptionally closed to uninvited users). For example, there may be achannel #UCLA where only students who attend the university receivepermission to view and participate video content within the channel,such as, in embodiments, via some combination of invitation, password,and location (such as by use of a geofence relating to a location of theuniversity).

In the various embodiments described throughout this disclosure, anSCCMC may also be a live look video. A live look video may allow asecond user to receive a live look at first user, when a first usersends an SCCMC or otherwise initiates a call to a second user. A livelook may allow the second user to immediately see the face of the firstuser upon receipt of the SCCMC from the first user or notification thatthe first user is calling the second user. The live look video may playon the screen of the device of the second user, such as the lock screen,home screen, or other screens. A live look video may be generated byinitiating a live video stream. A live video stream may be initiatedusing a live video stream generator. A live stream generator may be anapplication, such as Skype, Facetime, Periscope, or the like. A livevideo stream may also be recorded and sent as a series of small videosegments. A live look video may be viewed through the window that anSCCMC app has opened on the screen of a user's mobile phone.

Sending an SCCMC may include automatically recording a user's reactionto an SCCMC, as illustrated in FIG. 21. In a first step 2102, a firstuser may send an SCCMC to a second user. The second user may receive theSCCMC from the first user in a second step 2104. The mobile phone of thesecond user may record the reaction of the second user in a third step2018, such as by having the SCCMC include instructions to turn on thecamera of the recipient's phone facing in the direction of therecipient. At a fourth step 2110, the recipient's phone may turn on thecamera and record the reaction of the recipient. In embodiments, thesecond user may give permission to the second user's mobile phone torecord the reaction of the second user. Permission may be given by thesecond user to the second user's mobile phone to record the reaction ofthe second user prior to receipt of the SCCMC, upon receipt of theSCCMC, before the SCCMC begins to play and the like. In a step 2112, therecipient user may be offered options to process the reaction, such asbeing given an option to save, upload or share the second user'sreaction.

FIG. 22 shows an alternative embodiment of a flow for obtaining areaction to an SCCMC. After the sender sends the SCCMC in a step 2202,the recipient receives the SCCMC at a step 2204, and the recipient'sphone records the recipient's reaction at a step 2208, the recipient maybe given an option at a step 2210 to save, upload, or share thereaction, such as with the sender, with the social circle of therecipient, or otherwise, including the option to store the reaction asan SCCMC, such as in a library of SCCMC content.

FIG. 23 illustrates a flow in which the playing of an SCCMC may betriggered by a triggering event, such as entry of a recipient's mobiledevice into a location, such as defined by a geofence. At a step 2302,the location of the recipient's device may be detected at a location,such as defined by a geofence (or otherwise detected at a locationaccording to various location systems known to those of skill in the artof mobile telecommunications). The geofence may surround, by way ofexample, a point of interest, such as a location within a museum, park,or exhibit, a store or other location relevant to promotion or sale ofproducts or services, an educational location within a school, college,or university, or any other location for which there may be relevantcontent that may be presented via an SCCMC. Upon detection at the step2302, an SCCMC may be retrieved at a step 2304, such as from a libraryof SCCMCs. This may include retrieving content that is associated withthe location (such as content about a nearby museum exhibit or a nearbyproduct) and may include retrieving content relevant to the recipient(such as content relating to that recipient's preferences, as indicatedby selection of channels, by reactions to particular content, by therecipient's preferences as indicated by other data sources (such aspurchases, interactions with content, or the social graph of therecipient), or the like. An SCCMC may be retrieved based in part onwhether the recipient has visited the location before (information whichmay be stored by the host system or stored locally at the computinginfrastructure for a geofence), so that the SCCMC may be varied forrepeat visitors. The content server may retrieve an appropriate SCCMCand, at a step 2308, send it to the recipient's mobile device. Then theSCCMC may play on the device 2310 as described in connection withvarious embodiments described throughout this disclosure.

FIG. 24 illustrates a computer system, e.g., a computer system that maybe used in conjunction with the devices, systems, and methods describedherein. In general, the computer system 2400 may include a computingdevice 2410 connected to a network 2402, e.g., through an externaldevice 2404. The computing device 2410 may be or include any type ofclient or other network endpoints as described herein, e.g., a mobiledevice as described throughout this disclosure. The computing device2410 may also or instead be any device suitable for interacting withother devices over a network 2402, such as a laptop computer, a desktopcomputer, a personal digital assistant, a tablet, a mobile phone, atelevision, a set top box, a wearable computer, and the like. Thecomputing device 2410 may also or instead include a server such as anyof the servers described herein.

In certain aspects, the computing device 2410 may be implemented usinghardware (e.g., in a desktop computer), software (e.g., in a virtualmachine or the like) or a combination of software and hardware. Thecomputing device 2410 may be a standalone device, a device integratedinto another entity or device, a platform distributed across multipleentities, or a virtualized device executing in a virtualizationenvironment.

The network 2402 may include any network described above, e.g., datanetwork(s) or internetwork(s) suitable for communicating data andcontrol information among participants in the computer system 2400. Thismay include public networks such as the Internet, private networks, andtelecommunications networks such as the Public Switched TelephoneNetwork or cellular networks using third generation cellular technology(e.g., 3G™ or IMT-2000™), fourth generation cellular technology (e.g.,4G™, LTE™. MT-Advanced™, E-UTRA™, etc.) or WiMAX-Advanced™ (IEEE802.16m)) and/or other technologies, as well as any of a variety ofcorporate area, metropolitan area, campus or other local area networksor enterprise networks, along with any switches, routers, hubs,gateways, and the like that may be used to carry data among participantsin the computer system 2400. The network 2402 may also include acombination of data networks and need not be limited to a strictlypublic or private network.

The external device 2404 may be any computer or other remote resourcesthat connects to the computing device 2410 through the network 2402.This may include gateways or other network devices, remote servers orthe like containing content requested by the computing device 2410, anetwork storage device or resource, or any other resource or device thatmay connect to the computing device 2410 through the network 2402.

In general, the computing device 2410 may include a processor 2412, amemory 2414, a network interface 2416, a data store 2418, and one ormore input/output interfaces 2420. The computing device 2410 may furtherinclude or be in communication with peripherals 2422 and other externalinput/output devices that may connect to the input/output interfaces2420.

The processor 2412 may be any processor or other processing circuitrycapable of processing instructions for execution within the computingdevice 2410 or computer system 2400. The processor 2412 may include asingle-threaded processor, a multi-threaded processor, a multi-coreprocessor and so forth. The processor 2412 may be capable of processinginstructions stored in the memory 2414 or the data store 2418.

The memory 2414 may store information within the computing device 2410.The memory 2414 may include any volatile or non-volatile memory or othercomputer-readable mediums, including without limitation a Random-AccessMemory (RAM), a flash memory, a Read Only Memory (ROM), a ProgrammableRead-only Memory (PROM), an Erasable PROM (EPROM), registers, and soforth. The memory 2414 may store program instructions, program data,executables, and other software and data useful for controllingoperation of the computing device 2410 and configuring the computingdevice 2410 to perform functions for a user. The memory 2414 may includea number of different stages and types of memory for different aspectsof the operation of the computing device 2410. For example, a processormay include on-board memory and/or cache for faster access to certaindata or instructions, and a separate, main memory or the like may beincluded to expand memory capacity as desired. All such memory types maybe a part of the memory 2414 as contemplated herein.

The memory 2414 may, in general, include a non-volatile computerreadable medium containing computer code that, when executed by thecomputing device 2410 creates an execution environment for a computerprogram in question, e.g., code that constitutes processor firmware, aprotocol stack, a database management system, an operating system, or acombination of the foregoing, and/or code that performs some or all ofthe steps set forth in the various flow charts and other algorithmicdescriptions set forth herein. While a single memory 2414 is depicted,it will be understood that any number of memories may be usefullyincorporated into the computing device 2410. For example, a first memorymay provide non-volatile storage such as a disk drive for permanent orlong-term storage of files and code even when the computing device 2410is powered down. A second memory such as a random-access memory mayprovide volatile (but higher speed) memory for storing instructions anddata for executing processes. A third memory may be used to improveperformance by providing higher speed memory physically adjacent to theprocessor 2412 for registers, caching, and so forth.

The network interface 2416 may include any hardware and/or software forconnecting the computing device 2410 in a communicating relationshipwith other resources through the network 2402. This may include remoteresources accessible through the Internet, as well as local resourcesavailable using short range communications protocols using, e.g.,physical connections (e.g., Ethernet), radio frequency communications(e.g., WiFi), optical communications, (e.g., fiber optics, infrared, orthe like), ultrasonic communications, or any combination of these orother media that may be used to carry data between the computing device2410 and other devices. The network interface 2416 may, for example,include a router, a modem, a network card, an infrared transceiver, aradio frequency (RF) transceiver, a near field communications interface,a radio-frequency identification (RFID) tag reader, or any other datareading or writing resource or the like.

More generally, the network interface 2416 may include any combinationof hardware and software suitable for coupling the components of thecomputing device 2410 to other computing or communications resources. Byway of example and not limitation, this may include electronics for awired or wireless Ethernet connection operating according to the IEEE802.11 standard (or any variation thereof), or any other short or longrange wireless networking components or the like. This may includehardware for short range data communications such as Bluetooth or aninfrared transceiver, which may be used to couple to other localdevices, or to connect to a local area network or the like that is inturn coupled to a data network 2402 such as the Internet. This may alsoor instead include hardware/software for a WiMAX connection or acellular network connection (using, e.g., CDMA, GSM, LTE, or any othersuitable protocol or combination of protocols). The network interface2416 may be included as part of the input/output devices 2420 orvice-versa.

The data store 2418 may be an internal memory store providing acomputer-readable medium such as a disk drive, an optical drive, amagnetic drive, a flash drive, or other devices capable of providingmass storage for the computing device 2410. The data store 2418 maystore computer readable instructions, data structures, program modules,and other data for the computing device 2410 or computer system 2400 ina non-volatile form for subsequent retrieval and use. For example, thedata store 2418 may store without limitation one or more of theoperating system, application programs, program data, databases, files,and other program modules or other software objects and the like.

The input/output interface 2420 may support input from an output toother devices that may couple to the computing device 2410. This may,for example, include serial ports (e.g., RS-232 ports), universal serialbus (USB) ports, optical ports, Ethernet ports, telephone ports, audiojacks, component audio/video inputs, HDMI ports, and so forth, any ofwhich may be used to form wired connections to other local devices. Thismay also or instead include an infrared interface, RF interface,magnetic card reader, or other input/output system for coupling in acommunicating relationship with other local devices. It will beunderstood that, while the network interface 2416 for networkcommunications is described separately from the input/output interface2420 for local device communications, these two interfaces may be thesame, or may share functionality, such as where a USB port is used toattach to a WiFi accessory, or where an Ethernet connection is used tocouple to a local network attached storage.

A peripheral 2422 may include any device used to provide information toor receive information from the computing device 2400. This may includehuman input/output (I/O) devices such as a keyboard, a mouse, a mousepad, a track ball, a joystick, a microphone, a foot pedal, a camera, atouch screen, a scanner, or other device that may be employed by theuser 2430 to provide input to the computing device 2410. This may alsoor instead include a display, a speaker, a printer, a projector, aheadset or any other audiovisual device for presenting information to auser. The peripheral 2422 may also or instead include a digital signalprocessing device, an actuator, or other devices to support control orcommunication to other devices or components. Other I/O devices suitablefor use as a peripheral 2422 include haptic devices, three-dimensionalrendering systems, augmented-reality displays, magnetic card readers,and so forth. In one aspect, the peripheral 2422 may serve as thenetwork interface 2416, such as with a USB device configured to providecommunications via short range (e.g., Bluetooth, WiFi, Infrared, RF, orthe like) or long range (e.g., cellular data or WiMAX) communicationsprotocols. In another aspect, the peripheral 2422 may provide a deviceto augment the operation of the computing device 2410, such as a globalpositioning system (GPS) device, a security dongle, or the like. Inanother aspect, the peripheral may be a storage device such as a flashcard, USB drive, or other solid-state devices, or an optical drive, amagnetic drive, a disk drive, or other device or combination of devicessuitable for bulk storage. More generally, any device or combination ofdevices suitable for use with the computing device 2400 may be used as aperipheral 2422 as contemplated herein.

Other hardware 2426 may be incorporated into the computing device 2400such as a co-processor, a digital signal processing system, a mathco-processor, a graphics engine, a video driver, and so forth. The otherhardware 2426 may also or instead include expanded input/output ports,extra memory, additional drives (e.g., a DVD drive or other accessory),and so forth.

A bus 2432 or combination of busses may serve as an electromechanicalplatform for interconnecting components of the computing device 2400such as the processor 2412, memory 2414, network interface 2416, otherhardware 2426, data store 2418, and input/output interface. As shown inthe figure, each of the components of the computing device 2410 may beinterconnected using a system bus 2432 or other communication mechanismsfor communicating information.

Methods and systems described herein may be realized using the processor2412 of the computer system 2400 to execute one or more sequences ofinstructions contained in the memory 2414 to perform predeterminedtasks. In embodiments, the computing device 2400 may be deployed as anumber of parallel processors synchronized to execute code together forimproved performance, or the computing device 2400 may be realized in avirtualized environment where software on a hypervisor or othervirtualization management facility emulates components of the computingdevice 2400 as appropriate to reproduce some or all of the functions ofa hardware instantiation of the computing device 2400.

In one aspect, the computing device 2400 may be a mobile device such asthat described below.

FIG. 25 illustrates a mobile device. The mobile device 2500 may beconfigured for creating, sending, or receiving an SCCMC as describedherein. The mobile device 2500 may be, for example, any of the endpointsor other computing devices described above. The mobile device 2500 maybe, for example, a smartphone or a tablet. In general, the mobile device2500 may include a display 2502 (e.g., a screen), a communicationsinterface 2504 configured to couple the mobile device 2500 in acommunicating relationship with a network, a processor 2506, a memory2508, a camera 2510, a microphone 2512, a speaker 2514, and a locationtracking device 2516.

The communications interface 2504 may include hardware and software forcommunications using a variety of protocols such as a short-rangecommunications protocol (e.g., Bluetooth), a wireless communicationsprotocol (e.g., Wi-Fi, cellular network, and so on), and so forth. Thecommunications interface 2504 may couple the mobile device 2500 to acellular network or the like through a mobile carrier with which a userhas a billing account. The communications interface 2504 may also orinstead couple the mobile device 2500 to a data network through whichthe mobile device 2500 may access an online application store or thelike. The communications interface 2504 may also or instead couple themobile device 2500 to other mobile devices through a data network suchas any of the networks described herein.

In an aspect, the memory 2508 bears computer code that, when executingon the processor 2506, performs steps for creating, sending, receiving,editing, and so on, an SCCMC data structure or the like. The memory 2508may also or instead bear computer code that forms an application for themobile device 2500, e.g., execution by the processor 2506 on the mobiledevice 2500.

The display 2502 may include a screen such as a touch screen or otheruser interface for receiving user input as contemplated herein, e.g.,for the creation or editing of SCCMC. The display 2502 may also orinstead display SCCMC for a user.

The camera 2510 may be used for capturing images or video for use in anSCCMC.

The microphone 2512 may be used for receiving a voice or audio signal asdescribed herein.

The speaker 2514 may be used for playing audio from an SCCMC for a user.The speaker 2514 may instead include an audio output on the mobiledevice 2500 such as a headphone jack or the like.

The location tracking device 2516 may be used to establish a locationfor the mobile device 2500, e.g., for proximity services as contemplatedherein. The location tracking device 2516 may include a GPS receiver orthe like.

In certain embodiments, the mobile device 2500 may be used to facilitatea user (such as a recipient) to establish a personal channel such asthat shown in FIG. 26. The personal channel may enable the user tochoose media content, such as video and image content, from the user'smobile device 2500 and designate it to be used for display on the user'smobile device 2500 when an incoming trigger occurs. The incoming triggermay be an incoming call, a text message, or the like from another mobiledevice. The user may import multiple files and organize them to play asa personal channel, either in a pre-defined order or in a randomizedorder.

FIG. 26 illustrates a screenshot of a user interface 2600 for enablingthe user to establish such a personal channel. The user interface 2600may be configured to allow the user to swipe or otherwise select thefeature of establishing the personal channel by accessing the SCCMC Appinstalled on the mobile device 2500. For example, the SCCMC App mayenable selecting a menu feature labeled “My Channel” 2602 from the userinterface 2600. On selecting the menu feature “My Channel” 2602, theuser may be able to choose the media content that the user may want touse as part of the personal channel. In some embodiments, the mediacontent may include the SCCMC that may be received from any other user,or content made or captured by the user (such as using a camera of theuser's mobile phone), or a video obtained from a social networkingserver, such as services hosting services similar to YouTube™,Snapchat™, Instagram™ or a user-generated video platform, or from anyother channels, without limitations. The media content selected by theuser may be added to the user's personal channel by using a userinterface element such as an action button labeled “PERSONAL” 2604 asdepicted in the user interface 2600 of FIG. 26.

In certain embodiments, the personal channel created by the user may notonly be played on the user's device but may also be configured to beshared with other users. In many examples, a user may curate videos orother media content into a channel, then share that channel with otherusers, including controlling playing of that channel as a series ofSCCMC media items on phones of various recipients of the shared channel.These channels may also be customized or configured for particular usersor groups of users by allowing the user to create a channel suitable fora particular friend or group of friends and containing user-generatedvideo content showing mutual friends or topics of mutual interest orshowing video content that the user believes will be of particularinterest for the friend.

In embodiments, a channel shared with a friend or other user may includea wide range of media content, including an SCCMC received from otherusers, content made or captured by the user (such as using a camera ofthe user's mobile phone), content stored locally by other applications(such as social media applications), videos obtained from various socialsources such as YouTube™ or other user-generated video platforms, orfrom any other channel. The ability to configure, customize, and shareone or more channels may allow the SCCMC App to be used as aself-generated media creation and content distribution platform, wherethe user forms and orchestrates a wide range of experiences for friendsand other users that play on the lock-screens or other contact-initiatedelements of the friends' and other users' devices.

In many examples, the media content of the user's personal channel maybe enabled based on the identity of another user. For example, the usermay associate a video or any other media item with the name of a“friend” or a specific contact in the user's mobile device.

FIGS. 27 and 28 illustrate examples of screenshots of a user interface2700 for enabling a media content based on the identity of a user. Theuser interface 2700 may be enabled by the SCCMC App installed on theuser's mobile device. The user may open a contact list on the user'smobile phone, and a menu 2702 displayed on the user interface 2700 mayprovide options such as “Ask Friend”, “Upload”, “customize for contact”,and other options that may enable setting a media content from theuser's personal channel for a particular contact, based on the identityof the contact. For example, the user may set a custom video or channelfor an individual contact or friend by making appropriate selectionsfrom the user interface 2700.

In various embodiments, various kinds of media content, including SCCMCreceived from other users made or captured by the user such as by usinga camera of the user's mobile phone, videos obtained from varioussources, YouTube™ or other user-generated video platforms, or from anyother channel, may be set in the name of the friend. In someembodiments, the SCCMC App may enable the user to integrate the mobiledevice with user-generated social media applications or platforms usedby the user's mobile device, such as in cases where the user has othersocial networking applications such as Snapchat Instagram™, or the likeinstalled on the user's device. These social networking applications mayenable the user to save content to a local device so that when thecontent is created, it may be saved in a local folder associated witheach application. The SCCMC App may include a local storage monitoringcomponent that may monitor the local folder and make the content of thelocal folder available for selection as an SCCMC media item that may beplayed in a user channel, set as content associated with a friend, orthe like. This may be accomplished by importing the content into one ormore locations accessed by the SCCMC App, or by tagging the local folderso that the content may be imported or played when needed from the localfolder.

Once this setting is initiated, the selected or tagged content may beconfigured to play on the lock-screen of the user's phone when thefriend calls or upon other triggers, such as upon receiving a text oremail from the friend, independent of what channel the user may haveselected for incoming calls or other triggers that arrive from otherparties.

In embodiments, the user may select an option to “Ask Friend” 2704 (ormultiple friends), where the SCCMC App may enable a feature allowing auser to choose to have a friend set a media item, such as a video thatplays when the friend calls, such that the friend controls the mediacontent item. In many examples, the feature may be enabled such as whensetting custom content by the friend, as discussed in some of theprevious examples, that allow the user to set the video that plays whenthe friend contacts the user. Upon initiating this “Ask Friend” 2704feature, a message, such as a text message, may be initiated through theApp to the friend, automatically embedding a custom link to a websitewhere the friend may upload a media item, such as a video and the like.

In embodiments, the user may also be allowed to choose more than one ofthe contacts for selecting the “Ask Friend” 2704 feature from the userinterface 2700. The user interface 2700 may present a list of contactsor “friends” to the user and the user may select top friends by choosingan action button, such as the button 2704, for implementing the “AskFriend” 2704 option. In many examples, the top friends may includecontacts that are most frequently contacted by the user, such as bycalling or messaging. In other examples, other parameters may be used toclassify a list of contacts as the top friends of the user. When theuser clicks on the button 2704, the SCCMC App may enable initiatingsending a message, such as a text message, through the App to each ofthe top friends. Initiating the message may include automaticallyembedding a custom link to a website where each of the top friends mayupload a media item, such as a video.

FIG. 29 illustrates a screenshot of an exemplary user interface 2900that may enable the user, such as a friend contact of the sender, tocreate a video that may be played when the friend contact calls orinitiates any contact with the user. The video created by the friend maybe uploaded by the friend on the website and a link thereto may be sentto the friend, such as when the user selects a contact for the friendfrom the “Ask Friend” 2704 feature of the SCCMC App. The video may beone of a type of media item that may be used to set specific media typesfor specific contacts.

In embodiments, the media item may include the SCCMC received from otherusers, content made or captured by the friend or the user, such as usinga camera of the friend's or user's mobile phone, videos obtained fromvarious network sources such as YouTube™ or other user-generated videoplatforms, or from any other channels. In embodiments, the uploadwebpage by which the friend may set an item to play on the user's devicemay be configured to work with mobile and desktop browsers. When thefriend uploads a media item, a push notification may be automaticallydirected to the user's device, indicating that the content has beenuploaded. When the friend calls the user or optionally upon othertriggering contacts, such as text, chat, or email contacts, thefriend-uploaded media content item may play on the user's phone, such ason the lock-screen of the phone.

In embodiments, the user may use the “Ask Friend” 2704 feature to askvarious friends to upload or select media content, such that a varietyof different media content may be played based on different contacts,augmenting items that the user has set or selected for friends, or itemsthe user has generally selected for unknown inbound contacts.

The various embodiments as discussed herein may facilitate creating,editing, deployment, and managing of media content available in themobile phone or received from other devices or network sources and to beused as the SCCMC for establishing personalized experiences or forsharing among a group of friends and contacts for personalizedexperiences during any trigger events such text messaging, ring tones,and the like with the use of various menu options as enabled through theuser interfaces such as those illustrated in conjunction with FIGS.26-29.

In many examples, the SCCMC App may enable setting up media contentincluding SCCMC. The media content may include video content that mayinclude a contextual video message. FIG. 30 illustrates a flowchart of amethod 3000 for providing a setup of a contextual video message includedin SCCMC for an interaction between users.

As illustrated in FIG. 30, a User 1, such as the user of a sender mobilephone 102, may access a messaging facility at 3002. The user of thesender mobile phone 102 (FIG. 1) may be involved in a messaginginteraction with another user, a User 2, such as the user of a recipientmobile phone 104 (FIG. 1). The messaging interaction may use any of theavailable messaging facilities such as an SMS, a chat interaction, orany of a number of messaging applications such as WhatsApp?™, iMessage™,Snapchat™, Instagram™, Messenger, and the like available on both theusers' respective mobile devices. In embodiments, the app may host theentire communication exchange without relying on a third partyapplication. At 3004, the User 1 may enter some text on an inputinterface of the messaging facility of the User 1's mobile device andsend the text or other messages to the User 2. The input interface ofthe messaging facility may be configured to receive at least text input.In one example, the input from User 1 is limited to what may be keyed inor dictated text. The input interface of the messaging facility may alsobe configured to receive text, graphics, audio, video, and combinationsthereof including emojis and other graphics that may be inserted withthe input interface. The SCCMC App installed on the mobile device ofUser 1 may have access to the input entered on the input interface ofthe messaging facility. Similarly, the SCCMC App installed on the mobiledevice of User 2 may be configured to access the input received on theinput interface of the messaging facility on the User 2's mobile device.

At 3008, the input sent by the User 1 may be received at the messagingfacility of the User 2's mobile device. At 3010, the SCCMC App installedon the User 2's mobile device may be configured to take the inputreceived on the input interface of the messaging facility of the User2's mobile device and process the content of the input to determine themeaning of the text and to understand the context of the input. Inembodiments, the SCCMC App installed on the User 2's mobile device mayalso be configured to take the input received on the input interface ofthe messaging facility of the User 2's mobile device and process thecontent of the input to determine the meaning of the audio, video,graphics, emojis, and the like to understand the context of the input.The processing of the input may be enabled by the use of a high-levelprocessing facility including a natural language processing (NLP)facility that may include one or more algorithms or methodologies fordetermining the meaning of a body of text, such as the text received atthe input interface of the messaging facility of the mobile device ofUser 2. It will be appreciated in light of the disclosure that in someexamples one or more algorithms of the natural language processing (NLP)facility may be shown to perform more quickly when the input is limitedto text and other limited characters.

In embodiments, the natural language processing (NLP) facility may alsoinclude additional algorithms or methodologies for determining themeaning of a conversation in an audio or video clip. In many examples,the NLP facility may include an NLP processing module that may beconfigured to execute a series of instructions, such as in accordancewith the one or more algorithms and methodology to identify the meaningand/or context of the input. By way of these examples, the NLP facilitymay be configured to extract the words, phrases, emojis, geo-locationinformation and sensor-derived data from the text received at themessaging facility of the mobile device of User 2. In embodiments, theextracted information from the text may then be matched to a database ofcontent, such as a database stored in the memory unit 2414 of thecomputer system 2400 discussed earlier. In many examples, the NLPprocessing module may be a part of the processor 2412 of the computersystem 2400 discussed earlier. In further examples, the NLP processingmodule may be a part of the other hardware 2426 of the computer system2400.

At 3012, the meaning identified by the NLP processing module may be usedby the SCCMC App installed on the mobile device of User 2 to assignmedia content to the input received at the input of the messagingfacility of the User 2's mobile device. The media content data typesdiscussed earlier, such as a video clip or a video channel may beappropriately linked to the input message. In many examples, mediacontent may be selected from a curated library of the SCCMC-contenttypes such as that discussed earlier. At 3014, the assigned mediacontent may be displayed, in many embodiments, on the lock screen of themobile device of User 2. At 3018, the User 2 may then tap on his or herlock screen to send the reply to the User 1. In many examples, the User2 may send the reply directly from the lock screen of the User 2'smobile device without opening the input interface of the messagingfacility on his or her mobile device.

In many examples, the User 2's camera may be activated by default whilesending the reply to the User 1 and a picture or photo of the User 2 maybe associated with the reply sent from the User 2 to the User 1. Infurther examples, the User 2's microphone may be activated by defaultwhile sending the reply to the User 1 and an audio clip the User 2 maybe associated with the reply sent from the User 2 to the User 1.

In many examples, as the User 2 types a text for the reply message, somecontent may be automatically pulled from the database of content tomatch the keywords of text entered by the User 2. In embodiments, theUser 2 may use the content automatically pulled from the contentdatabase or may alternately access the messaging facility to completethe text and then send the message. The message sent from the User 2 mayalso be processed in the same manner when received at the messagingfacility of the User 1 during the messaging interaction.

FIGS. 31A-31E illustrate an example of a messaging interaction betweenthe User 1 and the User 2 based on the contextual video message flowdiscussed in FIG. 30 in accordance with the many embodiments. FIG. 31Aillustrates a screenshot of a display interface 3100A of the User 2'smobile device when the User 2 receives a message with a text phrase,“Hungry? Meet for lunch?” from the User 1. The text phrase may bedisplayed on the User 2's mobile device along with an associated andmatching video or other content. The matching of the video or othercontent with the text phrase may be performed based on the content ofthe text phrase, as discussed in the flow of FIG. 30. For example, thevideo in FIG. 31A displays a hungry Homer Simpson cartoon character witha bulging and shaking stomach to indicate the emotion of hunger. In anexample, the video may be derived from the curated library ofSCCMC-content types of the SCCMC App. Similarly, FIG. 31B illustrates ascreenshot of the display screen 3100B of the User 2's mobile devicewhen a text message phrase, “So hungryyy!!!”, is received at the User2's mobile device from the User 1. In embodiments, the text messagephrase may be displayed along with a matching video/photo of the sender,such as a photo of the User 1 taken from the camera of their mobiledevice at the time of sending the message and emoting a feeling ofhunger. In further examples, a screenshot of the display screen themobile device of User 2 may receive an audio message that says, “I'mhungry!” from the User 1 including with a matching video/photo. Inembodiments, a matching video/photo of the sender, such as a photo ofthe User 1 taken from the camera of their mobile device, may be sent atthe time of sending the message.

FIG. 31C illustrates a screenshot of the display screen 3100C of theUser 1 when a reply message is sent from the User 2 to the User 1, suchas on the lock screen of the user 1, and where the reply messagecontains the text phrase “Bennys@8 pm??.” The text phrase is associatedwith a matching content such as interactive information about therestaurant name mentioned in the text, namely “Bennys.” In embodiments,such information may be available even though the lock screen is inplace on the mobile device. In embodiments, the interactive informationmay include, for example, a map of the restaurant location, the ratingsfor the restaurant, the restaurant's brochure, directions, tips,reviews, and other contextual advertising information associated withthe restaurant name. In an example, the reply message may also orinstead include information about the type of food and the matchedcontent may be displayed accordingly. In many examples, a message thatcontains the phrase “want to get tacos?” may be augmented by a video oranimation showing tacos. The meaning assigned to the phrase mentioned inthe message may be based on a context as well as the content of othermessages. By way of the above example, the initial reference to gettingtacos may be used to help infer that a follow-on message proposing aname and time is a reference to a restaurant location where tacos areavailable. Further, the context of the message may be identified such asby using the user's history of interactions with other users, thehistory of use of the SCCMC App by the user or other users, thegeo-location of the user, user contact data (such as stored contacts),the profile of User 1 or User 2 (or both), and many others andcombinations thereof. Thus, the matching content for the text in themessage may be SCCMC media content that may be automatically associatedwith an item of media content may be relevant to both the content of themessage and the context of the message.

In many examples, the association of media content with text entered inthe input message may be performed by applying one or more machinelearning algorithms. In many examples, the machine learning algorithmand other methodologies may be used to interpret the body of text in theinput message and identify what type of media may be associated withwhat type of text input. In an example, the interpretation may be basedon feedback information entered into the machine learning algorithm suchas a feedback information gathered directly from the users regarding theextent of satisfaction with the content recommended by the SCCMC App.Apart from the feedback information gathered directly from the users,the feedback information may also or instead be derived based on somefeedback metrics associated with the SCCMC App. In many examples, thefeedback information may be derived based on a metric associated withthe use of the recommended content such as whether the user saves thecontent, shares the content, interacts with the content, and the like.The feedback information may be used to provide more relevant andrelatively effective media content in response to the text received inthe input message.

For example, FIG. 31D illustrates that a text entered by a user on theirlock screen 3100D may be automatically completed and matched with therelevant media content. The completed content is illustrated in thescreenshot of the display 3100E of FIG. 31E. In embodiments, the matchedand completed content on the display 3100E may be used directly from thelock screen by the user or alternatively, the user may override thecontent. In both the scenarios, the user feedback may be used to derivethe feedback information for the machine learning algorithm.

In embodiments, methods and systems described herein includingSCCMC-based structures such as the SCCMC app and the SCCMC mediacontent, may facilitate user access to or may serve as any of a varietyof mobile communication capabilities or applications on a user's mobiledevice, e.g., text messaging, video calling, audio calling, and the likeincluding use of various networking and transport protocols such asIP-based protocols, cellular networking protocols, or others. Inembodiments, the communication capabilities or applications may beaccessed directly from a user's lock screen, without requiring the userto unlock the phone or open the communication application. As such, theuser need not unlock the mobile device to access the SCCMC app and itsmedia content. In embodiments, the methods and systems may interfacewith one or more communication port features of a mobile device (such asones for handling incoming IP-based messaging, ones for handlingnotifications, ones for handling incoming cellular messages, and thelike) to effectively redirect information communicated to the mobiledevice that is destined for the other communication capability orapplication to a lock-screen capable application. In embodiments, thelock-screen capable application may operate independently of the lockedor unlocked state of a phone or other mobile devices, such as when adevice is locked, the screen is blank, it displays its lock screen, orthe like. The lock-screen capable application may intercept informationdestined for or originating from a communication application (e.g.,Snapchat™, Facebook Messenger™, iMessage™, WhatsApp™ and the like) ormay serve in replacement of such applications as it is received by arecipient mobile device. In embodiments, the recipient mobile device mayinclude SCCMC data structures that may perform contact media adaptingfunctions prior to being sent from a sender mobile device includingproviding a user interface that operates while a phone is in lock screenmode. The user interface may include the lock screen capable applicationin order to facilitate a user of the mobile device receiving andresponding to a communication associated with the interceptedinformation before delivery to the communication application, acommunication associated with the intercepted information processed bythe user interface directly, or the like. In embodiments, thelock-screen capable application may display a wide range of content inresponse to the intercepted information, such as video content,animations, or a wide range of other types of content describedthroughout this disclosure. In embodiments, the content may consist of avideo. In embodiments, the video may be selected by the sender of theinformation. In embodiments, the video may be selected from a channel,where the video and/or the channel may be selected based on the contentof the intercepted information and/or the context of the informationsuch as based on the time of day, the location of the sender, thelocation of the recipient, the state of the recipient's device, or otherfactors. In embodiments, the lock-screen capable application may alsointerface with the target/source communication capability or applicationto facilitate end-to-end communication between the relevantcommunication capability or application on the sender mobile device andthe recipient mobile device without the necessity for a third partycommunications applications.

FIG. 32 depicts a diagram of a unified messaging platform 3200 asdescribed herein. In embodiments, a sender 3202, such as a mobile phoneor the like may communicate over an electronic medium, such as anIP-based network, cellular network and the like with a recipient 3204,such as a recipient mobile phone or the like using the methods describedherein. In embodiments, communication among one or more senders 3202 andone or more recipients 3204 may include a platform server 3206.Communication among one or more senders 3202 and one or more recipients3204 may include the use of messaging services, such as native messagingservices 3210, 3212, messaging applications 3214, 3218,sender-controlled contact media content applications 3220, 3222,directly, and the like. Communication among one or more senders 3202 andone or more recipients 3204 may also include use of content associationservices 3224, 3228, A sender may use sender mobile phone 3202 orsimilar computing device configured with one or more capabilities and/orapplications, such as native messaging services 3210 that may facilitatecommunicating with other users, such as recipients, servers and thelike. In embodiments, the sender mobile phone 3202 may further beconfigured with messaging applications 3214, such as those mentioned anddescribed herein for facilitating communication of text, images, video,and other electronic content among senders and recipients. Inembodiments, the sender mobile phone 3202 may also be configured withone or more unified messaging applications or capabilities, such as asender-controlled contact media content application 3220 that may workcooperatively with (or in lieu of, partially or wholly) the nativemessaging services and/or messaging applications of the mobile device tofacilitate the sender-controlled contact media content control functionsand capabilities described herein.

In embodiments, these SCCMC features include performing natural languageprocessing (NLP) 3230, 3232 on a message prepared in any of themessaging applications including the SCCMC application 3220, 3222, andon content associated with an outgoing message as described herein. Inembodiments, other features of a sender 3202 may include one or sendermood sensing 3240, sender user state determination 3242, and the likethat may provide information to the SCCMC application 3220, and fromother SCCMC applications. In embodiments, the features, capabilities andthe like of a sender 3202 may be embodied as individual applications,local services available to an SCCMC application 3220, remote servicesaccessed through mood sensing and/or user state determination interfacecapabilities of the sender mobile device and the like. In embodiments,the mood sensing 3240 may also include mood determination capabilitiesby interfacing with mood determination services 3250 of the unifiedmessaging platform 3200, or may perform mood determination functionsdirectly or partially using the processing and storage capabilities of asender 3202 mobile phone and the like.

In embodiments, the platform server 3206 of unified messaging platform3200 depicted in FIG. 32 may interface through a network connection orthe like with at least the sender 3202 or the recipient 3204. Theunified messaging platform 3200 server 3206 may further provideservices, applications, and/or capabilities for unified messaging asdescribed herein including the mood determination 3250 for determining amood of a user of the unified messaging platform 3200 including thesender 3202 or the recipient 3204. In embodiments, the platform server3206 may also provide natural language processing 3252 services forprocessing messages composed on a sender device 3202 that may bedestined for or received on a recipient device 3204. In the manyexamples, the NLP services 3230, 3232 may be provided to any of theparticipants in the platform via the natural language processingcapability 3252 executing on the platform server 3206. The platformserver 3206 or other aspects of the platform 3200 may also providecapabilities such as machine learning via a machine learning capability3260. The platform server may further provide content associationservices 3262 via a content association capability executing at leastpartially using the computing and/or storage features of or accessibleto the platform server 3206.

In embodiments, the unified messaging platform 3200 may further includea media content library 3270 that may include or be associated withsender-controlled contact media content structures 3272. Participants onthe platform 3200 one more senders 3202 may be provided access to thecontent library 3270 over one or more networks and when applicable, viathe platform server 3206. Similarly, one or more recipients 3204 of theplatform 3200 may access the media content library 3200 via a network,through the server 3206, and the like. Features, functions, and servicesof a media content library including association and/or integration ofone or more SCCMC structures when applicable are further describedherein.

In embodiments, a unified messaging platform, such as platform 3200depicted in FIG. 32 includes recipient 3204 that may be embodied as amobile device or the like. In the many examples, the recipient 3204 ofthe platform 3200 may include unified messaging capabilities that aresimilar to the sender 3202 capabilities, such as content associationservices via a content association module 3228, native messagingservices via a native messaging module 3212, messaging services viamessaging applications or services 3218, NLP services through a naturallanguage processing module 3232, and the like. In embodiments, therecipient 3204 may include or have access to other capabilities, such asa recipient SCCMC application 3280 that may include functionalitysimilar to a sender SCCMC application 3220 but also may be adapted towork cooperatively with native screen like services 3282, a lock-screencapable application 3284 and the like that may be embodied with and/oruse processing and/or storage resources of the recipient 3204 computingdevice. Capabilities of the recipient SCCMC application 3280, includingits cooperative operation with the lock-screen capable application 3284and or its optional integration with the lock-screen capable application3282 are described further herein.

In embodiments, the media content library 3270 may provide storage formedia content and optionally for SCCMC items or may be associated withSCCMC structures as described herein. FIG. 33 depicts embodiments of themedia content library 3300 that facilitate associating content itemswith a media type, SCCMC references (if any), one or more channels(e.g., topics of interest) and the like. The embodiments of FIG. 33 mayalso include an index for accessing items in a media content library3270, SCCMC structures 3272, and the like.

FIG. 34 depicts embodiments of media content library 3402 that mayincorporate media content items 3404 and SCCMC content items and/orstructures 3406. As described herein for many of the embodiments, mediaitems and/or SCCMC content items or structures 3406 may be arranged intochannels, which may be based on topics of interest. In embodiments, anexemplary channel indicator 3408 for a set of SCCMC structures for asender 1 (SCCMC 1-x) may provide a mechanism by which a sender's SCCMCstructures may be accessed as a channel as described herein. In theembodiments of FIG. 34, a composite media content library 3402 may alsoprovide access to media content items as a media channel 3410.

In embodiments, FIG. 35 depicts an alternate configuration of a mediacontent library 3502 that may operate cooperatively with an SCCMCstructure library 3508 to provide the services and capabilities of aunified messaging platform and the like as described herein. In theembodiments of FIG. 35, the media content library 3502 and the SCCMClibrary 3508 may be accessed by various functional modules of theplatform, such as the sender SCCMC application 3220, the contentassociation capability 3220 and the recipient SCCMC application 3222. Inembodiments, each application or capability may determine theappropriate library to access based on the type of media being selectedand/or the function being performed. Channels, as used herein, may beconfigured for the SCCMC library 3508 and the media content library 3502such that the items in each library may be accessed via channelreference without requiring that each particular item is referenceddirectly.

The embodiments of FIG. 36 depict sender device elements 3600 of aunified messaging platform and flow of information among sender elements3600. Description of the sender elements may be made with reference toFIG. 32 with the exception of a communication interface 3606 and aunified messaging user interface 3604. In embodiments, the flow ofinformation among the elements may include one or more messagingapplications 3214 or services 3210 interfacing with a sender SCCMCapplication 3220. The messaging applications may send information to theSCCMC application 3220, such as text or other electronic content thatmay be composed or selected the sender using, for example, functions ofthe messaging applications with or without using a user interface of themessaging applications. The sender through the unified messaging userinterface 3604 via the SCCMC application 3220 may access the functionsof the messaging applications. In embodiments, the SCCMC application3220 may access user state determination facility 3218 to determine astate of the user of the mobile phone and mood sensing facilitate 3212to determine a mood of the user. This user state and/or mood informationmay be used by the SCCMC application 3220 along with natural languageprocessing capabilities 3214 to operate a content association function3224 to associate an item of content from the media content library 3270and/or the SCCMC structure library 3272 with content of a message fromthe messaging services or applications. In embodiments, the SCCMCapplication 3220 may reconfigure the message with the item of contentand provide that to a communication interface 3606 of the sender device3602 where it may be communicated to a recipient computing device overan IP network or the like. In the many examples, the unified messaginguser interface 3604 may include features that facilitate the senderselecting among a plurality of content items that may be selectedthrough the content association operations described herein.

FIG. 37 depicts embodiments that are representative of a gallery ofcontent items 3700 that may be suitable for use with the one or moremessages being sent and received. In embodiments, a user (e.g., thesender) may operate the unified messaging user interface 3604 to selectone more content item manually. In further embodiments, a content itemmay be automatically selected and the message may be configured with theselected content item for delivery to a recipient. Whether manually,automatically, or combinations thereof, the content items 3700 arecandidate media content that may be accessed manually and/orautomatically.

FIG. 38 depicts exemplary operations of the methods and systems 3800 forcontent modification of an incoming message via an interception by alock-screen capable application and processing thereof using the methodsand systems described herein to append, adapt, and/or replace a contentitem associated with the intercepted message. In embodiments, a messagethat may be received by the recipient 3802 may be intercepted by alock-screen capable application 3284 that may include or accessfunctions such as natural language processing 3232 and the contentassociation services 3228. In embodiments, the message that may bereceived by the recipient 3802 and intercepted by the lock-screencapable application 3284 may also interface with a recipient SCCMCapplication 3280 to determine a content item that may be automaticallyor manually selected from the media library 3270, the SCCMC structureslibrary 3272, or the like. In embodiments, the determined content itemmay be configured with the intercepted message and processed through therecipient SCCMC application 3280 (partially or wholly) or forwarded onto a corresponding messaging service or application. In embodiments, themodified message may be presented in a unified messaging user interface3604 that may be made accessible by the lock-screen capable application3284 without requiring that the lock state of the phone or connecteddevice to be changed. The recipient 3802 may use the unified messaginguser interface 3604 while the phone or connected device remains in anotherwise locked state to respond to the modified message. FIG. 39depicts exemplary embodiments of the unified messaging user interface3604 including a responsive modified message 3900 from the recipient3802 to the sender 3602 and/or others in accordance with the manyembodiments of the present disclosure.

In embodiments, the methods and systems related to automatedgif/image/video identification based on content of a contact event, suchas a text message and the like, may be beneficially applied for a widerange of languages. In particular, languages that include a large numberof characters, such as some Eastern languages that may have one thousandor more characters, may benefit from the methods and systems describedherein by automating annotation of typed content with at least one ormore of the natural language processing approaches described herein. Inaddition to facilitating association of image-related content with suchmessages based on NLP of their text content, audio-based messages maybenefit from the NLP-based image selection by adding a speech-to-textfunction that prepares an item of text content for the NLP. An imagederived from the NLP processing of the generated text may be associatedwith the audio. In embodiments, an image may be tagged with the audiocontent so that transmitting the image to a recipient messagingapplication may result in the image being displayed while the audio isplayed back. In embodiments, more than one image may be associated withan audio message, such as based on NLP of a plurality of portions of theaudio message. The more than one image may be configured in a slide showor the like that is coordinated with the audio file based on the NLPoutput so that each of the more than one image may be played back in asequence that tracks with the relevant audio. In embodiments, the NLPmay determine that a first portion of an audio transcribed message mayembody a first theme or emotion and a second portion, that may followthe first portion may embody a second theme or emotion. A first imagemay be recommended and/or selected for the first portion and may beconfigured to display (e.g., by associating playback metadata with theimage and the like) for a duration of time that is consistent with thefirst portion of the audio transcribed message. Likewise, the secondimage may be recommended and/or selected for the second portion andconfigured to display for a duration that is consistent with the secondportion of the audio transcribed message. In embodiments,audio-associated image(s) may be recommended, selected, and exchanged asdescribed herein between at least two users in a form ofaudio-messaging, such as VoIP, audio file capture and playback, and thelike.

FIG. 40 depicts an embodiment of the platform of FIG. 32 with theaddition of speech to text functionality to enable the use of naturallanguage processing, such as for recommending candidate images to beassociated with an audio message. A sender 4002 may be configured with,among other things, natural language processing 3214 as describedherein. A user of a sender system 4002 may record an audio message. Theaudio message may be processed at the sender 4002 with a speech to textfacility 4008 that may generate a text transcription of the audiorecording. The NLP facility 3214 may process the transcription todetermine a theme, intent, emotion, and other understanding of the audiomessage. As described elsewhere herein a sender SCCMC application 3208may present the sender user with one or more recommended image contentsto be associated with the audio message based on the NLP determinedtheme, intent, emotion or other understanding. The SCCMC application maycommunicate the audio message, and/or one or more of the image contentsselected by the sender user, and/or the transcription to one or more ofa platform server 4006 and a recipient 4004. Processing of thetranscription may be performed by a natural language processing facility3214′ of the platform server 4006. Likewise, speech to text processingof the audio message may be performed by a speech to text facility 4008′of the platform server 4006. The platform server 4006 may perform speechto text and NLP and recommend one or more image contents to a senderuser and the like. The platform server 4006 may combine a sender userselected image content with the originating audio file so that the imagecontent is presented on an electronic interface of the recipient device4004 when the audio message is played, such as on a lock screen of therecipient device 4004.

Referring to FIG. 41 a flowchart of audio message processing using, forexample, the platform of FIG. 40 is depicted. A sender computer 4101 maygenerate an audio content item 4111 that may be provided to a platformwhere the audio content may be received 4102. Speech to text algorithms4104 may be applied to the audio to generate a text transcription of theaudio. The transcription may be processed by a natural languageprocessing facility 4106. The output of the natural language processingfacility 4106 may be processed by an image-content review andrecommendation facility 4108 that may use the NLP output to select amonga plurality of available content images 4115 to recommend at least onecontent image to a user, such as a user of the sender 4101. The user mayselect and/or approve of a recommended image in step 4110 image-contentselection/approval. A selected image may be linked with the receivedaudio file at step 4112, the audio content may be further linked to theselected image to facilitate coordinated playback on the recipientcomputer 4103.

In support of a user interface for facilitating selection of one or moreimages to be associated with a message, measures of user preference forthe one or more images may be used when recommending images. Measuringuser preference may be similar to those used in social mediaenvironments, such as providing a “thumbs up/down” function, providing a“like” function, detecting an amount of time a user dwells on an image,and the like may be used to help determine a likelihood that an image,such as a GIF, photograph, video and the like is popular. These measuresof image popularity may be combined with other measures associated withthe images, such as utilization of the image in messages, reuse of theimage, social media activity of a message with a given image (sharing,re-sharing, reposting, re-tweeting, and the like) to form an additionaldegree of a likelihood of image popularity. These measures may becombined with natural language processing of text of messages thatinclude the image to better determine if the resulting output of the NLPis consistent with social media perception of the combined text andimage. As an example, NLP of text may suggest a particular image. Socialmedia-based perception of the combination of text and the particularimage may support the suggestion (e.g., social media users may indicatea preference for the combination, such as by liking the message ortaking another action, such as reposting the message), or may indicatethe suggested image may not be a suitable image for the text (e.g.,social media users may indicate a dislike for the combined image/text,such as by disliking the message or exhibiting a lack of action such asnot reposting the message). Therefore, prioritization of images may berepresented as a function of user responses to the image in the userinterface, social media responses to the image and/or to messages thatinclude the image, such as Image-Prioritization=f(user interfaceresponse)+f(social media response). Additionally, in embodiments, imageprioritization may be used in the platform user interface to determinean order, arrangement, image quality, image size, and the like forpresenting candidate images in the user interface. Images with lowerprioritization scores may be presented as smaller images, may bepresented further down in a gallery of images, and the like.

Social media perception of images and/or messages that include an imagemay also be used as an input, such as a seed for natural languageprocessing of text content of an image. Social media perception that mayindicate that a message is popular, may facilitate determining temporalrelevance of the message, which may indicate an importance of an emotionor other understanding of the message that may be derived from naturallanguage processing of the message, and therefore temporal relevance ofsome of the words in the message. This temporal relevance, which may beshort term or long term relevance, may be linked with one or more wordsin the message so that those words appearing in other messages mayindicate a similar relevance or at least may indicate a relevance of anemotion and the like conveyed by the message. This information may beuseful in validating and guiding for improvement natural languageprocessing of the message.

Sources for images for the methods and systems for automated imagerecommendation and/or selection for inclusion with a message may includepublic images sources, such as publicly available social media photogalleries. In embodiments, social media and the like public galleries ofparticipants of a message, such as a sender and a recipient, may be asource of candidate images. Through the use of tools such as facerecognition, images may be organized based on detectable faces inphotos. Further through the use of NLP of a text portion of a messagebeing communicated from a sender to a recipient, a context of themessage may be determined. The context of the message may be coded sothat it can be used to facilitate selection of one or more candidateimages from the sender's social media accessible photos, the recipient'sphotos, or a combination thereof. In an example, NLP may be used toanalyze a message text content to generate a context or understanding ofthe message. In embodiments, such an understanding may suggest that asender is inviting a recipient to dinner. The understanding may be codedinto keywords, such as dinner, invitation, and the like that may beuseful for indexing into a gallery of photographs of the sender and/orrecipient. Images that are indicated by the keywords to be similar tothe NLP understanding of the message may be suggested for use with themessage.

In embodiments, the methods, systems and algorithms described herein forfacilitating recommendation and/or selection of image-like content foruse with a text and/or audio message, which may be based on naturallanguage processing of the text and/or a transcript of the audio, mayalso be applied to other types of content than image-like content. Inembodiments, messages with text may be tagged, such as with a hash tagand the like (e.g., a tweet, and the like). Hash tags may be appliedacross a plurality of messages, typically as an organizing tool tofacilitate associating different messages that may share a common theme.Natural language processing, which may generate information about amessage, such as its theme, may be applied to recommend one or more hashtags from a pool of hash tags based on the NLP-derived message theme,emotion, and the like. Hash tags may also be associated with descriptivemetadata, that may be produced through use of NLP applied to the hashtag. This descriptive metadata may be useful in matching and/orrecommending hash tags with content. In embodiments, NLP applied to amessage text content may produce an understanding (e.g., theme, emotion,and the like) that may be coded to facilitate matching candidate hashtags from a pool of hash tags based on, for example, the hash tag itselfand/or metadata associated with the hash tags. The candidate has tagsmay be presented in a user interface, comparable to the user interfacedescribed herein for manually selecting image content to be combinedwith a message text content. User interaction with the presented hashtags may be measured and used to further determine which hash tags arepreferable for different types of text message content. In embodiments,a portion of the pool of hash tags may be processed with naturallanguage processing to generate metadata descriptive of each hash tag,such as a theme, emotion, intent or understanding. This natural languageprocessing generated metadata may be used in the selection of candidatehash tags, such as by determining a similarity of this natural languageprocessing generated metadata with an output of the natural languageprocessing of the message. In embodiments, the content matching platformmay communicate the output of the natural language processing of themessage to the messaging platform via an application programminginterface.

In embodiments, an interface, such as an API, may facilitate interactionbetween a content matching platform that employs the methods and systemsdescribed herein and a messaging platform, such as a message platformthat uses hash tags. The API or similar computer interface mayfacilitate the content matching platform programmatically receivingmessage content that it may processes, such as with NLP to develop anunderstanding of the message. The content matching platform may use theNLP to select among a plurality of hash tags to provide, through the APIto the messaging platform for potential inclusion with the message. Inembodiments, the content matching platform may provide informationderived from the understanding to the messaging platform that mayperform some degree of hash tag matching. In embodiments, the API mayfacilitate a user of the messaging platform to view candidate hash tagsprovided by the content matching platform. The user may view thecandidate hash tags in an interface that is native to the messagingplatform or that is shared with the content matching platform, such asby providing a link to a web page that contains the interface.

In embodiments, an interface, such as an API, may facilitate theexchange of message-based content and image-based content (e.g., gifs,and the like) between a messaging platform (e.g., TWITTER™) and thecontent-matching platform. This interface may facilitate the messagingplatform providing message text content and the like to the contentmatching platform that may apply, among other things, natural languageprocessing to develop an understanding of an intent of a message, suchas a theme, emotion and the like. This understanding or result of otherprocessing performed on the message text content may be used to identifyone or more candidate image-type content items. The API may facilitatethe transfer of these one or more candidate image-type content itemsfrom the content matching platform to the messaging platform forinclusion with the text portion of the message. In embodiments, themessaging platform may receive any of the one or more candidate imageitems, a coding of the understanding, a link to one or more candidateimage items, a complete message including the text content provided fromthe messaging platform and the one or more candidate image items, andthe like.

Referring to FIG. 42, a flow chart for use of natural languageprocessing to facilitate recommendation and/or automatic selection ofhash tags for use in a hash tag based messaging platform via a messagingplatform interface, such as an API is depicted. Text of a message andthe like may flow from a messaging platform 4201 via an inter-platformcommunication API 4203 to a content matching platform message receptioninterface 4202. The message, such as a text portion of a message, may beprocessed by a natural language processing facility 4206 to determine,as described herein, an intent, emotion, theme, or other understandingof the message text. The output of the NLP facility 4206 may be used toreview and recommend at least one hash tag from available hash tags 4115for potential use with the message from the messaging platform 4201. Oneor more recommended hash tags may be presented in a user interface 4210that facilitates user selection and/or approval of one or more of therecommended hash tags. The hash tag(s) may be lined with the message instep 4212, which may produce a message with the selected hash tag thatmay be communicated through the messaging system interface API 4203 tothe messaging platform 4201 where it may be handled according to themessaging platform 4201 protocols.

In embodiments, natural language processing of text content, such as atext portion of a contact event, message, and the like may produce anunderstanding of the text that may indicate a theme, emotion, intent,and the like of the text, which may also apply to the message thatcontains the processed text content. A result of NLP applied to messagetext content may be associated with the message as a form of descriptivemetadata. The result of NLP may also be used to classify messages intocategories of theme, emotion, intent, and the like. In embodiments, amessaging platform that may use hash tags to facilitate access tomessages and the like may benefit from automated tagging of messageswith hash tags indicative of the categories. As an example, a message ina hash tag-centric messaging platform may be processed with NLP todetermine that a theme of the message is armed service personnel and anemotion of the message is respect. A hash tag indicative of thisemotion-based theme may be recommended and/or automatically added to themessage. The NLP-based classification hash tag may be made directlyvisible to users of the messaging platform, or may be hidden from theusers while enabling the platform to better organize and manage messagesbeing exchanged on the messaging platform. The NLP described herein mayfacilitate the creation of hash tag genres—emotion, intent, relevance,popularity, and the like.

In embodiments, in addition to facilitating a sender of a message,contact event, or the like controlling how that message is presented toa recipient on the recipient's computing device user interface (e.g.,which image is displayed, ringtone is played back, video is played backand the like), a platform for providing comparable functionality may beadapted to enable collaboration among senders and recipients on how acontact event and/or message is presented on the recipient's computingdevice user interface. In a simplified two-user example, two users mayshare control of how messages and/or content events are presented oneach other's user interface. Either user may have control of at least aportion of content that is presented in the user interface as a senderand as a recipient. This shared control may be implemented through theuser interface features described herein that facilitate a senderdetermining what image, ring tone, and the like is activated on arecipient's computer interface. However, a recipient may influence,including potentially overriding what the sender has selected forplayback on the recipient's computer. The user in the recipient role mayconfigure his computing device to receive the sender's preference andmessages from the sender, while ensuring that a portion of the messagethat the recipient has control over is defined by recipient settings ordefaults a sender's settings if the recipient has not set anypreferences for or opted to control the portion. In this example, a userin a sender role may indicate a first image to be presented to therecipient; however, a user in a recipient role may indicate a differentimage to be presented to the recipient responsive to the sender'smessage. Further in this example, a user may take on a recipient roleand provide data to the other user's computing device that may restrictwhich images the other user may select among. In this example, theplatform may identify a dozen candidate images based on the processingof a text portion of a message being composed by the sender. However,when the candidate images are presented to the sender for manualselection, only a subset that meets the criteria established by therecipient may be visible and/or selectable. Further in this example, auser in a recipient role may provide a specific list of images, set ofimages, links to a list of links to specific images to a user in asender role that the sender's content matching platform may select fromwhen presenting candidate images to the sender user for selection.

In examples of a recipient mobile device using the methods and systemsdescribed herein, the lock-screen capable application on a recipientmobile phone, computing device, or the like may capture incomingmessages from a wide range of messaging clients (including, withoutlimitation WhatsApp™, Facebook Messenger™, default SMS/MMS messagingapps, and the like) and use processing capabilities including naturallanguage processing (NLP) capabilities to analyze an incoming message'scontent and pair it with a relevant item of content to display on thelock screen of the recipient's mobile device, such as a graphicsinterchange format item (a “GIF”), a video, or any other type of contentnoted throughout this disclosure. The paired content may then play onthe lock screen as part of, or in response to, the message notificationto the user. Continuing with this example, the lock-screen capableapplication may further allow users to respond to the messages they havereceived directly on the lock-screen, without having to unlock the phoneor open a separate messaging application. The user interface of thelock-screen capable application on the lock screen may include a “Tap toview” button that brings users into an interface panel in which the usermay begin creating a response. In embodiments, the phone may remainlocked for all other purposes, so that exiting the interface panelreturns the phone display to its lock screen.

By way of these examples, as the user enters text in the interfacepanel, one or more of at least three response modules may be activated.A plain text response module may be activated to facilitate user entryof a text response and interface with the messaging client, whenapplicable, to which the incoming message was intended. In embodiments,a GIF reply module may use natural language processing to automaticallymatch relevant GIFs (or other such image files) with a user's responsewhile it is being typed, such as based on association of a range of GIFs(or others) with keywords, topics, or the like in a table, database,library or the like that may be accessed to retrieve an appropriate GIF(or other images) based on derivation of the keyword or topic from thenatural language processing. The GIF module may also update theinterface panel with potentially relevant GIFs (or other images), suchas in a portion of the panel, while enabling the user to use a keyboardand also see what he or she is typing. Interface elements (such asswiping left or right, for example) may allow a user to select among thepotentially relevant GIFs and/or to bring up other automatically matchedGIFs (or other images). Alternatively, a gallery of GIFs (or otherimages) may be presented in a portion of the interface panel tofacilitate easier viewing and selection from a range of automaticallymatched GIFs (or other images). Swiping left or right, for example, maybring additional GIFs or the like into view. A video/photo module may beactivated to facilitate a user snapping a photo or video with a camera,such as a camera integrated into the phone, computing device, or thelike to which the user may access through his or her mobile deviceincluding a networked camera and the like. The video/photo module mayalso facilitate the user accessing his or her photo/video library,third-party photo/video libraries, complete SCCMC structures, SCCMCchannels, or image/photo/video content therein, and the like.

Independent of which module(s) are activated to facilitate the userresponding to the intercepted message, the response may be sent back tothe sender's point of origination, optionally through the same messagingclient, the SCCMC app, and the like that the originating message wastargeted for. Thus, the lock-screen capable application may includecapabilities for adapting outgoing communication such that it isappropriate for various channels of communication. The lock-screencapable application may also include capabilities for interfacing withand/or activating one or more communication capabilities or applicationsof the computing device, mobile phone, tablet, and the like withoutrelinquishing the locked state of the device. In examples, if a messagesent from a Snapchat™ client on a sender mobile device is intercepted bythe lock-screen capable application, once the user indicates that aresponse message (with or without audio, GIFs, photos, videos, or thelike) is ready to send, the lock-screen capable application maycommunicate with Snapchat™ application resident on the mobile device, ormay generate a Snapchat™-format response message within the lock-screencapable application, to deliver the response back to the correspondingSnapchat™ application on the sender's mobile phone, computing device,and the like. As noted, in the many embodiments the lock-screen capableapplication may emulate inter-device communication aspects of Snapchat™and communicate directly back to the sender's Snapchat™ application.After the user has completed entry and indicated that the preparedresponse should be sent, the user's display on his or her computingdevice, mobile device, tablet, and the like may return to the lockscreen.

In embodiments, the methods and systems described herein may includeconfiguring a library of audio, video, and image content for use whenprocessing messages and the like as described herein. The library mayinclude items, such as images that may be configured with attributesthat facilitate associating a library item with a message, such as atext message. In embodiments, configuring the attributes may be based onan understanding of messages that the lock-screen capable applicationmay process, such as text messages processed with natural languageprocessing to develop an understanding of a topic, a keyword, asentiment, or the like. In embodiments, attributes may represent aspectsof a message related to the intent of messages, such as an emotion beingconveyed, and the like. Natural language processing of text and othermessages may result in attribute values and types that may be applied toitems in the library. In some examples, applying these attributes andattribute types may be done by a human who reviews the images. In manyof the embodiments, they may be applied automatically by a computerexecuting an algorithm or other methodologies that may determine aspectsof an image, such as a facial expression and the like as beingassociated with an emotion and the like. In embodiments, an automateddetermination may be developed using machine learning such as bytraining a machine learning system using a training set of messages forwhich a human has assigned attributes. In examples, an image of a usersmiling may be associated with an attribute of a happy emotion. Anemotion attribute of such a library item may be populated with one ormore data elements representing an output of natural language processingof text strings that indicates a happy emotion meaning in the text.

In embodiments, methods and systems for creation, use, and maintenanceof media content structures include sender-controlled contact mediacontent (SCCMC) structures, and applications thereof and may furtherinclude adapting, configuring, or the like one or more media contentstructures that are accessible to a recipient computing device,computer, mobile device, and the like including those stored on thecomputing device of the recipient or provided by a server, and the like,during a contact event interaction between a sender computing device anda recipient device. A media content structure, such as an SCCMCstructure, that may be accessed in response to a recipient computingdevice receiving a message, such as a text message and the like from asender computing device may include or reference one or more dataelements, such as an image, video, audio, text content and the like. Inembodiments, prior to presenting the media content structure, such ascontent associated with the sender of the message to the recipient, oneor more of the data elements may be adapted, configured, or replaced byanother data element based on information derived from the sender'scomputing device. The data element, such as an image may be adapted orreplaced by another image to reflect a mood or emotion of the sender. Inexamples, an SCCMC for a sender may include an image of the sender witha pleasant smile. In other examples, however, the sender may be underthe weather, such as due to the common cold, or the like, at the timethat the sender sends the message to the recipient. Based on informationindicative of the sender's state, the pleasant smile image may bechanged to an image that reflects the recipient's state. The replacementimage may come from a portion of an SCCMC structure, from another SCCMCstructure of the sender, from a third-party source, from the sender'scomputing device, and the like. Information about the sender's currentmood, emotional state, health status, and the like may be sent alongwith the message from the sender's computing device to the recipient'scomputing device. In embodiments, the lock-screen capable application onthe recipient's computing device may include an SCCMC application on therecipient's computing device that may process the message andaccompanying information to determine what aspects of the SCCMC to adaptprior to presenting an SCCMC item that corresponds to one or moreattributes of the sender.

In embodiments, a sender may use an SCCMC messaging application tocreate a message that may include information about his or her currentmood and the like. The SCCMC application may provide a user interfacewith features that enable the user to designate his or her mood.Alternatively, a mood determining system, operating on the sendercomputing device, the recipient computing device, or in a remotelocation (such as in the cloud) may rely on technologies that facilitatedetecting the sender's mood, such as facial recognition, speechrecognition, degree of distraction of the sender, and the like. The mooddetermining system operating on the sender computing device or in aremote location (such as in the cloud) may rely on technologies thatfacilitate detecting the sender's mood contemporaneously with the sendersending a message from the sender's computing device to the recipient'scomputing device. The mood determining system may interact with oroperate as part of an SCCMC application, a lock-screen capableapplication, or a combination thereof to provide mood information, whichin turn may be used as an attribute, such as for selection ofappropriate media content structures, such as SCCMC media structures orother media structures, such as selecting a GIF or other image or videothat reflects or is consistent with the mood of the sender.

In embodiments, the lock-screen capable application is an SCCMC-basedapplication and may be part of a platform that may intercept messagesoriginated on a sender's computing device prior to the messages beingdelivered to recipient's computing device, including messages preparedin other messaging applications as described herein. In embodiments, theplatform may process the intercepted messages, including processing themessages while they are being inputted by the sender on the sender'scomputing device independent of which messaging application the senderis using (or none at all), to offer services of the platform to thesender prior to facilitating delivery of the message to one or morerecipients. In embodiments, services offered may include the inclusionof an image, GIF, video, audio, alternate text and the like. Servicesoffered may be customized for the sender based on information known tothe platform about the sender, such as the sender's level of activitywith the computing device, sender's mood, sender's preferences, and thelike. The services offered may be further customized through naturallanguage processing of text portions of the intercepted message and mayinclude suggestions for gifs, images, video, audio, text and the like tobe included with or integrated into the message and the like. Theplatform may, automatically or in response to a sender's acceptance ofone or more offered services, prepare and/or update a content mediastructure, such as an SCCMC structure of the sender, to transmit to theone or more recipients as part of the contact event interaction. As anexample, an updated SCCMC structure or a portion thereof may be sent toa corresponding SCCMC application on the one or more recipient computingdevices ahead of the message to enable the use of the updated SCCMCstructure by a recipient's computing device when processing theaccompanying message.

In further embodiments of a platform, a state determining system, suchas operating with or as part of an SCCMC application or the likeoperating on a sender's computing device, may be provided with or maydetect a current mood, emotional state, health state and the like of thesender and responsively prepare or update a media content structure,such as an SCCMC structure, that may be provided to potentialrecipients, such as currently active users of a group of which thesender is a member. Alternatively, the updated media content structuremay be provided to a platform server that may store the media contentstructure, such as storing it as an SCCMC, such as for use whenfacilitating message delivery during a contact event interaction.Methods and systems for updating SCCMC structures on recipient computingdevices that are described herein may be employed to update the variousrecipient devices.

In embodiments, a contact event handling platform is provided thatintercepts messages originating on the sender computing device frommessaging capabilities or applications operable on a sender's computingdevice, that processes intercepted messages with natural languageprocessing and, based thereon, forwards the message with an appropriatemedia content structure, such as an SCCMC structure, based on theprocessing, and/or a result of the natural language processing. Inembodiments, the contact event handling platform includes a lock-screencapable application that provides a unified messaging user interface fora recipient computing device, such as while the recipient computingmobile device is in lock-screen mode, while also delivering anadaptation of the intercepted message, such as based on the processingthat is compatible with the other messaging applications to the targetedother messaging applications.

In embodiments, the contact event handling platform may intercept, on arecipient computing device, messages destined for other messagingapplications operable on the recipient's computing device. The platformmay process the intercepted message with natural language processing andbased thereon may forward the message, and/or media content structure,such as an SCCMC structure, based on the processing, and/or a result ofthe natural language processing to be processed in a unified messaginguser interface of the recipient computing device, such as while therecipient computing device is in lock-screen mode, while also deliveringan adaptation of the intercepted message based on the processing that iscompatible with the other messaging applications to the targeted othermessaging applications on the recipient computing device.

In embodiments, a lock-screen capable application may facilitateinteracting with a user via user's computing device display while theuser's computing device is locked (e.g., conventionally only thelock-screen may be presented on a mobile device display when the user'sdevice is locked). The lock-screen capable application may, however,facilitate interacting with a user via a user's lock screen orfacilitate interacting with the user on a screen other than the user'smobile device screen, such as a nearby screen on a TV, a screendesignated by the user, a default screen, and the like. In embodiments,the user may interact with the lock-screen capable application via theother screen at least using the user interaction capabilities associatedwith the other screen, such as a touch screen, a touch pad, voiceactivation, keyboard, and the like. In this way, whether or not a user'scomputing device may be in lock screen mode, the lock-screen capableapplication may provide the user with a way to view and respond to amessage being processed through the lock-screen capable application.

In embodiments, a lock-screen capable application as described hereinmay connect to, be associated with, or be integrated with augmentedreality and/or virtual reality (AR/VR) user interfaces. The lock-screencapable application may provide information, such as images, audio,video, text and the like to the AR/VR user interfaces that enablepresentation of a message in the interface. The information may be basedon or include at least a portion of an SCCMC that is controlled by asender of the message. As an example, an SCCMC application operating onor communicating with a computing device in control of the AR/VR userinterface may receive, such as by intercepting a message for anothermessaging platform as noted herein, a message that it processes toaccess a corresponding SCCMC structure. In embodiments, the informationin the structure may include media content, such as images, audio,video, and the like that may be provided to the AR/VR user interface forintegration with the AR/VR user interface presentation. In embodiments,the AR/VR user interface may incorporate active elements, such asavatars and the like that may be deployed in the AR/VR user interface inresponse to receiving the message information from the SCCMCapplication.

In embodiments, the methods and systems of sender-controlled media (SCM)and the like described herein may facilitate enhancing existing callerID functionality with other forms of content including audio, visual,animation, and the like. Use of SCM platform functionality thatfacilitates rendering SCM data structure content and the like through anelectronic display may be integrated with or coupled with existing callfunctionality of smart phones to deliver visual caller ID as a new formof caller ID. Caller ID generally comprises a number or otheralpha-numeric value (e.g., a name) of a caller, such as what may befound in a conventional phone directory and the like. On smart phonedevices that include two dimensional electronic display graphic screens,this information is generally rendered in an incoming call displayinterface. Such an incoming call interface generally provides options tothe user, such as answering the call, sending the call to voice mail,declining the call and the like. Integration of SCM content renderingcapabilities with incoming call interface capabilities may facilitatepresenting a range of content to a call recipient, including real-timeimages of the caller (e.g., through use of a caller's phone's camerafunction and the like). In embodiments, visual caller ID may provide arich form of caller identification while optionally retaining incomingcall recipient options.

As described and depicted herein, SCM content and data structures may becreated and administered by callers using an SCM content creationinterface. This interface may be activated automatically in response toa user initiating a call from a phone equipped with SCM platformcapabilities, such as an SCM content creation application and the like.Such an interface may be adapted to generate call-specific SCM datastructures that can be shared with a recipient at the initiation of acall. Such call-specific SCM data structures may be temporary, existingonly for the initiated call. However, call-specific SCM data structuresmay be created and stored, such as on an SCM platform server and thelike, so that, for example, they can be accessed when the same recipientis called by the caller. In this way creation of a call-specific SCMdata structure may in effect generate a recipient-specific SCM datastructure.

In embodiments, an SCM platform may use the methods and systems ofsender-controlled media (SCM) described herein and depicted in thefigures herewith to, for example, send a video or other forms of mediato a caller in lieu of or in tandem with traditional Caller IDinformation. The platform may thusly overcome an apparent lack ofinformation delivered in a traditional caller ID message thataccompanies a phone call. In examples, the video could be a profilevideo. The video could be a customized video based on an advertiser orretail offering. In examples, the SCM is associated with the caller IDand is linked to a profile in which filters can be set up forpredetermined SCM data structure to be sent to multiple users, e.g.,coordinated call campaigns for retail, affiliated groups(school/job/church calls), etc. In examples, the SCM data structure canbe grouped with a prearranged set of contacts so that it can be sent outto those specific phone numbers, such as when a call is configured to besent to those specific phone numbers in a call queue and the like. Inother examples, the SCM data structure can include and/or refer to anidentity photo or video to facilitate a soft authentication or otherwiseestablish a level of reliability of establishing a connection with thecaller (e.g., increasing a comfort level of the recipient in acceptingthe call). In examples, the SCM data structure can include or referencea registered logo. In examples, the SCM can be a live casting of a faceof a user initiating the call. In examples, the SCM data structure mayinclude an inside joke or shared memory.

Referring to FIG. 43, interface screens for the creation, activation,and presentation of visual caller ID employing the methods and systemsof visual caller ID described herein are presented. In embodiments,creation screen 4302 depicts a visual caller ID creation screen in whicha user is shown an image currently being captured by the user's phonecamera. The screen prompts the user to hold and record a caller IDVideo. The video is captured and optionally associated with an SCM datastructure to be used for a call to be placed by the user. Inembodiments, the screen 4302 may be activated as a result of a userinitiating a call to a recipient; however, the screen 4302 may beactivated separately from initiating a call. The screen 4304 presentsthe user with an opportunity to review the captured visual caller ID,which is a video in this example, but could be an image, a graphic, orother content. The captured video may be saved so that it can bereferenced by the user when generating visual caller ID for other users.The captured visual caller ID may be set at the default visual caller IDfor calls placed by the user. This may be actuated by creating an SCMdata structure for the user that can be presented to the user uponinitiation of an outgoing call so that the user can choose to continuewith the presented visual caller ID or create a new visual caller ID asenabled by the screen 4302. The screen 4306 depicts an incoming callscreen of a recipient of a call from the user. In the screen 4306, thevisual caller ID is presented/rendered/played back depending on the typeof visual caller ID and recipient preferences. The screen 4306 alsoshows traditional caller ID 4308, indicating the possibility of anincoming call screen may be controlled by a traditional caller IDdisplay function (for presenting caller ID 4308) and an SCM-baseddisplay function for presenting visual caller ID associated with thecaller for at least this call instance.

In embodiments, a visual caller generation interface, an embodiment ofwhich is depicted in the screen 4302 may present the user with optionsbased at least in part on call context, such as if a call has beeninitiated to a recipient when the interface is activated. Options duringsuch a condition may enable the user to opt out of sending the visualcaller ID, adjusting an aspect of the visual caller ID, authorizing theSCM data structure platform to adjust aspects of the visual caller ID(e.g., based on an aspect of the recipient and the like). These andother options are described elsewhere herein.

In embodiments, SCM data structures may be created and accessed forcalls to groups of callers. SCM data structures and the like may beassociated with a recipient parameter that may be populated with valuesthat indicate a particular SCM data structure that should be used whenthe recipient is called. In embodiments, a corresponding parameter of arecipient may indicate that the member is part of a call group, such asa member of a team, employee of a company and the like.

In embodiments, SCM data structure content may be utilized incombination with or may replace conventional caller ID. Asender-controller media (SCM) data structure may include content, suchas a video or image and the like, that may be used in a global caller IDprofile of the caller so that the video or image may be rendered on arecipient's phone's electronic display in lieu of conventional caller IDcontent. In embodiments, a global caller ID profile may be stored in thecloud or to other network facilities, to a central node in a network ofsmartphones, or call originating devices and the like. By way of theseexamples, the global caller ID profile may be stored in the cloud to thecentral node, which in some instances can be a cloud hub, for incomingand outgoing calls. The network of smartphones can provide the centralnode capabilities but the central node capabilities can also be offeredby other cloud network systems and providers. In embodiments, existingcaller ID functionality and communication channels may be adapted tofacilitate access to SCM data structure content and the like. Inembodiments, one example of adapting existing caller ID functionality toaccommodate SCM data structure content access may include providing aURL or other link as the conventional caller ID value. In embodiments,the SCM data structure can be delivered in a peer-to-peer fashiondirectly by the call or message originator to the one or more receiversof such call or message. By adapting an incoming call functionality torecognize such a link, the linked content may be rendered as visualcaller ID. In embodiments, incoming call functionality may be adapted torecognize such a link and transfer control of the phone's display screen(e.g., one or both for rendering and receiving user input) to an SCMdata structure processing application that facilitates accessing thelinked content and rendering it for the recipient. Accessing the linkedcontent may include referencing an SCM data structure that has beentransferred to the recipient device through the SCM data structurecommunication methods and systems described herein. In embodiments,initiation of a call from a caller to a recipient may include sendingcall-specific caller SCM data structure information to an SCM datastructure handling application executing on the recipient's phone.Alternatively, initiation of a call may include sending call-specificcaller SCM data structure information to an intermediate server, such asa web server that holds the call-specific caller SCM data structurewaiting for an access request, such as from a recipient phone that hasdetected a link to the call-specific caller SCM data structure in thecaller ID for the initiated call.

In embodiments, visual caller ID functionality may be provided by anexemplary system that may include an incoming call handling functionexecuting on a personal mobile device that may present content from anSCM data structure that is referenced in caller ID data associated withthe call. In such exemplary systems, the caller ID data may be providedto the incoming call handling function of the personal mobile deviceusing existing caller ID techniques and the like. The exemplary systemmay further include an SCM selection interface presented to theoriginator of the incoming call on an electronic interface of a calloriginating device operated by the originator. The selection interfaceor other visual caller ID interfaces may facilitate selection of an SCMdata structure by the originator of the incoming call contemporaneouslywith initiating the incoming call. In embodiments, the selectioninterface may be activated responsive to a user initiating a call. Tofacilitate linking the SCM data structure selected by the calloriginator with the caller ID information sent to the recipient, an SCMlinking function executing on a networked server that receiving aselection of an originator SCM data structure selection from the SCMselection interface (or other visual caller ID interfaces) may form adigital link based on the indication, and may update the caller ID datafor the incoming call with, for example, the digital link.

In embodiments, an alternate exemplary visual caller ID system mayfacilitate generating visual caller identification data. A visual callerID selection interface may be responsive to a user of thecall-originating device initiating a call and causing generation ofoptions for content for a visual caller ID to be presented in the visualcaller ID selection interface. In addition to the visual caller IDselection interface an SCM linking function executing, for example onthe call-originating device, may, in response to receiving an indicationof the visual caller ID from the SCM selection interface (or othervisual caller ID interfaces) form a digital link to an SCMdata-structure based on the indication. Lastly, a caller ID field ofcaller ID for the initiated call may be updated with the digital link sothat the visual content referenced in the SCM data structure can bepresented to the recipient on an incoming call user interface; therebyproviding visual caller ID content and options for handling the call tothe intended recipient.

In embodiments, visual caller ID functionality may be provided through amethod that may include presenting at least one item of content in anSCM selection function of an electronic display of a caller'scall-placing device or other mobile devices. Responsive to the callerselecting an item of content in the SCM selection function, which mayinclude capturing an image or video with the phone's camera interface,the caller's device may initiate a call to a recipient. Also responsiveto the caller selecting an item of content, a link may be generated toan SCM data structure through which the selected item of content isaccessible. Next, the generated link may be used to update caller IDdata for the call, so that the link is provided to the recipient's phoneas a caller ID data value. Upon receipt of the updated caller ID datavalue, the content from the SCM data structure referenced via the callerID data value may be rendered in the call recipients call-receivingdevice electronic user interface.

In embodiments, visual caller ID functionality may be provided through amethod that may include responsive to receiving an indication of arequest to initiate a call from a caller, presenting at least one of animage and a video in a visual caller ID selection user interface of anoutgoing call function of a call-originating device. The visual callerID selection user interface may facilitate generating an indication of auser selection of one of the images, the video, and no selection. An SCMdata structure may next be configured to reference the selection. CallerID data for the call may next be updated to include a link to theconfigured SCM data structure. At the recipient's call-receiving device(e.g., a phone) and responsive to receiving a receipt of the call, thecontent in the configured SCM data structure may be presented on adisplay screen of the call-receiving device by following the link in thecaller identification information.

In embodiments, the methods and systems of visual caller IDfunctionality described herein may be enhanced in a variety of ways,examples of which are not described. In embodiments, the visual callerID interface of the call-originating device may facilitate capturingcontent to be used as the visual caller ID content with a camerafunction of the call-originating device. The captured content may be anyof a still image and a video. The captured content may further bepresented as at least one of the selectable items of visual content inthe visual caller ID interface. In embodiments, a caller ID field of aninitiated call may comprise a link to an SCM data structure. Such as SCMdata structure may indicate an image for presentation on an electronicdisplay of a call receiving device upon receipt of the call. As noted,an item of content to be selected for use in the visual caller ID may bean image captured by a camera function of the call-initiating deviceduring the activation of the visual caller ID selection interface. Inembodiments, the SCM data structure may indicate a video forpresentation on an electronic display of a call receiving device uponreceipt of the call. Also, the SCM data structure may indicate amulti-media object for presentation on an electronic display of a callreceiving device upon receipt of the call. The visual caller IDcomprises a profile of the caller. The visual caller ID comprisespromotional content. In embodiments, a linked SCM data structure mayinclude an image and/or a video captured contemporaneously with theinitiating of the call. Also, in embodiments, the visual caller IDselection interface may further present call originating phone numbersand based on a user selection of one thereof, updating the visual callerID SCM data structure link. Such a function may be useful for a user whooperates a plurality of disjoint businesses to facilitate the userselecting a business by selecting the phone number specific to thebusiness.

In embodiments, visual caller ID methods and systems may be influencedby aspects of a recipient of a call or contact instance, such as acontext of the recipient, a name of the recipient, a group affiliationof the recipient, a characteristic that distinguishes the recipient fromother recipients in a group of recipients, and the like. In embodiments,a recipient-influenced visual caller ID media content object may be anoptional combination of images, text, audio, and video that a user, suchas a participant of an SCM platform as described herein chooses to, forexample, form a template that can be adapted based on recipient contextand rendered when the recipient (e.g., another participant in an SCMplatform environment) is being called by the user. Elements of such atemplate may include a field for the recipient's name, a field for therecipient's group, a field for a group to which the user has assignedthe recipient, a portion for a visual item of content (e.g., where animage of the recipient's face might be disposed), and the like.

In embodiments, configuring and/or using recipient-influenced visualcaller ID may include a computing system, such as a server, a mobilephone of a caller and the like receiving an indication of an initiationof a call from a sender to a recipient. In embodiments, the initiationmay be caused by a user of a call-originating device selecting a contactin a call originating interface. Additional steps for configuringrecipient-influenced visual caller ID may include determining an SCMdata structure for use in configuring visual caller ID for the callbased on a selection of a visual content item by an originator of thecall. In embodiments, the selected item of content may becross-referenced to a library of SCM data structures. An SCM datastructure that is found to include and/or reference the selected item ofcontent may be selected for use with the call. Alternatively, an SCMdata structure generating function may gather information about thecaller, optionally include information about the call (e.g., time ofday, location of the caller and the like), and the selected item ofcontent to produce an SCM data structure for use with the call. Toinfluence the visual caller ID for the call with recipient relatedaspects, an SCM platform participant database may be referenced, such aswith an identifier of the recipient of the call. Such an identifier maybe a phone number of the recipient. Alternatively, the caller may accessthe SCM platform participant database and select a recipient therein,effectively explicitly identifying the recipient entry in the SCMplatform participant database. With the SCM data structure for the calland the SCM platform participant information for the recipient, anadapted SCM data structure may be generated by adapting a portion of theSCM data structure based on an item of information referenced in the SCMparticipant database with the recipient identifier. To complete use ofthe recipient-influences visual caller ID for the call, the caller IDfor the call may be configured with a link to the adapted SCM datastructure.

In embodiments, selection of a visual content item may occur in a visualcaller ID selection interface executing on the call-originating device.Such a visual caller ID selection interface may cause options forcontent for a visual caller ID to be presented in the visual caller IDselection interface so that the caller can complete selection of theitem of content for the call. In embodiments, the options for contentpresented in the visual caller ID selection interface may include animage being provided by a camera of the call-originating device. Tofacilitate generating an image provided by a camera of thecall-originating device, the visual caller ID selection interfaceaccesses the camera and presents content imaged by the camera as one ofthe options for content.

In embodiments, adapting a portion of the SCM data structure toinfluence visual caller ID for a recipient may include adapting arecipient name element of the data structure to correspond to a name ofthe recipient. Adapting a portion of the SCM data structure may includeadapting a recipient group affiliation element of the data structure tocorrespond to a group affiliation of the recipient. Adapting a portionof the SCM data structure may be based on a recipient name. Adapting aportion of the SCM data structure may alternatively be based on a groupaffiliation of the recipient. A call may be made to a plurality ofrecipients, some of whom may be part of a group. For recipients in theplurality who are not part of the group, a different visual caller IDmay be preferred. Therefore, the portion of the SCM data structure maybe adapted based on a correspondence of the name of a recipient to alist of exception names.

In embodiments, calls from business owners to clients, cold prospects,warm prospects, referred prospects and the like may benefit from the useof visual caller ID by tailoring portions of the visual caller ID basedon the client-status of each recipient. As an example, an item ofinformation for the recipient referenced in the SCM participant databasemay indicate a client-status. Based on that indication, a client messageportion of the SCM data structure may be adapted. Exemplaryclient-status and resulting client message portion adaptations mayinclude the recipient is an existing client so the message to thisrecipient would refer to an existing relationship between the caller andthe recipient; the recipient may be a referral from an existing client,so the message to the recipient may reflect this referral, the recipientmay be a prospect without referral so the message to this recipient maybe a non-referral prospect message.

In embodiments, visual caller ID content may be adapted based on callcontext, such as a time of a call, a date of a call, a proximity to aholiday or other event, a proximity in time to an upcoming meetingbetween the caller and the recipient, a location of the caller, alocation of the recipient, an intent of the call, and the like. Adaptinga caller ID content, such as visual caller ID content dynamically (e.g.,at time of the call) may be based on call-specific context (e.g., otherthan recipient context, and the like). In embodiments, a specific callerID content may be automatically selected based on the call-specificcontext. Adjusting a portion of the content, such as an image, an objectin an image, and the like may be based on call-specific contexts, suchas time of day, time remaining before an offer ends (e.g., salespromotion), and the like.

In embodiments, methods and systems for call context-based visual callerID content may involve performing actions related to the visual callerID (e.g., selecting, generating, adapting, and the like) upon receivingan indication of an initiation of a call from a sender to a recipient.Alternatively, the performing the actions may be associated withconfiguring a call queue of recipients, such as for automated callingand the like. For time-based call context an amount of time left in anoffer related to the call, such as an offer from the sender to therecipient, an offer from a third-party to the sender and/or therecipient, timing of offers available to but not specifically for thesender, recipient or both, and the like. Other related time-basedaspects of a call context may be time until an upcoming event or elapsedtime since a prior event, such as a public event, a private event, anevent detected on a calendar of at least one of the sender and therecipient. Yet other call time-based aspects that may impact visualcaller ID may include a day, date, time-of-day and the like of the call.Based at least in part on the time-related context of the call, methodsand systems for call context-based visual caller ID content may involvegenerating an SCM data structure that may impact the visual caller IDfor the call.

In embodiments, an SCM data structure may be generated from the profileand related information for one of the call participants, such as thesender and the recipient and the like. The SCM data structure may alsobe configured from call context information, such as a location of thesender, and/or the recipient, a time/day/date of the call, an intendedduration of the call, a product or service associated with the call, amessage of the call, and the like. In an example of adapting visualcaller ID based on time of day, an image may be adapted to reflect acurrent time of day by adjusting the overall tone of the image tocorrespond to an amount of daylight. For daytime calls, the tone may belightened, for evening or night calls, the tone may be softened.Generating an SCM data structure may occur contemporaneously withinitiation of the call by the caller, such as by the caller using thecamera function of the call-originating device to capture an imageand/or video of the caller that can be used at least in part in the SCMdata structure, such as a display content portion of the SCM datastructure. The SCM data structure may also be generated by adapting aportion of an existing SCM data structure based on the amount of timeleft. To effect use of the SCM data structure content and the like asvisual caller ID content, a caller ID data element for the call may beconfigured with a link to the generated SCM data structure. Use of theSCM data structure by a recipient call receiving device (e.g., asmartphone and the like) may be accomplished by an application executingon the recipient device accessing the SCM data structure through thereceived caller ID information such that the SCM data structureindicates an image, graphic, video, rendering, handwritten note, and thelike for presentation on an electronic display of a call receivingdevice upon receipt of the call. The SCM data structure may include amulti-media object (e.g., an animated cartoon with caller voice over andthe like) to be presented on the recipient's call-receiving device uponreceipt of the call. In embodiments, the image may be an image capturedby a camera function of a call-initiating device that was capturedcontemporaneously with the initiation of the call. A call time-adaptedSCM data structure may include a profile of the sender (e.g., calloriginator, party that the sender represents, and the like), promotionalcontent (e.g., that the caller, optionally acting as a representative,offers to the recipient), and the like.

The examples above of visual caller ID content generation, delivery anduse may include functionality such as sending an SCM data structureand/or a link thereto with and/or in place of traditional caller IDinformation. This disclosure includes descriptions of a range of formsof SCM data structure content; any such form may be included in thesemethods and systems of visual caller ID. In embodiments, the methods andsystems of visual caller ID may utilize some existing channels, such asa caller ID channel that conventionally is controlled by a third party,such as a telephone call service provider, and the like; however, thevisual caller ID may be controlled through these methods and systems bythe caller/sender rather than a third-party. This capability supports acaller communicating information such as a profile, advertisement,retailer content, and the like as a form of caller ID. As describedherein, an SCM data structure used for providing visual caller ID to arecipient for a call may be linked to an existing caller ID for acaller, such that the caller ID may be used as, for example, a link intoan SCM data structure database through which a corresponding SCM datastructure and/or visual caller ID content may be accessed forpresentation to a recipient of an incoming call. Caller ID-based accessto visual caller ID SCM data structure content may support a callerselecting an originating phone number for a call that may be differentthan the native phone number associated with a call-originating deviceof the caller. In this way, for example, a caller may initiate automatedcalling to one or more recipients with visual caller ID contentdedicated to different call-originating numbers. As an example, a brokerof insurance services may select an originating phone number for a firstinsurance provider for a call from the broker to clients of the firstinsurance provider and select for a second call an originating phonenumber of a second insurance provider for a call to, for example,prospects of the second insurance provider. Also, as described in theexamples above, visual caller ID content may be impacted by and/orcombined with recipient-related information. One such example of visualcaller ID impacted by recipient-related information occurs when arecipient is part of a group (e.g., member of a church, job, school,business, professional group, and the like). A group-affiliation of therecipient may be used to adapt and/or otherwise impact the generation ofan SCM data structure for the call, such as changing a logo or the likepresented as visual caller ID to reflect the group affiliation, and thelike. For retail examples, visual caller ID may automatically be adaptedbased on a relationship between a caller and a recipient. A messagerelated to the caller may be changed based on, for example, a recipientbeing an existing client of the caller, the recipient being a referralto the caller, the call going to a new prospect (e.g., a cold-call) andthe like. In embodiments, the caller may be associated with a profileand an SCM data structure used for providing visual caller ID to arecipient for the call. By way of these examples, the caller may beassociated with the profile that may be from a single phone or calloriginating device but that phone is associated with at least two (ormultiple) subscriber identification modules, SIM cards, or otherelectronic devices onboard or insertable that can control theidentification of the phone. In these examples, the caller may beassociated with the profile that is specifically associated withmultiple subscriber identification modules or the like so even thoughthe caller may appear to have multiple phones or call originatingdevices, the caller with their multiple subscriber identificationmodules or the like can appear to be from a single source whenassociated with the one or more specific SCM data structures used forproviding visual caller ID.

In embodiments, methods and systems of visual caller ID, such as SCMdata structure-based methods and systems may support a user setting upcontent, such as video, audio, text, image, multi-media and the like aspart of a temporary visual caller ID that expires, such as after acertain amount of time, related to an event, and the like. Inembodiments, this allows users to have a visual caller ID that expressesa feeling or mood for a certain amount of time before it reverts to whatpreviously was set as their profile visual caller ID. This temporaryvisual caller ID can be accessible to specific contacts, groups, or allrecipients.

In embodiments, methods and systems of temporary visual caller IDcontent generation and use may include configuring, such as with avisual caller ID interface executing on a call-originating device,temporary content for visual caller ID for calls initiated by a user ofthe call-originating device. An SCM data structure with the temporarycontent may be generated from an existing SCM data structure by copyingthe existing SCM data structure and including a temporary item of visualcontent in place of existing visual content. An existing SCM datastructure may be configured with control data fields that may facilitatemarking a time/duration of a link to temporary visual caller ID contentwhile retaining a link to the content that will be accessed and uses forvisual caller ID once the temporary content expires. A functionexecuting on, for example, the caller's call-originating phone or aserver through which calls from the caller are routed, may uponreceiving an indication of an initiation of a call by the caller, accessthe (temporary) SCM data structure for the caller and present thetemporary item of visual content or an existing item of visual contentas visual caller id to a recipient of the call. The function maydetermine which visual caller ID content to present based on arelationship between a current time, such as a time of the call and atime-limited use parameter of the temporary item of visual content. Inembodiments, configuring visual caller ID comprises configuring an SCMdata structure with at least one of a link to the temporary item ofvisual content and the temporary item of visual content. In an example,the relationship between a current time and a time-limited use parameterof the temporary item of visual content may include a time remaining foruse of the temporary item of visual content. The relationship may be ause status of the temporary item of visual content. In examples, thetime-limited use parameter of the temporary item of visual content mayinclude an expiration date for use of the temporary item of visualcontent; the parameter may include a use start date and a use end datefor use of the temporary item of visual content. Other forms oftime-limited use parameter may include a calendar date, a pre-dateduration of use prior to the calendar date and a post-date duration ofuse of the temporary item of visual content after the calendar date, alink to an entry in a digital calendar of the user of thecall-originating device and the like. For embodiments in which SCM datastructure content may be distributed among various servers and edgedevices, such as to facilitate faster access to the content for incomingcalls, the methods and systems of temporary visual caller ID content usemay include updating the caller ID function system wide, such as withexpiration criteria.

In examples, time of temporary items of content for visual caller ID usemay be limited so that the content may be good until a duration of timefrom a first-use time, may be good until an event and the like. An eventmay be a specific time in the future, such as a scheduled meeting andthe like. An event may also be based on an asynchronous trigger, such aswhen a user clocks out of work for the day. An event may also bedescribed conditionally, such as based on a candidate getting elected toan office. Conditional events may be used for activating temporarycontent as well, such as changing the title of the caller based on aresult of an election and the like. In further examples, conditionalevents may include locations of the caller, changes to the location ofthe caller, one or more reoccurrences of the caller being in certainlocations, or the like. In embodiments, conditional events may include arelationship status of the caller, changes to the relationship status ofthe caller, time between changes of relationship statuses of the caller,changes in relationship statuses on the receiving and sending end of thecall, or the like. In embodiments, conditional events may include abirthday of the caller, proximity of the caller's birthday to certainage ranges or a minimum age, a birthday used in age verification,proximity to other users with similar or identical birthdays, or thelike. In embodiments, conditional events may include a holiday relevantto the caller or any caller, proximity of the caller's birthday tocertain holidays, a holiday relevant to the caller's identifiedreligious, social, or familial affiliations, proximity to other userswith similar interest in a holiday relevant to the caller, or the like.

In embodiments, such as a multi-call/call group-based program, visualcaller ID may be adapted for select recipients. Caller ID and relatedcontent may be configured, selected, and/or adapted, such as by editingan SCM and the like with one of several options when contacting a groupto effectively configure an SCM for individual recipients in the groupbased on, for example, a recipient relationship to the group. In anexemplary automated calling program, caller ID content, such as visualcaller ID content and the like may be adapted for select recipients.Caller ID may be adapted based on, for example, a context of arecipient's membership in the call-group, if the recipient is an SCMplatform user, and the like.

In embodiments, methods and systems for recipient-specific caller ID(e.g., SCM data structure) adaptation may include, among other things,detecting initiation of a first call from a first caller to a firstrecipient of a recipient call group. Using at least existing caller IDdelivery mechanisms, the call may cause visual caller ID contentconfigured based on characteristics of the recipient call group to beaccessible by a call receiving device of the first recipientcontemporaneously with receipt of the first call by the call receivingthe device. In this way, visual caller ID content that is specific to acall group, such as content described in a sender-controlled media datastructure associated with the group, the caller, or the combinationthereof, may be provided to at least one of the recipients in the callgroup. As calls to the recipients in the group progress, informationabout the caller, the recipient and the group may be processed for thepurposes of generating recipient-specific caller ID information. Inresponse to detecting initiation of a second call from the first callerto a second recipient of the recipient call group and based on acomparison of a characteristic of the recipient group and acorresponding characteristic of the second recipient, visual caller IDcontent that may be different than the group visual caller ID contentmay be used for the call to the second recipient. Such as action may beaccomplished by indicating a first SCM data structure for the group anda second SCM data structure for recipients for whom, while members ofthe group, the group SCM data structure is not suitable. An example mayinclude a group that includes adults and children. Some messages thatmay be suitable for adults may not be suitable for children in thegroup. Rather than sending a child-suitable message to all members ofthe group, the recipient-differentiated caller ID content methods andsystems enable sending recipient differentiated caller ID content to agroup of recipients.

In embodiments, the visual caller ID content may be made accessible to acall receiving device of the recipient as a link (e.g., a URL to anetwork-based location) to an SCM data-structure that comprises at leastone of the visual caller ID content and a link thereto. For suchembodiments, multiple SCM data structures may be configured at thenetwork-based location so that the only piece of differentiatinginformation delivered to the recipient's phone in the call is a link tothe recipient-specific SCM data structure. Processing of the SCM datastructure can be the same for all recipients, with the content in therecipient-specific SCM data structure being rendered for the recipient.Therefore, a link to an SCM data-structure may be provided to the callreceiving device as caller ID information. To facilitate presenting thevisual caller ID content for the recipient timed so that the recipientcan view the caller ID content as the call connection is beingrequested, the visual caller ID content is made accessible to the callreceiving device as a link in an SCM data-structure that is provided tothe call receiving device contemporaneously with receipt of the call. Asdescribed herein, a characteristic that may distinguish a recipient fromother recipients in a group may be a group affiliation identifier. Tofacilitate differentiating members of a group, a correspondingcharacteristic of the second recipient may be a status of groupaffiliation of the recipient with the recipient group, such as is themember a long-term member, a temporary member, a trial member, a newmember, a junior member, a fee-free member, a paying member, and thelike.

In embodiments, configuring visual caller ID content for the secondrecipient may include adjusting at least one element of the visualcaller ID content that is based on the characteristics of the recipientgroup and further based on a result of the comparison. As an example,the element of visual caller ID content that may be adjusted may be alogo for the general group caller ID content, whereas a message in thevisual caller ID content may be adjusted (optionally along with thelogo) for recipients who are exceptions to receiving the group visualcaller ID content. As another example, the corresponding characteristicmay distinguish the second recipient from at least one other recipientin the call group. Other examples include the characteristic of therecipient group indicating business contacts and the recipient-specificdistinction indicates whether the recipient is an internal or externalbusiness contact, so that a confidential message for internal contactsis not delivered as visual caller ID content to an external businesscontact.

In addition to recipient-to-recipient differences, the correspondingcharacteristic for differentiation of the second recipient may be astatus of the second recipient with respect to an object of the secondcall; such as if the call is to recruit members to a group, priormembers of the group may receive a different message than recipients whowere not prior members of the group.

Generating group-specific visual caller ID content for recipients forwhom the group caller ID content is suitable, may include configuringvisual caller ID content based on characteristics of the recipient callgroup by selecting a first caller visual caller ID content and adaptingthe first caller visual caller ID content to reflect the characteristicsof the recipient group. This is exemplified by, in embodiments, an imageof a recent group meeting that may be changed for calls made to membersof the group who were in that group meeting. Continuing further,configuring visual caller ID content for the second call may further bebased on an identifier of a user actuating the initiation of the firstcall, an objective of the call, a time of the call, and/or an aspect ofa call-receiving device of the recipient. In embodiments, configuringthe visual caller ID content may be based on a characteristic of thecall receiving device. Such a characteristic may be selected from thelist of call receiving device characteristics including, withoutlimitation, device storage capacity, device screen size, deviceoperating mode, and availability of a sender-controlled media (SCM)application on the call receiving device.

In embodiments, in addition to conventional caller ID delivery channels,visual caller ID content may be made accessible to the call-receivingdevice by transporting at least one of the visual caller ID content anda link thereto over a short-message-service connection to thecall-receiving device. Similarly, the visual caller ID content or a linkthereto may be transported over an iMessage channel linking the firstcaller with the call-receiving device.

In embodiments, an SCM data structure may be adapted forrecipient-specific exceptions at the recipient call-receiving device. AnSCM data structure processing application may process the SCM datastructure identified in the caller ID data, for example, and adapt itwith recipient-specific content, such as from a profile of the recipientbased on, for example certain fields in the SCM data structure beingmarked as optional and/or as conditional based on the recipient'srelationship to a group, and the like.

In embodiments, a group SCM data structure, including visual caller IDitems of content and the like may be created automatically on acomputing device, such as a server that has access to group-specificinformation, such as a member list of members of the group, conditionsfor determining when a member on the member list should not receive thegroup visual caller ID content, and the like. A group SCM data structuremay be configured, selected, adapted, and the like at a server, at asender's call-originating device, at a recipient's call-receiving deviceand the like.

Other factors that may impact visual caller ID content may be related toa network over which the call is being placed, such as network speed,location of an SCM data structure relative to the recipient, user devicecharacteristics, such as storage capacity, screen size, mode ofoperation, parental controls present on the device, and the like.

In embodiments, a call-originating interceptor function may allowoverriding pre-arranged single profiles or contact groups establishedfor group contact (e.g., group emails, group texts, etc.) and the like.Such an interceptor function may facilitate avoiding a classic problemof an unintended “reply all” situation. When originating the groupcontacts (or even a single contact) to which an existing SCM datastructure is assigned or when a pre-arranged SCM data structure exists,the initiator may be directed to a specific screen that interruptssending the prearranged SCM. The screen may be configured to requireconfirmation whether that SCM should be used for this call to arecipient or to all recipients in the case of multiple recipients (e.g.,group texts and the like). In examples, the user may be presented with askip button that may, for example, remove the recipient from the groupcontact, cancel the message when to a single user, curate the list towhom the message is to be sent, and the like. In further examples, acontact originator may be reminded of (i) the specific SCM to be usedfor this contact/sent to this group, (ii) the size of the group, and(iii) the option to skip the recipient, the use of caller ID, the use ofthe specific SCM and the like.

In embodiments, generating visual content on the fly, such as visualcaller ID content for calls placed from a smartphone, computer and thelike and SCM data structure content for presenting to a recipient of adigital contact, such as a message, text, video call, and the like mayfacilitate contact-time differentiating of contact-initiating contentfor one or more recipients, such as when contacting a group ofrecipients some of which the caller may prefer to exclude from receivinga generalized group-directed contact initiating content, such as a grouptext message and the like. In embodiments, generating visual contactcontent on the fly may be facilitated by an initiated contact interruptfunction that presents to the contact originator (e.g., a contactsender, caller and the like) options for one or more recipients prior tothe one or more recipients being notified of the pending contact/call.In a call-based example, such a contact interrupt process may beactivated for operation on a caller's call-originating device inresponse to detecting initiation of a call that causes visual caller IDcontent to be accessible to a visual caller ID rendering functionexecuting on a call receiving device. The interrupt process may includepausing delivery of the call until a call delivery signal is detected,such as a signal from the caller to proceed with the call using visualcaller ID content selected for the call. The interrupt process may,while pausing delivery of the call, present a visual caller IDconfiguration user interface to the caller. The visual caller IDconfiguration user interface may be configured to enable selection ofvisual caller ID content for the call from, for example, a plurality ofvisual caller ID content options. By way of these examples, the visualcaller ID content options may include: existing content, at least onealternate content, and generation of content via a camera and/ormicrophone function of the call originating device. In embodiments, thevisual caller ID content options may be emojis. In embodiments, thevisual caller ID content options may be gifs including gifs withembedded motion. In embodiments, the visual caller ID content optionsmay be jpegs or other image content. In embodiments, the visual callerID content options may be stickers, labels, and the like. Byinterrupting a call before it reaches the recipient, (optionally beforeit is initiated by the call-originating device), the caller may be ableto influence the visual caller ID for the call by selecting content (orexclude content). The selection may result in a call delivery signalbeing generated and the selected item of content being communicated tothe recipient. In embodiments, the selected item of content can be anemoji. In embodiments, the selected item of content can be a gif. Inembodiments, the selected item of content can be stickers or labels. Theselected item of content may be null. The selected item of content maybe one of an emoji, a gif, and a sticker. The interrupt function mayactivate a visual caller ID configuration user interface that may useaudio/video recording capabilities of the caller's device to configurethe visual caller ID content. The visual caller ID configuration userinterface may include an option for designating the selected visualcaller ID to be used for calls made to the recipient. The interface mayalso present an indication of visual caller ID content in an SCM datastructure as the existing content. The existing content may includecontent that is recipient-specific. The existing content may be adaptedon the fly for the recipient via the interrupt function and optionallyvia the visual caller ID configuration user interface. In embodiments,existing visual caller ID content may be designated for calls made bythe caller to members of a group of which the recipient is a member. Inan example, the call may include multiple recipients with the existingcontent being designated for a caller-group comprising the multiplerecipients. Other examples include single recipient calls. The interruptfunction facilitates causing the user selected content option duringpausing of the call to be used as visual caller ID content for a subsetof the recipients. Recipients for this subset of recipients may beselected by the caller during, for example pausing of the call.

In embodiments, pausing the delivery of the call may be based on acharacteristic of the recipient, such as a relationship between therecipient and a group of recipients to whom the call is directed. Inembodiments, an interrupt function may include detecting initiation ofthe call on the caller's device; the interrupt function further causesthe pausing of delivery.

Referring to FIG. 44, an interrupter screen is depicted for supportingthe methods and systems of on-the-fly visual caller ID contentadaptation, generation, and control for outgoing calls, which mayinclude calls to a group of callers some of whom an existing visualcaller ID is not suitable. While the embodiment of FIG. 44 depicts auser calling a recipient, the methods and systems of interruptingoutgoing SCM data structure content delivery may apply to any type ofelectronic contact, including without exception emails, text messages,videocasts, video calls, and the like. The screen 4402 depicts oneoption for interrupting delivery of an SCM data structure to arecipient. In this option, a user has initiated a call to a recipient.This creation screen 4402 may result from (i) no SCM data structure forthe caller available, (ii) the user has indicated in a prior screen ofthe interrupter methods and systems to generate a new, and optionallytemporary visual caller ID, (iii) the user indicated or accepted arecommendation from the SCM data structure platform to not use anexisting visual caller ID for this call to this recipient. The screen4402 provides the user with several options for generating visual callerID, such as typing a message, selecting an emoji, recording a video, andthe like. The screen 4404 depicts an incoming call screen of therecipient in which visual caller ID generated and/or selected in thescreen 4402 is presented to the recipient along with an option to acceptthe call 4406 as well as conventional caller ID 4408.

In embodiments, visual caller ID methods and systems may includegenerating in real time and using, as visual caller ID SCM datastructure visual content that is contextual to audio/text recordedon-the-fly (e.g., during initiation of a call), such as by determiningan intent of the recorded audio/text and selecting visual content basedon that understanding. As an example of call content-based visual callerID, a method may include detecting initiation of a call from a caller toa recipient and pausing delivery of the call until a call deliverysignal is detected. While pausing delivery of the call, the method mayinclude producing the visual caller ID content by a sequence of stepsincluding: (i) capturing live content comprising at least one of audioand text input to a call-originating device by the caller; (ii)processing the captured live content to determine an intent of the livecontent; (iii) automatically selecting a visual element based on theintent, combining the selected visual element with the live contentthereby producing the visual caller ID content; and (iv) and generatingthe call delivery signal for delivery of the call. Processing thecaptured live content may include audio to text conversion of thecaptured live content. The processing may further include naturallanguage processing (NLP) of a least one of the captured text and thetext converted from the captured audio to determine at least one of anintent of the call, a subject of the call and an action of the call. Inembodiments, automatically selecting content may be performed by avisual content selection algorithm that performs, among othertechniques, the best fit of a visual content item to the determinedintent, action, or subject. The intent in such content may be based on arecipient of the call, a relationship of the recipient to a group ofrecipients associated with the call, such as a group of call recipients,and the like. As part of the methods and systems for generating contextbased on call content, pausing the call may be based on a range ofaspects related to the call, such as a characteristic of the recipient,which may be a relationship between the recipient and a group ofrecipients to whom the call is directed.

In embodiments, a storytelling feature of the methods and systemsdescribed herein may allow users of an SCM platform who are having aconversation to receive suggestions of SCM to deliver in tandem with theconversation being exchanged by the users. Various methods and systemsfor understanding content, such as machine learning, natural languageprocessing and the like may be applied to sense characteristics of theexchange that can be used as storytelling information for suggesting SCMcontent, such as in a paneled storyboard fashion for being added to theconversation and the like.

In embodiments, a message, such as a text message that may be part of atext exchange between users may be intercepted as it is being sent froma first user in the exchange to a second user in the exchange.Intercepting facilitates developing an understanding of the message withnatural language processing, the understanding further used tofacilitate making suggestions for video/image/audio of an SCCMC to beassociated with the message.

Suggesting video/images/audio and the like based on an understanding ofa message exchange may facilitate storytelling. Other sources ofsuggestions and evaluations of suggested content may include socialmedia. In embodiments, social media-based perception of the combinationof text and the particular image may support the suggestion (e.g.,social media users may indicate a preference for the combination, suchas by liking the message or taking another action, such as reposting themessage), or may indicate the suggested image may not be a suitableimage for the text (e.g., social media users may indicate a dislike forthe combined image/text, such as by disliking the message or exhibitinga lack of action such as not reposting the message).

Visual content suggestions, such as videos and images as well as audiocontent and the like may be a result of natural language processing ofan exchange among users. In an example, NLP may be used to analyze amessage text content to generate a context or understanding of themessage. In embodiments, such an understanding may suggest that a senderis inviting a recipient to a sporting event. The understanding may becoded into keywords, such as team, invitation, and the like that may beuseful for indexing into a gallery of photographs of the sender and/orrecipient. Images that are indicated by the keywords to be similar tothe NLP understanding of the message may be suggested for use with themessage. As an example, an image of the team mentioned, along with aschedule showing the date of the event and the competitor being playedmay be suggested for the purposes of enhancing storytelling.

In embodiments, the context of one or more participants in an electronicexchange between users of an SCM data structure platform may be usefulon enhancing storytelling, such as by suggesting images and the like toinclude in the exchange. One such context is the current mood of one ormore of the participants in the exchange. As described herein,sender/recipient state detection functionality may facilitate detectinga mood of a participant in an electronic exchange. Methods and systemsdescribed herein may include a method that may include adapting an SCMdata structure in response to receiving an indication of a current stateof a sender or a recipient in a digital exchange. The SCM data structuremay be useful in facilitating storytelling by being adapted as describedherein with images and the like suitable for convening, for example, themood of the sender and/or recipient. Techniques such as facialrecognition of the sender or recipient as well as processing the contentof the exchange to develop an understanding may adjust content matchingparameters so that rather than selecting an image of the sender andrecipient smiling, selecting one where the participant without the happymood is not smiling.

In embodiments, a platform of users, such as participants in an SCMplatform may generate information about callers, such as unknowncallers, that may be useful for other users of the platform whendeciding how to respond to requests for connecting to an unknown caller.Information gathered about calls from the caller to other recipients maybe stored in a caller identification and evaluation database that may bemade available for update and use by participants in a platform orgroup, such as a group of uses of the SCM platform. This database may beindexed by, for example, caller ID information provided by a callconnection network about the callers. The database may include publicnumber search information, further search information derived from theresults of a public number search, such as criminal records, other phonenumbers, names, addresses and the like of potential callers and thelike. Public number search results may be communicated to participantsof the platform and the like for validation and/or determining relevanceto an evaluation of the caller. Additional information, which may begathered from platform participants may include call trackinginformation for prior calls from the caller. Platform participants maygenerate caller evaluation data, such as in response to requests forevaluation of unknown callers and the like. Caller evaluation data mayinclude thumbs up/thumbs down regarding a usefulness, applicability,spammer status, and the like. In embodiments, enhancing informationabout unknown callers may include generating a profile, such as an SCMdata structure, for unknown callers based on information gathered aboutthe caller from internal and external data sources. Such a profile maybe generated in response to receiving an indication that a caller who isnot a participant of an SCM platform is calling a participant of theplatform. This automatically generated profile may be embodied as aportion of an SCM data structure associated with the caller ID of theunknown caller. Upon subsequent calls from the unknown caller, the SCMdata structure for the caller may be processed by the recipient SCM datastructure processing software (e.g., an app on the recipient's phone)for the purpose of presenting visual caller ID content of the caller toa recipient; thereby providing the recipient context regarding theunknown caller that would not otherwise be readily available at the timethat a call from the unknown caller is incoming.

In embodiments, when a user of an SCM data structure handling platformis receiving a phone call (text message, email and the like) fromsomeone who is not a user of the platform, the platform can provide muchinformation that is available and aggregate it into informationdelivered as an SCM data structure for the caller to the recipient. Theinformation in the automatically generated caller-specific SCM datastructure can be used to better identify the unknown caller and caninclude content readily available on the Internet including socialmedia, any information available from point of sale systems associatedwith the platform, any information available from other caller/userinteractions on the platform and the like. In examples, specificinteractions with others on the platform can supplement information toidentify, or at least better identify the unknown caller. In examples,this functionality enables platform users to avoid spam calls. Forexample, a phone call from a restaurant to a user of the platform couldhave caller ID for the restaurant be adapted through Internet searchesof the restaurant to include a photo or video from the restaurant'swebsite or social media presence serve as their visual caller ID. Inexamples, an incoming call from a ride-sharing service can cause visualcaller ID content to be adapted based on an active request for theride-sharing service that is associated with the recipient's phonenumber to show information from the request, such as a live map andpicture of the driver with the vehicle as part of an SCM data structurereferenced through the caller ID data, and the like.

In embodiments, an unknown caller information improvement method may beactivated by receiving an indication that a caller who is not aparticipant in a sender-controlled media (SCM) platform has initiated acall to a recipient who is a participant of a sender-controlled media(SCM) platform. The information improvement method may include usingcaller ID information provided with the call to gather contentpertaining to the caller from a plurality of sources includinginformation available in data stores of the platform, public numbersearch information and the like. The gathered information may be used togenerate a sender-controlled media (SCM) data structure for the caller.This automatically generated SCM data structure may be delivered to acall receiving device of the recipient whereat visual content of the SCMdata structure may be presented to the recipient, such as through avisual caller ID interface on the call-receiving device. By encouragingplatform participants to provide their opinion and/or observations abouteach caller to a participant of the platform, information available indata stores of the platform may include information collected regardingcalls from the caller placed to other participants of the SCM platform.This information may be used, optionally along with unverifiedinformation provided by platforms members and others about the caller toinform an SCM data structure generation process for the caller.

In an example, the information available in data stores of the platformcomprises ratings of the caller made by participants of the SCMplatform. Once an SCM data structure for the unknown caller is created,it may be associated with the caller so that future calls from thecaller may facilitate accessing the generated SCM data structure. Inembodiments, rather than sending the existing caller ID information to arecipient device, the generated SCM data structure may be provided tothe call-receiving device using, for example, one or more of the visualcaller ID delivery methods described herein. This may be accomplished byreplacing an existing caller ID information, if any, with a link to thegenerated SCM data structure. As a way for enabling the recipient of acall from an unknown caller to take advantage of the informationgathered and evaluations made by other platform participants, agenerated SCM data structure for the caller may be provided to an SCMplatform application executing on the call receiving devicecontemporaneously with the incoming call.

In embodiments, handling unknown callers with an SCM data structureplatform may facilitate taking an action toward the caller, such assuggesting that the caller join the platform, such as by providing anaudio message while attempting to complete the call, or by sending atext message to the caller contemporaneously with the call (e.g., whileattempting to complete the call, while waiting for the recipient to makea decision regarding accepting the call, while the accepted call is inprogress, at completion of the accepted call, at another time).

In embodiments, methods and systems for handling unknown ornot-well-known callers may include generating SCM data structurecontent, such as an audio message that is presented to the unknowncaller contemporaneously with a call being placed by the caller to arecipient. The content may be relayed to the caller's call-originatingdevice at various times related to the call, such as prior to the callbeing presented to the recipient in an incoming call handling userinterface of the recipient's call-receiving device (e.g., therecipient's smartphone), while the call is presented to the recipientfor accepting or rejecting the call, during the call (e.g., after therecipient has indicated acceptance of the call), as a result of therecipient rejecting the call, at a time designated by the recipientduring or immediately after the call ends (e.g., by the recipientindicating in an unknown caller handling interface screen to send one ofa plurality of types of messages to the caller), upon conclusion of thecall, and at another time, such as when the next time a call from thecaller is processed by the platform.

In embodiments, a method for handling unknown or not-well-known callersmay be initiated by receiving an indication that a caller who is not aparticipant in a sender-controlled media (SCM) platform has initiated acall to a recipient who is a participant of a sender-controlled media(SCM) platform. The call may include caller ID information that may beused to facilitate gathering content pertaining to the caller from aplurality of sources including information available in data stores ofthe platform and public number search information. This gatheredinformation may be used as a basis for automatically generating asender-controlled media (SCM) data structure for the caller, which mayinclude visual and/or audio content, a portion of which may be deliveredto a call originating device of the caller. The portion delivered to thecall originating device may be delivered as a ring-back tone, as an SMSmessage, as an MMS message, and an iMessage, as a traditional voicemail,as visual voicemail, and the like. In embodiments, the content deliveredto the caller's call originating device may include an offer and/orinstructions to join the SCM data structure platform, such as tofacilitate easier access to platform participants, and the like.

In embodiments, methods and systems for handling calls to platformrecipients by unknown or not-well-known callers may include generatingcaller ID-specific SCM data structure content to be used as visualcaller ID for the recipient and caller-directed content that may bestructured as part of the caller ID-specific SCM data structure or acaller ID-directed SCM data structure so that the caller-directedcontent is delivered to the caller, such as to the caller'scall-originating device. An exemplary method may be initiated byreceiving an indication that a caller who is not a participant in asender-controlled media (SCM) platform has initiated a call to arecipient who is a participant of a sender-controlled media (SCM)platform. Any caller ID information associated with the call may be usedto facilitate gathering content pertaining to the caller from aplurality of sources including information available in data stores ofthe platform and public number search information. A first SCM datastructure may be automatically generated for sending to the recipientbased on the gathered content. A second SCM data structure may beautomatically generated for sending the caller based on the gatheredcontent and both the first and second SCM data structure or a contentportion thereof may be delivered to the recipient and callerrespectively.

The automatically generated first SCM data structure may be delivered toa call receiving device of the recipient whereat visual content of thefirst SCM data structure may be presented to the recipient, such asthrough a visual caller ID interface on the call-receiving device. Byencouraging platform participants to provide their opinion and/orobservations about each caller to a participant of the platform,information available in data stores of the platform may includeinformation collected regarding calls from the caller placed to otherparticipants of the SCM platform. This information may be used,optionally along with unverified information provided by platformsmembers and others about the caller to inform an SCM data structuregeneration process for the caller. In an example, the informationavailable in data stores of the platform comprises ratings of the callermade by participants of the SCM platform. Once an SCM data structure forthe unknown caller is created, it may be associated with the caller sothat future calls from the caller may facilitate accessing the generatedSCM data structure. In embodiments, rather than sending the existingcaller ID information to a recipient device, the generated first SCMdata structure may be provided to the call-receiving device using, forexample, one or more of the visual caller ID delivery methods describedherein. This may be accomplished by replacing an existing caller IDinformation, if any, with a link to the generated first SCM datastructure. As a way for enabling the recipient of a call from an unknowncaller to take advantage of the information gathered and evaluationsmade by other platform participants, a generated SCM data structure forthe caller may be provided to an SCM platform application executing onthe call receiving device contemporaneously with the incoming call.

A portion of the second SCM data structure delivered to the calloriginating device may be delivered as a ring-back tone, as an SMSmessage, as an MMS message, and an iMessage, as a traditional voicemail,as visual voicemail, and the like. In embodiments, the content deliveredto the caller's call originating device may include an offer and/orinstructions to join the SCM data structure platform, such as tofacilitate easier access to platform participants, and the like.

Referring to FIG. 45, a flowchart of a method for unknown caller IDvisual caller ID generation and feedback aggregation. In embodiments,visual caller ID, optionally embodied as a portion of an SCM datastructure may be generated for unknown callers using the flow 4500. Anindication of a call from an unknown caller is detected and/or receivedat step 4502. The indication is provided to a content gathering functionat step 4506 that uses caller ID 4504 for the call to find and gatherinformation about the caller from external (e.g., the Internet) andinternal (e.g., internal SCM platform resources). The gatheredinformation may next be used in step 4508 to generate an SCM datastructure for the caller 4510. The SCM data structure for the caller4510 may be provided to an SCM platform communication function that mayperform a step 4512 of delivering the SCM data structure to a recipientdevice, such as an item of visual caller ID that the recipient mayaccept, reject, or provide feedback on, such as whether or not thevisual caller ID is helpful and the like. The SCM data structure orportions thereof, such as an item of visual content may optionally beprovided to the caller. Content provided to the caller may be adapted toinform the caller of the presence of an SCM data structure platformoperating on behalf of the recipient to screen/augment caller IDinformation, an invitation to join the platform, and the like. At step4514 the feedback from the caller, recipient, or both may be aggregatedand saved in a data structure 4516 that may be accessible to theplatform as an internal platform resource and the like.

In embodiments, an after-call experience for recipients of calls mayinclude the platform taking actions to communicate with the recipientafter receipt or completion of a phone call. For calls with a business,the platform can coordinate presentation of content to a callparticipant (typically a consumer), such as from third-partyadvertisers, retailers and other partners to deliver coupons, textalerts, reviews, and other retail-based enticements to further continuewith a relationship initiated or a prior relationship continued duringthe call. Other examples of post-call experience may include theplatform pairing with partners that want to learn more from callerparticipants, such as follow-up comments, reviews, debrief efforts, etc.The methods and systems described herein for post call experience mayfacilitate a range of content delivery and interaction, both direct andreal-time (e.g., by presenting interactive content in a user interfaceof a phone of the call participant) and indirect (e.g., texting, emailand the like).

In embodiments, methods and systems of post-call experience may includeusing a call-in-process screen to present auto-generated interactivecontent, such as by use of the SCM data structure methods and systemsdescribed herein, optionally interfacing a phone call in/out applicationor function with an SCM data structure platform recipient/callerapplication. Post call experience methods and systems that interfacewith existing phone call applications may provide post call (and/oractive call) experienced by, for example configuring a sender-controlledmedia (SCM) application to receive SCM data-structures from senderparticipants of an SCM platform. In examples, a sender participant maybe any user of the platform, but may preferentially be a party that isinterested in gathering further input and/or establishing/continuing arelationship between a sender/caller and a recipient established orreferenced in a call. With an SCM data structure application configured,the post-call experience may be activated by interfacing the SCMapplication with a phone screen control portion of a phone applicationso that content in the received SCM data structure is provided to thephone application as content to be presented on an electronic display ofthe phone while the phone call is in progress. Essentially the effect ofthis to a user is content (e.g., images, text, video, moving content,and the like) may be presented in an in-process call screen on the callparticipant's smartphone, and the like. Feedback and/or input from acall participant on whose screen the content is displayed may becaptured by monitoring, such as with the SCM application, user actionsin association with the electronic display (e.g., user clicks, swipes,scrolls, dismissal actions, or simply no action at all) while content ispresented during or after the call. To the extent that the user actionsmay impact what is being presented, there may be a need for updating theSCM data structure for affecting the electronic display responsive tothe monitored user actions (such as changing to a “thank you” screen,and the like). Interfacing an SCM data structure application with aphone application may be directed at a phone screen control portion ofthe phone application. In embodiments, the SCM data structureapplication, or at least a portion useful for post-call call-participantinteraction, may have the phone screen control portion of the phoneapplication integrated into it. In embodiments, the SCM data structureapplication, or at least a portion useful for post-call call-participantinteraction may be integrated into the phone application. Such a portionmay include functionality for receiving and processing SCM datastructures. Other forms of interfacing an SCM data structure applicationwith a phone application may include, without limitation configuring areal-time channel of communication between the SCM application and thephone application through which SCM content is provided to the phoneapplication and user actions with the phone screen are provided to theSCM application.

Referring to FIG. 46 user screens for post call experience methods andsystems are presented. An incoming call may include calleridentification features, such as those exemplarily presented in thescreen 4602 in which a vendor, Credit Services Corporation (CSC) isplacing a call to a recipient. The caller identification features may bepresented in association with the methods and systems of visual callerID presented herein as well as in association with the methods andsystems of source-controlled media data structure operation describedherein. Upon indication that, for example, a call between CSC and therecipient has ended, but optionally before the phone is returned to itsmode of operation prior to the call, a post call experience screen 4604may be presented to, among other things, gather feedback about the call,such as about the recipient's call with the CSC representative. Inembodiments, the context from the caller identification screen, such asthe name of the representative may be used in the post-call experiencescreen to more effectively personalize the post call experience. Aportion of the post call experience screen 4604 may include a ratingoption 4606 for the call, an option to provide more feedback 4608, andan option to end the post call experience 4610, such as withoutproviding feedback.

In embodiments, post-call experience may include determining and/orusing an intent or understanding of in-process call content, such as aconversation between call participants using, for example, audio naturallanguage processing, audio-to-text and text natural language processing,machine learning, artificial intelligence and the like to generatecontent, optionally content in an SCM data structure, that iscontextually relevant to the call content and presenting the generated(SCM data structure-optional) content to at least one of the callparticipants, such as an originator of the call (e.g., a caller) and acall receiver (e.g., a recipient). Call intent-based post callexperience may be affected by a process that includes gathering callcontext for an active call between a caller and a recipient anddeveloping an understanding (e.g., during or after completion of thecall) of the call that may include at least one of a call intent, a callparticipant, and a call-related action (e.g., an action of or associatedwith a call participant) based on content exchanged between the callerand recipient and optionally context of the call (e.g., time of call andthe like). This understanding may be utilized by content suggestingalgorithms that determine candidate items of content (e.g., a video,image, photo from a gallery and the like) that are relevant to at leastone of the participants of the call based on the applicability of thecontent items to the understanding. Content suggesting algorithms,methods and systems that may be applied in examples are describedelsewhere herein. With the suggested content in hand, a next step may beto present at least one of the candidate items of content to at leastone of the caller and the recipient during (or after) the call in anelectronic interface of a device in use during the call. In examples,discussion during a call may be about a product. An understandingdeveloped from the call may be that a first participant uses the productand the second does not. Content suggested may include images from thefirst participant's social media posting of the first participant usingthe product. This image may be presented to the first participant forapproval of sharing it with the second participant. Based on feedbackfrom the first participant, the content may be configured into an SCMdata structure that is delivered to and SCM data structure applicationof the second participant's phone. The delivered SCM data structure mayactivate the SCM application on the second participant's phone topresent, optionally through a screen control portion of a phoneapplication, the item of content approved by the first participant.Therefore, in embodiments, the electronic interface of the device isadapted to facilitate selection by a first call participant of one ofthe presented items of content for sharing with a second callparticipant.

In embodiments, understanding of call content may be based on naturallanguage processing of call audio and/or of a transcript of the callaudio, such as a real-time transcript stream, and the like.

In embodiments, call context may optionally be used to enrich an in-calland/or a post call experience. Call context may also be a form ofmachine-based understanding, such as an understanding of at least oneprior call between the caller and the recipient, an understanding of atleast one other call made by the caller, and an understanding of atleast one other call received by the recipient. Other ways in whichother calls of the participants may impact post call experience mayinclude using call context gathered from at least one prior call betweenthe caller and the recipient. The call context may be related to a callparticipant's use of an SCM data structure platform, such as the contextmay include sender-controlled media communicated to the recipientcontemporaneously with the call, a sender-controlled media platformprofile of the caller, a sender-controlled media platform profile of therecipient, and the like.

In embodiments, providing in-call or post-call experience may includeconfiguring a smartphone application that overtakes control of acall-in-process screen. Control of the screen may be taken during thecall connection, upon detection of termination of the call, prior toreleasing the phone function of the phone, and the like. Such in- orpost-call processing may include monitoring call in-process status of acall-participant device, such as a smartphone. Upon detection ofcall-in-process status indicating, for example, that a call in processhas terminated, activating a post-call application of the device, theactivating causing a screen update of the device. In embodiments, thescreen update could include any content but may preferably include acall to action by the call-participant or informational contentpertinent to the call. The call in-process status may indicate insteadthat control of the phone screen is permitted, such as after an initialperiod of time while the recipient accepts the call. Example of a callto action may include at least one selectable element presented in thescreen that when selected by the call-participant causes an update of adatabase associated with the call to action based on the at least oneselectable element that is selected. As an example, a call to actionmight be to agree to terms of business between the call participants orto disagree. Based on the call participant's acceptance or rejection ofthe terms, the database would be updated differently. In embodiments,activating a post-call application may cause a call function of thephone that was active during the call to remain active (essentially holdthe phone call function from allowing another call to be initiated orreceived) until either the screen update is acknowledged by thecall-participant (e.g., by the call participant selecting an element inthe updated screen), a screen update timer expires, and the userdismisses the updated screen. In embodiments, a screen update may beacknowledged by the call participant when the call participant selects aselectable element presented in the screen update or the callparticipant dismisses the screen update. The post call screen updateapplication may continue to present the updated screen until the screenupdate is acknowledged by the call-participant or a screen update timerexpires.

In embodiments, methods and systems for effecting a post-call experiencemay include signaling to a post-call application to take control of theuser interface screen of a phone upon detection of an indication of acall ending. The indication may be based on the content of the call(e.g., words spoken during the call) or based on a connection status(e.g., the call network signaling that the connection over which thecall was being made has been terminated). An exemplary method thereofmay include responsive to receiving an indication that a call in processis ending, activating a post-call application of a call-participantdevice, which causes a screen update of the device that includes contentrelevant to the callers or a content of the call and may include a callto action, information and the like. The indication received about thecall in process status that indicates an ending is based on theconnection status as noted above. however, the indication may beprovided by a call function of the device, such as when a user of thedevice touches the “end” function. However, as noted above, anindication that a post call experience may be activated may be based onthe content of the call. In embodiments, the content of the call may beprocessed with speech analysis of the audio in near-real time as it isbeing spoken, such as by detecting a call ending word, such as “goodbye”and the like. Other forms of call content analysis may be employed,including natural language understanding and the like that may indicatethat a call is coming to an end, or at least a conversation on the callis winding down.

In embodiments, the content provided by the post-call application mayinclude a call to action. Exemplary calls to action may include an offerfor a product or service to the call-participant, asking thecall-participant their review of the call, soliciting comments about thecall, capturing call-participant feedback on one of thecall-participants regarding a spammer status of the other of thecall-participants, collecting call-participant feedback on an SCM datastructure or more likely its content related to the call (e.g., visualcaller ID and the like) and the like.

In embodiments, a post call application may update a screen to includecontent from a sender-control media (SCM) data structure for anoriginator of the call that is automatically generated based on the callin process. The update and/or call to action may facilitate collectingcall-participant feedback on the automatically generated SCM datastructure content. In embodiments, another type of feedback that may becollected through a post call experience may include feedback regardingan originator of the call, a good or service referenced during the call,and the like. When one or more of the call participants utilizes SCMdata structure methods and systems described herein, the screen updatemay include visual content provided by one of the call-participants,such as from a sender-controlled media (SCM) data structure associatedwith one of the call-participants.

In embodiments, methods and systems of call-community influenced callerhandling may facilitate protecting recipients of the call community whenreceiving phone calls from users outside the platform. A form ofcall/contact firewall may be configured based on the confidence of otherusers completing phone calls or other communication on the platform toassess whether the unknown caller (unknown message sender) is spam, “badbusinesses,” other a caller to avoid. In examples, call communitymembers can provide reviews and contribute to confidence intervals of a“safe” caller that can be determined from those reviews and metricsbased on “successful” calls relative to spam calls.

Referring to FIG. 47, a block diagram of call community firewallconfiguration and a flow charge of a process for handling calls by thefirewall are depicted. A call community firewall process may includedetecting an incoming call at step 4702. Such an incoming call 4712 maybe caused by a call from an outside caller 4710, such as caller who isnot part of the community. The community firewall 4714 may act as aproxy or filter for such incoming calls 4712 for at least a portion ofthe members of the community 4718. Caller ID information for the caller4710 may be used to identify one or more entries in a community firewalldatabase 4716 at step 4704. Based on the information contained in thedatabase 4716, such as input from community members 4720 regarding thecaller and/or the member's preferences regarding the firewall operationon behalf of the member(s), at least one call impacting action may bedetermined at step 4706. Performing call impacting actions at step 4708may include, for example allowing the call to be passed along to therecipient, augmenting the call with visual caller ID information,providing a SCM data structure for the caller to the recipient's phone,terminating the call, providing an item of content back to the caller(e.g., a voice response), and many other such call impacting actions.

In embodiments, a call/message/contact firewall may activate firewallaction(s) on calls destined for or received at a recipient phone of aparticipant of the firewall. The firewall action(s) may be based oncaller ID-based criteria derived from firewall participantexperience/feedback with the caller. In embodiments, a call communitycontact firewall may include a caller ID capture function that retrievescaller ID data (e.g., provided by a call network) for a call (e.g.,being placed over the call network) to a recipient who is a member ofthe call community. The firewall may include a caller ID lookup functionthat retrieves firewall status from a firewall status database linkedthrough the retrieved caller ID data (e.g., a phone number of thecaller). The firewall status database links caller ID data with callcommunity ratings of the caller (e.g., of prior calls associated withthe caller ID data) that were received by members of the call community.A firewall action function then performs at least one call impactingaction based on the retrieved firewalls status. In embodiments, callimpacting actions may include terminating the call, connecting the callto the recipient, redirecting the call to voicemail, redirecting thecall to an automated response system.

In embodiments, call impacting actions may include providing call-actionrecommendations to the recipient and based on the recipient's responsethereto taking at least one other call impacting action. Actions thatmay be taken by or as a result of activating the firewall actionfunction may include generating a multi-media profile based on thecaller ID data and delivering that to the recipient. The multi-mediaprofile may be configured into a sender controlled media (SCM) datastructure. In embodiments, delivering this form of profiler may includecommunicating about the profile with an SCM interface function of acall-receiving device of the participant. In embodiments, a multi-mediaform of the profile may be delivered via a multimedia messaging service(MMS). A caller in this scenario may also be contacted. As an example, amulti-media profile based on the caller ID data may be generated anddelivered to a phone number indicated in the caller ID of the call as amultimedia messaging service (MMS) message. Another type of content thatcan be provided to the caller may include an audio message that can beplayed for the originator of the call in lieu of placing the call to therecipient. Call actions may further include redirecting the call to aquarantine module, redirecting the call to law enforcement, and thelike. In embodiments, the multi-media profile may be configured into asender controlled media (SCM) data structure but may be accomplished(wholly or partially) with a third-party web application through the SCMthat can be created and uploaded through a webapp, applicationprogramming interfaces, other links, and the like. By way of theseexamples, the SCM data structure can be created in and delivered from athird-party portal or a system outside of the platform but then importedinto the platform for use as the SCM data structure. In embodiments, abusiness with many locations and even those still with landlines canestablish the SCM data structure to extend an associated multi-mediaprofile during calls or messages to users on the platform. In doing so,a single number may be used for outreach as the caller ID number whilemore geographically-specific call back numbers can be provided duringthe call or during post-call experiences and follow-up. In examples, abarbershop with many locations can establish content for the SCM datastructure to extend a barbershop related multi-media profile duringcalls or messages to users on the platform. In embodiments, in call orin message experience can include linking to local barbershops andoffering coupons to barbershop locations that are close to each calleror message recipient in the group call and/or message from thebarbershop. In embodiments, post-call or post-message experience canalso be used to link to local barbershops and other entities to offercoupons, feedback and various post call or post message offerings.

In embodiments, building a contact firewall action set, which may be adata structure, for a caller and/or for protecting one or morerecipients may be based on call-community (e.g., SCM platformparticipant) experience with the caller. Third-party provided and/orpublicly accessible information about a sender/caller may also be usedin constructing the call-community firewall. A contact firewall forprotecting participants of a sender-controlled media (SCM) platform maybe generated when a call is received by a participant or when anindication that a sender who is not a participant in a sender-controlledmedia (SCM) platform has initiated contact with a recipient who is aparticipant of a sender-controlled media (SCM) platform. Senderinformation associated with the contact instance (e.g., caller ID,source IP address, recorded name and the like) may be used to poleparticipants of the platform regarding a spammer status value for thesender, essentially asking the participants if they think the caller isworth passing through to the recipient. In embodiments, the informationand poll results may be aggregated across many calls by the caller tomembers of the platform. The aggregated information may be processed(e.g., summed, averaged, or otherwise analyzed and may produce a spammervalue that can be compared to a spammer threshold. If the threshold isexceeded or the aggregation of poll results otherwise indicates that thecaller should be blocked, future contacts from the sender can berejected by the platform so that the sender is blocked from contactingparticipants of the platform. Such a firewall may be for phone calls,emails, text messages, and any other form of electronic contact. Inembodiments, such a firewall may be applied to services that receive andscan hard copy mailings that are then delivered as an electronic contact(e.g., as a daily or weekly email and the like).

In embodiments, a contact firewall for protecting participants of a callgroup may be generated when a call is received by a member or when anindication that a sender who is not a member has initiated contact witha recipient who is a member. Sender information associated with thecontact instance (e.g., caller ID, source IP address, recorded name andthe like) may be used to poll members regarding a spammer status valuefor the sender, essentially asking the members if they think the calleris worth passing through to the recipient. The information and pollresults may be aggregated across many calls by the caller to members.The aggregated information may be processed (e.g., summed, averaged, orotherwise analyzed and may produce a spammer value that can be comparedto a spammer threshold. If the threshold is exceeded or the aggregationof poll results otherwise indicates that the caller should be blocked,future contacts from the sender can be rejected so that the sender isblocked from contacting the members. Such a firewall may be for phonecalls, emails, text messages, and any other form of electronic contact.In embodiments, such a firewall may be applied to services that receiveand scan hard copy mailings that are then delivered as an electroniccontact (e.g., as a daily or weekly email and the like) to members ofthe call group.

As noted herein, a contact firewall may take a contact impacting actionincluding terminating the contact, forwarding the contact to theparticipant, offering the participant the option of accepting thecontact, redirecting the contact to an automated response system,redirecting the contact to an off-line message service, such as voicemail or facilitating the sender to leave a text, image, or video messageand the like. The firewall may provide additional control to therecipient by providing call-action recommendations to the recipient andbased on the recipient's response thereto taking a call impactingaction.

In embodiments, actions that may be taken by or as a result ofactivating the firewall action function may include generating amulti-media profile based on the caller ID data and delivering that tothe recipient. The multi-media profile may be configured into a sendercontrolled media (SCM) data structure. Delivering this form of profilermay include communicating about the profile with an SCM interfacefunction of a call-receiving device of the participant. In embodiments,a multi-media form of the profile may be delivered via a multimediamessaging service (MMS). A caller in this scenario may also becontacted. As an example, a multi-media profile based on the caller IDdata may be generated and delivered to a phone number indicated in thecaller ID of the call as a multimedia messaging service (MMS) message.In embodiments, another type of content that can be provided to thecaller may include an audio message that can be played for theoriginator of the call in lieu of placing the call to the recipient.Call actions may further include redirecting the call to a quarantinemodule, redirecting the call to law enforcement, and the like. Inembodiments, an action by the firewall may include delivering an audiomessage to an originator of the call. Such an action may be performed inlieu of placing the call to the recipient.

In embodiments, call community firewall methods and systems may includegathering call originator feedback from members of the community foreach call originator originating a call to members of the community. Thecall community firewall methods may further include storing the feedbackfrom the members in a contact firewall data structure indexed by calloriginator identification information, such as caller ID and the like.Also, a contact firewall function may be configured that intercepts acall to a member of the group while determining if the feedback in thecontact firewall data structure for an originator of the call indicatesthat an action to impact the call should be taken.

In embodiments, the firewall may operate on calls routed through a VoIPchannel and the firewall may be processed on a cloud server. The cloudserver may be acting as a call-receiving proxy for the recipients.

In embodiments, sender-controlled media (SCM) platform methods andsystems may facilitate authentication of participants in a contactinstance (e.g., a phone call, customer service text exchange and thelike). In embodiments, a retailer or other third-parties may rely on theplatform to communicate and/or authenticate its users. In examples, acredit card provider, such as American Express can use the platformmethods and systems to develop its own SCM data structure that may becommunicated to customers engaged with an electronic exchange/contactinstance to facilitate trusting the parties. In examples, customersusing SCM data structure applications and the like on a digital device,such as a mobile phone can interact with the SCM data structure contentpresented as a technique for establishing a form of authentication. Inexamples, the SCM data structure can include information about theparticipants, including information that may only be known to theparticipants, such as an authentication key, a picture, a picture of aface, a quiz to establish indemnity, choice of spelling for difficultnames, and other media with which interaction can be used toauthenticate the user, the retailer, and/or the communication channel.In examples, when a retailer/credit card provider's agent is workingwith a client (e.g., via phone, text, etc.), the agent can verifyidentity, name, address or other information by displaying contentvisually on the client's screen, such as on a locked screen of theclient device, optionally using SCM data structure rendering functionsdescribed herein. The agent can use this interface to show relevanttutorials, videos photos or other media to enhance the conversation orcustomer support experience.

Referring to FIG. 48, a call participant authentication screens that usethe SCM data structure methods and systems for providing content to arecipient of a call contemporaneously with a call and other such methodsas described herein are depicted. In embodiments, an incoming call froma business may include a call participant verification screen 4802 thatmay further include an interactive item of content 4804 to facilitate atleast partial verification of a recipient of the call. Upon selection ofa valid response in the interactive item of content 4804, a secondcaller identification screen 4806 may be presented to the recipient withthe option to talk with the caller 4808.

In embodiments, an authentication system may use user-generated SCM datastructure content to authenticate the user for current or futureactions. Such an authentication system may affect user authentication byaccessing with a processor an instance of a sender-controlled media(SCM) data structure, the structure optionally is secured with encodingand other techniques, of a first contact participant in a digitalcontact/exchange between the first contact participant and a secondcontact participant. In examples, a user contacting a vendor may havecreated an SCM data structure that contains information useful for thevendor authenticating the user such as a password and the like that aperson using the user's phone might not know. The exchange may requirethe user providing a response to SCM data structure content presented inthe user interface portion of the digital exchange. Based on theresponse, real-time content captured through the interface may be usedto update the context of the digital exchange (e.g., a real-timecaptured image of the phone user's face). In embodiments, algorithms mayprocess the updated digital exchange context in an attempt to validatethe first contact participant by, for example comparing the real-timecontent with another portion of the secure SCM data structure. Inexamples, the real-time captured image of the phone user's face may bematched to a stored image of the validated user's face. Thus, based on aresult of the validating, sending a digital signal to the second contactparticipant that the first contact participant is or is not anauthenticated participant. In examples, the content exchange may occurvia SCM data structure applications or functions operating on one orboth of the user's phone (or computer, laptop, tablet and the like) andthe other participants computing system. Optionally algorithms forsecurely managing access to SCM data structure content for theparticipants may be executing on a third server that controls access toSCM data structures.

In embodiments, the real-time content is an image captured through acamera interface of the digital device; the image may be a face of auser proximal to the digital device. In embodiments, the real-timecontent may include audio captured through a microphone interface of thedigital device that may produce an audio recording of a user proximal tothe digital device. Further, the audio may be a voice recording of aword spoken into the microphone of the digital device. Validation may bebased on a comparison of the spoken word with a copy of that spoken wordidentified in the SCM data structure. The validation may be based oncomparing audio files, transcripts of audio files, and a combinationthereof. Alternatives for real-time captured content may include abiometric indicator captured through a biometric interface of thedigital device, such as a fingerprint, retinal scan, multi-biometricfactor metric and the like.

In embodiments, after receiving no answer to a text message or a phonecall, a user can generate and submit to the platform for delivering avideo follow-up, such as a video message. The video message may bedelivered instead of just a voicemail or text message. In examples, thefollow-up may be configured as content in an SCM data structure and canbe a video “voicemail,” follow up details (e.g., notes of the call,transcript of the call, URL, document link and the like), locationinformation, call history, etc. Delivery of the follow-up content may beperformed through the SCM platform methods and system described hereinor through a third-party communication channel.

Referring to FIG. 49, screens for producing and viewing visual/videovoice mail are depicted. In response to a recipient not answering acall, visual voicemail screen 4902 may be presented to the caller on thecaller's call originating device screen. The screen 4902 may includeoptions for recording a voice mail, recording a video, capturing a newimage, selecting an existing image, typing a text message, andcombinations thereof as well as ending the call without leaving anymessage. In embodiments, the recorded video may be communicated to thevoice mail handling function of the recipient, such as a voice mailsystem that supports playback of audio recordings left by callers. Inembodiments, the recorded video may be accessible via an SCM datastructure that was created or modified based on the recorded video. Alink to a corresponding SCM data structure may be forwarded to therecipient in addition to or in lieu of an audio message. When a callmessage handling function of the recipient encounters an indication ofan SCM data structure being left by the caller, an SCM data structurehandling application, a portion of which may execute on the recipient'sphone, thereby causing the caller's visual/video message to be playedback on the recipient's phone. Such playback is depicted in the videovoicemail playback screen 4904.

In embodiments, upon receiving an indication of no-answer by a recipientof a phone call placed from a caller who may be a participant in an SCMdata structure platform, a portion of platform, such as a call interfaceof the caller's phone, may activate an SCM data structure contentselection/generation interface on the caller's phone through which thecaller can cause to be generated content for use in a follow-up messageto the recipient. The generated content may then be delivered to therecipient's phone and/or to the recipient's message storage queue (e.g.,voice mail queue). Upon retrieval from the phone message storage queue,an SCM data structure platform interface executing on the recipient'sphone, optionally in cooperation with a companion function executing ona server, presents/plays back the content through the user interface ofan electronic device through which the recipient accessed the phonemessage storage queue.

No-answer methods and systems for generating a video message may includereceiving an indication of no-answer by a recipient of a call placedfrom a caller to the recipient. Responsive to that indication, asender-controlled media (SCM) content selection/generation interface maybe activated on the caller's phone so that the caller can generate anitem of content, such as a video recording that can then be delivered tothe recipient. In embodiments, the SCM content selection/generationinterface facilitates capturing content with a camera function of thecaller's phone. The content may include at least one of a still imageand a video. In embodiments, the generated item of content is an imagecaptured by a camera function of the caller's phone during use of theSCM content selection/generation interface.

In embodiments, producing video content to a caller responsive to thecaller receiving an indication of no-answer by a recipient of a call mayinclude activating a sender-controlled media (SCM) contentselection/generation interface on the caller's phone through which iscaused to be generated an SCM data structure comprising an item ofcontent selected by the caller. Delivering the generated item of contentmay include delivering at least one of a link to the SCM data structureand the SCM data structure to the recipient's call message storagesystem, wherein the SCM data structure is linked to the missed call.When the recipient retrieves the stored item of content, such as byretrieving a link to an SCM data structure referencing the item ofcontent, an SCM data structure rendering function of a phone of therecipient may render the content indicated in the retrieval on a displayscreen of the recipient phone or through any electronic device throughwhich the retrieval is performed. Therefore, a user may retrieve hisphone messages with a tablet and can see the video message left by thecaller.

In embodiments, standard functions, such as voice mail access functionsmay work cooperatively with video message generation and deliveryfunctions so that a call message access function executing on acomputing device (e.g., voice mail menu in a phone app) causes(optionally automatically) activation of an SCM content playbackfunction thereby rendering the content referenced in the voice mailaccess retrieval. The SCM content playback function and/or the voicemail access function may access a portion of the SCM data structurecontent from a networked server.

The generated content may exemplarily include a video captured by thecaller through the SCM content selection/generation interface, alocation of the caller, a location related to the recipient, an existingSCM data structure of the caller (e.g., a caller SCM data structureprofile and the like).

In embodiments, methods and systems of no answer handling may include areplacement for or companion to visual voice mail that determines atleast an intent, an object, and an action of a voice mail message anduses the determined information to generate an SCM-based data structureof audio, text, and image-based content, a link to which is stored inthe recipient's voice mail queue and may be linked to or used in placeof a corresponding voice mail message. Accessing the link with arecipient's voice mail handler app may cause the handler app to activatean SCM platform user interface that takes control of the recipient'sphone to present at least one of visual and audio content of theSCM-based data structure.

In embodiments, a method for automatically generating visual contentfrom a voice mail recording may include processing a voice mailrecording or transcription thereof with machine learning functionsresponsive to receiving an indication of the voice mail being recorded.The understanding of the new voice mail by may be accomplished byapplying at least one of machine learning and natural languageprocessing to the new voice mail. A visual content selection functionmay select an item of visual content that is consistent with theunderstanding and link it to an SCM data structure that facilitatesprogrammatically linking the voice mail to the item of visual content.

In embodiments, a real-time method for automatically generating visualcontent from a voice mail may include developing an understanding ofaudio content of a voice mail message being played back on a computingdevice by applying at least one of machine learning and natural languageprocessing to the playback. Based on the developed understanding,operating a content selection function that facilitates selecting atleast one item of visual content that is consistent with theunderstanding. The visual item of content may then be presented on adisplay screen of the computing device contemporaneously with theplayback. Therefore, while a user is listening to a voice mail message,a visual item of content, such as an image, a video, a photo selectedfrom a user's photo gallery, visual content from the Internet, and awide range of other sources may be automatically matched to anunderstanding of the message. In embodiments, the understanding of theaudio content may be determined to be an intent of the call, an objectof the call, and an action associated with at least one of a callerleaving the message and an intended recipient of the message, and thelike. The understanding may be an intent that is based on an intendedrecipient of the message; it may also be an intent based on arelationship of the intended recipient to a caller leaving the message.In embodiments, selecting is performed by a visual content selectionalgorithm that performs a best fit of a visual content item to theunderstanding.

The methods and systems of the present disclosure include receiving anindication of an initiation of a call from a sender to a recipient;determining an SCM data structure for use in configuring visual callerID for the call based on a selection of a visual content item by anoriginator of the call; referencing an SCM participant database with anidentifier of the recipient; generating an adapted SCM data structure byadapting a portion of the SCM data structure based on an item ofinformation referenced in the SCM participant database with therecipient identifier; and configuring caller ID for the call with a linkto the adapted SCM data structure.

In the methods and systems, the selection of a visual content itemoccurs in a visual caller ID selection interface that when executed on acall-originating device causes, responsive to a user of thecall-originating device initiating a call, options for content for avisual caller ID to be presented in the visual caller ID selectioninterface.

In the methods and systems, the selection of a visual content itemoccurs in a visual caller ID selection interface that when executed on acall-originating device causes options for content for visual caller IDto be presented in the visual caller ID selection interface.

In the methods and systems, at least one of the options for contentcomprises an image being provided by a camera of the call-originatingdevice

In the methods and systems, the visual caller ID selection interfaceaccesses a camera of the call-originating device and presents contentimaged by the camera as one of the options for content.

In the methods and systems, adapting a portion of the SCM data structurecomprises adapting a recipient name element of the data structure tocorrespond to a name of the recipient.

In the methods and systems, adapting a portion of the SCM data structurecomprises adapting a recipient group affiliation element of the datastructure to correspond to a group affiliation of the recipient.

In the methods and systems, adapting a portion of the SCM data structureis based on a recipient name.

In the methods and systems, adapting a portion of the SCM data structureis based on a group affiliation of the recipient.

In the methods and systems, adapting a portion of the SCM data structureis based on a name of a recipient referenced in the SCM participantdatabase corresponding to a list of exception names.

In the methods and systems, the item of information referenced in theSCM participant database determines a client-status message portion ofthe SCM data structure.

In the methods and systems, based on the item of information, theclient-status message portion is configured as one of an existing clientmessage, a referral client message, and a cold-call client message.

The methods and systems of the present disclosure include receiving anindication of an initiation of a call from a sender to a recipient;determining an amount of time left in an offer from the sender to therecipient; generating an SCM data structure by adapting a portion of theSCM data structure based the amount of time left; and configuring callerID for the call with a link to the generated SCM data structure.

In the methods and systems, the SCM data structure indicates an imagefor presentation on an electronic display of a call receiving deviceupon receipt of the call.

In the methods and systems, the image is an image captured by a camerafunction of a call-initiating device captured contemporaneously with theinitiation of the call.

In the methods and systems, the SCM data structure indicates a video forpresentation on an electronic display of a call receiving device uponreceipt of the call.

In the methods and systems, the SCM data structure indicates amulti-media object for presentation on an electronic display of a callreceiving device upon receipt of the call.

In the methods and systems, the SCM data structure comprises a profileof the caller.

In the methods and systems, the SCM data structure comprises promotionalcontent.

In the methods and systems, the linked SCM data structure comprises atleast one of an image and a video captured contemporaneously with theinitiating of the call.

The methods and systems of the present disclosure include receiving anindication of an initiation of a call from a sender to a recipient;determining call context comprising at least one of a day, date, andtime-of-day of the call; generating an SCM data structure by adapting aportion of the SCM data structure based the determined call context; andconfiguring caller ID for the call with a link to the generated SCM datastructure.

In the methods and systems, the SCM data structure indicates an imagefor presentation on an electronic display of a call receiving deviceupon receipt of the call.

In the methods and systems, the image is an image captured by a camerafunction of a call-initiating device captured contemporaneously with theinitiation of the call.

In the methods and systems, the SCM data structure indicates a video forpresentation on an electronic display of a call receiving device uponreceipt of the call.

In the methods and systems, the SCM data structure indicates amulti-media object for presentation on an electronic display of a callreceiving device upon receipt of the call.

In the methods and systems, the SCM data structure comprises a profileof the caller.

In the methods and systems, the SCM data structure comprises promotionalcontent.

In the methods and systems, the linked SCM data structure comprises atleast one of an image and a video captured contemporaneously with theinitiating of the call.

The methods and systems of the present disclosure include configuring,with a visual caller ID interface executing on a call-originatingdevice, visual caller ID for calls initiated by a user of thecall-originating device comprising a temporary item of visual content;and upon receiving an indication of an initiation of a call by the user,providing at least one of the temporary item of visual content and apermanent item of visual content as visual caller id to a recipient ofthe call based on a relationship between a current time and atime-limited use parameter of the temporary item of visual content.

In the methods and systems, configuring visual caller ID comprisesconfiguring an SCM data structure with at least one of a link to thetemporary item of visual content and the temporary item of visualcontent.

In the methods and systems, the relationship comprises a time remainingfor use of the temporary item of visual content.

In the methods and systems, the relationship comprises a use status ofthe temporary item of visual content.

In the methods and systems, the time-limited use parameter comprises anexpiration date for use of the temporary item of visual content.

In the methods and systems, the time-limited use parameter comprises ause start date and a use end date for use of the temporary item ofvisual content.

In the methods and systems, the time-limited use parameter comprises acalendar date, a pre-date duration of use prior to the calendar date anda post-date duration of use of the temporary item of visual contentafter the calendar date.

In the methods and systems, the time-limited use parameter comprises alink to an entry in a digital calendar of the user of thecall-originating device.

The methods and systems of the present disclosure include detectinginitiation of a first call from a first caller to a first recipient of arecipient call group, the call causing visual caller ID contentconfigured based on characteristics of the recipient call group to beaccessible by a call receiving device of the first recipientcontemporaneously with receipt of the first call by the call receivingdevice; and in response to detecting initiation of a second call fromthe first caller to a second recipient of the recipient call group,configuring visual caller ID content for the second call based on acomparison of a characteristic of the recipient group and acorresponding characteristic of the second recipient.

In the methods and systems, the visual caller ID content is madeaccessible to the call receiving device as a link to an SCMdata-structure that comprises at least one of the visual caller IDcontent and a link thereto.

In the methods and systems, the link to an SCM data-structure isprovided to the call receiving device as caller ID information.

In the methods and systems, the visual caller ID content is madeaccessible to the call receiving device as a link in an SCMdata-structure that is provided to the call receiving devicecontemporaneously with receipt of the first call.

In the methods and systems, the characteristic of the recipient group isa group affiliation identifier.

In the methods and systems, the corresponding characteristic of thesecond recipient is a status of group affiliation with the recipientgroup.

In the methods and systems, configuring visual caller ID content for thesecond recipient comprises adjusting at least one element of the visualcaller ID content configured that was based on the characteristics ofthe recipient group based on a result of the comparison.

In the methods and systems, the corresponding characteristicdistinguishes the second recipient from at least one other recipient inthe call group.

In the methods and systems, the characteristic of the recipient groupindicates business contacts and wherein the distinction indicateswhether the second recipient is an internal or external businesscontact.

In the methods and systems, the corresponding characteristic of thesecond recipient is a status of the second recipient with respect to anobject of the second call

In the methods and systems, causing visual caller ID content configuredbased on characteristics of the recipient call group is performed byselecting a first caller visual caller ID content and adapting the firstcaller visual caller ID content to reflect the characteristic of therecipient group.

In the methods and systems, configuring visual caller ID content for thesecond call is further based on at least one of an identifier of a useractuating the initiation of the first call, an objective of the call, atime of the call, and an aspect of a call-receiving device of therecipient.

In the methods and systems, configuring visual caller ID content isbased on a characteristic of the call receiving device selected from thelist of call receiving device characteristics consisting of devicestorage capacity, device screen size, device operating mode, andavailability of a sender-controlled media (SCM) application on the callreceiving device.

In the methods and systems, causing visual caller ID content to beaccessible to the call-receiving device comprises transporting at leastone of the visual caller ID content and a link thereto over ashort-message-service connection to the call-receiving device.

In the methods and systems, causing visual caller ID content to beaccessible to the call-receiving device comprises transporting at leastone of the visual caller ID content and a link thereto over an imessagechannel linking the first caller with the call-receiving device.

The methods and systems of the present disclosure include detectinginitiation of a call from a caller to a recipient, wherein the callcauses visual caller ID content to be accessible to a visual caller IDapplication executing on a call-receiving device of the recipient;pausing delivery of the call until a call delivery signal is detected;while pausing delivery of the call, presenting a visual caller IDconfiguration user interface on a call-originating device of the caller,the visual caller ID configuration user interface facilitating providingthe visual caller ID content for the call by enabling selection from aplurality of visual caller ID content options to the caller, wherein thevisual caller ID content options include: existing content, at least onealternate content, and generation of content via a camera function ofthe call originating device; and responsive to a user selection of oneof the visual caller ID content options, generating the call deliverysignal for delivery of the call.

In the methods and systems, the visual caller ID configuration userinterface uses audio/video recording capabilities of the caller's deviceto configure the visual caller ID content.

In the methods and systems, detecting initiation of the call isperformed by a caller ID interrupt function of the caller's device thatfurther causes the pausing of delivery.

The methods and systems of the present disclosure further comprising anoption in the interface for designating the selected visual caller ID tobe used for calls made to the recipient.

In the methods and systems, the interface presents an indication ofvisual caller ID content in a sender-controlled media data structure asthe existing content.

In the methods and systems, the existing visual caller ID content isrecipient-specific.

In the methods and systems, the existing visual caller ID SCM content isadapted on-the-fly for the recipient.

In the methods and systems, the existing visual caller ID content is oneof an emoji, a gif, and a sticker.

In the methods and systems, the existing visual caller ID content isdesignated for calls made by the caller to members of a group of whichthe recipient is a member.

In the methods and systems, the call includes multiple recipients andthe existing content is designated for a caller-group comprising themultiple recipients and the user selected option is used as visualcaller ID content for a subset of the recipients, wherein the subset ofrecipients is selected by the caller in the interface.

In the methods and systems, pausing the delivery of the call is based ona characteristic of the recipient.

In the methods and systems, the characteristic is a relationship betweenthe recipient and a group of recipients to whom the call is directed.

The methods and systems of the present disclosure include detectinginitiation of a call from a caller to a recipient, wherein the callcauses visual caller ID content to be accessible to a visual caller IDapplication executing on a call-receiving device of the recipient;pausing delivery of the call until a call delivery signal is detected;and while pausing delivery of the call, producing the visual caller IDcontent by a sequence of steps comprising: capturing live contentcomprising at least one of audio and text input to a call-originatingdevice by the caller; processing the captured live content to determinean intent of the live content; automatically selecting a visual elementbased on the intent, combining the selected visual element with the livecontent thereby producing the visual caller ID content: and generatingthe call delivery signal for delivery of the call.

In the methods and systems, processing comprises audio to textconversion of the captured live content.

In the methods and systems, processing comprises natural languageprocessing (NLP) of a least one of the captured text and the textconverted from the captured audio to determine the intent.

In the methods and systems, processing comprises natural languageprocessing (NLP) of a least one of the captured text and the textconverted from the captured audio to determine a subject of the call.

In the methods and systems, processing comprises natural languageprocessing (NLP) of a least one of the captured text and the textconverted from the captured audio to determine an action of the call.

In the methods and systems, automatically selecting is performed by avisual content selection algorithm that performs a best fit of a visualcontent item to the determined intent.

In the methods and systems, the determined intent is based on therecipient.

In the methods and systems, the determined intent is based on arelationship of the recipient to a group of recipients associated withthe call.

In the methods and systems, pausing the delivery of the call is based ona characteristic of the recipient.

In the methods and systems, the characteristic is a relationship betweenthe recipient and a group of recipients to whom the call is directed.

The methods and systems of the present disclosure include configuring asender-controlled media (SCM) data structure to include content selectedin response to an understanding of digital content captured by a calloriginating device, comprising: capturing content by the calloriginating device comprising at least one of audio, video and textinput to a call-originating device by the caller; processing thecaptured live content to determine an intent of the live contentautomatically selecting at least one visual element based on the intent;presenting the at least one visual element in an electronic userinterface of the call originating device; and based on a selection of atleast one of the at least one visual element combining the selectedvisual element with the live content thereby producing a caller story:and forwarding the caller story to a recipient.

An unknown caller method comprising: receiving an indication that acaller who is not a participant in a sender-controlled media (SCM)platform has initiated a call to a recipient who is a participant of asender-controlled media (SCM) platform; using caller ID information ofthe call to gather content pertaining to the caller from a plurality ofsources including information available in data stores of the platformand public number search information; generating a sender-controlledmedia (SCM) data structure based on the gathered content; delivering thegenerated SCM data structure to a call receiving device of therecipient; and presenting content from the generated SCM data structureto the recipient in a visual caller ID interface on the call-receivingdevice.

In the methods and systems, the information available in data stores ofthe platform comprises information collected regarding calls from thecaller placed to other participants of the SCM platform.

In the methods and systems, the information available in data stores ofthe platform comprises unverified information provided by platformsmembers about the caller.

In the methods and systems, the information available in data stores ofthe platform comprises ratings of the caller made by participants of theSCM platform.

In the methods and systems, the generated SCM data structure isassociated with the caller in the platform.

In the methods and systems, the generated SCM data structure is providedto the call-receiving device instead of the caller ID information.

In the methods and systems, caller ID information for the call isreplaced with a link to the generated SCM data structure.

In the methods and systems, the generated SCM data structure is providedto an SCM platform application executing on the call receiving devicecontemporaneously with the initiated call.

An unknown contactor method comprising: receiving an indication that asender who is not a participant in a sender-controlled media (SCM)platform has initiated contact with a recipient who is a participant ofa sender-controlled media (SCM) platform; using sender informationassociated with the contact instance to gather content pertaining to thesender from a plurality of sources including information available indata stores of the platform and public search sources; generating asender-controlled media (SCM) data structure based on the gatheredcontent; delivering the generated SCM data structure to acontact-receiving device of the recipient; and presenting content fromthe generated SCM data structure to the recipient in an SCM interface onthe contact-receiving device.

In the methods and systems, the information available in data stores ofthe platform comprises information collected regarding contact by thesender to other participants of the SCM platform.

In the methods and systems, the information available in data stores ofthe platform comprises unverified information provided by platformsmembers about the sender.

In the methods and systems, the information available in data stores ofthe platform comprises ratings of the sender made by participants of theSCM platform.

In the methods and systems, the generated SCM data structure isassociated with the sender in the platform.

In the methods and systems, the generated SCM data structure is providedto the call-receiving device.

In the methods and systems, the generated SCM data structure is providedto an SCM platform application executing on the contact receiving devicecontemporaneously with the initiated contact.

The methods and systems of the present disclosure include receiving anindication that a caller who is not a participant in a sender-controlledmedia (SCM) platform has initiated a call to a recipient who is aparticipant of a sender-controlled media (SCM) platform; using caller IDinformation of the call to gather content pertaining to the caller froma plurality of sources including information available in data stores ofthe platform and public number search information; generating asender-controlled media (SCM) data structure based on the gatheredcontent; and delivering a portion of the SCM data structure to a calloriginating device of the caller.

In the methods and systems, the portion of the SCM data structure isdelivered to the caller's call originating device as a ring-back tone.

In the methods and systems, the portion of the SCM data structure isdelivered to the caller's call originating device as an SMS message.

In the methods and systems, the portion of the SCM data structure isdelivered to the caller's call originating device as an MMS message.

In the methods and systems, the portion of the SCM data structure isdelivered to the caller's call originating device as an imessage.

In the methods and systems, the portion of the SCM data structure isdelivered to the caller's call originating device as visual voicemail.

In the methods and systems, the portion of the SCM data structure isdelivered to the caller's call originating device as a voicemail.

In the methods and systems, the portion of the SCM data structurecomprises an offer to join the platform.

The methods and systems of the present disclosure include receiving anindication that a caller who is not a participant in a sender-controlledmedia (SCM) platform has initiated a call to a recipient who is aparticipant of a sender-controlled media (SCM) platform; using caller IDinformation of the call to gather content pertaining to the caller froma plurality of sources including information available in data stores ofthe platform and public number search information; generating arecipient sender-controlled media (SCM) data structure based on thegathered content; delivering the generated recipient SCM data structureto a call receiving device of the recipient; presenting content from thegenerated recipient SCM data structure to the recipient in a visualcaller ID interface on the call-receiving device; generating a sender(SCM) data structure based on the gathered content; and delivering aportion of the sender SCM data structure to a call originating device ofthe caller.

In the methods and systems, the information available in data stores ofthe platform comprises information collected regarding calls from thecaller placed to other participants of the SCM platform.

In the methods and systems, the information available in data stores ofthe platform comprises unverified information provided by platformsmembers about the caller.

In the methods and systems, the information available in data stores ofthe platform comprises ratings of the caller made by participants of theSCM platform.

In the methods and systems, the generated recipient SCM data structureis associated with the caller in the platform.

In the methods and systems, the generated recipient SCM data structureis provided to the call-receiving device instead of the caller IDinformation.

In the methods and systems, caller ID information for the call isreplaced with a link to the generated recipient SCM data structure.

In the methods and systems, the generated recipient SCM data structureis provided to an SCM platform application executing on the callreceiving device contemporaneously with the initiated call.

In the methods and systems, the portion of the sender SCM data structureis delivered to the caller's call originating device as a ring-backtone.

In the methods and systems, the portion of the sender SCM data structureis delivered to the caller's call originating device as an SMS message.

In the methods and systems, the portion of the sender SCM data structureis delivered to the caller's call originating device as an MMS message.

In the methods and systems, the portion of the sender SCM data structureis delivered to the caller's call originating device as an imessage.

In the methods and systems, the portion of the sender SCM data structureis delivered to the caller's call originating device as visualvoicemail.

In the methods and systems, the portion of the sender SCM data structureis delivered to the caller's call originating device as a voicemail.

In the methods and systems, the portion of the sender SCM data structurecomprises an offer to join the platform.

The methods and systems of the present disclosure include configuring asender-controlled media (SCM) application to receive SCM data-structuresfrom sender participants of an SCM platform; interfacing the SCMapplication with a phone screen control portion of a phone applicationso that content in the received SCM data structure is provided to thephone application as content to be presented on an electronic display ofthe phone while the phone call is in progress; monitoring with the SCMapplication user actions in the electronic display while content ispresented during the call; and updating the SCM data structure foraffecting the electronic display responsive to the monitored useractions.

In the methods and systems, interfacing comprises integrating the phonescreen control portion of the phone application with the SCMapplication.

In the methods and systems, interfacing comprises integrating SCMapplication functionality for receiving and processing SCM datastructures into the phone application.

In the methods and systems, interfacing comprises configuring areal-time channel of communication between the SCM application and thephone application through which SCM content is provided to the phoneapplication and user actions with the phone screen are provided to theSCM application.

The methods and systems of the present disclosure include gathering callcontext for an active call between a caller and a recipient; developingan understanding during the call of at least one of a call intent, acall participant, and a participant action based on content exchangedbetween the caller and recipient and the call context; applying contentsuggesting algorithms that determine candidate items of content that arerelevant to at least one of the participants of the call based onapplicability of the content items to the understanding; and presentingat least one of the candidate items of content to at least one of thecaller and the recipient during the call in an electronic interface of adevice in use during the call.

In the methods and systems, the electronic interface of the device isadapted to facilitate selection by a first call participant of one ofthe presented items of content for sharing with a second callparticipant.

In the methods and systems, the understanding is based on naturallanguage processing of call audio.

In the methods and systems, the understanding is based on naturallanguage processing of a transcript of the call audio

In the methods and systems, the call context comprises an understandingof at least one prior call between the caller and the recipient.

In the methods and systems, the call context comprises an understandingof at least one other call made by the caller.

In the methods and systems, the call context comprises an understandingof at least one other call received by the recipient.

In the methods and systems, the call context comprises sender-controlledmedia communicated to the recipient contemporaneously with the call.

In the methods and systems, the call context comprises asender-controlled media platform profile of the caller.

In the methods and systems, the call context comprises asender-controlled media platform profile of the recipient.

In the methods and systems, the call context comprises call contextgathered from at least one prior call between the caller and therecipient.

The methods and systems of the present disclosure include monitoringcall-in process status of a call-participant device; and upon detectionof call-in-process status indicating that a call-in process hasterminated, activating a post-call application of the device, theactivating causing a screen update of the device that includes at leastone of a call to action by the call-participant and informationalcontent pertinent to the call.

In the methods and systems, the call to action comprises at least oneselectable element presented in the screen that when selected by thecall-participant causes an update of a database associated with the callto action based on the at least one selectable element that is selected.

In the methods and systems, activating further causes a call function ofthe phone that was active during the call to remain active until atleast one of the screen update is acknowledged by the call-participantand a screen update timer expires

In the methods and systems, the screen update continues until at leastone of the screen update is acknowledged by the call-participant and ascreen update timer expires

In the methods and systems, the screen update is acknowledged by thecall-participant comprises at least one of the user selecting aselectable element presented in the screen update and the user dismissesthe screen update.

The methods and systems of the present disclosure include activating apost-call application of a call-participant device responsive toreceiving an indication that a call-in process is ending. The activatingcauses a screen update of the device that includes at least one of acall to action by the call-participant and informational contentpertinent to the call.

In the methods and systems, the indication that a call-in process isending is connection-based.

In the methods and systems, the indication that a call-in process isending is provided by a call function of the device.

In the methods and systems, the indication that a call-in process isending is call content-based.

In the methods and systems, a call content-based indication of a call-inprocess ending is based on speech analysis of call audio.

In the methods and systems, speech analysis of call audio detects atleast one call ending keyword spoken by at least one of thecall-participants.

In the methods and systems, the call to action comprises an offer for aproduct or service to the call-participant.

In the methods and systems, the call to action comprises asking thecall-participant their review of the call.

In the methods and systems, the call to action comprises solicitingcomments about the call.

In the methods and systems, the call to action facilitates the captureof call-participant feedback on one of the call-participants regarding aspammer status of one of the call-participants.

In the methods and systems, the screen update comprises content from asender-control media (SCM) data structure for an originator of the callthat is automatically generated based on the call-in process.

In the methods and systems, the call to action of the screen updatefacilitates collecting call-participant feedback on the SCM datastructure content.

In the methods and systems, the screen update facilitates collectingcall-participant feedback regarding an originator of the call.

In the methods and systems, the screen update facilitates collectingcall-participant feedback on a good or service referenced during thecall.

In the methods and systems, the screen update comprises visual contentprovided by one of the call-participants.

In the methods and systems, the visual content is retrieved from asender-controlled media (SCM) data structure associated with one of thecall-participants.

The methods and systems of the present disclosure include a callcommunity contact firewall that includes a caller ID capture functionretrieving caller ID data provided by a call network for a call beingplaced over the call network to a recipient who is a member of the callcommunity; a caller ID lookup function retrieving firewall status from afirewall status database based on the retrieved caller ID data, thefirewall status database linking caller ID data with call communityratings of prior calls associated with the caller ID data that werereceived by members of the call community; and a firewall actionfunction that performs at least one call impacting action based on theretrieved firewalls status.

In the methods and systems, the at least one call impacting actioncomprises terminating the call.

In the methods and systems, the at least one call impacting actioncomprises connecting the call to the participant.

In the methods and systems, the at least one call impacting actioncomprises redirecting the call to voicemail

In the methods and systems, the at least one call impacting actioncomprises redirecting the call to an automated response system.

In the methods and systems, the at least one call impacting actioncomprises providing call-action recommendations to the recipient andbased on the recipient's response thereto taking at least one other callimpacting action.

In the methods and systems, the firewall action function furtherfacilitates generating a multi-media profile based on the caller ID dataand delivering that to the recipient.

In the methods and systems, the multi-media profile comprises a sendercontrolled media (SCM) data structure and delivering to the recipientscomprises communicating about the profile with an SCM interface functionof a call-receiving device of the participant.

In the methods and systems, the multi-media profile is delivered via amultimedia messaging service (MMS).

In the methods and systems, the firewall action function furtherfacilitates generating a multi-media profile based on the caller ID dataand delivering that to a phone number indicated in the caller ID of thecall as a multimedia messaging service (MMS) message.

In the methods and systems, the multi-media profile comprises a sendercontrolled media (SCM) data structure and delivering to the recipientscomprises communicating about the profile with an SCM interface functionof a call-receiving device of the participant.

In the methods and systems, the call impacting action comprisesdelivering an audio message to an originator of the call in lieu ofplacing the call to the recipient.

A method of generating a contact firewall for protecting participants ofa sender-controlled media (SCM) platform, the method comprising:receiving an indication that a sender who is not a participant in asender-controlled media (SCM) platform has initiated contact with arecipient who is a participant of a sender-controlled media (SCM)platform; using sender information associated with the contact instanceto pole participants of the platform regarding a spammer status valuefor the sender; aggregating the spammer status values received in thepole; and based on a comparison of the aggregated spammer status valueswith a spammer threshold, causing future contacts from the sender to berejected by the platform so that the sender is blocked from contactingparticipants of the platform.

A method of generating a contact firewall for protecting members of acall group, the method comprising: receiving an indication that a senderwho is not a member of the call group has initiated contact with arecipient who is a member of the call group; using sender informationassociated with the contact instance to pole members of the call groupregarding a spammer status value for the sender; aggregating the spammerstatus values received in the pole; and based on a comparison of theaggregated spammer status values with a spammer threshold, causingfuture contacts from the sender to be acted upon by the contact firewallto facilitate unwanted callers being blocked from contacting members ofthe call group.

In the methods and systems, the contact firewall acts upon contacts fromthe sender by taking at least one call impacting action.

In the methods and systems, the at least one call impacting actioncomprises terminating the call.

In the methods and systems, the at least one call impacting actioncomprises connecting the call to the participant.

In the methods and systems, the at least one call impacting actioncomprises redirecting the call to voicemail

In the methods and systems, the at least one call impacting actioncomprises redirecting the call to an automated response system.

In the methods and systems, the at least one call impacting actioncomprises providing call-action recommendations to the recipient andbased on the recipient's response thereto taking at least one other callimpacting action.

In the methods and systems, the at least one call impacting actionfurther facilitates generating a multi-media profile based on the callerID data and delivering that to the recipient.

In the methods and systems, the multi-media profile comprises a sendercontrolled media (SCM) data structure and delivering to the recipientscomprises communicating about the profile with an SCM interface functionof a call-receiving device of the participant.

In the methods and systems, the multi-media profile is delivered via amultimedia messaging service (MMS).

In the methods and systems, the at least one call impacting actionfurther facilitates generating a multi-media profile based on the callerID data and delivering that to a phone number indicated in the caller IDof the call as a multimedia messaging service (MMS) message.

In the methods and systems, the multi-media profile comprises a sendercontrolled media (SCM) data structure and delivering to the recipientscomprises communicating about the profile with an SCM interface functionof a call-receiving device of the participant.

In the methods and systems, the at least one call impacting actioncomprises delivering an audio message to an originator of the call inlieu of placing the call to the recipient.

The methods and systems of the present disclosure include for each calloriginator originating a call to members of a call group, gathering calloriginator feedback from the members; storing the feedback from themembers in a contact firewall data structure indexed by call originatoridentification information; and configuring a contact firewall functionthat intercepts a call to a member of the group while determining if thefeedback in the contact firewall data structure for an originator of thecall indicates that an action to impact the call should be taken.

In the methods and systems, call originator identification informationcomprises caller ID data;

In the methods and systems, the action to impact the call comprisesterminating the call.

In the methods and systems, the action to impact the call comprisesconnecting the call to the participant.

In the methods and systems, the action to impact the call comprisesredirecting the call to voicemail.

In the methods and systems, the action to impact the call comprisesredirecting the call to an automated response system.

In the methods and systems, the action to impact the call comprisesproviding call-action recommendations to the recipient and based on therecipient's response thereto taking at least one other call impactingaction.

In the methods and systems, the action to impact the call furtherfacilitates generating a multi-media profile based on the caller ID dataand delivering that to the recipient.

In the methods and systems, the multi-media profile comprises a sendercontrolled media (SCM) data structure and delivering to the recipientscomprises communicating about the profile with an SCM interface functionof a call-receiving device of the participant.

In the methods and systems, the multi-media profile is delivered via amultimedia messaging service (MMS).

In the methods and systems, the action to impact the call furtherfacilitates generating a multi-media profile based on the caller ID dataand delivering that to a phone number indicated in the caller ID of thecall as a multimedia messaging service (MMS) message.

In the methods and systems, the multi-media profile comprises a sendercontrolled media (SCM) data structure and delivering to the recipientscomprises communicating about the profile with an SCM interface functionof a call-receiving device of the participant.

In the methods and systems, the action to impact the call comprisesdelivering an audio message to an originator of the call in lieu ofplacing the call to the recipient.

The methods and systems of the present disclosure include accessing witha processor an instance of a secure sender-controlled media (SCM) datastructure of a first contact participant in a digital exchange betweenthe first contact participant and a second contact participant; updatingthe instance with real-time content captured through an interface of adigital device through which the first contact participant participatesin the digital exchange; validating with the processor the first contactparticipant by comparing the real-time content with another portion ofthe secure SCM data structure; and based on a result of the validating,sending a digital signal to the second contact participant that thefirst contact participant is an authenticated participant.

In the methods and systems, the real-time content comprises an imagecaptured through a camera interface of the digital device.

In the methods and systems, the image is a face of a user proximal tothe digital device.

In the methods and systems, the real-time content comprises audiocaptured through a microphone interface of the digital device.

In the methods and systems, the audio is a voice recording of a userproximal to the digital device.

In the methods and systems, the audio is of a voice recording of theword spoken by a user proximal to the digital device, the workidentified in the SCM data structure.

In the methods and systems, the real-time content comprises a biometricindicator captured through a biometric interface of the digital device.

In the methods and systems, the biometric indicator is a fingerprint.

The methods and systems of the present disclosure include receiving anindication of no-answer by a recipient of a call placed from a caller tothe recipient; in response to receiving the indication, activating asender-controlled media (SCM) content selection/generation interface onthe caller's phone through which is caused to be generated an item ofcontent; delivering the item of content to the recipient's call messagestorage system, wherein the item of content is linked to the missedcall.

In the methods and systems, the SCM content selection/generationinterface facilitates capturing content with a camera function of thecaller's phone, the content comprising at least one of a still image anda video.

In the methods and systems, the generated item of content is an imagecaptured by a camera function of the caller's phone during use of SCMcontent selection/generation interface.

In the methods and systems, causing an item of content to be generatedcomprises accessing a camera function of the caller's phone throughwhich at least one of an image and a video is captured as the item ofcontent.

The methods and systems of the present disclosure include receiving anindication of no-answer by a recipient of a call placed from a caller tothe recipient; in response to receiving the indication, activating asender-controlled media (SCM) content selection/generation interface onthe caller's phone through which is caused to be generated an SCM datastructure comprising an item of content selected by the caller;delivering at least one of a link to the SCM data structure and the SCMdata structure to the recipient's call message storage system, whereinthe SCM data structure is linked to the missed call.

In the methods and systems, the item of content comprises a videocaptured by the caller through the SCM content selection/generationinterface.

In the methods and systems, the item of content comprises a location.

In the methods and systems, the location is a location of the caller.

In the methods and systems, the location is a location to which therecipient is directed.

In the methods and systems, the item of content comprises an SCM datastructure of the caller.

The methods and systems of the present disclosure include receiving anindication of a new digital voice mail message; developing anunderstanding of the new voicemail by applying at least one of machinelearning and natural language processing to the new voicemail; selectingan item of visual content that is consistent with the understanding; andgenerating a sender-controlled media (SCM) data structure thatfacilitates linking the voice mail to the item of visual content.

In the methods and systems, the understanding of the audio contentcomprises an intent of the call, an object of the call, and an actionassociated with at least one of a caller leaving the message and anintended recipient of the message.

In the methods and systems, selecting is performed by a visual contentselection algorithm that performs a best fit of a visual content item tothe understanding.

In the methods and systems, the understanding comprises an intent thatis based on an intended recipient of the message.

In the methods and systems, the determined intent is based on arelationship of the intended recipient to a caller leaving the message.

The methods and systems of the present disclosure include developing anunderstanding of audio content of a voice mail message being played backon a computing device by applying at least one of machine learning andnatural language processing to the playback; selecting at least one itemof visual content that is consistent with the understanding; andpresenting the at least one item of visual content on a display screenof the computing device contemporaneously with the playback.

In the methods and systems, the understanding of the audio contentcomprises an intent of the call, an object of the call, and an actionassociated with at least one of a caller leaving the message and anintended recipient of the message.

In the methods and systems, selecting is performed by a visual contentselection algorithm that performs a best fit of a visual content item tothe understanding.

In the methods and systems, the understanding comprises an intent thatis based on an intended recipient of the message.

In the methods and systems, the determined intent is based on arelationship of the intended recipient to a caller leaving the message.

In embodiments, an SCCMC event or other communication according to theembodiments disclosed herein may involve a set of interactions between abusiness and a customer, a consumer, a prospective customer, client, aprospective client, or the like (collectively referred to herein as a“customer”). The interactions may involve a worker for or on behalf ofthe business (such as an employee, agent, contractor, consultant or thelike) and/or for or on behalf of another business that is involved inthe set of interactions (such as a service provider, partner, agent,distributor, value added reseller, licensee, retailer, manufacturer,supplier, vendor, delivery service, fulfillment provider, or the like).FIG. 50 depicts such embodiments including the architecture 100 thatenables handling of SCCMC communications, where a sender can control orinfluence the content that is presented on the lockscreen of arecipient's mobile device. Such embodiments may include a set ofbusiness application developer tools 5002 (such tools optionallyincluding a set of software development kits (SDKs), a set ofapplication programming interfaces (APIs), a set of services (e.g.,microservices) for data processing and handling, and the like) forenabling a business application or service to deploy SCCMC contentlockscreens of mobile devices, such as to workers, customers and otherindividuals involved in a set of interactions involved in theapplication or service.

As one example among many possible examples, a delivery interaction froma merchant to a customer may be announced by an SCCMC that displaysaudiovisual content (e.g., a video, graphic or animation that includesthe merchant's logo or brand and/or plays music or audio associated withthe brand) and displays or plays a message such as “your driver isarriving with your pizza now” on the lockscreen of a customer's phone.Via the developer tools 5002, the merchant's application or service canbe adapted such that outgoing phone calls (such as from the driver tothe customer in the case of the delivery of an item to the home of thecustomer) pull appropriate content from a merchant-specific channel ofSCCMC content, associate the SCCMC content with the call, and causedisplay of the SCCMC on the customer's mobile device.

In embodiments, the developer tools 5002 may include a set of APIs,services, SDKs and the like that provide a merchant with a white labelversion of an SCCMC application (such as based on a referenceapplication that is appropriate for the business of that type ofmerchant) to enable lockscreen experiences for the merchant when workersmake calls to customers on behalf of the merchant.

In embodiments, the architecture 100 may include developer tools 5002that enable interactions via a complete embedded application (e.g.,where a white label application is provided for a merchant (with anappropriate skin or branding using the merchant's audiovisual content)by the host of the platform and is embedded on the mobile device of acustomer, such as to enable communications and other interactionsbetween the customer and the merchant).

In other embodiments, the architecture 100 may include developer tools5002 whereby a business can interact with the platform via a set ofAPIs, such that the capabilities of the platform described herein areengaged via the APIs when a call is dialed on behalf of the business,while the workflows for SCCMC content management, channel management,and the like continue to be managed and provided by the host of theplatform. In such embodiments, a native dialer application 5008, such asone on a phone used by an application or service of a business may (suchas by an API of the dialer application 5008) ping an API 5010 of thearchitecture 100 to determine whether the platform currently hostsappropriate lockscreen content that can be delivered to the lockscreenof a recipient's mobile device, such as upon the initiation of a phonecall by the native dialer application 5008 (e.g., indicating the purposefor the call), during the phone call (such as to deliver call-relatedcontent or information), and/or after completion of the phone call (suchas to get feedback or suggest a further action).

Channels of SCCMC content can be configured to support various types ofinteractions; for example, a business calling a customer may have avariety of reasons for calling that preferably come with differentaudiovisual interactions. Among many examples, these may includeinteractions around late payments, credit offers, appointments,deliveries and many others. In embodiments, developer tools 5002 enablea code to be recognized, such as one that is automatically entered by adialer application based on a workflow (such as from a business portalthat is used to dial phone calls) or one that is entered by the workerbefore dialing a number as an indicator of the type of call the workeris initiating. In embodiments, the code may be processed by theplatform, such as by components of the architecture 100 that managechannels of SCCMC content, to automatically pull the correct SCCMCcontent for the upcoming interaction and link it to the call that wasdialed, so that it is displayed on the lockscreen as the call comes in,during the call, and/or after the call ends.

In embodiments, merchant-specific SCCMC audiovisual content can becreated by or on behalf of the merchant and stored in a repository (suchas in the cloud) as a channel of content for the merchant's interactionswith customers. As noted above, SCCMC items may be selected from amerchant channel by a predetermined code; however, in embodiments, SCCMCitems may be selected based on other parameters or contextual factors,such as category, by location, by interaction type, or by many otherfactors. Using the developer tools 5002, the channel of SCCMC contentfor a merchant may be populated metadata, tags, or the like, such as toenable selection of appropriate SCCMC content by a business applicationor service based on recognition of a particular workflow, situation,context, or event; for example, the channel may includelocation-specific SCCMC content (such as a display of content for astore location in a given city or part of a city), such that thelocation-specific SCCMC content is pulled for display when a call isrecognized to be made from a mobile phone in a given location, to amobile phone in a given location, or the like. Channels may beconfigured for selection and delivery of content based on variousparameters, such as business location, customer location, interactiontype (e.g., item delivery, a service call, a sales call, or the like),customer type, product type, service type, or many others. Inembodiments, the developer tools 5002 may include menus, userinterfaces, workflows, and the like to enable configuration of themerchant-specific channel of SCCMC content items such that particularinputs (e.g., events that are delivered from a business application orservice, such as events logged in connection with a workflow of theapplication or service) are recognized by the platform described herein,triggering the delivery of the SCCMC to the lockscreen of a mobiledevice having a given phone number.

The developer tools 5002 may include tools for embedding an SCCMCworkflow into or integrating an SCCMC workflow with the workflow of anapplication or service of a business, such as where the SCCMC workflowis triggered upon an outbound communication event (e.g., dialing a phonecall), resulting in delivery of SCCMC content to the lockscreen of theuser's phone, and responses to the SCCMC (e.g., a user interaction onthe lockscreen, such as selecting a menu option, replying to a text, orthe like) are delivered back to the application or service of thebusiness for further processing.

Business interactions that can be accompanied by SCCMC content that isselected from a merchant-specific channel for delivery to a lockscreenof a mobile device of a customer, worker, or other individual mayinclude delivery interactions (such as announcing the arrival of adelivery, announcing that delivery is on the way, and the like);rideshare interactions (such as announcing the arrival of a driver,displaying a video showing the driver's face and/or a video of thevehicle, displaying the customer's face to the driver, showing contentfrom the customer if the customer call the driver, or the like); serviceor maintenance interactions (such as announcing the timing of thearrival of a service person); health-related interactions (such asannouncing that a prescription is ready, that lab results are available,or the like); appointment-related interactions (such as confirming anappointment, reminding a customer of an appointment, or the like);solicitation interactions (such as requesting donations for anon-profit); collections interactions (such as to collect past dueamounts); offering-related interactions (such as offering extendedwarranties, upgrades, exchanges, or the like); call-center interactions(such as when a call center worker returns a call from a customer orresponds to a request by a customer for a call); support-relatedinteractions (such as to help customers with questions on how a productworks, what offering to select, or the like); feedback-relatedinteractions (such as requesting response to a survey, requesting ratingof an interaction, or the like); political interactions (such asdelivering content related to an issue or candidate); and many others.In each case the developer tools 5002 may include components appropriatefor configuration of the architecture 100 to enable triggering of SCCMCcontent by the business application or service workflow (such as byrecognizing of logged events or the like) and return of a signal to thebusiness application service or workflow to enable it to continue withits native workflow.

In embodiments, business interactions accompanied by SCCMC content, suchas SCCMC content that is selected from a merchant-specific channel, maybe configured for delivery to an outgoing call lockscreen of a mobiledevice, such as where SCCMC content appears on the outgoing calllockscreen of a customer, worker, or other individual when a call ismade to a business and/or by a person on behalf of a business. Forexample, SCCMC content may be configured to appear on the outgoing calllockscreen of a customer's mobile device when the customer calls abusiness. Continuing the example, when a customer calls, e.g., arestaurant, the customer may see a commercial, logo, video, offer,coupon, or other content for the restaurant on the outgoing calllockscreen of the customer's mobile device. Additional content ofvarious types can appear on the lockscreen post-call, such as a couponfor a next order.

As another example, SCCMC content may be configured to appear on theoutgoing call lockscreen of a worker when the worker makes a call forthe business; for example, a driver may see content on the outgoing calllockscreen that relates to a delivery that the driver will make for thebusiness, such as an image of the customer, the customer's order, adestination to which a customer is to driven, an offer for the customer,a script for a conversation, or other content.

In such embodiments, once an outgoing call is picked up by the receivingparty, the lockscreen that appears during the outgoing call could turninto a fully interactive menu. In embodiments, the interactivelockscreen can be used for customer interaction, such as for customerservice interactions. In embodiments, content to support interactivemenus can be streamed to a mobile phone for display on the lockscreenover cellular networks, such as a 5G network.

In embodiments, a set of business interactions may also includeadvertising interactions, where the SCCMC content in a channel includesadvertising content for display on lockscreens of mobile devices ofcustomers. Advertising channels may include ads for a variety ofpublishers, merchants, and the like, where SCCMC content is selected fordisplay to a set of mobile devices based on a variety of contextualfactors, such as device type, display type, location, customerdemographics, customer psychographics, interaction type, geography,timing factors (time of day, time of week, seasonal factors and thelike), and many others. Thus, the platform described herein and relatedarchitecture 100 and developer tools 5002 may include a set ofadvertising tools 5004 for enabling an advertising network forlockscreen-delivered SCCMC advertisements.

In embodiments, an SCCMC content item serves as a visual caller ID thatenhances a customer's experience in an interaction with a business. Inembodiments, the business caller can provide specific content that canbe rendered on the incoming call notification screen (e.g., a portion ofthe lock screen) of a target recipient, including interactive content.In embodiments, interactions may be enabled based on availablepermissions and/or preferences of the recipient, such as indicated bypast interactions with a business.

In embodiments, relationships between and among the business callers andconsumer recipients can factor into the content, permissions, and thelike. For example, direct inquiries by a customer can result in one setof interactions and/or content, while indirect interactions (such asinvolving referrals or cold-calling) involve a different set ofinteractions (e.g., different SCCMC content channels, interaction types,timing, and the like). Interactions may include follow-up interactions,such as post-call follow-up and post-transaction follow-up (in whichcase the SCCMC content may be based in part on an understanding of whatoccurred in a transaction, such as where a customer is known to involvepurchase of a product and the call relates to providing more informationabout the product).

In embodiments, information known for a specific recipient or abstractedfrom similar recipients can be used to determine visual caller IDcontent. This may include selecting a channel of SCCMC content orparticular SCCMC content based on a profile of a customer, demographicinformation, location information, psychographic information, pastpurchase information, behavioral information, and the like, as well asbased on clustering a customer with other like individuals, such as bycollaborative filtering, similarity-based clustering, and the like.

In embodiments, an interceptor of the architecture 100, as describedelsewhere herein, may provide a mechanism by which visual caller ID canbe implemented within a digital calling application environment. It canleverage all of the aspects of the SCCMC platform to facilitate buildinga visual caller ID audiovisual experience on-the-fly. Embodiments mayinclude the interceptor integrated with and into a digital marketing(e.g., business call placement) platform that is operated by or onbehalf of a business and/or an advertising or marketing company.

In embodiments, such an interceptor can be applied to digital content(e.g., websites, business product/service/sales goals/regionalgoals/offers and other sources, such as competitor pricing, to determinean SCCMC for a call program, a specific call and the like.

In embodiments, the platform may provide enhanced information to arecipient where a call is from an unknown caller. Instead of an unknownphone call, the recipient can see the company of the caller andaudiovisual information indicating the purpose of the call as the callcomes in.

In embodiments, platform users can use developer tools 5002 of theplatform to allow customers to tailor what they receive from unknowncallers, such as based on what other platform users have received andtheir ratings about that content.

In embodiments, callers may register with the architecture 100 so that,among other things, a caller may exert some control over content (e.g.,call or caller identifying content) presented to a call recipient whenthe caller initiates a call or other communication to the recipient.Caller registration may indicate the caller ID to be used by the callerand content for display to the recipient. Methods and systems describedherein provide several options for how call and caller identifyingdisplay content can be sourced (e.g., based on a call reason/code), andvarious types of content, among other factors impacting use of thecontent. In embodiments, the caller registration with the architecture100 may include designating one or more target recipients for which thecall or caller identifying content should be used. By sharing recipientinformation (e.g., a phone number of a recipient, an identifier of therecipient, such as an account number, user name and the like, and otherrecipient identifying data), the specified call or caller identifyingcontent can be provided to the recipient device prior to orcontemporaneously with an incoming call for which the identifyingcontent is needed.

Referring to FIG. 51, exemplary embodiments of caller registration withthe architecture 100 are depicted. Generally, registration may includepreliminary activities, such as verification of caller identificationinformation, financial information, and the like, which are describedfurther herein. With these preliminary activities in mind, FIG. 51details embodiments of a caller providing content to an architecture 100that registers the information into a data structure that may facilitateuse of the content by the architecture 100 and/or recipients thereof. Acaller 5102 may determine that content, such as SCCMC content and/or anSCCMC data structure or portions thereof is desired to be available foruse when the caller contacts a recipient. The caller 5102 may provide anindication of this content, such as a call code and the like, which mayinclude without limitation, information this is at least in partdescriptive of an intended purpose for the call. Examples found here mayinclude a range of business call objectives, such as a sales call, aservice call, a reply to a customer inquiry, a call-back and the like.As noted herein, the caller, during exemplary SCCMCconfiguration/registration activities of FIG. 51, may also identify atleast one target recipient associated with the content. In embodiments,a caller architecture registrar 5104 may facilitate receipt andpre-processing of the caller 5102 registration information, such as byensuring that information in the registration request is proper (e.g., abon-a-fide recipient phone number and the like). The architectureregistrar 5104 may facilitate updating and/or constructing a registeredcaller data structure 5106. Such a registered caller data structure 5106may include information that facilitates identification of the caller(e.g., caller ID 5108), the content/call intent (e.g., call code 5110),and at least one target recipient (e.g., recipient 5112). The registrar5104 may further configure additional fields in a registration record5118, such as recipient status 5114 and call statistics 5116. By way ofthese examples, these additional fields may be configured initially withvalues such as for recipient status 5114 “recipient architectureparticipation status”, and call stats 5116 “call pending”, and the like.These additional fields may be deployed or omitted in embodiments of aregistration record 5118.

When a caller registers with the architecture 100, the caller canprovide information that may be provided to the target recipient deviceso that a next call from the caller will rely on the providedinformation. The methods and systems described herein detail examples ofcall-by-call registration processes, as a caller may update SCCMCcontent and the like at any time, so that a call made by the callerafter the updated SCCMC content is registered with the architecture 100can rely on the updated content. In embodiments, a caller may,therefore, provide information to the architecture 100 for a specificupcoming call (e.g., a next call) to a target recipient, as opposed toproviding information that is applicable to all future calls to thetarget recipient. In embodiments, a caller may provide “upcoming” callcontext when updating SCCMC content via registration with thearchitecture 100. For example, a caller may indicate a time frame inwhich the updated content is to be used by the target recipient device.Based on this registration call context, the architecture 100 may adapthow and when it communicates with a target recipient device. Further inthese time frame context examples, the architecture 100 may, uponreceipt of a registration by the caller for a call to occur in a futuretime frame (e.g., “tomorrow”, “next week”, “after a scheduled event”,and the like) update the target recipient device so that a call from thecaller before a start of the future time frame will be handled by, forexample, as an unexpected call or by an unknown caller and the like.

In embodiments, the architecture 100 may further update the targetrecipient device (e.g., send an updated SCCMC data structure and thelike) approximately at the start of the future start time, so that anincoming call from the caller can be handled as intended by the caller'sregistration with the architecture 100. At an end of a time framedesignated by the caller during registration, the architecture 100 mayagain update the target recipient device so that a subsequent call fromthe caller will be handled with the most up to date details,information, and the like.

In addition to a caller specifying (or agreeing to) a time frame for useof the call registration information, the architecture 100, inembodiments, may implement default rules for handling registrationinformation that may further enhance use thereof. For example, methodsdescribed herein may enable use of at least the call stats field 5116 ofthe registration record 5118 for adapting how the registered content andthe like is used by the architecture 100 and by the target recipientdevice. The call stats field 5116 may be updated based on incoming callactivity at the target recipient device, such as indicating that a callfrom the caller has been received. The architecture 100 may rely on thisinformation, such as by detecting a change in the information from“pending” to “received” to connect with the target recipient device(e.g., to an architecture app on the device and the like that isdescribed herein) to invalidate the SCCMC content and the likepreviously provided by the architecture 100 for the caller.

Actions associated with a caller registration that is conditional aredescribed above from the perspective of the architecture 100. Similaractions could be undertaken by an architecture app or device phone appthat is adapted to perform at least a portion of architecture app callhandling functions when executing on the target recipient device. Thedevice phone app (for example) may operate responsive to thearchitecture providing the target recipient device with relevantinformation derived from the caller registration. The architecture mayprovide the relevant information in, for example, a metadata portion ofthe SCCMC data structure, such as a start time and end time of a futuretime frame that may be based on information provided by the callerduring registration. This time frame information may be accessed byvarious incoming call handling applications, some of which are describedherein, of the target recipient device and relied upon when processingincoming calls, so that, for example, a call from an identified callerthat occurs before a start time for use of the SCCMC downloaded contentmay be treated appropriately by the device without relying on thearchitecture to manage time frame and other conditional callregistration information.

Further, a call code 5110 and the like may include, as described herein,various reasons for calling. In. embodiments, examples of reasons for acall may include interactions around late payments, credit offers,appointments, deliveries and many others. This call code 5110 is furtherdescribed in embodiments for use with SCCMC channels that may facilitateproviding content for the upcoming interaction and link it to the call,such as when the call is dialed.

Yet further, call registration, although generally described herein as adiscrete action separate from a call (e.g., a caller can register withthe architecture for a future, upcoming call) may merely be part of acall function of the caller. Various embodiments of the architecture 100support such forms of registration and myriad variations thereof.Additional examples include calls that are routed from the callerthrough a server of the architecture 100. By way of these examples, thecaller may either, automatically or manually, provide to the server acall reason (e.g., code 5110) for the call. This may be a form of callerregistration that may result in the target recipient device receiving,for example an SCCMC data structure update contemporaneously with theinitiated call so that the device call handling functions treat the callas expected, from a verified caller, or merely presenting the callerinitiated content, such as content conveyed by the code provided withthe call.

FIG. 52 depicts a flow chart of possible actions taken by thearchitecture 100 responsive to caller registration, such as callerregistration described in association with FIG. 51 hereof. A targetrecipient 5112 designated during call/caller registration, such ascaller registration of FIG. 51 and the like, may be evaluated by thearchitecture 100, such as to determine if the recipient is anarchitecture member (e.g., the recipient has opted in, either by defaultor intentionally, to using the architecture 100 features, such ascall/caller registration and the like). Architecture 100 membership isdescribed elsewhere herein and may be dependent on a range of factorsseparate from the specific use described in association with theregistration of FIG. 51. However, determination of a member 5202 mayidentify recipient specific opt-in for use of call/caller registrationcontent and the like. In examples of architecture member determination5202, a phone number of a target recipient, such as one designated inthe caller registration process of FIG. 51 may be compared to a list ofphone numbers that have opted in for this service. Alternatively, thetarget recipient number may be compared to a list of phone numbers forwhich this service is not to be provided, such as phone numbers thathave opted out of this service. As noted herein, opting in and/or out ofa registered caller service, such as the service associated with callerregistration in FIG. 51, may be independent of use of other architectureservices by the target recipient phone number.

A target recipient 5112 that has been determined in step 5202 to be anarchitecture member for purposes of caller/call registration contentservices may be contacted by the architecture 100. In embodiments, thearchitecture 100 may connect with an architecture app 5210 on the memberdevice associated with the target phone number. If no response isreceived from the target recipient architecture app 5210 so that theconnection times out after a timeout duration 5212, the architecture 100may opt to retry connecting with the architecture app 5210 or may tryaccessing the app and/or recipient through another channel 5216, such asvia text message, and the like. Once the connection has beenestablished, the architecture 100 may work cooperatively with, forexample the target recipient architecture app 5210 to configure 5214SCCMC like content (e.g., caller ID 5108, call content 5110, and thelike) on the recipient device. Upon receipt of an acknowledgement fromthe target recipient device-based architecture app (as depicted by the“NO” path out of timeout determination step 5212), a recipient statusupdate process 5216 may be performed, such as by the architecture 100,so that the recipient status 5114 is reflective thereof, such as“recipient ready to receive a call from the caller” and the like.

If a result of architecture member determination 5202 indicates that thetarget recipient 5112 has not opted in (or has opted out), thearchitecture 100 may take one or more of several targetrecipient-specific actions. Such actions include without limitation: (i)updating the recipient status to indicate that no further action 5208should be taken; (ii) notifying 5202 the recipient, such as through acommunication to the recipient based on the target recipient phonenumber (e.g., sending a text message, leaving a phone message, placing aphone call and the like); (iii) notifying 5204 the associated caller5102 that the target recipient 5108 has not opted in to this service;(iv) another action that may benefit one or more of the caller, thetarget recipient and an owner/operator of the architecture 100. Theactions that the architecture 100 takes may be dependent on a range offactors including, without limitation, recipient preferences, callerpreferences, architecture preferences, architecture-caller arrangement(e.g., service level agreed for use of the architecture for call/callerregistration and the like).

In embodiments, the on-device configured SCCMC data structure, orrelevant portions thereof may be used by one or more applications thatare executable on the target recipient phone, such as an architectureapp, a device native call function, an adapted device call function, asupplemental device call application and the like. Referring to FIG. 53,an on-device functional flow responsive to the call/caller registrationprocess of FIG. 51 is depicted. In the embodiment of FIG. 53, anarchitecture server, such as an SCCMC architecture 100 server 5302 mayinstrument a connection with the target recipient device, such as anarchitecture app 5210 and the like. This connected on-device app mayaccess specific content of the registered caller data structure 5106,such as call record 5118 for which connection by the architecture 100server 5302 was initiated. Mechanisms and systems by which the callrecord 5118 are accessed may be independent of how it is used herein.Those mechanisms and systems may include without limitation: (i) beingpushed to the device app 5210 from the server 5302; (ii) broadcast bythe server 5302; (iii) provided in response to a query by the device app5210; (iv) accessed over a network by the device app 5210. With a goalof configuring a SCCMC or similar record 5214 on the target recipientdevice, at least caller ID 5108 or similar of a caller is configuredinto an on-device configured data structure 5314 that may optionallyinclude at least an indication of caller-designated content 5110.Described elsewhere herein, an SCCMC data structure may include a rangeof call and/or caller-related metadata in addition to displayablecontent. Any portion(s) of such content not intended for display may beconfigured into the registered caller record 5106, the on-device SCCMCdata structure 5314 and the like so that it is available for useon-device in association with calls, such as incoming calls from acaller 5102 and the like. In embodiments, only the caller ID 5108 may beconfigured in the data structure 5314. In embodiments, call code 5110,call and caller metadata and other content may optionally be configuredinto the data structure 5314. In later embodiments, alternate versionsof how the call record 5118 and the like may be used on-device aredescribed.

In embodiments, the target recipient device may determine if a call isexpected 5306, such as by determining if caller ID of an incoming call5304 that identifies a caller 5102 is present in the on-device datastructure 5314. Determination of a call being expected may include otherfactors, such as if an entry in the on-device data structure 5314 isindicative of the call being expected (e.g., the call code/SCCMC contentmay indicate a time factor for the call). If a result of determining ifthe call is expected 5306 is that the call is not expected (e.g., “NO”output of decision 5306), unknown caller/unexpected call action(s) 5312may be initiated. These call action(s) 5312 may be described elsewhereherein.

In embodiments, a result of the expected call determination 5306 maylead to expected call-related actions optionally including, withoutlimitation, presenting 5310 some portion of the SCCMC data structure5314 for the specific call, such as caller ID call code-based content5310 and the like, to the target recipient device user, such as on alock screen of the device, on an interface of a call app of the device,on an interface of a call verifier all of the device, and the like. Theinformation presented, which may include a portion of the data structure5314 may be determined by, for example using the caller ID of theincoming call 5304 to identify an entry in the data structure 5314.While many options exist for display for an expected incoming call 5304,FIG. 46 herein depicts one such exemplary option of presenting callcontent for an expected incoming call from a verified business 4602.Another exemplary option is depicted in FIG. 57 herein. An additionaland/or optional expected call-related action may include signaling 5308to the architecture 5302 to update call status 5116 in the correspondingcall record 5118 and the like. An exemplary updated call status mayinclude without limitation, “call received”, “call declined”, “callaccepted”, “call attempted” and the like. While not required forperformance of the method described in association with FIG. 53, anarchitecture 5302 may use the updated call status for a range ofadministrative purposes, including without limitation notifying thecaller, invalidating the call record 5118, removing the call record 5118from the registered caller data structure 5106, and the like. Otheractions may include statistics generation, data aggregation, and thelike.

When a call is not expected (follows the “NO” path out of decision5306), an unknown caller/unexpected call action or actions 5312 may betake. FIG. 54 depicts an exemplary process associated with an unknowncaller/unexpected call.

Referring to FIG. 54 an exemplary flow for handling, among other thingsunknown callers on a target recipient device is depicted. A targetrecipient device, such as a personal mobile phone and the like may beconfigured with an architecture app, such as a call interceptor app 5402that may operate cooperatively with a communication/calling/phone app5412 on the device, such as a native phone app or a third-party phoneapp and the like to handle at least incoming calls. In embodiments,functionality of a call interceptor app 5402 may be incorporated into adevice call receiving app 5412. Calls or other communications that arereceived by the device, such as an incoming call 5304 may be directed tothe call interceptor app 5402 for handling, among other things unknowncallers and/or unexpected calls and the like. A call interceptor app5402 may distinguish between unknown callers and/or unexpected calls byreferencing various caller ID cross reference sources available to thetarget recipient device. Sources of caller ID cross reference 5404 maybe configured on the device individually. They may also subsume and/orbe associated with an on-device contacts list 5410, a list of verifiedcallers that may be embodied as automatically added on-device contacts5408, an on-device SCCMC data structure, such as data structure 5314described herein, and the like.

Sources of caller ID cross reference may be based on several differentsources that may facilitate identifying a caller ID. As describedherein, an SCCMC data structure that may reference caller IDinformation, content to be displayed on a recipient device screen inresponse to the caller making a call that is identified by the caller IDto the recipient device, meta data that may be descriptive of thecaller, a call from the caller, use of the content, and the like. Aversion of a SCCMC data structure may be configured 5214 on the targetrecipient device. Such a configuring 5214 may take a few forms.Exemplary forms are depicted in FIG. 54. One exemplary form is a callerID cross reference 5404 that may be used to aid the call interceptor5402 with its duty of determining whether a call should be presented tothe user of the device. This form may include at least a list of callerIDs that, based on the configuring 5214 are known for the purposes ofhandling the call. The configuring 5214 may also update contacts on thetarget device. In embodiments, users of most contemporary mobile deviceoperating systems can instruct the device to perform functions, such asautomatically updating contacts when new information about the contactis learned, such as when a caller who has registered with thearchitecture 100 indicates a specific recipient to receive at least aportion of SCCMC data structure so that, for example, a next call by thecaller can be identified and presented to the user of the targetrecipient device. These automatic on-device contacts 5408 may be reliedupon by the call interceptor 5404 and/or the device call app 5412 whendetermining if a caller is unknown or a call is unexpected. Existingon-device contacts 5410 may also provide a source of caller ID crossreference for an incoming call.

The caller interceptor app 5402 or the like may receive an incoming call5304 and may rely on the caller ID cross reference 5404 to update acaller ID of the incoming call 5304 to generate a modified call 5406that may include not only the caller's call originating phone number,but it may also include any relevant content sourced for the caller fromthe configuring of SCCMCs on the device. Several examples of SCCMCdisplay and/or audio content that may be configured with an incomingcall are described herein. In a simplified example, a modified call mayinclude a caller ID of the caller and a text string that identifies thecaller, such as a caller business name, a caller call purpose, a notethat the caller is a verified caller, and the like. In the exemplaryembodiment of FIG. 54, an on-device call app 5412 may receive the callwith the optionally modified caller ID data and based thereon, presentthe call in a device call app user interface 5414, which may include alockscreen interface. In the examples of FIG. 54, a call interceptor app5402 may provide features beyond that of an on-device call app 5412 thatmay rely only on presence of an on-device contact 5410 that includes thecaller ID of the incoming call. Additional call interceptor app-likecapabilities are described herein for embodiments including unknowncaller handler app 5504.

In the methods and systems described herein for handling unknown ornot-well-known callers and unexpected calls, an audio message may bepresented to the unknown caller contemporaneously with a call to beplaced by the caller to a recipient. The caller may respond to the audiomessage in a variety of ways including accepting a SCCMC data structurethat is prepared contemporaneously with the call from the unknowncaller, take a registration action with the architecture 100, respondwithin the intercepted call to the audio message, and the like. Anembodiment of communicating, such as through audio messages with acaller within a call that is placed by the caller to a recipient isdepicted in FIG. 55 and described herein.

Referring to FIG. 55, a caller 5102 may place an incoming call 5304 to atarget recipient device that may receive the incoming call with a devicecall app 5502. A common function for a device call app 5502 is todetermine if the incoming call is from a known caller. This may includeattempting to match an originating phone number of the caller that maybe presented in the caller ID content associated with the incoming callto a set of user contacts, such as on-device user contacts 5410. Asdescribed herein for FIG. 54, an optional step of configuring 5214 anSCCMC on a target recipient device can be based on, for example,information provided by the caller during registration with thearchitecture 100. The methods and systems described herein further teachmany other sources of SCCMC content for a caller, including a caller whoregisters with the architecture 100. Any source of SCCMC content for acaller may be suitable for user in embodiments. The device call app 5502may attempt to match the call originating number found in the caller IDof the incoming call 5304 with not only the user contacts 5410, but alsowith the automatically configured on-device contacts 5408. Inembodiments, SCCMC data structures may, through a configuring step 5214,be adapted during the configuring to conform with on-device contactsform, structure, content constraints, and the like, thereby allowingSCCMC-based content (e.g., for callers who have registered with thearchitecture 100 and the like) to be available to a device call app5502, such as a native call app, a third-party call app and the like.For calls that are determined by the call app 5502 to be from a knowncaller, relevant information, which may be as simple as the caller IDfrom the incoming call may be presented in a call device app userinterface 5414.

Calls that are not identified as being from unknown callers,not-well-known callers, unexpected calls (e.g., from a known caller butdue to other call-specific conditions, such as a call after businesshours and the like, are not expected), either through the device callapp 5502 process describe herein or another process, such as the callinterceptor 5402 process for the embodiments detailed by FIG. 54, may behandled by an unknown call handler process 5504. An unknown caller app5504 may be a distinct on-device app, a function of a device call app5502 (e.g., a function that may be added to a call device app 5502 viaan update/upgrade process and/or an add-on process and the like) or aservice (e.g., via an API call and the like) that is accessible to, forexample a device call app 5502 and the like.

In addition to using the caller ID information to gather informationabout the caller from various sources, an unknown caller handler 5504may capture content directly from the caller within the call via audiomessages exchanged during the call. The unknown caller handler 5504 mayhandle calls by, as described herein for embodiments, such thosedepicted at least in part by FIG. 45 that may include, as describedherein communicating with the caller via audio messages with the callercontemporaneously with handling the call on the target recipient device,including without limitation seeking instructions from a user of thetarget recipient device regarding accepting the call. Examples ofseeking instructions from the user include presenting to the user of thetarget recipient device the audio messages sent to the caller and acaller's response thereto. In embodiments, presenting may includeactivating a speaker or audio playback interface of the device (e.g., aheadset port, a Bluetooth port and the like) so that the audio of theintercepted call is available for the device user to hear. Inembodiments, the audio of the call, which may include the audiomessage(s) sent to the caller, may be forwarded through the device callapp user interface 5414. In embodiments, the audio of the call, whichmay, as described herein be presented to the user via a differentinterface, such as a voice mail interface and the like. In theembodiment of FIG. 55, the audio message(s) of the call may be gatheredinto a gathered call content data structure and made available to a uservia an unknown caller user interface 5510 of the device. The unknowncaller user interface 5510 may be a feature of the device call app 5414through which a user of the device may choose to accept the call 5512 ordecline the call 5514. In embodiments, the unknown caller user interface5510 may be an undeployed or later deployed feature of the device callapp 5414. A user action to accept the call 5512 may trigger a callacceptance function of, for example, a device call app 5502 to connectthe caller with the device user. Possible actions to take in response toa device user declining such a call 5514 are described herein and mayinclude capturing the audio messages as a voice mail message and thelike.

In embodiments, unknown callers, not-well-known callers, and unexpectedcalls may by handled by a process depicted in FIG. 45 here that includesa step of gathering content based on the caller ID from internalarchitecture and external sources. Such external sources, as describeherein for the embodiments of FIG. 45 and FIG. 55 include audio of thecall itself. Methods for utilizing this gathered information todetermine a perspective of the unknown-like caller that is depicted inFIG. 56 is now described.

Referring to FIG. 56, a caller 5102 may initiate a call 5304 that may bedeemed to be from an unknown caller, from a not-well-known caller, ormay be an unexpected call. The unknown caller handler 5504 may, asdescribed herein for the embodiments of FIG. 55 gather contentassociated with the caller including audio content of the call, such asaudio messages and the like. In embodiments, such gathered content maybe analyzed by a call content analyzer 5602. In embodiments, a callcontent analyzer 5602 may analyze a range of content types, such asaudio, video, text, images and the like. In an example, gathered audiocontent of a call from an unknown caller may be analyzed by speechprocessing, including natural language processing and other types ofspeech processing, including content timing, content matching, and thelike.

In embodiments, such analyses may facilitate determining if a call isfrom a robocaller. These determinations may be based on detectingstandard responses to an audio message delivered to the caller by theunknown caller handler 5504, such as “Is Nancy There”. Thesedeterminations may also be based on a response to an audio message beinginconsistent with an expected response and the like. Thesedeterminations may further be based on voice signatures of theresponses. These examples of analyzing audio content of a call handledby an unknown caller handler 5504 may include any other types of audiocontent analyses, and the like.

In embodiments, these analyses may facilitate determining whether a callis a spam-type call using such analyses and techniques like those forrobocall detection, even if the caller is not a robot.

In embodiments, these analyses and techniques may further facilitatedetermining whether a call is a phishing type call based, for example,on clues detected in the audio, such as keywords, key phrases and thelike.

In embodiments, these analyses and techniques may be shown to produce aperspective of the caller, including that the caller, although unknownis not likely to be any of a robocaller, spammer, or phishing caller andtherefore may be deemed to potentially be a safe caller. In embodiments,calls from potentially safe callers may be handed off to a device callapp 5502 for further processing, including by the methods and systemsdescribed herein for incoming calls 5304.

FIG. 57 depicts an incoming call 5304 presented in a user interfacescreen of a target recipient device, which may be a lockscreen of atarget recipient device. The incoming call 5304 may be processed bySCCMC-based architecture methods and systems, such as those describedherein. In embodiments, the user interface screen of FIG. 57 depictspresenting a caller ID 5108 and information derived from SCCMC datastructures, such as a caller identifier, a caller status (e.g., averified caller), and the like.

In embodiments, a business system that may facilitate performing a rangeof workflows may include a workflow that involves contact with acustomer. A customer contact workflow may cover a range of contactoutcomes, including outcomes where contact is attempted but notexecuted, such as if a customer does not answer the call. Methods andsystems for sender controlled media (SCM) as described herein may beaccessed by and/or integrated with or into a business system to, forexample, enrich customer contact events. SCM method and systems asdescribed herein may include configuring content for a call recipient aswell as for a call initiator (caller). Techniques for enabling abusiness system to leverage the capabilities of an SCM platform, many ofwhich are described herein, may include using computer interfaces, suchas application programming interfaces (APIs) and the like to exchangecontent, descriptive data (e.g., metadata), workflow controls, customeridentification data (e.g., a phone number of a customer to be called),and the like between the business system and the platform. Businesssystems may also access the capabilities of an SCM platform through aservice architecture that may include the SCM platform publishing accessto capabilities as services, such as web services and the like. As anexample, an SCM platform may have a caller information service thatprovides information known to the platform about a customer of thebusiness system using information provided by the business systems, suchas the customer's phone number. When a customer is known to the SCMplatform, and further has opted in to accept SCM content for use when acaller associated with the SCM content calls the customer, greater depthof information can be used by the SCM platform and/or the businessapplication to enrich the customer contact activity in the relevantworkflow.

In an exemplary scenario, a business system and an SCM platform entitymay act collaboratively, such as by interacting via the techniquesdescribed herein and elsewhere to inform the business application aboutthe customer, including for example, presenting customer information toa caller initiating the customer contact action. In the scenario, theSCM platform may also receive information descriptive of the customerand, dependent on an existing relationship between the customer and theSCM platform, enrich the customer's contact experience through the SCMvisual caller ID and other capabilities of an SCM platform as describedherein.

A business system may be configured to execute a customer contactworkflow. The workflow may generally be supportive of contact with anytype of customer of the business, such as an existing customer, a formercustomer, a target prospect, a not well known customer (prospect forexample), and the like. In embodiments, the type of customer, which mayalso be part of an understanding of a relationship between the customerand the business, may influence aspects of the contact event, such as,without limitation, content being presented to the businessrepresentative making the contact and/or content associated with thecontact event and with a contact device (e.g., a mobile phone of thecustomer) being presented to the customer. The workflow may facilitatecontrol and/or operate collaboratively with portions of the businessapplication for setting up a contact activity, such as gatheringinformation known to the business application about the customer. Thisinformation, which may extend beyond mere contact specifics (name, phonenumber, e-mail, and the like) to include a wide range of other details,such as business history, related customers/entities, and the like maybe used by functions of the business system to configure databases,display screens, optional data in scripts, and the like in advance ofplacing the call. This and other information about the customer, thebusiness, context of an upcoming call, public information (e.g.,business profile of the customer, business and/or personal networkingprofile and the like) may also be leveraged among the business systemand the SCM platform to enrich the customer contact experience, such asto present relevant and contextual content on a dialer application of aphone screen of a business caller making the contact and other relevantand contextual information on a call receiving function (also called adialer app generally) of the customer. The methods and systems forconnecting an SCM platform with a call receiving function of a targetrecipient device are described herein variously.

Various approaches for configuring aspects of the business system andassociated equipment, such as a display for a business representativemaking the contact, are contemplated. Exemplary, non-limiting scenariosare presented here.

In a first scenario, a business application operating and/or beingoperated by the workflow may prepare for a customer contact event at astep within the workflow prior to the contact event step by reaching outto an SCM platform via an API or other interface or by accessing an SCMservice, such as to gather content options for presenting to at leastone of a caller and a recipient of the customer contact action. In thisfirst scenario, the business application may reach out to the SCMplatform by registering the upcoming contact event with the platform.The business application may send customer identifying information,contact purpose information, merchant content channel identificationinformation, contact context (e.g., time/date planned for the contactaction, type of contact—call, text, etc.), and the like to the platform.Other options for reaching out to the SCM platform may includeperforming a pseudo-call that the SCM platform responds to (e.g., due tothe SCM platform using its call interceptor capability) by providing tothe business system in response to the pseudo-call, information that theSCM platform would use to determine a type and form of content to bepresented to a customer for whom an actual version of the call would beintended. Information such as caller identification information, callerinstructions to the SCM platform regarding delivery of SCM content, callreceiving preferences (e.g., ignore calls from unknown callers, ignorecalls that are deemed not worth connecting based on ratings from othercustomers and the like) may be included. In embodiments, a pseudo-callmay be a call placed along with a call purpose code that signifies thecall as a data gathering event rather than an actual call forconnecting.

In this first scenario, information returned from the SCM platform,which optionally may be accessible through a link returned rather than adata structure that holds the information, may be processed by workflowcontact event step setup algorithms, which may include giving a user ofthe business application the option of selecting among content optionsand/or confirming content to be sent to the customer as part of thecontact activity. A user of the business system interacting with theworkflow setup activities may be presented with one or more options ofcontent to be presented to the customer, such as visual and/or audiocontent to be presented at the start of the contact to, for example,provide the customer with information about the call. Once the contentto be presented to the customer is selected and/or confirmed through thebusiness application (e.g., through exchanges between the businessapplication and the SCM platform using one or more APIs and the like),the SCM platform may interact with an SCM platform mobile application ofthe customer's mobile phone using the methods and systems herein forconfiguring a mobile phone to have access to the selected/confirmed SCMdata structures. When the workflow is activated to perform the customercontact for the specific customer, the business application may initiatecontact with the customer (e.g., place a phone call to the customer).

If the customer has established a relationship with the SCM platform,using the methods and systems described herein for opting in to takeadvantage of the SCM platform capabilities, including without limitationdisplaying source controlled media content on a lockscreen of thecustomer, the selected/confirmed SCM content will appear on thecustomer's device display screen. If the customer has not established arelationship with the SCM platform, the universal caller ID system maybe leveraged by including in the outgoing call information that triggersthe caller ID system to present at least a name and number of themerchant who initiated the contact.

This first scenario may also include communicating among interfaces tothe business application, the SCM platform, and an outgoing call/contactdevice of a merchant representative performing or taking responsibilityfor contacting the customer. Information available to the businessapplication, including any information retrieved through the SCMplatform about the customer may be relied upon to configure SCM contentto be presented in a display screen of a dialer application on theoutgoing call/contact device. In embodiments, if the outgoingcontact/call device is a mobile phone, such as a mobile phone in use bythe person making the contact, then the methods and systems of SCMcontent presentation on a dialer screen (optionally a lockscreen) of anoutgoing call as described herein may apply. These methods and systemsmay be adapted however to account for business system aspects, such as abusiness system may automatically and optionally dynamically identify amobile phone to be used for the outgoing call. This added layer ofredirection may require the outgoing device SCM content to be deliveredto a mobile phone that may have a different incoming phone number thanthe phone number designated in the caller ID for the outgoing call.Fundamentally, the methods and systems for presenting content on anoutgoing call device remains the same; just the device may bedynamically defined at call time. In embodiments, an outgoing calldevice may effectively be a computer terminal that is connected to acall system of the merchant. In such embodiments, the outgoing devicedisplay screen content may be provided by the SCM platform to thebusiness application, such as through one or more computer interfaces,such as the APIs and the like that may be adapted for such exchange ofinformation. The business application that receives the SCM content,data structure, or link thereto may adapt at least a visual contentportion thereof as needed to properly display it on the outgoing calldevice screen.

In embodiments, the SCM platform, or at least portions thereof may beintegrated with or into the business system. As an example, customerstatus and related content collection and determination features may beintegrated, at least in part, with the business application. In such anexample, a customer status function may be adapted to providemerchant-specific information about merchant customers to the businessapplication. This adapted function may further limit access by thebusiness system to only specific customers. This adaptation may be doneon an instance of the relevant portion of the SCM platform that isdedicated to operate for the merchant, such as a callable functionwithin the business system. Alternatively, this adaptation may beeffected through an API of the SCM platform that is configured toprovide access to merchant-specific customer data and to perform asubset of platform services on that data. The API may be integrated intoor with the business application, thereby forming a dedicated,merchant-specific interface to the SCM platform. In embodiments, manysuch APIs may be configured so that individual business systems (e.g.,for distinct merchants, or business operations of a single merchant andthe like) may each have access to a dedicated merchant-specific versionof the SCM platform.

In embodiments, a second scenario in which a business application mayoperate a workflow that may include a contact event/step may includepreconfiguring customer-specific workflow instances that may beactivated by the business application to support a range of operatingmodels, such as single threaded/single contact models, multiplecontactor dedicated models that may include assigning a set ofpreconfigured workflow instances to each of a plurality of contactors(essentially a plurality of contactor-specific workflow queues),multiple contactor distributed models that may include having a centralset of preconfigured workflow instances that are served to contactorsbased on an availability-type model, and the like. This second scenariomay beneficially leverage the features of an SCM platform or service ina batch-type mode that could be time-differentiated from the actualcontact events. An example of this second scenario may involve a callcampaign to reach out to existing customers about their experiences witha service, or a call campaign to contact prior donors ahead of an annualdonor event, such as the Pan Mass Challenge where many donors makedonations each year, but are contacted to do so rather than merelyestablishing recurring donations. An aspect of the methods and systemsdescribed herein for activating and interacting with sender contentmedia through a recipient call receiving (e.g., dialer app) function ofa smart phone involves ensuring that the recipient dialer app of thetarget recipient smart phone has access to the necessary visual contentto be rendered on a display screen of the recipient smart phone device.By processing a batch of contact events, phone calls in this example,the SCM platform can proactively ensure that SCM content for the callcampaign is made available to the recipient devices well ahead of anycall in the campaign being made.

A set of services may be configured to perform functions to enable suchpre-configuration without requiring the workflow of the businessapplication to be activated until the call campaign is performed. In anexample, a service may be configured to access the list of customers,sharing at least a customer identifier, such as a phone number, email,or another contact identifier with the SCM platform. In embodiments, theSCM platform may further be provided with call campaign-specificmetadata, such as a link to a business-specific channel of SCM contentor the like, that may facilitate the SCM platform either identifyingexisting SCM content (e.g., from the business-specific channel) or togenerate new SCM content data structures (e.g., based on specificcontent provided by the business and/or content gathered based on theshared metadata and the like) to be configured and delivered to thecustomer SCM-compatible dialer app on the individual customer smartphones. In an example, a content channel may include a range of visualcontent associated with the call campaign. The SCM content items in therange may be differentiated based on customer data, such as informationdescriptive of a customer relationship with the business (e.g., recentnew customer, long term customer, top 10 customer, free-servicecustomer, paying subscriber-customer, and the like). The SCM platformmay use the customer and call campaign information to select one of theSCM content items in the channel for each customer and communicate withthe customer's smart phone, such as over a network such as the Internetor other channel, to ensure that the dialer app on the customer's smartphone has access to the selected SCM content item. The set of servicesmay record an encoding or indicator of the selected SCM content item inthe call campaign customer data set so that it is available to thebusiness application during workflow execution for a contact event.

In embodiments, a service in the set of services, may coordinateactivity between the business application and the SCM platform tofacilitate the business application having access to source content tobe displayed on a screen of an outgoing call device for each outgoingcall during the customer contact activities. In embodiments, methods andsystems of an SCM platform described herein that generate and coordinatepresentation of content on a call initiator's dialer app screen may berelied upon, such as during the pre-configuration of a set of callevents for a customer contact activity, such as a call campaign, togenerate at least a set of data, optionally referred to herein as an SCMdata set that would be used by an adapted dialer app of an outgoingcustomer contact device to present contact event relevant data to abusiness representative making the customer contact. The set of data forthe screen of the contact representative may be stored so that it isaccessible to the SCM platform, to the business application, to thedialer app of the representative's contact device, to at least one ofthe set of services for facilitating access thereto by the businessapplication and/or the dialer app of the business representative.

The SCM platform may rely on context of a contact event to determine atleast a portion of content for use by the dialer app of the contactrepresentative. In embodiments, the business application and the SCMplatform may collaborate, such as through a service of the set ofservices and the like on the generation of the source content. As anexample, the business application may contribute business-specificand/or customer contact event-specific content to be included in thedata set, such as by providing the content directly or by indicating anidentifier of the content, such as a business-specific content channelidentifier and the like that the SCM platform (again optionally througha service of the set of services) may have access to.

In this second scenario, during a call campaign or similar customercontact business activity that relies on SCM-type content to facilitatecontact with customers, a business application may access apreconfigured customer contact database that may be adapted or createdfor use during the contact activity. The business application mayretrieve a customer record and initially validate that the recordindicates that relevant SCM content for the contact event has been madeavailable (or at least attempted to be made available) to the customer'starget contact/call receiving device, such as by checking that the setof services used to preconfigure the customer data set for the contactactivity has stored an encoding/indicator of the selected SCM content.Upon validation, such as if the selected SCM content field of thecustomer data record is not null, the business application may activatea contact event by selecting a contactor/caller (e.g., a businessrepresentative or the like) to handle the customer contact. This mayinclude delivering, or making available, relevant source content to bedisplayed on a dialer app or other screen of a contact originatingcomputing device (e.g., a display screen of a cell phone of the businessrepresentative, a display screen of a computer through which the contactis being performed, and the like). In an example, a businessrepresentative may use a computer that displays business application andcontact event information to the representative as a step in a contactactivity workflow. The business representative may have a headsetattached to the computer through which she can communicate with thecustomer. Upon review of the displayed source information (e.g.,customer name, relationship to the business, call objective, and thelike), the representative may initiate the customer contact, such as byplacing a call to the customer.

In another example, that makes use of the call interception methods andsystems described herein, the business application, guided by thecustomer contact event workflow, may cause a call to be made from therepresentative's calling device to the customer. The call interceptor,such as a service of the SCM platform and the like, may provideinformation about the call, such as the caller ID of the caller and thecustomer phone number to the SCM platform. The SCM platform may use thecaller ID to determine (e.g., select preconfigured content that may beprovided to the SCM platform by the business application) source contentand provide it for display on the screen of the representative (e.g., byuse of the methods and systems for displaying content on a caller'sdialer app screen described herein). The SCM platform may use the callerID and the customer phone number to validate that the SCM contentpreviously identified as part of the call campaign batch setup processfor rendering by the customer's dialer app on the lockscreen display hasbeen successfully accepted by the customer's call receiving device, andtake necessary steps to ensure that the content is accessible to thedialer app of the customer's call receiving device. The SCM platformmay, optionally based on an action taken by the representative afterviewing the source content, attempt to complete the call. Inembodiments, a channel may be established between the businessapplication and the SCM platform, such as through a service of the setof services, through which call-specific information may be communicatedabout a call being made. Information about the call may be deliveredover this channel, for example, when the business application configuresthe business representative's outgoing contact screen. The informationmay be useful to the SCM platform, and or to a call interceptor as maybe implemented in determining what actions to take. In embodiments, theinformation may include a call code that may be used by the interceptorand/or the SCM platform to facilitate identifying SCM customer and/orcaller content for use during the call.

In addition to exchanges between the representative and the customer(e.g., a verbal dialog), the methods and systems for SCM contentrendering herein support rendering interactive content. Actions made bya customer, for example, in response to presented content in the dialerapp/lockscreen interface, such as declining the call, and the like maybe passed by the SCM platform to the business application, such asthrough one of the set of services that facilitates coordinatingactivities of a business application and an SCM platform as describedherein. These actions may be delivered, such as through an API of thebusiness application in real time or near real time for use by thebusiness application control logic to adjust the workflow, andoptionally to provide the business representative with additional waysof addressing the contact event. In an example, a customer may observeinformation about the pending call from the business and choose an entryin the content to decline the call. This decline selection may be routedback to the business representative who may choose to adjust theinformation presented on the customer's screen to include an incentivefor answering the call. Optionally, this decline selection may beautomatically responded to with the answering call incentive content. Inembodiments, the SCM platform may automatically provide the answeringcall incentive content. In embodiments, the dialer app or equivalentoperating on the customer's smart phone may automatically provide theanswering call incentive content. Also, the business application,through the various services and/or APIs described herein may cause theanswering call incentive content to be presented. Customer actions,generally considered contact recipient actions, made in the SCM contentuser interface (e.g., the dialer app of the customer's phone, the screenlock adapted app of the customer's phone and the like) may occur beforea call is accepted, during a call, and after a call has concluded.Independent of when the customer action occurs, it can be communicatedto the business application where it can be used for adjusting customerdisplay content, adjusting caller content (e.g., adjust a script),adjusting workflow actions, and the like.

In the scenarios, above and elsewhere herein, services, sets of servicesand the like may be used as exemplary embodiments; however, othertechniques for communicating between and among business applications,SCM platforms and the like may be similarly employed, such as by use ofApplication Programming Interfaces (APIs) and the like. Similarly,business applications, services, SCM platforms and the like may beadapted through use of a set of business application developer tools,such as APIs, SDKs, and the like to facilitate establishing means forcommunicating contact event and related information.

In embodiments, such developer tools may facilitate adapting a businesssystem (e.g., a data processing workflow and the like) to pullbusiness-specific content from a content channel, associate the contentwith a customer contact event, and cause display, optionally throughinterfaces with the SCM platform, of the SCM content on a customer'scontact device, typically a smart phone. Developer tools may facilitategenerating business-specific version of a generic SCM content handlingapp on a mobile device, so that there could be many business-specificversions of the generic SCM content handling mobile device app on amobile device. This would enable the SCM content from a business to bepresented to its corresponding mobile app (e.g., a business-specificmobile app), not to a generic SCCMC handling app.

A dialer app of a business device (e.g., smart phone) can be adapted bythe developer tools to communicate (outside of the call process) withthe SCM platform (e.g., via an API of the SCM platform) to determine ifSCM content suitable for use with the pending call exists and activateit if it does. Activation may be conditional and may occur before thecall is dialed, while the call is in progress, and after the call iscomplete. The dialer app may include an API that may be configured tosend a code (e.g., SCM-specific content identifier) to the SCM platformAPI when the call is initiated. The code may be used to match tometadata that characterizes business-specific SCM content that isaccessible to the SCM platform.

In embodiments, a dialer app of a business device can be adapted by thedeveloper tools to establish a side channel of communication with an SCMplatform through which the call is about to be placed. Developer toolscan be used to generate this side channel and determine howcommunication through it works to configure and activate SCM content fora specific call—e.g., based on a code or codes provided to the SCMplatform that are linked to the call being processed through theplatform. This may address the integration of SCM content handling in abusiness system and SCM content app interactions (business-specific).

Referring to FIG. 58, an exemplary embodiment of the methods and systemsfor use of an SCM platform with a business application is depicted. Abusiness application 5802 may be configured to perform various businessfunctions, including a business workflow 5808 that may include customercontact workflow activities. The business application 5802, optionallythorough the workflow 5808 may have access to business info 5810 andcustomer info 5804. The business application 5802 may, for example,execute a customer contact version of the workflow 5808 that may rely,at least in part, on the customer information 5804 (e.g., a customercontact data, such as a phone number and the like) and the businessinformation 5810 to facilitate enriching customer contact events. Thebusiness application 5802 may further be configured with an interface,such as a business Application Programming Interface (API) 5806, forinterfacing with other business elements, such as a Sender ControlledMedia (SCM) platform 5818, a business phone dialer application 5812 andthe like. The other business elements may communicate with the businessapplication 5802 by complying with the interface requirements of thebusiness API 5806. Likewise, the business application 5802 maycommunicate with, for example the SCM platform 5818 through the businessAPI 5806 to exchange information regarding one or more customer contactevents, such as an upcoming event, a prior event, and a currently activecustomer contact event.

A phone or other customer contact device (e.g., text messaging deviceand the like) may be configured with a dialer application 5812 that mayfacilitate incoming and outgoing contact, such as placing a call to acustomer and the like. The business phone dialer application 5812 mayinterface with the business application 5802, optionally through thebusiness API 5806 to access various business information items 5810,customer information 5804 and the like. In embodiments, the businessapplication 5802, optionally through its business API 5806, may exchangecustomer-specific information (e.g., a phone number, name, relationshipto the business, and the like) with the business phone, typically withthe business phone dialer application 5812. The business phone dialerapplication 5812 may present information, such as call-specificinformation and the like through a dialer user interface 5816. Theinterface 5816 may further be used to receive device user (e.g., abusiness representative making a phone call to a customer) selections,such as selection of interactive icons for performing various functionsassociated with customer contact events (e.g., dialing a phone number,confirming receipt of customer information in the user interface 5816,and the like).

Further in the embodiments of FIG. 58, an SCM platform 5818 may beconfigured to communicate with the business application 5802 and tofurther communicate with one or more of a business phone dialerapplication 5812 and a customer phone dialer application 5814. Inembodiments, communication among these elements may be over a network5826, such as the Internet and the like. Like the business application5802, the SCM platform 5818 may optionally include or have access to anSCM application programming interface 5822 that may optionally be usedfor communicating with the business phone dialer app 5812, the customerphone dialer app 5814, and the like. The SCM API 5822 may also be usedto interface with the business application 5802, an advertising network5824, and other networks, such as the Internet 5828. The SCM platform5818 may also reference an SCM content data set 5820 that may includedata, including visual content, that may be rendered for display to adevice user by one or more of the dialer applications 5812 and 5814 inassociation with a call being placed between a business phone and acustomer phone. In embodiments, the SCM content 5820 may include datasourced from a wide range of sources, including the Internet 5828, theadvertising network 5824, the business application 5802 (and any sourcesto which that application has access, such as a business informationdata set 5810), and the like. Techniques for generating and curating SCMcontent 5820 are described elsewhere herein; all such techniques applyin the embodiments of FIG. 58.

The elements depicted in FIG. 58 may be created, adapted, deployed,modified, maintained, developed, and updated using the businessapplication developer tools depicted in FIG. 50 and its accompanyingdescription. In an example, the business API 5806 may be developed anddeployed using the developer tools 5002 and the like. Functions, such asadvertising network functions that may be accessible to, included withor integrated into the SCM platform, may be developed, deployed,maintained, etc. by a set of advertising tools 5004. Interfaces amongelements in FIG. 58, such as SCM platform API 5822 may also bedeveloped, deployed and maintained by the developer tools of FIG. 50. Inan example, FIG. 50 depicts a version of the SCM platform API 5010 beingimpacted by at least one of the developer tools 5002 and the advertisingtools 5004.

Referring to FIG. 59, an exemplary embodiment of the methods and systemsfor use of an SCM platform with a business application and a set ofservices is depicted. A business application 5902 may be configured toperform various business functions, including a business workflow 5908that may include customer contact workflow activities. The businessapplication 5902, optionally thorough the workflow 5908 may have accessto business info 5910 and customer info 5904. The business application5902 may, for example, execute a customer contact version of theworkflow 5908 that may rely, at least in part, on the customerinformation 5904 (e.g., a customer contact data, such as a phone numberand the like) and the business information 5910 to facilitate enrichingcustomer contact events. The business application 5902 may further beconfigured with an interface, such as a business Application ProgrammingInterface (API) 5906, for interfacing with a set of services 5916 thatmay further provide coordinated access to other business elements, suchas a Sender Controlled Media (SCM) platform 5918. In embodiments, abusiness phone dialer application 5912 may communicate with the businessapplication 5902, optionally through business API 5906. The set ofservices 5916 may communicate with the business application 5902 bycomplying with the interface requirements of the business API 5906.Likewise, the business application 5902 may communicate with, forexample the SCM platform 5918 through the set of services 5916, such asto exchange information regarding one or more customer contact events,such as an upcoming event, a prior event, and a currently activecustomer contact event.

The set of services 5916 may be constructed to facilitate interoperationof the business application 5902 and the SCM platform 5918. Inembodiments, at least one service of the set of services 5916 mayprovide for exchange of call information associated with execution of acustomer contact workflow by the business application 5902. The set ofservices 5916 may ensure that activity on the business application 5902that impacts or would benefit from interacting with the SCM platform5918 is properly and timely communicated to the SCM platform 5918. Also,the set of services 5916 may ensure that activities occurring in therealm of the SCM platform 5918, such as interactions by a customer withSCM content that is managed by the SCM platform 5918 and presented onthe device are provided to the business application 5902. Inembodiments, the set of services 5916 may monitor such interactions andinform the business application 5902 when interactions that may impactaspects of execution of a workflow are detected, such as a customerdeclining to receive a phone call from the business. The set of services5916 may also facilitate batched operations between the businessapplication 5902 and the SCM platform 5918. A batch operation mayinclude providing a set of customer identifiers (e.g., phone numbers,email addresses, messaging system handles, and the like) and callpurpose information (e.g., a description or other metadata thatindicates an objective or purpose for performing customer contact) fromthe business application 5902 to the SCM platform 5918 and returning SCMcontent data structures (or indications thereof, such as a SCM contentdata structure identifier) to the business application 5902. The set ofservices 5916 may also access a contact event information data structure5930, that may optionally be configured by the business application 5902with a set of customer identifiers for an upcoming contact event, suchas a call campaign and the like. The set of services 5916 may updatevarious fields for customer-specific records in the contact event dataset 5930 to indicate status of the activities performed by the SCMplatform 5918 associated with preparing for a contact event, such as astatus of a customer identifier from the SCM platform's perspective.This customer status information may be useful to the businessapplication 5902 in that a customer of the business that is unknown tothe SCM platform 5918 may be treated differently than one that is knownto the platform 5918 at least because SCM content intended for thecustomer may not be accessible by the customer's phone dialerapplication 5914. This may occur if a business customer has not opted into using the SCM platform 5918 visual caller ID and other visual contentservices. A business application may adjust the contact eventinformation 5930 to avoid placing a call to the customer until thecustomer has opted into the SCM platform services. In embodiments, theSCM platform 5918 services may be automatically enabled on a customerphone, (e.g., by downloading a customer phone dialer application 5914adapted to interoperate with the SCM platform) when a customer becomes acustomer of a business that uses the SCM platform 5918 services asdescribed herein.

A phone or other customer contact device (e.g., text messaging deviceand the like) may be configured with a dialer application 5912 that mayfacilitate incoming and outgoing contact, such as placing a call to acustomer and the like. The business phone dialer application 5912 mayinterface with the business application 5902, optionally through thebusiness API 5906 to access various business information items 5910,customer information 5904 and the like. In embodiments, the businessapplication 5902, optionally through its business API 5906, may exchangecustomer-specific information (e.g., a phone number, name, relationshipto the business, and the like) with the business phone, typically withthe business phone dialer application 5912. The business phone dialerapplication 5912 may present information, such as call-specificinformation and the like through a dialer user interface. The interfacemay further be used to receive device user (e.g., a businessrepresentative making a phone call to a customer) selections, such asselection of interactive icons for performing various functionsassociated with customer contact events (e.g., dialing a phone number,confirming receipt of customer information in the user interface, andthe like).

Further in the embodiments of FIG. 59, an SCM platform 5918 may beconfigured to communicate with the business application 5902 and tofurther communicate with a customer phone dialer application 5914. TheSCM platform 5918 may further be configured to communicate with abusiness phone dialer application 5912 via the services 5916 and furtherthrough the business application 5902. In embodiments, communicationamong these elements may be over a network 5926, such as the Internetand the like. Like the business application 5902, the SCM platform 5918may optionally include or have access to an SCM application programminginterface 5922 that may optionally be used for communicating with theset of services 5916, the customer phone dialer app 5914, and the like.The SCM API 5922 may also be used to interface with an advertisingnetwork 5924, and other networks, such as the Internet 5928. The SCMplatform 5918 may also reference an SCM content data set 5920 that mayinclude data, including visual content, that may be rendered for displayto a device user by one or more of the dialer applications 5912 and 5914in association with a call being placed between a business phone and acustomer phone. In embodiments, the SCM content 5920 may include datasourced from a wide range of sources, including the Internet 5928, theadvertising network 5924, and the business application 5902 via the setof services 5916, along with any sources to which the set of services5916 or the business application 5902 has access, such as a businessinformation data set 5910, and the like. Techniques for generating andcurating SCM content 5920 are described elsewhere herein; all suchtechniques apply in the embodiments of FIG. 59.

Referring to FIG. 60, an exemplary embodiment of the methods and systemsfor configuration of an SCM platform with a business application andcall receiving/interrupt services is depicted. The embodiments of FIG.60 may include, without being limited to scenarios in which a customermakes contact (e.g., places a call) to a business. In embodiments, abusiness application 6002 may be constructed and configured similarly tobusiness applications 5802 and 5902 as described herein. Similarly,business workflow 6008 and business info 6010, along with correspondingbusiness application interconnections may be like workflow 5808, 5908and business information 5810 and 5910 of the embodiments of FIGS. 58and 59. The business application 6002 may further interface with an SCMplatform 6018, which may be similar in function to the SCM platform 5818and 5918 of FIGS. 58 and 59. A customer phone dialer 6014 may initiate acall to a business, such as a business for which business application6002 operates. The business may be configured with a callreceiving/intercepting service 6016 that handles incoming calls prior toconnecting them to a business representative. The callreceiving/intercepting service 6016 may be integrated with or intobusiness application 6002 or may be separate therefrom. Optionally thecall receiving/intercepting service 6016 may be integrated with or intoan SCM platform 6018 and the like. Without limiting the integrationoptions, the call receiving/intercepting service 6016 may execute on acomputing server that is distinct from a computing server on which anyof the business application 6002, SCM platform 6018 or other functionsof the embodiment of FIG. 60 execute.

In embodiments, the call receiving/intercepting service 6016 may notonly intercept a call from a customer dialer app 6014, but may interacttherewith, such as through exchange of audio messages and the like. Thereceiving/intercepting service 6016 may further interact with a businessphone dialer app 6012, such as to facilitate connecting an interceptedcall. The call receiving/intercepting services 6016 may, throughinterfacing with the business application 6002 and the SCM platform 6018(optionally via a caller ID service 6030 and the like), facilitateenhancing a customer's call experience by informing the SCM platform6018 of the caller ID 6030. Caller ID or other caller information,including call context and the like, may be provided to the businessapplication 6002 in response to intercepting a call. In embodiments, thecall receiving/intercepting service 6016 may have access to customerinformation 6004 of the business to perform functions, such as detectingknown customers of the business (e.g., caller IDs that include a numberor other information included in the caller ID that match to thecustomer information data set 6004), likely customers of the business(e.g., based on caller ID indicating a phone number of the caller beingsimilar to a phone number of an existing customer, such as when only thelast 4 digits of the number are different, indicating a different lineof an existing customer). The business application 6002 may furthercommunicate with the SCM platform 6018 so that a SCM content datastructure, including visual content, may be generated and optionallyprovided to the customer's phone dialer application 6014. Methods andsystems for presenting content on a dialer screen of a device from whicha call has been placed are described elsewhere herein. These methods andsystems may be applied in the embodiments of FIG. 60.

The call receiving/intercepting service 6016 may be configured with SCMhandling features comparable to a dialer application as variouslydescribed herein. In embodiments, such a configured service 6016 may usethe caller ID of the incoming call to identify an SCM data structureassociated with the caller ID. The service 6016 may have direct accessto SCM data structures that are identifiable by caller ID.Alternatively, the service 6016 may operate similarly to a recipientphone in the various embodiments described herein so that it retrieves,responsive to receiving the call, visual content, and optionally an SCMdata structure or link thereto through cooperative operation of the SCMplatform. That SCM data structure, or an identifier thereof, may includeenhanced customer identification and handling data, including visualcontent that may be provided to the business application 6002 where itmay be further enriched with business-specific information and appliedto a workflow for handling the call. Optionally, at least a portion,such as the visual portion of the SCM data structure may be passed fromthe business application 6002 to a business phone dialer app 6012 towhich the call is targeted for connection. This at least visual contentportion of the SCM data structure may optionally be provided from theservice 6016 to the business phone dialer app 6012 directly.

In an exemplary instance of operation of the system depicted in FIG. 60,a call destined for a business may be received by the callreceiving/intercepting service 6016. The service 6016 may examine thecaller ID of the call against business customer information 6004 anddetermine that the caller is a customer of the business. The receivingintercepting service 6016 may forward at least the caller ID 6030 to theSCM platform 6018. Optionally, other information may be provided to theSCM platform 6018, such as call context, caller-to-business relationshipand the like.

The call receiving/intercepting service 6016 may provide a result ofcustomer lookup in the customer information set 6004 to a businessapplication 6002. In the current example, the caller ID 6030 of theintercepting call indicates that the caller is a customer of thebusiness. The business application 6002 may configure a business phonedialer app 6012 to receive content from and interact with a businessworkflow 6008, an instance of which may be configured for the identifiedcustomer and executed through the business application 6002. Thebusiness application 6002 may, responsive to receiving the callerinformation from the service 6016, provide context regarding the callerand the business to the SCM platform 6018 for further enhancing thesourcing of visual and other SCM data structure content for use inassociation with the intercepted call.

The SCM platform 6018 may source visual content for the call based onthe information provided to it, such as caller ID, targeted business ID,which may enable access to business-specific content controls, such as abusiness-specific SCM content channel 6020 and the like. The methods andsystems described herein for sourcing visual content and the like foruse in handling calls may be applied in this example. In embodiments,the SCM platform 6018 may access visual content within a business SCMcontent channel 6020 selected based, for example, on informationprovided to the platform 6018 by the business application 6002, and thelike. The SCM platform 6018 may identify the customer as a user orsubscriber of the SCM platform tools for rendering visual content ondialer screens/lockscreens of computing devices. The SCM platform 6018may then communicate in near real time, such as over a network like theInternet and the like with the customer phone dialer app 6014 tofacilitate presenting visual content pertinent to the caller, business,and optionally caller relationship with the business. In embodiments,the content may be configured with interactive elements that representdata elements of a workflow for the call that the business application6002 may be prepared to execute. Interactions with those elements, suchas a list of departments in the business for which the caller may bemaking the call, may facilitate routing of the intercepted call to asuitable customer service representative and selecting a suitableinstance of the workflow 6008. The call receiving/intercepting service6016 may remain in communication with the business application 6002 andthe like while the SCM platform 6018 interacts with the callingcustomer.

Based on various context of the call, such as if the caller performs aninteraction with content rendered for the caller that indicates the callshould be connected, the call receiving/intercepting services 6016 maycause to be activated a connection between the caller and a businessrepresentative, such as a business representative operating a businessphone on which call-relevant content is rendered and the like. The callreceiving/intercepting services 6016 may continue to attend to thecontent of the call, such as by monitoring user interactions withrendered content, performing analysis of audio exchanges between thecaller and the business representative and the like to provideadditional context for the business application 6002 and/or the SCMplatform 6018 to further enhance the caller experience with visualcontent. In an example, natural language processing of the audioexchanges may indicate the customer is discussing a product of thebusiness, or an order made by the customer. This context may beconverted into actionable data for the business application 6002 toadapt and/or control the workflow to better meet the customer's needs.In an example, the purpose or tone of the call can be determined andrelied upon to adapt the visual content being presented to either thecaller or the business representative or both. As the tone of aconversation is detected, the call receiving/intercepting service 6016may provide a description of this tone to the SCM platform 6018 and/orto the business application 6002 for further contextual processing.

The various techniques described herein (e.g., APIs, interveningservices, and the like) for interfacing among elements of such a system(e.g., among a business application, SCM platform, callreceiving/intercepting service and the like) may be applied in thisexample to ensure ongoing, timely communication among the elementsbefore, during and after the call.

Referring to FIG. 61, alternate embodiments of the methods and systemsfor adapting and integrating business applications to operate with callvisual content rendering management, such as those depicted in FIGS. 58,59, and 60 is depicted. In the embodiments of FIG. 61, customerinteraction setup services 6116 may facilitate interactions between abusiness application 6102 and an SCM Platform 6118, for example to setupcustomer contact events based on visual content and anothercall/caller/customer context. In embodiments, setup services 6116 maycoordinate using various methods and systems of the SCM platform 6118 toconfigure visual content and access thereto prior to a call being madebetween a business representative (e.g., via a business phone dialer app6112) and a customer (e.g., via a customer phone dialer app 6114). Inembodiments, interaction setup services 6116 may facilitate data flowsbetween the platform and business application, such as to enable thebusiness application 6102 updating of an SCM content data structure 6120that is accessible through the SCM platform 6118 and the like.Similarly, the interaction setup services may ensure that content forrendering on a business phone dialer app 6112 of the business isdirected to the business application 6102 with relevant context, such asa business phone identifier and the like.

Referring again to FIG. 61, a business application 6102 may beconfigured to perform various business functions, including a businessworkflow 6108 that may include customer contact workflow activities. Thebusiness application 6102, optionally thorough the workflow 6108 mayhave access to business info 6110 and customer info 6104. The businessapplication 6102 may, for example, execute a customer contact version ofthe workflow 6108 that may rely, at least in part, on the customerinformation 6104 (e.g., a customer contact data, such as a phone numberand the like) and the business information 6110 to facilitate enrichingcustomer contact events. The business application 6102 may further beconfigured with an interface, such as a business Application ProgrammingInterface (API) 6106, for interfacing with a set of interaction setupservices 6116 that may further provide coordinated access to otherbusiness elements, such as a Sender Controlled Media (SCM) platform6118. In embodiments, a business phone dialer application 6112 maycommunicate with the business application 6102, optionally throughbusiness API 6106. The set of interaction setup services 6116 maycommunicate with the business application 6102 by complying with theinterface requirements of the business API 6106. Likewise, the businessapplication 6102 may communicate with, for example the SCM platform 6118through the set of interaction services 6116, such as to exchangeinformation regarding one or more customer contact events, such as anupcoming event.

The set of interaction setup services 6116 may be constructed tofacilitate interoperation of the business application 6102 and the SCMplatform 6118. In embodiments, at least one service of the set ofinteraction setup services 6116 may provide for exchange of upcomingcall information associated with execution of a customer contactworkflow by the business application 6102. The set of interaction setupservices 6116 may ensure that activity on the business application 6102that impacts or would benefit from interacting with the SCM platform6118 is properly and timely communicated to the SCM platform 6118 forcustomer interaction setup. Also, a set of interaction response services6130 may ensure that activities occurring in the realm of the SCMplatform 6118, such as interactions by a customer with SCM content thatis managed by the SCM platform 6118 and presented on the device areprovided to the business application 6102. In embodiments, the set ofinteraction response services 6130 may monitor such interactions andinform the business application 6102 when interactions that may impactaspects of execution of a workflow are detected, such as a customerdeclining to receive a phone call from the business.

During a call and after a call (e.g., a post-call period), a set ofinteraction response services 6130 that may be configured by thebusiness application developer tools described herein, may facilitateconversion/interpretation/encoding of customer interactions withrendered content for use by a business application 6102. In an example,visual content rendered on a customer's phone dialer application userinterface 6114 (optionally through a lockscreen of the phone) mayinclude interactive elements that the customer may select in the phone'suser interface. While these interactive elements may be defined asgeneric action buttons in the content, a business application mayrequire data indicative of the specific action button with which thecustomer is interacting to reliably take suitable action. Likewise, auser interaction with a location on a user interface may mean differentthings based on the content being presented. Interaction responseservices 6130 may facilitate conversion or encoding of customerinteractions with rendered content so that they are actionable by thebusiness application 6102.

The set of interaction setup services 6116 may also facilitate batchedoperations between the business application 6102 and the SCM platform6118. A batch operation may include providing a set of customeridentifiers (e.g., phone numbers, email addresses, messaging systemhandles, and the like) and call purpose information (e.g., a descriptionor other metadata that indicates an objective or purpose for performingcustomer contact) from the business application 6102 to the SCM platform6118 and returning SCM content data structures (or indications thereof,such as a SCM content data structure identifier) to the businessapplication 6102. The set of interaction setup services 6116 may alsoaccess a contact event information data structure 6132, that mayoptionally be configured by the business application 6102 with a set ofcustomer identifiers for an upcoming contact event, such as a callcampaign and the like. The set of interaction setup services 6116 mayupdate various fields for customer-specific records in the contact eventdata set 6132 to indicate status of the activities performed by the SCMplatform 6118 associated with preparing for a contact event, such as astatus of a customer identifier from the SCM platform's perspective.This customer status information may be useful to the businessapplication 6102 in that a customer of the business that is unknown tothe SCM platform 6118 may be treated differently than one that is knownto the platform 6118 at least because SCM content intended for thecustomer may not be accessible by the customer's phone dialerapplication 6114. This may occur if a business customer has not opted into using the SCM platform 6118 visual caller ID and other visual contentservices. A business application may adjust the contact eventinformation 6132 to avoid placing a call to the customer until thecustomer has opted into the SCM platform services. In embodiments, theSCM platform 6118 services may be automatically enabled on a customerphone, (e.g., by downloading a customer phone dialer application 6114adapted to interoperate with the SCM platform) when a customer becomes acustomer of a business that uses the SCM platform 6118 services asdescribed herein.

A phone or other customer contact device (e.g., text messaging deviceand the like) may be configured with a dialer application 6112 that mayfacilitate incoming and outgoing contact, such as placing a call to acustomer and the like. The business phone dialer application 6112 mayinterface with the business application 6102, optionally through thebusiness API 6106 to access various business information items 6110,customer information 6104 and the like. In embodiments, the businessapplication 6102, optionally through its business API 6106, may exchangecustomer-specific information (e.g., a phone number, name, relationshipto the business, and the like) with the business phone, typically withthe business phone dialer application 6112. The business phone dialerapplication 6112 may present information, such as call-specificinformation and the like through a dialer user interface. The interfacemay further be used to receive device user (e.g., a businessrepresentative making a phone call to a customer) selections, such asselection of interactive icons for performing various functionsassociated with customer contact events (e.g., dialing a phone number,confirming receipt of customer information in the user interface, andthe like).

Further in the embodiments of FIG. 61, an SCM platform 6118 may beconfigured to communicate with the business application 6102 and tofurther communicate with a customer phone dialer application 6114. TheSCM platform 6118 may further be configured to communicate with abusiness phone dialer application 6112 via the interaction setupservices 6116 and further through the business application 6102. Likethe business application 6102, the SCM platform 6118 may optionallyinclude or have access to an SCM application programming interface 6122that may optionally be used for communicating with the set ofinteraction setup services 6116, the interaction response services 6130,the customer phone dialer app 6114, and the like. The SCM API 6122 mayalso be used to interface with an advertising network 6124, and othernetworks, such as the Internet 6128. The SCM platform 6118 may alsoreference an SCM content data set 6120 that may include data, includingvisual content, that may be rendered for display to a device user by oneor more of the dialer applications 6112 and 6114 in association with acall being placed between a business phone and a customer phone. Inembodiments, the SCM content 6120 may include data sourced from a widerange of sources, including the Internet 6128, the advertising network6124, and the business application 6102 via the set of interaction setupservices 6116, along with any sources to which the set of interactionsetup services 6116 or the business application 6102 has access, such asa business information data set 6110, and the like. Techniques forgenerating and curating SCM content 6120 are described elsewhere herein;all such techniques apply in the embodiments of FIG. 61.

Referring to FIG. 62, exemplary control flow scenarios for operation ofa business application in response to a customer placing a call to thebusiness that is handled by a call receiver/interceptor. In embodiments,the exemplary flow scenarios include data flows and control through anSCM platform.

In embodiments, a first scenario involves data and control flowing fromthe interceptor to the business application to the SCM platform and thento the caller's dialer device app. In the first customer, call-inscenario 6210, a native dialer app 6202 of a customer call device (e.g.,a mobile phone and the like) may initiate a call to a business. Theinitiated call may be received by a call receiver/interceptor 6204 thatmay detect a caller ID associated with the call and check a relationshipof the caller based on the detected caller ID with the business. Thecall receiver/interceptor 6204 may communicate at least the detectedcaller ID and caller relationship information with a businessapplication 6206 of the business. The business application may,responsive to the communication regarding the call load a workflow,activate the workflow, gather caller details and send a signal to an SCMplatform 6208 regarding the call and caller. The signal may includeinformation on which the SCM platform 6208 can act, such as calleridentification information that may facilitate the SCM platform 6208determining if the caller is a participant of (e.g., has opted in to)the SCM content management, rendering, and interaction functions of theplatform. The signal may further include information that the SCMplatform 6208 may use to select and/or configure an SCM data structurebased on, for example, a business content channel to which informationin the signal may direct the platform. In embodiments, at least a mobiledevice rendering portion of the SCM content data structure may becommunicated to the caller's dialer app 6202 via an API of the nativedialer app. The native dialer app 6202 may render visual portions of thecommunicated SCM data structure in an interface of the caller's device,such as a user interface screen of the dialer app and the like. Inembodiments, the native dialer app 6202 may further be adapted tofacilitate rendering the visual content and/or interacting with the SCMplatform as described herein. At an appropriate time during this flow,such as after the native dialer app renders the visual portion of theSCM content data structure, the call may be connected to a businessrepresentative who may be responsible for performing the activatedworkflow.

In embodiments, a second scenario involves data and control flowing fromthe interceptor to the SCM platform and to both the business applicationand the caller's dialer device app. In the second customer, call-inscenario 6212 a caller dialer app 6202 may place a call to a businessthat may be intercepted by the receiver/interceptor 6204 that may detecta caller ID associated with the call and check a relationship of thecaller based on the detected caller ID with the business. The callreceiver/interceptor 6204 may communicate information on which the SCMplatform 6208 may act, such as the detected caller ID andcaller-business relationship information with the SCM platform 6208. Theinformation on which the SCM platform 6208 can act, such as calleridentification information that may facilitate the SCM platform 6208determining if the caller is a participant of (e.g., has opted into) theSCM content management, rendering, and interaction functions of theplatform. The SCM platform 6208 may use the caller-business relationshipinformation, for example, to select and/or configure an SCM datastructure based on, for example, a business content channel to whichbusiness-related information in the communication about the call maydirect the platform. The SCM platform 6208 may communicate informationdetermined about the caller, such as the caller relationship with thebusiness and the caller relationship with the SCM platform to thebusiness application 6206 of the business. The business application may,responsive to the communication regarding the call load a workflow,activate the workflow and gather caller details for use during the call.

In embodiments, at least a mobile device rendering portion of the SCMcontent data structure may be communicated by the SCM platform 6208 tothe caller's dialer app 6202 via an API of the native dialer app. Thenative dialer app 6202 may render visual portions of the communicatedSCM data structure in an interface of the caller's device, such as auser interface screen of the dialer app and the like. In embodiments,the native dialer app 6202 may further be adapted to facilitaterendering the visual content and/or interacting with the SCM platform asdescribed herein. At an appropriate time during this flow, such as afterthe native dialer app renders the visual portion of the SCM content datastructure, the call may be connected to a business representative whomay be responsible for performing the activated workflow.

In embodiments, a third scenario involves alternative data and controlflowing from the interceptor to the business application to the SCMplatform and then to the caller's dialer device app. In the firstcustomer, call-in scenario 6214, a native dialer app 6202 of a customercall device (e.g., a mobile phone and the like) may initiate a call to abusiness. The initiated call may be received by a callreceiver/interceptor 6204 that may detect a caller ID associated withthe call and check a relationship of the caller based on the detectedcaller ID with the business. The receiver/interceptor 6204 may furtherrecommend a business-specific content channel based on, for examplecontext of the call, the caller-business relationship, and any othercall processing rules that may be associated with handling calls to thebusiness. The call receiver/interceptor 6204 may communicate at leastthe detected caller ID, caller relationship information, and recommendedcontent channel to the business application 6206 of the business. Thebusiness application may, responsive to the communication regarding thecall load a workflow, activate the workflow, validate the recommendedchannel (e.g., based on business goals, activities, and the like thatmay be encoded into or associated with an activated workflow) and send asignal to an SCM platform 6208 regarding the call and caller. The signalmay include information on which the SCM platform 6208 can act, such ascaller identification information that may facilitate the SCM platform6208 determining if the caller is a participant of (e.g., has opted into) the SCM content management, rendering, and interaction functions ofthe platform. The signal may further include information that the SCMplatform 6208 may use to select and/or configure an SCM data structurebased on, for example, the validated business content channel. Inembodiments, content from the validated content channel may beconfigured into or at least linked to the SCM data structure. Inembodiments, at least a mobile device rendering portion of the SCMcontent data structure (e.g., a portion from the validated contentchannel) may be communicated to the caller's dialer app 6202 via, forexample an API of the native dialer app. The native dialer app 6202 mayrender visual portions of the communicated SCM data structure in aninterface of the caller's device, such as a user interface screen of thedialer app and the like. In embodiments, the native dialer app 6202 mayfurther be adapted to facilitate rendering the visual content and/orinteracting with the SCM platform as described herein. At an appropriatetime during this flow, such as after the native dialer app renders thevisual portion of the SCM content data structure, the call may beconnected to a business representative who may be responsible forperforming the activated workflow.

In embodiments, the native dialer app 6202 API may be constructed by thebusiness developer tools described herein. In embodiments, thecommunication between the receiver/interceptor 6204 and the businessapplication 6202 may be performed via one or more APIs of theseelements. In embodiments, the signaling between the business application6206 and the SCM platform 6208 may be performed via one or more APIs ofthese elements. As described elsewhere herein, any of the APIs may beconstructed, adapted, and maintained using the business application andrelated developer tools described herein. Likewise, any of the elementsdepicted in the scenarios of FIG. 62 may be adapted using the developertools described herein to facilitate communication therewith and betweensuch elements.

The distinct elements depicted, such as a call receiver/interceptor6204, a business application 6206, an SCM platform 6208 may indeed bedistinct physical elements, such as servers and the like; however, eachmay operate as part of an integrated system that may involve at least aportion of any one element operating as part of a system comprising atleast a portion of any other element. Therefore, in embodiments, aspectsof the call receiver/interceptor 6204 (e.g., a function to determine arelationship between the caller and the business) may be integrated withaspects of the business application 6206 (e.g., a data set that relatescustomer identifiers, such as caller ID and the like, with customerrecords that facilitate determining such a relationship). Also, inembodiments, aspects of a call receiver/interceptor 6204 (e.g., afunction to recommend a content channel) may be integrated with aspectsof the SCM platform 6208 (e.g., organizational and indexing functions ofa set of business content channels).

Dialer apps have various operational modes and may offer differentscreens for user interaction with the dialer app in these modes, such asdialing numbers, searching through contacts to find and dial an existingcontact, redialing a previously dialed/received number, and the like.However, a standard convention of dial pads for phone dialers (mobileand fixed) is to match letters from the alphabet with individual keys,as shown in FIG. 63. Yet, when presented with a dialer app screen 6302as depicted in FIG. 63, all that is generally available to a user is toenter numbers (or special characters # and *) by selecting an element inthe dialer pad. If those numbers, in the order that they are selectedmatch an existing contact, the contact name 6304 may appear in thedialer window. Some dialer apps may communicate with email and otherapps on the phone to suggest contacts from those apps that match a phonenumber entered in such a dialer app screen. What is needed is a dialerapp that permits use of the dialer dial pad to make use of the alphabetletters mapped to keys as they are typed to provide much greatercontextual access to consumers and businesses independent of a consumeror business being an existing or recently used contact.

In embodiments, a name/word forming service (also referred to herein asa phrase forming circuit and a candidate contact recommendationfacility) may take a sequence of dial pad entries (e.g., keystouched/typed in a specific order) and suggest parties or categories ofparties to contact. The name/word forming service may progressively forma word/name with each successive dial pad entry, which may be presentedto the name/word forming service as a stream of dial pad selections.Such a name/word forming service may rely on a range of resources toidentify and/or suggest candidate parties/contacts, such as existingcontacts, suggested contacts, dictionaries, company directories, socialmedia connections (e.g., FACEBOOK™ friends, TWITTER™following/followers, and the like), resources with a determinablerelationship with the dialer, such as through common affiliation (e.g.,people who work in the same business, same last name, same businessfield, fans of the same sports teams, and the like). In embodiments, acommon affiliation may be determined from aspects of the dialer app,such as a third-party platform with which the app is associated. Adialer app may be constructed and/or updated/extended to workcollaboratively with a third-party platform, such as an SCM platform asdescribed elsewhere herein. Suggestions from the name/word formingservices may be influenced by such association with a third-partyplatform. As an example of dialer app determined affiliation, anoriginal equipment compatible dialer app provided by the phone provider(herein an OEM or generic dialer app) may be adapted through use of anSDK to work with the third-party platform. This adaptation may influencethe types of words/names formed by the word/name forming services. Inembodiments, the adaptation of the dialer app may be through an API ofthe OEM dialer app. As another example, a user may have opted in todownload and use a customized dialer app that is constructed to extendthe generic dialer app functions to include, for example name/wordforming services or interfaces thereto, use of an SCM or otherthird-party platform for call/contact related enrichment, and the like.Such a customized dialer app may be preconfigured to form names/wordsusing information/rules/constraints of the third-party platform.

In addition to using data resources of a third-party platform forword/name forming, such as a list of users of an SCM platform, such aname/word forming service may have access, such as through an SCMplatform, to other resources, including without limitation contactsponsoring capabilities, search engine capabilities (e.g., candidateentity search engine capabilities), including general (e.g., Internet)search engine capabilities and domain-specific search enginecapabilities, such as search engines adapted to search for specificcategories (e.g., products or news) or to search within particularfields or content types (e.g., images, videos, maps, legal research,patents, scientific literature, or the like). Additionally, a name/wordforming service may interface, optionally directly or through athird-party platform with other contact/search apps, such as restaurantsearching apps (e.g., YELP™), activity searching apps (e.g., MEETUP™),professional service groups (e.g., US NAVY), educational institutionsand the like. These third-party apps may execute on the same mobiledevice as the dialer app. These third-party apps may have portals, suchas APIs and the like through which programmatic entry of search termscan be entered and responses provided.

A name/word forming service may be constructed to provide contextuallyrelevant candidates for a range of dial pad entries. While entering asingle dial pad number (e.g., the number 4 that corresponds in aU.S.-based dialer app to the letters G H and I) may generate manycandidate parties or categories, rules for word/name forming may beapplied to reduce the number of candidates to a more manageable number.Rules may be applied that adapt the resources used for forming aname/word based on the degree of detail detectable from the dialedentries. As an example, when a single number is entered (e.g., number4), a word/name forming rule may limit the resources used to onlycurrently known contacts. In this example, when the number 4 is entered,only contacts or categories with names or other descriptive data thatbegins with any of the letters G, H, and I may be suggested ascandidates for contacting. Further refining rules, such as prioritizingrecently called contacts in this candidate set over seldom used orcontacts that have not been contacted in a while may also be applied.Rules may be improved by machine learning, such as on a training set ofactual contacts by a set of users when engaging with the dial pad afterhaving been presented with various combinations of contacts andcategories upon entry of various dial pad entry combinations.

Other techniques for refining candidate entries at any level of entereddetail (one or more dial pad entries) may include reference to contextof a dialing event. In embodiments, a dialer app screen, such as thatdepicted in FIG. 63, may have an interactive element that, whenactivated, informs the dialer app and/or the name/word forming app tobypass generally known contacts and instead access an Internet searchengine to suggest a name or word being formed. Whether determining touse an Internet search engine is explicit or implicit, the word/nameforming service may pass partially formed words to a search engine togather further context of potential words/names.

The word/name forming service may be constructed to use a dictionary todetermine candidate words/names. In embodiments, typing a sequence of 7(P Q R S), 4 (G H I), 9 (W X Y Z) may facilitate looking up candidatewords in a dictionary (e.g., PIZ, SIX, SHY, PIX, and others). Usingcontextual clues, the word/name forming service may, in this example,suggest the word PIZZA. Contextual clues may include a user'spreferences, dial pad-based search history, frequency of occurrence ofthe candidate words, profile information (e.g., demographic,psychographic, geographic or similar information, including profileinformation generated with user participation, such as through surveysand/or collaborative filtering), behavioral history (e.g., contentpreferences, shopping behavior, search behavior, and the like), and thelike. Generally, candidate words that more readily relate to a resourceto contact, such as a local pizza shop (PIZ) as opposed to theunaffiliated candidate word QHW may be favored and offered first to auser making the dial pad entries.

The operation of a dialer app in association with a name/word formingservice and searching capabilities may be implemented with the methodsand systems for Sender Controlled Media (SCM) described herein. The SCMmethods and systems described herein, generally referred herein to as anSCM platform, facilitate rendering visual and audio content through adialer app screen of a device through which a user of the device ismaking a phone call. Further the SCM capabilities herein facilitate bothrendering content and receiving user interactions therewith, such asselecting a rendered item of content (e.g., an icon or anotheraction-element) and the like. Therefore, in embodiments, an SCM-equippeddialer app may work cooperatively with an SCM platform that mayoptionally include a name/word forming service or at least provideaccess to such a service to cause the search by dial pad methods andsystems described herein.

An exemplary flow diagram for such embodiments is depicted in FIG. 64.As a user enters (e.g., touches/swipes, and the like) numbers on adialer app keypad 6402, the data is collected 6404, such as through thedialer app and/or the SCM platform. The collected dial pad entry/entriesare shared with the word/name forming service 6406 to quickly arrive atone or more suitable candidate name/words 6408. The SCM platform, incoordination with the word/name forming service may configure acall-specific SCM content data structure 6410 including a visual portion6412 of the suitable candidate name/words. The SCM platform may use theSCM content rendering management functionality described herein forrendering on a user's screen at least a visual portion of the configuredcall-specific SCM content data structure. This may involve the SCMplatform sending at least a portion (e.g., a visual portion) of theconfigured call-specific SCM content data structure to the dialerapplication that is active on the user's phone via an IP-basedcommunication channel that is distinct from a dial-out channel of theOEM dialer, such as through an API of the dialer app and the like.Continuing with use of the dial pad number 4 as an exemplary dial padentry, the visual SCM content structure may include the potentialname/words that are most highly prioritized for this dial pad entry,such as PIZ possibly for pizza, SIX possibly for a restaurant name andthe like. The dialer app may send additional user interactions with thedialer app user interface to the SCM platform, such as an additionaldial pad entry (e.g., to refine the presented candidate results), aselection of a visual item of content rendered from the call-specificSCM content data, and the like.

Continuing this example, the user selects the rendered content PIZ,which is refined by, for example the word/name forming services into theword pizza. A next SCM content data structure may be configured so thatthe word(s) formed from the selected content (PIZ) is/are rendered inthe user's dialer app user interface (e.g., the word “Pizza” isrendered). With at least one candidate word/name formed and presented tothe user, the SCM platform or other service may cause an Internet searchto be performed using the presented word as a search term. Optionally,the SCM platform may hold off initiating a search until the user selectsthe at least one refined candidate word in the user interface. In anexample, the user may opt to continue making dial pad entries as a wayof refining the candidate word. With the word “Pizza” presented, theuser may begin to select further dial pad entries to form a name of apizza shop, or other attribute, such as a preferred zip code for thepizza shop, and the like. In embodiments, the name/word forming servicemay adapt the existing formed candidate word(s), extend them, or start anew word to be added to the existing formed candidate word(s) forrefining search engine results.

In embodiments, the methods and systems for collecting and generatingvisual content for use in an SCM content data structure may identifycandidate businesses (e.g., all local pizza shops) based on the selectedrefined word. The candidate businesses may be identified through variousapproaches, including Internet search results. Other candidate businessidentification approaches may include selecting among a set ofbusinesses with which the SCM platform or an operator/owner thereof hasa referral or co-marketing agreement. In embodiments, businesses may optto participate in the SCM platform to gain the benefits of the sendercontrolled media management and rendering support capabilities forbusiness-to-customer and customer-to-business interaction (e.g., phonecalls and the like). This participation may extend to referral and/orco-marketing benefits, such as presenting, in the example above, pizzashops participating in the SCM platform. In embodiments, candidatebusinesses that are presented to a user in this way may garner an owneror operator of the SCM platform benefits, such as compensation forpresenting the business to a user, for connecting a phone call from theuser to the business, for referral when the user transacts with thepresented business, and the like. Other businesses may also be presentedas contact candidates based on the refined candidate word(s), such asthrough performing a search using other resources, (e.g., YELP™ and manyothers described herein). In addition to identifying candidatebusinesses (or people, organizations, education institutions, governmentagencies, and the like), the methods and systems for word/name formingand content presentation may go beyond a basic Internet type search toretrieve relevant content about the candidate businesses. Inembodiments, content descriptive of candidate businesses or othercandidate resources that participate in the SCM platform may beretrieved from SCM content data structures, business-specific contentchannels and the like that are managed by operations of the SCMplatform. The SCM platform and service may also interact with a webpresence (e.g., websites, public data structures, and the like) of thecandidate business to gather further details of the business, such aslocation, times of operation, product offerings, product costs andothers. In embodiments, the business-specific content may be gathered byinteracting with APIs of the candidate businesses. Also, results ofInternet or other searches may be ranked or otherwise further refined(e.g., based on user preferences and the like) to facilitate presentingrelevant search results first in what is often limited display screenreal estate. Again, relevance of search results may be based on amulti-dimensional relevance factoring approach that may incorporateuser, platform, and device preferences, history, business agreements,user-to-user similarity, and the like. The gathered content may yetagain be structured into a visual content portion of an SCM content datastructure that is shared with the dialer app of the phone on which theuser is dialing. Further user interactions with this content, such asselection of one of the presented local pizza shops may result in a callbeing placed to the pizza shop. In embodiments, the selection of a localpizza shop may result in the phone number for the shop being passed tothe dialer app (e.g., as a form of metadata in an SCM content datastructure) so that the dialer app can place the call.

While user interaction with the content displayed is described above asthrough an interactive user interface, such as a touch screen of amobile phone, other forms of interaction are contemplated for useherein. A user may tap a few digits and then use voice commands torefine the formed name/word, such as “Yes pizza, please” or “Do not dialmy friend Shyler”, and the like. In embodiments, a user may merely speakdigits into a voice command interface of the dialer app to activate thename/word forming service.

Referring to FIG. 65, an example of a phone dialer app constructedand/or extended to facilitate searching through search term (e.g.,word/name) forming using the methods and systems described herein isillustrated. A user may start entering digits to contact customerservice for a business. Through the dialer app interactions noted above(e.g., using SCM content management data structures and the like), theuser may be initially presented with a contact 6502, but throughcontinued dial pad entries 6504 may be presented with a choice ofcandidate businesses 6506. The user may select the business name 6508from a list of candidate businesses 6506 based on the digits entered.Using the Internet and other search techniques described, such asaccessing contact and other information for a business using an API ofthe business, a list of popular departments 6510 may be rendered on thedialer app user interface screen as depicted in FIG. 65. Based on userselection of a customer service department 6512 for the business, acontact event (e.g., a phone call activity) may be initiated 6514through the dialer app. Prior to initiating the contact event, or inparallel with that event, an SCM content data structure may be selectedand accessed, such as by a server of the SCM platform for the customerservice department, from a set of such data structures. This selectionmay be based on the phone number of the customer service department tobe (being) dialed. If no SCM content data structure is available for thecustomer service phone number, one may be generated using the methodsand systems for dynamic SCM content data structure generation describedherein.

In embodiments, at least a visual portion of the data structure may bemade available to the customer's dialer app for rendering on the displayof the user's phone, such as in the dialer app user interface. The datastructure may further include metadata, such as URLs and other linksthat may be associated with visual content items so that a userselection of one of the visual content items may activate access tocontent through the associated link. In this example, the user may bepresented with options for proceeding with a customer serviceinteraction, such as by continuing to talk with a customer servicerepresentative, switch to an on-line chat with a representative, requesta call back and the like. The content presented via the dialer app mayinclude links to customer service features of the business, such as aschedule of services and costs, a link through which data can beexchanged between the customer and the business (e.g., forauthentication, service tips, help manuals, and the like).

In embodiments, the methods and systems of sender controlled media (SCM)herein may include dialer apps of smart phones and the like that may beconstructed and/or adapted to render visual and/or audio content througha user interface of a smart phone responsive to receiving a call. Therendered content may supplement or take place of the informationtypically presented in a call answer screen of a standard dialer app. Inbusiness use cases, this pre-call rendering may provide benefits to thebusiness conducting the call and to the recipient that enrich andfacilitate an improved contact experience. A business may place a call,such as to a customer and the like to conduct some business with thecustomer. Through use of the methods and systems for SCM managementdescribed herein, the business representative may present on therecipient's call answer screen, which optionally may be a lockscreen ofthe device, information such as why the recipient is being called,(e.g., their order is ready for delivery scheduling) and who is placingthe call (e.g., the name/department of the business and/or the name ofthe business representative making the call). Examples and embodimentsherein that may facilitate providing this functionality are describedwith respect to methods and systems of call registration, call purposeand the like described at least in association with FIGS. 51-53.

In addition to call context information being rendered in a call answerscreen, actionable content may be presented, such as options for takingaction related to the incoming call. In an example of such actionoptions, a user may be presented with contact continuation options, suchas to answer the call and have a verbal dialog with the caller, toactivate video and conduct a video call with the caller, to open a chatchannel and continue the call by text chat with the caller or otherbusiness representative, to request a call back at a different time(which may be scheduled by a menu presented on the screen of therecipient), to forward the call to another recipient, to decline thecall, to send a message to the caller, such as to request moreinformation, and the like. In embodiments, sending a message to thecaller may include sending a standardized text reply, sending acustomized text reply, activating the camera and/or the microphone ofthe phone to record a brief reply message, and the like. Other actionoptions may include automatically activating an SCM data structure ofthe recipient (such as one from a channel or library of the recipientand/or one that is determined by processing the content and/or origin ofthe incoming call as described elsewhere in this disclosure), and thelike. In embodiments, replying to the caller may also include accessingan SCM data structure with the dialer app and/or the call answer screeninterface and directing that data structure to the caller's phone'sdialer app where it can be rendered in the caller's dialer app userinterface screen.

In embodiments, call context that may be rendered in a call answerscreen of a call recipient's phone may be enhanced with other contextassociated with the caller (e.g., a business entity that the caller,typically a representative of the business is representing) and/or therecipient. In addition to call context such as a name of a business anda purpose of the call being presented, information about, for example arelationship status of the business and the recipient may be included.As an example, if a business calls a long-term customer, the contentrendered may include a reference to the number of years of loyalty ofthe customer. If a business places a call to a person who does not havea clearly definable relationship with the business (e.g., a prospectivecustomer), a different set of criteria may be used to determine contentto render. In embodiments, a call (e.g., to a prospect or otherwisenon-customer) may include sending rendering content that includes anoffer of compensation for going forward with the call. As an example ofan offer of compensation, a user may have posted a recent purchase ofcamping gear for an upcoming trip on social media. The methods andsystems for SCM content rendering management when applied in a businesscalling scenario may access a social media feed of a prospectivecustomer to identify a form of commonality with the business. An SCMcontent data structure may be configured with an incentive offer, suchas a discount or redeemable coupon to be applied to a subsequentpurchase of camping gear as compensation for talking with the businessrepresentative for a few minutes. Similarly, a call being placed to along-term customer may include a reference (e.g., selectable URL orother link) to a reward that is available to the customer in recognitionof his/her long-term loyalty.

In embodiments, a pre-call experience may further be enhanced bypresenting content that emphasizes the personal nature of the callevent, such as a short video of the business representative who ismaking the call, asking to talk with a customer. This content may bemade available to the recipient's dialer app for rendering in a callanswer user interface screen using the SCM content management methodsand systems described herein. Such personalization may improve the callexperience for the recipient by seeing a friendly face of a human,rather the anticipation of having to deal with an automated responsesystem after answering the call.

Beyond merely presenting call context and options for proceeding withthe customer contact, the dialer app may be adapted to facilitatefurther interaction and conditional rendering based thereon. An adapteddialer app may render content in a call answer screen user interface andrespond to actions in that call answer screen user interface byrendering replacement or supplemental content responsive to the useractivity. This follow-on rendering may be based on metadata andadditional rendering content in an SCM data structure provided to thedialer app for use during the incoming call. Optionally, the dialer appmay activate other applications on the phone, such as a customer serviceportal app for the calling business responsive to a recipient action inthe call answer screen. This may be preferable to continuing the calldirectly via the dialer app so that the user's phone function can befreed up while the customer service contact event proceeds.

The examples herein for business-centric pre-call recipient experienceare merely representative of the capabilities of a dialer app/callanswer capability of a smart phone that is adapted and/or constructed tosupport enhanced content rendering as part of an incoming callexperience. These and similar capabilities may be applied to other typesof incoming calls, such as calls from entities other than commercialbusinesses, such as educational institutions, government agencies,political organizations, and the like. While the examples are generallybusiness-centric, similar capabilities may be applied to incomingpersonal calls. In an example of an incoming personal call, a pre-callexperience may include offering the recipient options for continuing,such as answering the call, switching to a video call, exchanging textmessages, activating a different contact app, with such as WHATSAP™ andthe like, recording and sending a video reply, and the like.

In addition to enriching a customer's pre-call experience when receivinga call from a business, the methods and systems for SCM contentrendering management may enrich an in-call experience, for example byrendering actionable content in an active call screen of the recipient'sphone during the call. For example, links to or content from externalresources, such as help manuals, user account screens, product offeringscreens, and the like may be communicated from a server of the businessto the recipient's dialer app during an active call between the businessand the user for rendering in an active call screen thereof. In thisway, a user may not need to switch from the active call screen toanother form of messaging app (e.g., an email app or the like) toreceive links to information that is pertinent to business beingconducted during the call. This integrated rendering approach benefitsthe caller as well by bypassing an additional step, such as verifyingthat the recipient has access to their email and the like. Furtherin-call experience may itself provide a degree of security once therecipient has been sufficiently verified. With this verification, linksto confidential content or the confidential content itself, such asaccount details (e.g., amounts due from the customer to the business)may be delivered through the dialer app/active call screen to the user.

Like pre-call and in-call content rendering with a suitably adapteddialer app, post-call interactions may be enhanced and enriched usingthe SCM platform methods and systems described herein. Rather thanconventional approaches to post-call experience, such as emailingsurveys, or asking for feedback via a separate form of contact (e.g.,via text messaging and the like), calling the customer back to respondto an automated call quality survey and the like, content may beprovided through the active call screen of the customer's adapted smartphone dialer app that provides opportunities for post-call actions. Inembodiments, post-call actions, such as rating the call quality, may bepresented during the active call, or preferably near an anticipated endof the active call to present the opportunity for feedback while therecipient is still engaged with the call, or as the call is ending.Post-call visual content rendered in a dialer app user interface screen,contemporaneously with an end of a call, may also include actionablevisual content items, such as an option to be connected to a supervisor,request a call back from a supervisor, request a copy of a recording ortranscript of the call, ordering a product or service, scheduling afollow-up call, and the like. By maintaining the engagement with thecustomer for collecting post-call feedback and further actions, there isa greater likelihood of the customer's participation than if thepost-call follow-up occurs later.

Described elsewhere herein is a system in various embodiments that usesoftware and/or services that are constructed to support operation ofthe SCM content rendering and interaction management capabilities of anSCM platform and the like. In these embodiments, SCM compatibleapplications operating on user's phones are constructed to enrich thephone call experience through capabilities that include capturing,generating, and rendering visual and audio content as part of the phonecall experience. Those applications also provide capabilities forpreconfiguring sender controlled media (SCM) content data structures andpropagating those structures so that they are available to allparticipants of an SCM platform for use when one participant of theplatform calls another participant of the platform. Those applicationsfurther include functionality for handling calls from non-participantsof the platform. In embodiments, those applications may rely oncentralized services of the SCM platform to perform their rendering andresponse actions. While this system of connected applications on phonesand servers provides a wide range of capabilities, at least a portion ofthose capabilities may be made available for use by non-participants ofthe platform, such as by using software development tools, such assoftware development kits and the like to enhance off-the-shelf andthird-party smart phone dialer applications with certain call-initiatedcontent rendering capabilities.

A software development kit for adding SCM functionality to a phonedialer may be referred to herein as an SCM SDK. SCM relatedfunctionality that may be enabled in smart phone dialer apps via an SCMSDK may include without limitation: (i) rendering content other thangeneric caller ID content in a call answer screen of a dialer app; (ii)access to content other than generic caller ID content for rendering inresponse to an incoming call; (iii) matching incoming callidentification (e.g., conventional caller ID) to a content datastructure that includes visual content for rendering; (iv) coordinatingrendering with call connection; (v) support for user interaction withrendered content; (vi) access to phone audio/video capture capabilityfor capturing content for delivery to a recipient of a call; (vii)storage of captured content; (viii) replacing standard caller ID contentfor an outgoing call with custom content, such as a link to content tobe rendered; (ix) access to a library of Sender Controlled Media (SCM)dialer app functions, and other capabilities.

In a simple example of adding capabilities to a dialer app, an SCM SDKmay adapt a dialer app to cause phone system generated caller ID content(e.g., phone number of the caller and a name of the owner of the phonenumber) to be replaced with custom content, such as stickers, images,and the like. A basic version of this capability may simply be toprovide ASCII characters in the replacement caller ID string that astandard dialer app would render. The standard dialer app would attemptto render characters consistent with the provided ASCII values, whichwould result in other than standard characters, such as stickers like asmiley face and the like being rendered in place of or in addition to acaller's phone number and name. A more capable version of thiscapability may be to replace the caller ID rendering function of adialer app with a rendering function that supports content other thancaller ID data, such as images, audio playback and the like.

To enable a portion of sender controlled media capability of an SCMplatform may involve modifications, such as through an SCM SDK to boththe caller and the recipient's dialer apps. Such an SCM SDK may addsecondary communication channel capabilities to the dialer apps thatsupport transfer of content types other than those compliant with phonesystem supported caller ID. Access to this secondary channel may beenabled through alternate use of the caller ID fields of a call, such asby the caller sending a URL or other cross-network link in the caller IDfield that the recipient dialer app uses to establish communicationbetween the two dialer apps. When combined with enhanced renderingcapabilities, enhanced content for rendering may be exchanged over thissecondary channel at least at the initiation of a call so that contentother than generic caller ID content may be rendered on the recipient'smobile device incoming call answer screen, which optionally may be alockscreen of the device. As an alternate embodiment that does notrequire establishing a full communication channel between the caller andrecipient dialer apps, the recipient dialer app may be adapted to followa link encoded into the caller ID fields to retrieve content forrendering using an enhanced content rendering capability. This alternateembodiment may further include adapting a dialer app for the caller toforce the encoded link into the caller ID fields. In embodiments, forsimplification of modifications to the dialer apps, each dialer app maybe associated with a dedicated content sharing link that is encoded inthe caller ID fields of calls made from the dialer app. An externalcompanion application may be provided for creation, maintenance, andamending content stored at the dedicated content sharing location.

In embodiments, an SCM SDK may facilitate causing a request to executethe dialer app, such as in response to the phone hardware detecting anincoming call or the user activating the call dialer icon, to insteadexecute a SCM compatible dialer app. This approach avoids complicationsassociated with adding functionality to or replacing functionality of anexisting dialer app.

In embodiments, dialer apps, such as OEM and third-party dialer apps,may be configured with interface capabilities, such as APIs and the likethat may be leveraged by an SCM SDK to provide some SCM likecapabilities as described above herein.

In embodiments, call-specific metadata that may be transmitted with aphone call may be configured to include features that facilitateauthentication of the caller. Conventional caller ID metadata mayinclude variable fields that are typically populated with an identifierof the caller such as a geographic location of an originator of the call(typically the caller, but in cases a location of a business that thecaller is representing rather than the location of the caller who mightbe a remote caller) and a phone number from which the caller purportedlyis calling. This metadata, optionally configured as a set ofcall-specific metadata may be populated by the phone system from whichthe call originates or may optionally be populated by the calloriginating device/system. Therefore, without a form of validation ofthe caller ID information, there may be little opportunity to ensurethat the metadata provided is accurate. As standards and regulatoryrequirements for compliant use of caller ID advance, call-specificmetadata may be adapted to include features, such as source encoding ofthe call-specific metadata and automatic population of caller ID dataand the like. These advancements may include providing content accessfeatures in the call-specific metadata, such as a configurable linkfield that may be used for providing access by smart phones that receivethe calls to digital resources, such as on-line content that may beassociated with the call. This configurable link may be used to enable acall initiating entity, such as a caller or a computing system throughwhich the call is being placed to make call-specific, caller-specific orother call-related content available to devices, networks and/or serviceproviders who facilitate routing the call to a recipient. Thisconfigurable link, optionally adapted as the call-specific metadatapasses through various call routing networks, may further be availableto the recipient computing device that receives the call for therecipient (e.g., a smart phone and the like). In embodiments, thecall-specific metadata may be encoded and secured, such as with a securetoken and the like to prevent unauthorized third parties from accessingits contents, such as the configurable link, and making unauthorizedchanges or access thereto. A variety of encoding/decoding techniques maybe applied here, such as without notification private/public key-basedencoding/decoding.

Devices that receive a call with encoded call-specific metadata, such asa call routing server or an endpoint smart phone of the intendedrecipient, may rely on the decoded call-specific metadata to facilitatevalidating alignment of the caller ID content with the actual source ofthe call (e.g., a purported phone number of the call originator) by, forexample, comparing the actual call originator number with the caller IDdesignated call originator number. Other techniques for attempting tovalidate the source of an incoming call may include use of communityintelligence and experience with calls that include the caller IDmetadata of the incoming call. An example of community intelligence ispresented herein at least with the disclosure of FIG. 47 related tocommunity firewall and platform participant-driven caller ratings ofFIG. 46, and the like.

The configurable link may be encoded with other call-specific metadatato provide a layer of security.

In embodiments, the configurable link may facilitate access of webcontent, such as a website associated with an entity associated with thecall, an advertising network, and the like. The configurable link may bereceived for use by an incoming call function of the receiving endpointdevice, such as the dialer app of call recipient's smart phone. Inembodiments, a dialer app may retrieve content through a URL provided inthe configurable link for rendering, for example, in a lockscreen of therecipient's smart phone or the dialer app user interface screen and thelike. In addition to a URL or other network address-type content in theconfigurable like providing access to web content, the configurable linkmay provide access to a set of services, such as web services and thelike that may be activated by the dialer app or the like accessing theURL.

In embodiments, use of the configurable link may include gathering orreferencing contextual information about the recipient's smart phone andintegrating it with the existing information in the link to form acustomized URL and the like. Referring to FIG. 66, the content in theconfigurable link 6604 in call-specific metadata 6602 may include one ormore variable fields 6606, such as fields of a URL 6608 that the dialerapp can populate 6610 prior to activating 6612 the URL. This variablefield may, for example, contemporaneously with the call being received,be populated with a phone user-specific value (e.g., phone user's name),a phone-specific value (e.g., presence/absence of a specific app on thephone), call instance-specific value(s) (e.g., time of the call,location of the recipient when the call is received, and the like), andany other value or values. One such value may indicate if the recipienthas opted-in and/or is a participant in a sender controlled media (SCM)platform. This SCM platform participant value may facilitate access tothe SCM content management techniques and functions described herein.

In embodiments, the configurable link may identify another app on thephone to be activated, such as an SCM platform-enabled application andthe like. Another class of apps that may be activated includecommunication apps, such as chats, texting, and the like that mayfacilitate multi-modal communication associated with the incoming call.In an example, a call may have originated from a customer servicedepartment of a business. The configurable link, when populated and usedby, for example, the dialer app of the customer's phone, may cause acustomer service chat-type application to be activated on the phone.Information in the link may be passed from the dialer app to thechat-type app to enable automatically connecting the customer with acustomer service individual chat queue (e.g., the customer serviceperson conducting the phone call). Communications, interactions, anddata transfer via the activated chat-type app may occur in parallel withthe ongoing phone call, such as over a channel via a network, such asthrough the Internet, that is separate from the phone call channel. Thismulti-modal/multi-channel connection between the customer and thebusiness may support data, images, and other content being sent back andforth, while keeping open the phone call connection. As an example, acustomer service representative may provide information from a customersupport database (e.g., troubleshooting information for a product)through the activated chat-type channel without requiring the customerto switch to another application, such as email and then a web browserto access the content. In embodiments, the dialer app that receives thecall may interact with the recipient through a lockscreen of therecipient's device. In embodiments, the lockscreen may further be sharedwith the chat-type app; thereby maintaining the phone in a locked state.In embodiments, the chat-type or other interaction-type app may beactivated as a service of the dialer app that may share its screen forinterfacing with the phone user (optionally a lockscreen of the phone).

In an example of use of configurable link content by a call receivingdevice, the configurable link may not be accessible to software on therecipient's smart phone, including without limitation the dialer app,unless the encoded call-specific metadata, or at least the caller IDportion thereof, is decoded and validated. Restricting use of theconfigurable link in this exemplary way may facilitate mitigating thepossibility of data breaches or other types of intrusions resulting fromuse of a configurable link has been compromised or presents anunacceptable risk of being fraudulent. This requirement for validatingthe call-specific metadata may be enforced by the dialer app and/or by acaller identity validation function that is activated when the webresource (e.g., URL) of the configurable link is accessed. Inembodiments, the dialer app or other service of the recipient smartphone may attempt to decode the encoded call-specific metadata. In apublic/private key encoding scenario, if using public key informationfor a call originating service, such as a cell phone network provider,the call-specific metadata cannot be decoded, then the content would bedeemed tainted. This may, based on construction and configurationoptions of such a dialer app, at least prevent access to the URL. Inembodiments, the caller identification validation function may, uponactivation through accessing a URL in the configurable link, referencethe call-specific metadata, perform any required decoding, and validateat least that the caller ID information in the call-specific metadatamatches the call originating phone number that may also be containedwithin the call-specific metadata.

In embodiments, a URL in a configurable link may provide access by adialer app on a recipient's call receiving smart phone or other callreceiving device (e.g., a smart watch, and the like) to a contentcontrol resource, such as a web server that facilitates managing contentand interactions with a call recipient in the dialer app userinterface/recipient device lockscreen.

In embodiments, information provided in the configurable link mayindicate that the call originator is a participant in a calleridentification authentication platform, such as an SCM platform; therebysignaling that the call originator and/or call originating entity isknown to the platform.

In embodiments, information provided in the configurable link may beleveraged to facilitate providing sponsored content, such asadvertisements, offers, opportunities for compensation and the like thatmay be preconfigured or selected to be targeted to recipients through acurrently active interface of the dialer app, which optionally may bethe lockscreen of the call receiving device.

In embodiments, the functionality associated with handling, decoding,processing and use of call-specific metadata, including withoutlimitation information in a configurable link in the call-specificmetadata may optionally be handled by a call receiving service, such asa web server or a server of a business, an alternate application on asmart phone, and the like rather than by the dialer app. A callreceiving service, which may be embodied as a call interceptor asdescribed herein, such as in association with the embodiments of FIGS.54 and 62, may be constructed to execute on the recipient's callreceiving device, on a web server, as part of a business system, afirewall appliance, a 5G cell appliance, or other computing device thathas access to the Internet and to telephone call networks. Inembodiments, such a call interceptor may bypass the dialer app on therecipient's smart phone by communicating with a different app that mayhave some features comparable to a dialer app (e.g., contact lookup andthe like), yet may provide greater functionality, such as immersiveinteractions (e.g., direct access to audio/video recording capabilitiesof the phone), rich video rendering (e.g. high resolution multimediaoutput), alternate modes of human interface (e.g., haptic, tactile,motion-based), integration with lifestyle aspects of a recipient'spersonal mobile device use environment (e.g., upcoming life events,calendar activity, current user digital activity, social mediaknowledge) and the like.

In embodiments, a call interceptor-type service may adapt telephone-typeconnections typically handled by a dialer app of a smart phone toInternet-protocol-based connections between a caller device and arecipient device. This may optionally be enabled by the call interceptordetecting, in a call-specific metadata configurable link of a callplaced by the caller, information indicative of the caller beingconfigured to support such a connection. In embodiments, rudimentaryexamples of such connection-enabled applications may include messagingapplications, such as SKYPE™, WHATSAP™ and the like. However, it isenvisioned that a call interceptor may facilitate use of applicationsand application architectures with substantively greater capabilities,such as TEAMS™ and the like.

Through use of enhanced incoming call handling capabilities with, suchas variants of caller ID, visual caller ID and the like, includingwithout limitation Sender Controlled Media (SCM) methods and systems,user behavior around an incoming call can be substantively enriched overexisting solutions. Incoming call handling may be performed by a callhandling function that may optionally be integrated with or into adialer app of a smart phone. In embodiments, a call handling functionmay be server-based with appropriate communication to a target recipientdevice. An initial challenge that the use of SCM methods and systems asdescribed herein overcomes is a lack of providing a target recipient ofa call with call-specific contextually relevant information. Using themethods and systems various embodied herein, a target recipient of acall from a business (for example) may be better informed of who thecaller is (e.g., what business is making the call) and what the call maybe about (e.g., a description or visual indication of the purpose of thecall). In addition, these methods and systems may provide the targetrecipient with a wider array of call handling options and interactivecapability to better refine a purpose of a call prior to the useraccepting the call. While these features enrich a target recipient'sincoming call handling experience, more can be offered in this pre-callperiod to increase the value of accepting the call to the targetrecipient. A challenge to businesses attempting to make contact withcurrent or potential customers and third-parties generally is that thereis little specific incentive for a target recipient of a call to acceptthe call. While the methods and systems described herein substantivelyenrich this experience, tangible incentives that may be available toconsumers for other business activities, such as offering in an emailinvitation to compensate an individual for participating in an on-linesurvey and the like, do not exist in a call placement scenario.

The methods and systems of Sender Controlled Media (SCM) contentmanagement may be enhanced with recipient-targeted call-basedincentives. Incentives may be provided prior to the call being acceptedto motivate a recipient to accept a call. Incentives may be providedduring an active portion of the call to encourage further participationin the call, and at termination of a call, such as compensation forproviding feedback on the call experience. A business attempting to talkvia a phone call with a potential customer may determine that the valueof talking with the potential customer is substantively greater thancalls that get rejected without being accepted. In general, it is knownthat even a little information conveyed in a safe, no pressureenvironment person-to-person has a greater impact on “conversions” thanalmost any form of written or visual content. Therefore, incentivizing atarget recipient (e.g., through immediate/guaranteed compensation orother forms of incentive) to accept a call and spend a modest amount oftime interacting with a business representative may have great value toa business. In an example of incentivizing call answering, a businessdesiring to sell a product or service, such as timeshare properties, mayuse the SCM methods and systems to populate a target recipient'sincoming call user interface screen with informative content as well asan offer of compensation (e.g., 20 USD) for the recipient accepting thecall and talking with the representative for a minimum amount of time,such as 10 minutes. In another example, a pizza shop may make a seriesof calls to potential customers, offering an incentive for accepting thecall, such as a message that conveys the incentive, such as “One freelarge cheese pizza for the first five users who pick up this call.”

In embodiments, execution of such an incentive may be administered by abusiness system through which the call was originally placed. Optionallyexecution may be administered through the business representative whointeracts with the recipient upon accepting the call. Administration ofthe incentive presented using the SCM methods and systems describedherein may include linking an incentive program with SCM content to bepresented to targeted recipients. This may involve configuring SCMcontent data structure(s) to be used when a call is placed to a targetrecipient who is a participant of an SCM content management platform,such as a smart phone user who has configured his/her smart phone with adialer app that includes SCM content rendering and interactioncapabilities as described herein. Administering may further includenotifying an incentive management system that a recipient has performedat least the act of accepting the call. Recipient compliance withfurther incentive requirements, such as duration of call, providingcompensation delivery instructions, and the like may be aided by use ofthe SCM content management and rendering capabilities, such aspresenting interactive visual content in a dialer app screen during thecall, such as a countdown timer that indicates the remaining timerequired for the call to be active to activate the incentive or a linkto a web page or other function where the user can enter compensationdelivery information and the like. Other incentive programadministration functions, such as facilitating incentive redemption,tracking incentive redemption and the like may be aided with furtherin-call and post-call visual content rendering. As an example of aidingincentive redemption, a business system administering the incentiveprogram may configure target-recipient specific SCM content datastructures that indicate when a recipient has redeemed the incentive andapply those data structures to a follow-up call to the incentiveredeemer.

In embodiments, the methods and systems for incentivizing targetrecipient call-handling behavior described herein may also enablemonetizing such call enrichment capabilities. An entity in control of anSCM platform may arrange with a business offering incentives to receivecompensation for performing various services associated with using theSCM in the incentive program. As an example of monetizing a targetrecipient behavior influencing program, such as an incentive program:each incentive-based call that is placed using the SCM platform mayaccrue a portion of compensation for the platform entity; eachincentive-based call that is answered by a target recipient may accruefurther compensation; when a recipient completes incentive requirements,such as attending a call for 10 minutes, additional compensation mayaccrue. Accrued compensation to the platform entity may be aggregatedand settled with a business administering the incentive program.

Referring to FIG. 67, embodiments of pre-call, in-call, and post-callincentive offerings using the methods and systems for Sender ControlledMedia as described herein are depicted. A pre-call incentive screen 6702indicates an incentive to a target recipient to accept a call. Anin-call incentive screen 6704 indicates an incentive to renew a serviceagreement for a product being discussed. A post-call incentive screen6706 indicates an incentive to enter a friend's phone number to becontacted by the business in exchange for the current recipientreceiving compensation.

While only a few embodiments of the present disclosure have been shownand described, it will be obvious to those skilled in the art that manychanges and modifications may be made thereunto without departing fromthe spirit and scope of the present disclosure as described in thefollowing claims. All patent applications and patents, both foreign anddomestic, and all other publications referenced herein are incorporatedherein in their entireties to the full extent permitted by law.

The methods and systems described herein may be deployed in part or inwhole through a machine that executes computer software, program codes,and/or instructions on a processor. The present disclosure may beimplemented as a method on the machine, as a system or apparatus as partof or in relation to the machine, or as a computer program productembodied in a computer readable medium executing on one or more of themachines. In embodiments, the processor may be part of a server, cloudserver, client, network infrastructure, mobile computing platform,stationary computing platform, or other computing platforms. A processormay be any kind of computational or processing device capable ofexecuting program instructions, codes, binary instructions and the like.The processor may be or may include a signal processor, digitalprocessor, embedded processor, microprocessor or any variant such as aco-processor (math co-processor, graphic co-processor, communicationco-processor and the like) and the like that may directly or indirectlyfacilitate execution of program code or program instructions storedthereon. In addition, the processor may enable the execution of multipleprograms, threads, and codes. The threads may be executed simultaneouslyto enhance the performance of the processor and to facilitatesimultaneous operations of the application. By way of implementation,methods, program codes, program instructions and the like describedherein may be implemented in one or more threads. The thread may spawnother threads that may have assigned priorities associated with them;the processor may execute these threads based on priority or any otherorder based on instructions provided in the program code. The processor,or any machine utilizing one, may include non-transitory memory thatstores methods, codes, instructions and programs as described herein andelsewhere. The processor may access a non-transitory storage mediumthrough an interface that may store methods, codes, and instructions asdescribed herein and elsewhere. The storage medium associated with theprocessor for storing methods, programs, codes, program instructions orother type of instructions capable of being executed by the computing orprocessing device may include but may not be limited to one or more of aCD-ROM, DVD, memory, hard disk, flash drive, RAM, ROM, cache and thelike.

A processor may include one or more cores that may enhance speed andperformance of a multiprocessor. In embodiments, the process may be adual core processor, quad core processors, other chip-levelmultiprocessor and the like that combine two or more independent cores(called a die).

The methods and systems described herein may be deployed in part or inwhole through a machine that executes computer software on a server,client, firewall, gateway, hub, router, or other such computer and/ornetworking hardware. The software program may be associated with aserver that may include a file server, print server, domain server,internet server, intranet server, cloud server, and other variants suchas secondary server, host server, distributed server and the like. Theserver may include one or more of memories, processors, computerreadable media, storage media, ports (physical and virtual),communication devices, and interfaces capable of accessing otherservers, clients, machines, and devices through a wired or a wirelessmedium, and the like. The methods, programs, or codes as describedherein and elsewhere may be executed by the server. In addition, otherdevices required for execution of methods as described in thisapplication may be considered as a part of the infrastructure associatedwith the server.

The server may provide an interface to other devices including, withoutlimitation, clients, other servers, printers, database servers, printservers, file servers, communication servers, distributed servers,social networks, and the like. Additionally, this coupling and/orconnection may facilitate remote execution of program across thenetwork. The networking of some or all of these devices may facilitateparallel processing of a program or method at one or more locationwithout deviating from the scope of the disclosure. In addition, any ofthe devices attached to the server through an interface may include atleast one storage medium capable of storing methods, programs, codeand/or instructions. A central repository may provide programinstructions to be executed on different devices. In thisimplementation, the remote repository may act as a storage medium forprogram code, instructions, and programs.

The software program may be associated with a client that may include afile client, print client, domain client, internet client, intranetclient and other variants such as secondary client, host client,distributed client and the like. The client may include one or more ofmemories, processors, computer readable media, storage media, ports(physical and virtual), communication devices, and interfaces capable ofaccessing other clients, servers, machines, and devices through a wiredor a wireless medium, and the like. The methods, programs, or codes asdescribed herein and elsewhere may be executed by the client. Inaddition, other devices required for execution of methods as describedin this application may be considered as a part of the infrastructureassociated with the client.

The client may provide an interface to other devices including, withoutlimitation, servers, other clients, printers, database servers, printservers, file servers, communication servers, distributed servers andthe like. Additionally, this coupling and/or connection may facilitateremote execution of program across the network. The networking of someor all of these devices may facilitate parallel processing of a programor method at one or more location without deviating from the scope ofthe disclosure. In addition, any of the devices attached to the clientthrough an interface may include at least one storage medium capable ofstoring methods, programs, applications, code and/or instructions. Acentral repository may provide program instructions to be executed ondifferent devices. In this implementation, the remote repository may actas a storage medium for program code, instructions, and programs.

The methods and systems described herein may be deployed in part or inwhole through network infrastructures. The network infrastructure mayinclude elements such as computing devices, servers, routers, hubs,firewalls, clients, personal computers, communication devices, routingdevices and other active and passive devices, modules and/or componentsas known in the art. The computing and/or non-computing device(s)associated with the network infrastructure may include, apart from othercomponents, a storage medium such as flash memory, buffer, stack, RAM,ROM and the like. The processes, methods, program codes, instructionsdescribed herein and elsewhere may be executed by one or more of thenetwork infrastructural elements. The methods and systems describedherein may be adapted for use with any kind of private, community, orhybrid cloud computing network or cloud computing environment, includingthose which involve features of software as a service (SaaS), platformas a service (PaaS), and/or infrastructure as a service (IaaS).

The methods, program codes, and instructions described herein andelsewhere may be implemented on a cellular network having multiplecells. The cellular network may either be frequency division multipleaccess (FDMA) network or code division multiple access (CDMA) network.The cellular network may include mobile devices, cell sites, basestations, repeaters, antennas, towers, and the like. The cell networkmay be a GSM, GPRS, 3G, EVDO, mesh, or other networks types.

The methods, program codes, and instructions described herein andelsewhere may be implemented on or through mobile devices. The mobiledevices may include navigation devices, cell phones, mobile phones,mobile personal digital assistants, laptops, palmtops, netbooks, pagers,electronic books readers, music players and the like. These devices mayinclude, apart from other components, a storage medium such as a flashmemory, buffer, RAM, ROM and one or more computing devices. Thecomputing devices associated with mobile devices may be enabled toexecute program codes, methods, and instructions stored thereon.Alternatively, the mobile devices may be configured to executeinstructions in collaboration with other devices. The mobile devices maycommunicate with base stations interfaced with servers and configured toexecute program codes. The mobile devices may communicate on apeer-to-peer network, mesh network, or other communications network. Theprogram code may be stored on the storage medium associated with theserver and executed by a computing device embedded within the server.The base station may include a computing device and a storage medium.The storage device may store program codes and instructions executed bythe computing devices associated with the base station.

The computer software, program codes, and/or instructions may be storedand/or accessed on machine readable media that may include: computercomponents, devices, and recording media that retain digital data usedfor computing for some interval of time; semiconductor storage known asrandom access memory (RAM); mass storage typically for more permanentstorage, such as optical discs, forms of magnetic storage like harddisks, tapes, drums, cards and other types; processor registers, cachememory, volatile memory, non-volatile memory; optical storage such asCD, DVD; removable media such as flash memory (e.g., USB sticks orkeys), floppy disks, magnetic tape, paper tape, punch cards, standaloneRAM disks, Zip drives, removable mass storage, off-line, and the like;other computer memory such as dynamic memory, static memory, read/writestorage, mutable storage, read only, random access, sequential access,location addressable, file addressable, content addressable, networkattached storage, storage area network, bar codes, magnetic ink, and thelike.

The methods and systems described herein may transform physical and/orintangible items from one state to another. The methods and systemsdescribed herein may also transform data representing physical and/orintangible items from one state to another.

The elements described and depicted herein, including in flow charts andblock diagrams throughout the figures, imply logical boundaries betweenthe elements. However, according to software or hardware engineeringpractices, the depicted elements and the functions thereof may beimplemented on machines through computer executable media having aprocessor capable of executing program instructions stored thereon as amonolithic software structure, as standalone software modules, or asmodules that employ external routines, code, services, and so forth, orany combination of these, and all such implementations may be within thescope of the present disclosure. Examples of such machines may include,but may not be limited to, personal digital assistants, laptops,personal computers, mobile phones, other handheld computing devices,medical equipment, wired or wireless communication devices, transducers,chips, calculators, satellites, tablet PCs, electronic books, gadgets,electronic devices, devices having artificial intelligence, computingdevices, networking equipment, servers, routers and the like.Furthermore, the elements depicted in the flowchart and block diagramsor any other logical component may be implemented on a machine capableof executing program instructions. Thus, while the foregoing drawingsand descriptions set forth functional aspects of the disclosed systems,no particular arrangement of software for implementing these functionalaspects should be inferred from these descriptions unless explicitlystated or otherwise clear from the context. Similarly, it will beappreciated that the various steps identified and described above may bevaried and that the order of steps may be adapted to particularapplications of the techniques disclosed herein. All such variations andmodifications are intended to fall within the scope of this disclosure.As such, the depiction and/or description of an order for various stepsshould not be understood to require a particular order of execution forthose steps, unless required by a particular application, or explicitlystated or otherwise clear from the context.

The methods and/or processes described above, and steps associatedtherewith, may be realized in hardware, software or any combination ofhardware and software suitable for a particular application. Thehardware may include a general-purpose computer and/or dedicatedcomputing device or specific computing device or particular aspect orcomponent of a specific computing device. The processes may be realizedin one or more microprocessors, microcontrollers, embeddedmicrocontrollers, programmable digital signal processors or otherprogrammable devices, along with internal and/or external memory. Theprocesses may also, or instead, be embodied in an application specificintegrated circuit, a programmable gate array, programmable array logic,or any other device or combination of devices that may be configured toprocess electronic signals. It will further be appreciated that one ormore of the processes may be realized as a computer executable codecapable of being executed on a machine-readable medium.

The computer executable code may be created using a structuredprogramming language such as C, an object oriented programming languagesuch as C++, or any other high-level or low-level programming language(including assembly languages, hardware description languages, anddatabase programming languages and technologies) that may be stored,compiled or interpreted to run on one of the above devices, as well asheterogeneous combinations of processors, processor architectures, orcombinations of different hardware and software, or any other machinecapable of executing program instructions.

Thus, in one aspect, methods described above and combinations thereofmay be embodied in computer executable code that, when executing on oneor more computing devices, performs the steps thereof. In anotheraspect, the methods may be embodied in systems that perform the stepsthereof and may be distributed across devices in a number of ways, orall of the functionality may be integrated into a dedicated, standalonedevice or other hardware. In another aspect, the means for performingthe steps associated with the processes described above may include anyof the hardware and/or software described above. All such permutationsand combinations are intended to fall within the scope of the presentdisclosure.

The method steps of the implementations described herein are intended toinclude any suitable method of causing such method steps to beperformed, consistent with the patentability of the following claimsunless a different meaning is expressly provided or otherwise clear fromthe context. So, for example performing the step of X includes anysuitable method for causing another party such as a remote user, aremote processing resource (e.g., a server or cloud computingenvironment) or a machine to perform the step of X. Similarly,performing steps X, Y and Z may include any method of directing orcontrolling any combination of such other individuals or resources toperform steps X, Y and Z to obtain the benefit of such steps. Thus,method steps of the implementations described herein are intended toinclude any suitable method of causing one or more other parties orentities to perform the steps, consistent with the patentability of thefollowing claims, unless a different meaning is expressly provided orotherwise clear from the context. Such parties or entities need not beunder the direction or control of any other party or entity and need notto be located within a particular jurisdiction.

While the disclosure has been disclosed in connection with the preferredembodiments shown and described in detail, various modifications andimprovements thereon will become readily apparent to those skilled inthe art. Accordingly, the spirit and scope of the present disclosure isnot to be limited by the foregoing examples but is to be understood inthe broadest sense allowable by law.

The use of the terms “a” and “an” and “the” and similar referents in thecontext of describing the disclosure (especially in the context of thefollowing claims) is to be construed to cover both the singular and theplural unless otherwise indicated herein or clearly contradicted bycontext. The terms “comprising,” “having,” “including,” and “containing”are to be construed as open-ended terms (i.e., meaning “including, butnot limited to,”) unless otherwise noted. Recitations of ranges ofvalues herein are merely intended to serve as a shorthand method ofreferring individually to each separate value falling within the range,unless otherwise indicated herein, and each separate value isincorporated into the specification as if it were individually recitedherein. All methods described herein may be performed in any suitableorder unless otherwise indicated herein or otherwise clearlycontradicted by context. The use of any and all examples, or exemplarylanguage (e.g., “such as”) provided herein, is intended merely to betterilluminate the disclosure and does not pose a limitation on the scope ofthe disclosure unless otherwise claimed. No language in thespecification should be construed as indicating any non-claimed elementas essential to the practice of the disclosure.

While the foregoing written description enables one skilled in the artto make and use what is considered presently to be the best modethereof, those skilled in the art will understand and appreciate theexistence of variations, combinations, and equivalents of the specificembodiment, method, and examples herein. The disclosure should thereforenot be limited by the above described embodiment, method, and examples,but by all embodiments and methods within the scope and spirit of thedisclosure. All documents referenced herein are hereby incorporated byreference.

What is claimed is:
 1. A method comprising: detecting an incoming call;facilitating presentation of an incentive offer in an incoming calldisplay on a lockscreen of a smart phone, wherein the incentive offerhas a user of the smart phone accept the incoming call as a conditionfor activation; responsive to a user interaction with the incoming calldisplay on the lockscreen, storing in a processor-accessible datastructure an indication of the user interaction associated with theincentive offer, and, based on the indication of the user interaction,facilitating connection of the incoming call to the smart phone; and atleast one of tracking user interactions for a plurality of incomingcalls to a plurality of smart phones, interacting with a business systemthrough which the incentive offer is redeemed, and adjusting theincentive offer based on an indication of availability of the incentiveoffer contemporaneously with detecting the incoming call.
 2. The methodof claim 1, wherein facilitating presentation of the incentive offercomprises configuring a sender controlled media (SCM) data structurethat includes a visual portion comprising the incentive offer and makingthe configured SCM data structure available to a dialer app controllingthe incoming call display.
 3. The method of claim 2, further comprising,based on the indication of the user interaction, facilitatingpresentation of an adjusted incentive offer by making a second visualportion of a SCM data structure available to the dialer app.
 4. Themethod of claim 1, wherein facilitating presentation of the incentiveoffer comprises making an SCM data structure that includes a visualportion comprising the incentive offer available to a dialer appcontrolling the incoming call display.
 5. The method of claim 4, whereinmaking the SCM data structure available comprises uploading at least thevisual portion to the smart phone from a server with which the smartphone is networked, prior to the presentation of the incentive offer. 6.The method of claim 4, wherein making the SCM data structure availablecomprises uploading at least the visual portion to the smart phone froma server with which the smart phone is networked.
 7. The method of claim4, wherein making the SCM data structure available comprises uploading alink for the SCM data structure to the smart phone from a server withwhich the smart phone is networked.
 8. The method of claim 7, whereinuploading the link is in response to detecting the incoming call.
 9. Themethod of claim 1, further including facilitating presentation of asecond incentive in the incoming call display of the smart phone based astatus of the incoming call.
 10. The method of claim 1, whereinfacilitating presentation includes determining if a target recipient ofthe incoming call has redeemed an incoming call incentive offer andadapting the incentive offer based on the determining.
 11. A methodcomprising: presenting an incentive offer along with an incoming call inan incoming call display on a lockscreen of a user's smart phone,wherein the incentive offer has the user accept the incoming call as acondition for activation; responsive to a user interaction with theincoming call display on the lockscreen, serving an indication of theuser interaction to a source of the incoming call; based on theindication of the user interaction connecting the incoming call to thesmart phone; and at least one of tracking user interactions for aplurality of incoming calls to a plurality of smart phones, interactingwith a business system through which the incentive offer is redeemed,and adjusting the incentive offer based on an indication of availabilityof the incentive offer contemporaneously with detecting the incomingcall.
 12. The method of claim 11, wherein presenting the incentive offercomprises accessing a sender controlled media (SCM) data structure thatincludes a visual portion comprising the incentive offer and presentingthe visual portion of the configured SCM data structure with a dialerapp controlling the incoming call display.
 13. The method of claim 12,wherein accessing the SCM data structure is based on informationdescriptive of the incoming call that is received with the incomingcall.
 14. The method of claim 12, wherein accessing the SCM datastructure comprises retrieving at least the visual portion from a serverwith which the smart phone is networked.
 15. The method of claim 12,wherein accessing the SCM data structure comprises activating a link forthe SCM data structure received from a server with which the smart phoneis networked.
 16. The method of claim 15, wherein the activating of thelink is in response to receiving a request to connect the incoming call.17. A system comprising: a circuit constructed to detect a call targetedto a smart phone; an incentive offer presentation facilitating circuitconstructed to arrange for an incentive offer to be presented in anincoming call display on a lockscreen of a smart phone, wherein theincentive offer has a user of the smart phone accept the call as acondition for activation; an incentive offer response circuitconstructed to store an indication of user interaction with theincentive offer in a processor accessible incentive offer control datastructure, and based on the indication of the user interactionfacilitate connection of the call to the smart phone, wherein theincentive offer presentation facilitating circuit is further constructedto at least one of track user interactions for a plurality of incomingcalls to a plurality of smart phones, interact with a business systemthrough which the incentive offer is redeemed, and adjust the incentiveoffer based on an indication of availability of the incentive offercontemporaneously with detecting the incoming call.
 18. The system ofclaim 17, wherein the incentive offer presentation facilitating circuitis further constructed to configure a sender controlled media (SCM) datastructure that includes a visual portion comprising the incentive offerand make the configured SCM data structure available to a dialer appcontrolling the incoming call display.
 19. The system of claim 17,wherein the incentive offer presentation facilitating circuit is furtherconstructed to make an SCM data structure that includes a visual portioncomprising the incentive offer available to a dialer app controlling theincoming call display.